π Core Information
πΉ Job Title: Sr Associate, Paid Search
πΉ Company: dentsu
πΉ Location: Buenos Aires, Argentina
πΉ Job Type: Full-time
πΉ Category: Advertising Services
πΉ Date Posted: April 28, 2025
πΉ Experience Level: 1-2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Implementing, executing, and optimizing Paid Search campaigns
- Collaborating with the team to develop campaign strategies
- Monitoring and analyzing campaign performance
- Managing campaign budgets and ensuring quality control
- Communicating insights and recommendations to clients
ASSUMPTION: This role requires a strong understanding of Paid Search platforms, particularly Google Ads, and a solid analytical background to effectively manage and optimize campaigns.
π Key Responsibilities
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Implement, execute, and optimize Paid Search campaigns across various platforms
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Conduct keyword research and create campaign structures
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Develop and present campaign roadmaps and strategies
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Analyze campaign performance and provide actionable insights
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Manage campaign budgets, ensure quality control, and resolve discrepancies
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Collaborate with cross-functional teams and clients to ensure campaign success
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Train and mentor junior team members (if required)
ASSUMPTION: This role involves a high level of autonomy and requires strong organizational skills to manage multiple projects and prioritize responsibilities effectively.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, Finance, or Analysis
Experience: 1 to 2 years of experience in Paid Search or a related field
Required Skills:
- Proficient in Google Ads (experience with Bing Ads is a plus)
- Strong analytical and numerical skills
- Excellent communication skills (verbal and written)
- Proficient in Microsoft Office Suite, particularly Excel and PowerPoint
- Ability to manage multiple projects and prioritize responsibilities
- High level of integrity, autonomy, and self-motivation
- Strong organizational skills and project management abilities
- Data analysis and problem-solving skills
Preferred Skills:
- Experience with Data Studio
- Fluency in additional languages
ASSUMPTION: Candidates with experience in a similar role or a strong academic background in a relevant field may be considered for this position.
π° Compensation & Benefits
Salary Range: The salary range for this role in Buenos Aires typically falls between ARS 120,000 - ARS 180,000 per month, depending on experience and qualifications. This estimate is based on market data and may vary.
Benefits:
- Competitive benefits package
- Opportunities for professional growth and development
- Dynamic and collaborative work environment
Working Hours: Full-time position with standard office hours (Monday-Friday, 9:00 AM - 6:00 PM). Flexible hours may be available based on team needs and performance.
ASSUMPTION: The salary range provided is an estimate based on market data and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: dentsu is a global advertising and marketing services company, operating in the competitive advertising services industry.
Company Size: dentsu is a large organization with over 10,000 employees worldwide, providing ample opportunities for career growth and development.
Founded: dentsu was founded in 1901 and has since grown into a global leader in its industry.
Company Description:
- dentsu offers a wide range of advertising and marketing services, including media planning, media buying, creative, and data-driven marketing solutions.
- The company is committed to helping brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy.
- dentsu fosters a collaborative and innovative work environment, designed for what's next in the advertising industry.
Company Specialties:
- Marketing communications
- Advertising
- Media planning and buying
- People-Based Marketing
- Creative
- Innovation
- Data and technology
Company Website: https://www.dentsu.com/
ASSUMPTION: dentsu's extensive global presence and diverse service offerings provide ample opportunities for career growth and development within the company.
π Role Analysis
Career Level: This role is suitable for early-career professionals seeking to establish themselves in the Paid Search and advertising industry.
Reporting Structure: The Sr Associate, Paid Search will report directly to the Paid Search Manager or a similar role within the agency.
Work Arrangement: This role is on-site, with the possibility of hybrid or remote work arrangements based on team needs and performance.
Growth Opportunities:
- Progression to a Paid Search Manager or similar role within the agency
- Expansion into other areas of advertising and marketing services offered by dentsu
- Opportunities to work on high-profile client campaigns and gain valuable experience
ASSUMPTION: Successful candidates in this role will have the opportunity to grow within the company and develop their skills in the Paid Search and advertising industry.
π Location & Work Environment
Office Type: dentsu's Buenos Aires office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): Manuel Ugarte 1674, CABA, Buenos Aires, Argentina
Geographic Context:
- Buenos Aires is the capital and largest city of Argentina, with a population of over 3 million people.
- The city is known for its vibrant culture, rich history, and diverse neighborhoods.
- Buenos Aires is a major hub for the advertising and marketing services industry in Latin America.
Work Schedule: Standard office hours (Monday-Friday, 9:00 AM - 6:00 PM) with the possibility of flexible hours based on team needs and performance.
ASSUMPTION: The work environment at dentsu's Buenos Aires office is dynamic, collaborative, and focused on driving results for clients.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-depth interview with the Paid Search Manager or a similar role within the agency
- Final interview with the hiring manager or a panel of stakeholders
Key Assessment Areas:
- Technical skills in Paid Search platforms and campaign management
- Analytical and problem-solving abilities
- Communication and presentation skills
- Cultural fit and alignment with dentsu's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Demonstrate your understanding of Paid Search platforms and campaign management in your application materials.
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and cultural fit.
ATS Keywords: Google Ads, Bing Ads, Paid Search, Campaign Management, Data Analysis, Excel, PowerPoint, Communication Skills, Project Management, Attention to Detail, Quality Control, Autonomy, Problem Solving, Organizational Skills, Data Studio
ASSUMPTION: The application process for this role may vary depending on the specific needs and preferences of the hiring manager and the agency.
π οΈ Tools & Technologies
- Google Ads
- Bing Ads (optional)
- Microsoft Office Suite (Excel, PowerPoint)
- Data Studio (optional)
ASSUMPTION: Candidates should be proficient in Google Ads and have a strong working knowledge of Microsoft Office Suite. Familiarity with additional tools and technologies is a plus.
π Cultural Fit Considerations
Company Values:
- Integrity
- Collaboration
- Innovation
- Client-centricity
- Accountability
Work Style:
- Dynamic and fast-paced work environment
- Collaborative and team-oriented culture
- Focus on driving results and delivering excellence for clients
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you able to work collaboratively with cross-functional teams to drive results?
- Do you possess a strong sense of integrity and accountability in your work?
ASSUMPTION: Candidates who align with dentsu's values and work style will be well-suited to this role and the company's culture.
β οΈ Potential Challenges
- Managing multiple projects and prioritizing responsibilities in a fast-paced environment
- Adapting to the unique needs and preferences of diverse clients
- Staying up-to-date with the latest trends and best practices in the Paid Search industry
- Working effectively in a collaborative, team-oriented environment
ASSUMPTION: Successful candidates in this role will be able to overcome these challenges and thrive in dentsu's dynamic work environment.
π Similar Roles Comparison
- This role is similar to a Paid Search Specialist or Paid Search Coordinator, but with more autonomy and responsibility for campaign management and optimization.
- Compared to other advertising roles, this position requires a strong focus on data analysis and campaign performance metrics.
- Career progression in this role may lead to management or specialist positions within the Paid Search team or other areas of the agency.
ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their career goals and interests in the advertising industry.
π Sample Projects
- Developing and executing a comprehensive Paid Search campaign strategy for a new client
- Analyzing campaign performance data to identify trends and optimize results
- Collaborating with cross-functional teams to deliver integrated marketing solutions for clients
ASSUMPTION: These sample projects provide a snapshot of the types of tasks and responsibilities associated with this role at dentsu.
β Key Questions to Ask During Interview
- Can you describe the typical day-to-day responsibilities of this role?
- How does this role collaborate with other teams within the agency?
- What opportunities are there for professional growth and development within this role and the agency?
- How does dentsu support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the work environment at dentsu.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and cultural fit.
- Follow up with the hiring manager or HR department one week after submitting your application to confirm receipt and inquire about the status of your application.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.