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Sr Associate, Paid Search

dentsu
Full-time
On-site
Buenos Aires, Buenos Aires, Ciudad AutΓ³noma de, Argentina
πŸ’Έ Paid Advertising (PPC, SEM)

πŸ“Œ Core Information

πŸ”Ή Job Title: Sr Associate, Paid Search

πŸ”Ή Company: dentsu

πŸ”Ή Location: Buenos Aires, Argentina

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: April 28, 2025

πŸ”Ή Experience Level: 1-2 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Implementing, executing, and optimizing Paid Search campaigns
  • Collaborating with the team to develop campaign strategies
  • Monitoring and analyzing campaign performance
  • Managing campaign budgets and ensuring quality control
  • Communicating insights and recommendations to clients

ASSUMPTION: This role requires a strong understanding of Paid Search platforms, particularly Google Ads, and a solid analytical background to effectively manage and optimize campaigns.

πŸ“‹ Key Responsibilities

βœ… Implement, execute, and optimize Paid Search campaigns across various platforms

βœ… Conduct keyword research and create campaign structures

βœ… Develop and present campaign roadmaps and strategies

βœ… Analyze campaign performance and provide actionable insights

βœ… Manage campaign budgets, ensure quality control, and resolve discrepancies

βœ… Collaborate with cross-functional teams and clients to ensure campaign success

βœ… Train and mentor junior team members (if required)

ASSUMPTION: This role involves a high level of autonomy and requires strong organizational skills to manage multiple projects and prioritize responsibilities effectively.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, Finance, or Analysis

Experience: 1 to 2 years of experience in Paid Search or a related field

Required Skills:

  • Proficient in Google Ads (experience with Bing Ads is a plus)
  • Strong analytical and numerical skills
  • Excellent communication skills (verbal and written)
  • Proficient in Microsoft Office Suite, particularly Excel and PowerPoint
  • Ability to manage multiple projects and prioritize responsibilities
  • High level of integrity, autonomy, and self-motivation
  • Strong organizational skills and project management abilities
  • Data analysis and problem-solving skills

Preferred Skills:

  • Experience with Data Studio
  • Fluency in additional languages

ASSUMPTION: Candidates with experience in a similar role or a strong academic background in a relevant field may be considered for this position.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role in Buenos Aires typically falls between ARS 120,000 - ARS 180,000 per month, depending on experience and qualifications. This estimate is based on market data and may vary.

Benefits:

  • Competitive benefits package
  • Opportunities for professional growth and development
  • Dynamic and collaborative work environment

Working Hours: Full-time position with standard office hours (Monday-Friday, 9:00 AM - 6:00 PM). Flexible hours may be available based on team needs and performance.

ASSUMPTION: The salary range provided is an estimate based on market data and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: dentsu is a global advertising and marketing services company, operating in the competitive advertising services industry.

Company Size: dentsu is a large organization with over 10,000 employees worldwide, providing ample opportunities for career growth and development.

Founded: dentsu was founded in 1901 and has since grown into a global leader in its industry.

Company Description:

  • dentsu offers a wide range of advertising and marketing services, including media planning, media buying, creative, and data-driven marketing solutions.
  • The company is committed to helping brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy.
  • dentsu fosters a collaborative and innovative work environment, designed for what's next in the advertising industry.

Company Specialties:

  • Marketing communications
  • Advertising
  • Media planning and buying
  • People-Based Marketing
  • Creative
  • Innovation
  • Data and technology

Company Website: https://www.dentsu.com/

ASSUMPTION: dentsu's extensive global presence and diverse service offerings provide ample opportunities for career growth and development within the company.

πŸ“Š Role Analysis

Career Level: This role is suitable for early-career professionals seeking to establish themselves in the Paid Search and advertising industry.

Reporting Structure: The Sr Associate, Paid Search will report directly to the Paid Search Manager or a similar role within the agency.

Work Arrangement: This role is on-site, with the possibility of hybrid or remote work arrangements based on team needs and performance.

Growth Opportunities:

  • Progression to a Paid Search Manager or similar role within the agency
  • Expansion into other areas of advertising and marketing services offered by dentsu
  • Opportunities to work on high-profile client campaigns and gain valuable experience

ASSUMPTION: Successful candidates in this role will have the opportunity to grow within the company and develop their skills in the Paid Search and advertising industry.

🌍 Location & Work Environment

Office Type: dentsu's Buenos Aires office is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): Manuel Ugarte 1674, CABA, Buenos Aires, Argentina

Geographic Context:

  • Buenos Aires is the capital and largest city of Argentina, with a population of over 3 million people.
  • The city is known for its vibrant culture, rich history, and diverse neighborhoods.
  • Buenos Aires is a major hub for the advertising and marketing services industry in Latin America.

Work Schedule: Standard office hours (Monday-Friday, 9:00 AM - 6:00 PM) with the possibility of flexible hours based on team needs and performance.

ASSUMPTION: The work environment at dentsu's Buenos Aires office is dynamic, collaborative, and focused on driving results for clients.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR department
  • In-depth interview with the Paid Search Manager or a similar role within the agency
  • Final interview with the hiring manager or a panel of stakeholders

Key Assessment Areas:

  • Technical skills in Paid Search platforms and campaign management
  • Analytical and problem-solving abilities
  • Communication and presentation skills
  • Cultural fit and alignment with dentsu's values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Demonstrate your understanding of Paid Search platforms and campaign management in your application materials.
  • Prepare for behavioral and situational interview questions that assess your problem-solving skills and cultural fit.

ATS Keywords: Google Ads, Bing Ads, Paid Search, Campaign Management, Data Analysis, Excel, PowerPoint, Communication Skills, Project Management, Attention to Detail, Quality Control, Autonomy, Problem Solving, Organizational Skills, Data Studio

ASSUMPTION: The application process for this role may vary depending on the specific needs and preferences of the hiring manager and the agency.

πŸ› οΈ Tools & Technologies

  • Google Ads
  • Bing Ads (optional)
  • Microsoft Office Suite (Excel, PowerPoint)
  • Data Studio (optional)

ASSUMPTION: Candidates should be proficient in Google Ads and have a strong working knowledge of Microsoft Office Suite. Familiarity with additional tools and technologies is a plus.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Collaboration
  • Innovation
  • Client-centricity
  • Accountability

Work Style:

  • Dynamic and fast-paced work environment
  • Collaborative and team-oriented culture
  • Focus on driving results and delivering excellence for clients

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you able to work collaboratively with cross-functional teams to drive results?
  • Do you possess a strong sense of integrity and accountability in your work?

ASSUMPTION: Candidates who align with dentsu's values and work style will be well-suited to this role and the company's culture.

⚠️ Potential Challenges

  • Managing multiple projects and prioritizing responsibilities in a fast-paced environment
  • Adapting to the unique needs and preferences of diverse clients
  • Staying up-to-date with the latest trends and best practices in the Paid Search industry
  • Working effectively in a collaborative, team-oriented environment

ASSUMPTION: Successful candidates in this role will be able to overcome these challenges and thrive in dentsu's dynamic work environment.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Paid Search Specialist or Paid Search Coordinator, but with more autonomy and responsibility for campaign management and optimization.
  • Compared to other advertising roles, this position requires a strong focus on data analysis and campaign performance metrics.
  • Career progression in this role may lead to management or specialist positions within the Paid Search team or other areas of the agency.

ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their career goals and interests in the advertising industry.

πŸ“ Sample Projects

  • Developing and executing a comprehensive Paid Search campaign strategy for a new client
  • Analyzing campaign performance data to identify trends and optimize results
  • Collaborating with cross-functional teams to deliver integrated marketing solutions for clients

ASSUMPTION: These sample projects provide a snapshot of the types of tasks and responsibilities associated with this role at dentsu.

❓ Key Questions to Ask During Interview

  • Can you describe the typical day-to-day responsibilities of this role?
  • How does this role collaborate with other teams within the agency?
  • What opportunities are there for professional growth and development within this role and the agency?
  • How does dentsu support work-life balance for its employees?
  • What are the most challenging aspects of this role, and how can I best prepare to succeed in them?

ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the work environment at dentsu.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
  • Prepare for behavioral and situational interview questions that assess your problem-solving skills and cultural fit.
  • Follow up with the hiring manager or HR department one week after submitting your application to confirm receipt and inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.