📌 Core Information
🔹 Job Title: Senior Commercial Marketing Manager - Offers Planning & Strategic Initiatives
🔹 Company: T-Mobile
🔹 Location: Frisco, Texas (Hybrid - 3 days on-site)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-01
🔹 Experience Level: 7+ years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing strategies to drive company growth and brand awareness
- Collaborating cross-functionally with various teams to define and execute strategic vision
- Analyzing market dynamics, consumer patterns, and competitive actions to inform strategy
- Managing multiple priorities in a fast-paced environment and driving business performance
ASSUMPTION: This role requires a strong strategic mindset, excellent analytical skills, and the ability to work effectively with diverse teams.
📋 Key Responsibilities
✅ Develop and implement T-Mobile strategies to continuously improve the customer experience and drive subscriber and revenue growth
✅ Drive strategy and high-level business rationale for market/product/brand fit and own T-Mobile service and product roadmap
✅ Define target, value prop, and reason to believe requirements and lead creation of and prioritizing use cases to deliver on strategy
✅ Develop strategy using data analytics and customer/business insights to clearly articulate market opportunities and provide recommendations to senior leadership on path forward
✅ Collaborate closely with product and GTM teams to drive successful product launches and revenue enhancements
✅ Manage multiple priorities in a fast-paced and changing environment
✅ Manage business performance, including tracking of results, preparing contingencies, and developing iterations of the plan in a competitive environment
✅ May lead/mentor less experienced peers
ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills to balance multiple priorities and deadlines.
🎯 Required Qualifications
Education: Bachelor's Degree (Required), Master's/Advanced Degree (Preferred)
Experience: 7+ years of marketing experience in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods (Required), driving strategy cross-functionally (Preferred), analyzing customer, business, and industry data to drive business performance (Preferred)
Required Skills:
- Strategic planning and execution
- Data analysis and interpretation
- Cross-functional collaboration
- Project management
- Business performance tracking
- Stakeholder management
Preferred Skills:
- Experience in the telecommunications industry
- Fluency in Spanish
- Knowledge of the T-Mobile brand and products
ASSUMPTION: While not explicitly stated, experience in the telecommunications industry and familiarity with the T-Mobile brand may be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $109,300 - $197,200 (Based on the provided range)
Benefits:
- Medical, dental, and vision insurance
- Flexible spending account
- 401(k)
- Employee stock grants and purchase plan
- Paid time off and holidays
- Paid parental and family leave
- Family building benefits
- Back-up care and enhanced family support
- Childcare subsidy and tuition assistance
- Short- and long-term disability
- Voluntary life, disability, and long-term care insurance
- Mobile service and home internet discounts
- Pet insurance and commuter programs
Working Hours: Full-time (40 hours/week), with flexible scheduling and remote work options available
ASSUMPTION: The salary range provided is based on the job posting and may vary depending on factors such as experience and location. Benefits are comprehensive and competitive for the industry.
📌 Applicant Insights
🔍 Company Context
Industry: Telecommunications. T-Mobile is a major player in the U.S. wireless market, offering mobile services and products to consumers and businesses.
Company Size: 10,001+ employees. As one of the largest wireless carriers in the U.S., T-Mobile offers extensive resources and opportunities for career growth.
Founded: 1990. T-Mobile has a rich history and has evolved significantly over the years, becoming a major competitor in the wireless market.
Company Description:
- T-Mobile US, Inc. (NASDAQ: TMUS) is America’s supercharged Un-carrier, delivering an advanced 4G LTE and transformative nationwide 5G network
- T-Mobile’s customers benefit from its unmatched combination of value and quality, unwavering obsession with offering them the best possible service experience
- The company is driven by a commitment to disruption and innovation in wireless and beyond
Company Specialties:
- IoT
- Retail
- 5G for All
- Future of 5G
- Business Sales
- Customer Care
- Business Wireless
- Consumer Wireless
- Technology
- Internships & Returnships
- DE&I
- Benefits & Perks
Company Website: https://www.t-mobile.com/
ASSUMPTION: T-Mobile's focus on innovation, customer experience, and disruption sets it apart in the telecommunications industry.
📊 Role Analysis
Career Level: Mid to Senior level. This role requires a significant amount of experience and offers opportunities for growth and leadership.
Reporting Structure: This role reports directly to the Senior Director of Marketing Strategy and may have supervisory responsibilities for less experienced team members.
Work Arrangement: Hybrid. This role requires at least 3 days a week on-site in Frisco, Texas, with the option for remote work on other days.
Growth Opportunities:
- Potential to lead and mentor less experienced team members
- Opportunities to work on high-impact projects and drive strategic initiatives
- Career advancement within the marketing department or related fields
ASSUMPTION: This role offers significant opportunities for career growth and development within T-Mobile's marketing organization.
🌍 Location & Work Environment
Office Type: Hybrid. This role requires at least 3 days a week on-site in Frisco, Texas, with the option for remote work on other days.
Office Location(s): Frisco, Texas (Primary), with the option to work remotely from other locations.
Geographic Context:
- Frisco, Texas is part of the Dallas-Fort Worth metropolitan area, offering a mix of urban and suburban living
- The area is known for its strong job market, diverse economy, and high quality of life
- Frisco is home to numerous corporate headquarters and offers ample opportunities for career growth and networking
Work Schedule: Full-time (40 hours/week), with flexible scheduling and remote work options available
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, allowing employees to optimize their work environment based on their preferences and needs.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth behavioral and technical interviews with cross-functional stakeholders
- Final interview with the senior leadership team
Key Assessment Areas:
- Strategic thinking and problem-solving
- Data analysis and interpretation skills
- Cross-functional collaboration and stakeholder management
- Project management and prioritization skills
- Cultural fit and alignment with T-Mobile's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of T-Mobile's brand, products, and market position
- Prepare examples of your strategic thinking, data-driven decision-making, and cross-functional collaboration
ATS Keywords: Marketing strategy, data analysis, customer insights, product launches, revenue growth, business performance, collaboration, market dynamics, consumer patterns, competitive analysis, project management, leadership, mentoring, strategic vision, innovation, problem-solving
ASSUMPTION: T-Mobile's application process is designed to assess candidates' strategic thinking, analytical skills, and cultural fit, with a focus on finding the best fit for the role and the organization.
🛠️ Tools & Technologies
- Data analysis and visualization tools (e.g., Excel, Power BI, Tableau)
- Project management software (e.g., Asana, Jira, Trello)
- Collaboration and communication platforms (e.g., Microsoft Office Suite, Google Workspace, Slack)
- Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
ASSUMPTION: T-Mobile uses a variety of tools and technologies to support its marketing efforts and drive business performance.
👔 Cultural Fit Considerations
Company Values:
- Un-carrier Spirit: Challenging the status quo and driving innovation
- Always On: Delivering exceptional customer experiences every day
- In It Together: Fostering a collaborative and inclusive work environment
Work Style:
- Fast-paced and dynamic, with a focus on driving results and continuous improvement
- Collaborative and cross-functional, with a strong emphasis on teamwork and stakeholder management
- Data-driven and analytical, with a focus on using insights to inform decision-making
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment and enjoy driving results and continuous improvement?
- Are you comfortable working collaboratively and cross-functionally, with a strong emphasis on teamwork and stakeholder management?
- Do you have a data-driven mindset and enjoy using insights to inform decision-making?
ASSUMPTION: T-Mobile's culture values innovation, collaboration, and a strong customer focus, with a emphasis on driving results and continuous improvement.
⚠️ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Navigating a large, matrixed organization with diverse stakeholders
- Keeping up with the latest market trends and competitive dynamics in the telecommunications industry
- Balancing the need for strategic thinking with the need for tactical execution
ASSUMPTION: This role presents unique challenges and opportunities for growth and development, requiring strong project management skills, strategic thinking, and adaptability.
📈 Similar Roles Comparison
- This role is unique in its focus on offers planning and strategic initiatives, requiring a strong strategic mindset and analytical skills
- Compared to other marketing roles, this position offers a higher degree of autonomy and responsibility for driving business performance
- Career paths in this role may lead to senior leadership positions within T-Mobile's marketing organization or related fields
ASSUMPTION: This role offers a unique combination of strategic thinking, analytical skills, and leadership opportunities, setting it apart from other marketing roles within T-Mobile or the broader industry.
📝 Sample Projects
- Developing and implementing a strategic plan to optimize T-Mobile's offers portfolio and drive revenue growth
- Conducting a competitive analysis and market segmentation study to inform product positioning and targeting strategies
- Leading a cross-functional team to launch a new product or service, driving customer acquisition and retention
ASSUMPTION: These sample projects illustrate the strategic, analytical, and collaborative nature of the Senior Commercial Marketing Manager role at T-Mobile.
❓ Key Questions to Ask During Interview
- Can you describe the most challenging strategic initiative you've led in this role and how you approached it?
- How does this role collaborate with other marketing teams and stakeholders to drive successful product launches and revenue enhancements?
- What opportunities are there for growth and development within T-Mobile's marketing organization or related fields?
- How does T-Mobile support work-life balance for employees in this role?
- What are the key priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: These questions are designed to assess the strategic, collaborative, and growth opportunities aspects of the Senior Commercial Marketing Manager role at T-Mobile.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your strategic thinking, data-driven decision-making, and cross-functional collaboration
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
