📌 Core Information
🔹 Job Title: Senior Content Creator
🔹 Company: Quad
🔹 Location: Minneapolis, MN, USA
🔹 Job Type: Full time
🔹 Category: Marketing & Advertising
🔹 Date Posted: July 2, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing engaging, social-first content for brands across platforms like Meta, TikTok, YouTube, and X
- Collaborating with cross-functional teams to ensure cohesive and impactful content delivery
- Mentoring other creatives in the social media space
- Monitoring online conversations and responding to foster engagement and community
- Partnering with media teams to measure content success and adjust strategies based on data insights
ASSUMPTION: This role requires a strong background in food/grocery content and a hands-on maker mindset to bring concepts to life through visuals and video.
📋 Key Responsibilities
✅ Develop various forms of social media content including overall concepts, videos, images, GIFs, carousels, and infographics
✅ Assist in creating and maintaining a content calendar to ensure timely and consistent posting
✅ Ensure all content aligns with brand voice and identity
✅ Monitor and respond to online conversations about the brand to foster engagement and community
✅ Work closely with fellow creatives, producers, strategists, media experts, and the marketing team to brainstorm and execute fresh content ideas
✅ Partner with media teams to measure the success of content using analytics tools and adjust strategies based on data insights
✅ Lend expertise to help guide and uplevel other creatives in the social space
ASSUMPTION: This role requires a strong understanding of SEO and content optimization to ensure content reaches the right audience.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: Proven experience in creating engaging content for brands on social media platforms, with a focus on food and/or grocery brands
Required Skills:
- Deep knowledge of creating content for Meta and TikTok platforms
- Working knowledge of CapCut and Adobe Premiere (After Effects a plus)
- Familiarity with social media analytics tools
- Ability to manage multiple projects and meet deadlines
- Strong layout design, photo art direction, and hands-on maker mindset
- Ability to turn concepts into compelling content
- Excellent communication and collaboration skills
Preferred Skills:
- Working knowledge of Adobe Creative Suite and Canva
- Fluency in additional languages
ASSUMPTION: Candidates with experience in SEO and content optimization will have a significant advantage in this role.
💰 Compensation & Benefits
Salary Range: $53,000 - $85,000 per year
Benefits:
- 401(k)
- Holidays
- Vacations
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Content Creator role in the Minneapolis area.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 10,001+ employees
Founded: 1971
Company Description:
- Quad is a global marketing experience company that helps brands make direct consumer connections
- Offers a suite of media, creative, and production solutions to streamline marketing complexities
- Serves approximately 2,700 clients across commerce, financial services, and health industries
Company Specialties:
- Packaging
- Digital Marketing
- Direct Marketing
- In-Store
- Print
- Data and Analytics
- Technology Solutions
- Media Services
- Content Services
- Consulting
- Strategy
- Managed Services
- Creative Services
Company Website: http://www.quad.com
ASSUMPTION: Quad's extensive experience and diverse service offerings make it an attractive employer for marketing professionals.
📊 Role Analysis
Career Level: Mid-Senior level
Reporting Structure: This role may report to the Marketing Director or a similar position
Work Arrangement: On-site, with potential for hybrid or remote work in the future
Growth Opportunities:
- Potential to mentor and develop junior team members
- Opportunities to work on diverse brands and campaigns
- Career progression within Quad's marketing department or related fields
ASSUMPTION: This role offers growth opportunities through mentorship, exposure to diverse brands, and potential career progression within the company.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): Minneapolis, MN, USA
Geographic Context:
- Minneapolis is known for its vibrant arts scene, outdoor activities, and strong job market
- The Quad office is located in the heart of the city, offering easy access to public transportation and amenities
- Minneapolis has a humid continental climate, with warm summers and cold, snowy winters
Work Schedule: Full-time, with potential for flexible hours or remote work
ASSUMPTION: The Minneapolis location offers a vibrant work environment with access to cultural attractions and outdoor activities.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- In-person or virtual interview with the marketing team
- Final interview with the Marketing Director or a similar position
Key Assessment Areas:
- Portfolio presentation and discussion
- Content strategy and planning
- Cultural fit and team dynamics
- Problem-solving and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare a portfolio showcasing your best work, with a focus on food/grocery content
- Research Quad's company values and be prepared to discuss how your skills and experience align with them
ATS Keywords: Content creation, social media, food/grocery, brand alignment, engagement, analytics, mentorship, SEO, Adobe Creative Suite, Canva, CapCut, Adobe Premiere
ASSUMPTION: Applicants should tailor their application materials to highlight their relevant experience and skills, and be prepared to discuss their portfolio and content strategy in the interview process.
🛠️ Tools & Technologies
- Adobe Creative Suite
- Canva
- CapCut
- Adobe Premiere
- After Effects (optional)
- Social media analytics tools (e.g., Hootsuite, Sprout Social, Buffer)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Collaboration
- Innovation
- Accountability
- Customer focus
Work Style:
- Creative and innovative
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and accountable
- Customer-focused and committed to excellence
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you comfortable working with diverse brands and campaigns?
- Do you have a strong maker mindset and enjoy bringing concepts to life through visuals and video?
- Are you committed to staying current on social media trends and engagement strategies?
ASSUMPTION: Applicants should assess their fit with Quad's company values and work style to ensure a successful and fulfilling career at the company.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Keeping up with the ever-changing landscape of social media platforms and trends
- Ensuring brand consistency and alignment across various content formats and platforms
- Adapting to the needs and preferences of diverse brands and audiences
ASSUMPTION: Applicants should be aware of these potential challenges and be prepared to discuss how they would address them in the interview process.
📈 Similar Roles Comparison
- Compared to other Senior Content Creator roles, this position offers a competitive salary range and the opportunity to work with a diverse range of brands
- Quad's extensive service offerings provide opportunities for career growth and development within the company
- This role may require more frequent travel or on-site work compared to remote or hybrid positions
ASSUMPTION: Applicants should research similar roles and companies to ensure they are making an informed decision about their career path.
📝 Sample Projects
- Developing a social media content calendar for a food brand, including videos, images, and graphics
- Creating engaging and on-brand content for a TikTok campaign targeting a younger audience
- Analyzing social media analytics to identify trends and optimize content strategy for a grocery brand
ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and how they would approach them in the interview process.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing team in the next year, and how can this role help address them?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional development and growth within the marketing department?
- How does Quad support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to those efforts?
ASSUMPTION: Applicants should prepare thoughtful questions to ask during the interview process to demonstrate their interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare a portfolio showcasing your best work, with a focus on food/grocery content
- Research Quad's company values and be prepared to discuss how your skills and experience align with them
- Follow up with the hiring manager within one week of submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
