π Core Information
πΉ Job Title: Senior Content Strategist
πΉ Company: Thermo Fisher Scientific
πΉ Location: Pittsburgh, Pennsylvania, United States
πΉ Job Type: On-site, Full-time
πΉ Category: Marketing & Communications
πΉ Date Posted: April 25, 2025
πΉ Experience Level: Intermediate (2-5 years)
πΉ Remote Status: No (On-site)
π Job Overview
Key aspects of this role include:
- Developing and implementing content strategies for marketing campaigns and product experiences
- Collaborating with cross-functional teams to ensure consistent messaging and user-centered design
- Conducting content analyses and defining content needs for various channels and platforms
- Guiding marketing strategists in aligning business goals with customer needs
- Providing training and educational opportunities to improve content strategy knowledge
ASSUMPTION: This role requires a balance of strategic thinking, creativity, and technical proficiency. The ideal candidate will have a strong background in content strategy, user experience, and marketing.
π Key Responsibilities
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Assess and define digital and print content needs by conducting inventory and analyses
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Collaborate with marketing strategists, product owners, UX teams, and other partners to implement technical improvements
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Ensure consistent messaging, leverage SEO and metadata, and facilitate easy publication and syndication of content
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Verify customer journeys, user flows, and layouts/wireframes align to standards, personas, and marketing funnel stages
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Work with marketing specialty teams to ensure experiment design and implementation of quantitative user testing plans
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Guide marketing strategists in aligning business goals with customer needs on campaign storytelling, inform editorial calendars, and content governance workflows
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Coordinate regular website accessibility and maintenance updates
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Assist in training and educational opportunities to improve knowledge and understanding of UX standard processes, content strategy, page types, templates, and content standards
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Craft innovative marketing communication across multiple channels, including the fishersci.com website
ASSUMPTION: This role involves a mix of strategic planning, creative writing, and technical implementation. Strong communication and collaboration skills are essential for success.
π― Required Qualifications
Education: Bachelorβs Degree in UX, IT, Marketing, Writing, Communications, or equivalent experience
Experience: 3+ years of related professional experience with a focus on web and content
Required Skills:
- Campaign construction and customer experience through roadmaps or journey documentation
- Wireframing and experience with graphic design, UX, or information architecture
- Proficient with Microsoft Office programs and Adobe Creative Suite
- Strong organizational and interpersonal skills with a problem-solving approach
- Ability to understand complex technical subjects and express them straightforwardly
- Outstanding writing skills with experience writing both creative and technically oriented copy
- Strong presentation skills and the ability to present data and insights to partners
- Relationship builder; works effectively across various levels of the organization and champions relationships in cross-functional teams
- Knowledge of HTML and content management systems; experience with Adobe Experience Manager a plus
Preferred Skills:
- Experience with scientific content
ASSUMPTION: Candidates with a strong background in content strategy, user experience, and marketing will be well-suited for this role. Experience with scientific content is a plus but not required.
π° Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on industry standards for a Senior Content Strategist role in the Pittsburgh area)
Benefits:
- Healthcare
- Annual Incentive Plan Bonus
- Employee Benefits
Working Hours: Standard (Mon-Fri, 8:00 AM - 5:00 PM, with flexibility for occasional overtime as needed)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Content Strategist role in the Pittsburgh area. Actual compensation may vary based on experience and qualifications.
π Applicant Insights
π Company Context
Industry: Thermo Fisher Scientific is a leading global biotechnology product development and manufacturing company that provides a wide range of products and services to the scientific research, healthcare, and industrial markets.
Company Size: With over 10,000 employees, Thermo Fisher Scientific offers a large and diverse work environment with ample opportunities for growth and collaboration.
Founded: The company was founded in 1956 and has since grown to become a publicly traded company with a strong global presence.
Company Description:
- Thermo Fisher Scientific is the world leader in serving science, with annual revenue of approximately $40 billion
- The company's mission is to enable customers to make the world healthier, cleaner, and safer
- Thermo Fisher Scientific offers a wide range of products and services, including analytical instruments, laboratory supply chain programs and eCommerce, laboratory equipment, lab services, specialty diagnostics, life sciences, pharma services, and CDMO
Company Specialties:
- Analytical Instruments
- Laboratory Supply Chain Programs and eCommerce
- Laboratory Equipment
- Lab Services
- Specialty Diagnostics
- Life Sciences
- Pharma Services and CDMO
Company Website: thermofisher.com
ASSUMPTION: Thermo Fisher Scientific's large size and global presence offer applicants a diverse and dynamic work environment with numerous opportunities for professional growth and development.
π Role Analysis
Career Level: This role is at the senior level, requiring a high degree of expertise and strategic thinking in content strategy and marketing.
Reporting Structure: The Senior Content Strategist will report directly to the Marketing Manager and collaborate with various cross-functional teams, including marketing strategists, product owners, UX teams, and other partners.
Work Arrangement: This is an on-site position at the company's Pittsburgh, PA office. However, some flexibility for remote work may be available for the right candidate.
Growth Opportunities:
- Advancement to a Director or Manager role within the content strategy or marketing departments
- Expansion of responsibilities to include leadership or mentoring of junior team members
- Opportunities to work on high-impact projects and campaigns that drive business growth and innovation
ASSUMPTION: This role offers significant opportunities for professional growth and development within Thermo Fisher Scientific's large and dynamic organization.
π Location & Work Environment
Office Type: Corporate office environment with a mix of open-plan and private workspaces
Office Location(s): Pittsburgh, PA (300 Industry Drive)
Geographic Context:
- The Pittsburgh office is located in the Southpointe business park, offering easy access to major highways and amenities
- The area offers a mix of urban and suburban living options, with a variety of cultural attractions, sports teams, and outdoor recreation opportunities
- Pittsburgh has a humid continental climate, with warm, humid summers and cold, snowy winters
Work Schedule: Standard business hours (Monday-Friday, 8:00 AM - 5:00 PM) with some flexibility for occasional overtime as needed
ASSUMPTION: The Pittsburgh office offers a modern and collaborative work environment, with easy access to amenities and a variety of housing options in the surrounding area.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the hiring manager
- On-site interview with the marketing team and other stakeholders
- Final interview with the Marketing Director
- Background check and offer extension
Key Assessment Areas:
- Content strategy and planning skills
- Writing and communication abilities
- Collaboration and teamwork
- Problem-solving and analytical skills
- Cultural fit and alignment with Thermo Fisher Scientific's values
Application Tips:
- Tailor your resume and cover letter to highlight your content strategy, marketing, and user experience skills
- Include specific examples of your experience with campaign construction, customer experience mapping, and wireframing
- Demonstrate your ability to understand complex technical subjects and express them straightforwardly in your application materials
ATS Keywords: Content Strategy, Marketing, User Experience, Campaign Construction, Wireframing, Graphic Design, Information Architecture, Technical Writing, Presentation Skills, Relationship Building, Content Management Systems, Adobe Creative Suite, Problem Solving, Organizational Skills, Customer Journey Mapping, Digital Content Analysis
ASSUMPTION: The application process for this role is likely to be competitive, and candidates should take the time to tailor their application materials to highlight their relevant skills and experiences.
π οΈ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Adobe Experience Manager (AEM)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Content management systems (CMS)
- Wireframing and prototyping tools (e.g., Sketch, Figma, Adobe XD)
- SEO tools (e.g., Google Search Console, SEMrush, Ahrefs)
ASSUMPTION: Candidates should have experience with the tools and technologies listed above, as well as a willingness to learn and adapt to new tools as needed.
π Cultural Fit Considerations
Company Values:
- Integrity
- Intensity
- Involvement
- Innovation
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on delivering high-quality work
- Adaptable and open to feedback and continuous learning
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented work environment?
- Are you results-driven and focused on delivering high-quality work?
- Are you adaptable and open to feedback and continuous learning?
ASSUMPTION: Candidates who are a strong cultural fit for Thermo Fisher Scientific will be results-driven, collaborative, and open to feedback and continuous learning.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced, dynamic work environment
- Balancing strategic thinking with tactical execution and technical implementation
- Collaborating effectively with cross-functional teams and stakeholders
- Adapting to a large, global organization with a diverse range of products and services
ASSUMPTION: Candidates should be prepared to manage multiple priorities, collaborate effectively with cross-functional teams, and adapt to a large, global organization.
π Similar Roles Comparison
- Compared to other content strategy roles, this position offers a unique opportunity to work in a large, global organization with a diverse range of products and services
- This role requires a strong balance of strategic thinking, creativity, and technical proficiency, making it well-suited for candidates with a strong background in content strategy, user experience, and marketing
- Career paths for this role may include advancement to a Director or Manager position within the content strategy or marketing departments, as well as opportunities to work on high-impact projects and campaigns
ASSUMPTION: Candidates should consider the unique opportunities and challenges of this role compared to similar positions in other organizations.
π Sample Projects
- Developing a comprehensive content strategy for a new product launch, including customer journey mapping, wireframing, and SEO optimization
- Conducting a content audit and analysis to inform a website redesign and migration project
- Collaborating with cross-functional teams to implement a new content management system (CMS) and improve content governance workflows
ASSUMPTION: These sample projects are intended to provide a sense of the types of initiatives the Senior Content Strategist may be involved in at Thermo Fisher Scientific.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does this role fit into the broader content strategy and marketing goals for the organization?
- What opportunities are there for professional growth and development within the content strategy or marketing departments?
- How does Thermo Fisher Scientific support work-life balance for its employees?
- What are the key priorities for this role in the first 90 days?
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the team, and the organization, and to demonstrate their interest and engagement in the position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your content strategy, marketing, and user experience skills
- Prepare examples of your experience with campaign construction, customer experience mapping, and wireframing
- Be ready to discuss your ability to understand complex technical subjects and express them straightforwardly in the interview
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.