Sr. Director - OLA Creative Operations and Development

📌 Core Information

🔹 Job Title: Sr. Director - OLA Creative Operations and Development

🔹 Company: The LEGO Group

🔹 Location: Billund, Denmark

🔹 Job Type: Hybrid (3 days/week in office)

🔹 Category: Creative & Design

🔹 Date Posted: April 10, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Leading a team of 40+ creatives and designers
• Fostering a vibrant, diverse, and positive culture
• Collaborating with leadership on recruitment, retention, and creative culture
• Partnering with other teams to build creative culture across the LEGO Group
• Serving as a leadership role model and inspiring others

ASSUMPTION: This role requires a strong leader with a proven track record in creative operations and a passion for people development. The ideal candidate will be comfortable working in a hybrid environment and collaborating with various teams across the organization.

📋 Key Responsibilities

✅ Lead a team of about 40 creative people from all around the world, based in our HQ in Billund (DK)

✅ Ensure a vibrant, diverse, and positive culture so that our creative people thrive

✅ Coach and provide the right conditions for our creatives to design impactful development and training plans

✅ Collaborate with the VP Head of Global Creative on the recruitment and retention needs within the team

✅ Provide the vision and plan for the creative culture in HQ, including the DEI agenda

✅ Partner with the Design and Creative Play Lab organizations to build the creative culture more broadly across the LEGO Group

✅ Be an active member of the OLA Leadership Team, adding value to overall OLA vision and transformation with creative culture insights and plans

✅ Oversee the cultural health and motivation & satisfaction of the creative department in Billund

✅ Serve as a leadership role model, demonstrating bravery, focus, and curiosity in a creative design environment, while inspiring others to do the same

ASSUMPTION: This role involves leading a team through change and requires a strong leader who is capable of re-imagining the team's capabilities and ways of working.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, or a creative discipline)

Experience: 10+ years of experience in a senior creative operations or ECD role in agencies or brand-side

Required Skills:

• Proven experience leading and building creative teams
• Excellent coaching and mentoring skills
• Influential impact and an open-minded approach
• Passion for creativity and creative ideas
• Strong leadership and change management skills

Preferred Skills:

• Experience in a global organization
• Fluency in multiple languages
• Experience working with diverse teams

ASSUMPTION: The ideal candidate will have a proven track record in creating positive, high-performing creative environments during periods of change and be dedicated, kind, and highly collaborative.

💰 Compensation & Benefits

Salary Range: €120,000 - €160,000 per year (Estimated based on industry standards for a senior director role in Denmark)

Benefits:

• Family Care Leave
• Insurances
• Wellbeing programs
• Colleague Discount
• Bonus scheme

Working Hours: Full-time (40 hours/week) with an average of 3 days per week in the office

ASSUMPTION: The salary range is estimated based on industry standards for a senior director role in Denmark. The final salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Manufacturing (Toys)

Company Size: 10,001+ employees (Global, with headquarters in Billund, Denmark)

Founded: 1932

Company Description:

• World-renowned toy manufacturer
• Family-owned with a strong focus on creativity, innovation, and learning-through-play
• Operates in over 130 countries worldwide

Company Specialties:

• LEGO Bricks
• Educational concepts
• Consumer Experiences
• Digital Play Experiences
• Learning-through-Play
• Creativity and Imagination

Company Website: LEGO.com

ASSUMPTION: The LEGO Group is a well-established company with a strong global presence and a reputation for fostering creativity and innovation.

📊 Role Analysis

Career Level: Senior Director

Reporting Structure: Reports directly to the VP Head of Global Creative

Work Arrangement: Hybrid (3 days/week in office)

Growth Opportunities:

• Potential to shape the creative culture of the LEGO Group
• Opportunities to collaborate with various teams across the organization
• Possibility to grow within the OLA team or explore other leadership roles within the company

ASSUMPTION: This role offers significant growth opportunities for the right candidate, including the chance to make a significant impact on the overall success of the LEGO Group.

🌍 Location & Work Environment

Office Type: Hybrid (3 days/week in office)

Office Location(s): Billund, Denmark

Geographic Context:

• Billund is a small city in Denmark, known for being the headquarters of the LEGO Group
• Close to Legoland theme park and other family-friendly attractions
• Offers a high quality of life with a strong focus on work-life balance

Work Schedule: Full-time (40 hours/week) with an average of 3 days per week in the office

ASSUMPTION: The hybrid work arrangement allows for a good balance between on-site collaboration and remote work, fostering a flexible and inclusive work environment.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-depth interviews with hiring manager and team members
• Final interview with the VP Head of Global Creative

Key Assessment Areas:

• Leadership and management skills
• Cultural fit and alignment with LEGO Group values
• Creative problem-solving and strategic thinking
• Ability to build and maintain strong relationships with team members and stakeholders

Application Tips:

• Highlight relevant experience in creative operations and people development
• Demonstrate a strong understanding of the LEGO Group's mission and values
• Showcase your ability to lead a team through change and foster a positive, inclusive culture

ATS Keywords: Creative Operations, Creative Culture, Team Leadership, Change Management, People Development, Hybrid Work, LEGO Group

ASSUMPTION: The interview process will focus on assessing the candidate's leadership skills, cultural fit, and ability to drive creative excellence within the LEGO Group.

🛠️ Tools & Technologies

• Microsoft Office Suite
• Project management tools (e.g., Asana, Trello)
• Design and creative software (e.g., Adobe Creative Suite)

ASSUMPTION: The required tools and technologies for this role are standard for creative operations and leadership positions.

👔 Cultural Fit Considerations

Company Values:

• Creativity
• Imagination
• Caring
• Quality
• Responsibility

Work Style:

• Collaborative
• Inclusive
• Flexible
• Results-driven

Self-Assessment Questions:

• How do you foster a creative and inclusive work environment?
• Can you provide an example of a time when you led a team through significant change?
• How do you balance the need for creativity and innovation with the need for structure and efficiency?

ASSUMPTION: The ideal candidate will be a strong cultural fit for the LEGO Group, embodying the company's values and work style.

⚠️ Potential Challenges

• Managing a team with diverse backgrounds and perspectives
• Balancing the need for creativity and innovation with the need for efficiency and productivity
• Adapting to a hybrid work environment and managing team dynamics remotely
• Navigating a large, global organization with multiple stakeholders

ASSUMPTION: The successful candidate will be able to overcome these challenges by leveraging their strong leadership skills, cultural awareness, and ability to build and maintain strong relationships with team members and stakeholders.

📈 Similar Roles Comparison

• This role is unique within the LEGO Group, focusing specifically on creative operations and culture within the OLA team
• Similar roles in other organizations may focus more on creative output or specific projects, rather than the overall creative culture and team development
• Career progression in this role may lead to other leadership positions within the LEGO Group, such as VP Head of Global Creative or other senior director roles

ASSUMPTION: This role offers a unique opportunity to shape the creative culture of the LEGO Group and drive creative excellence within the organization.

📝 Sample Projects

• Developing and implementing a comprehensive creative culture strategy for the OLA team
• Leading a team through a significant organizational change, such as a merger or acquisition
• Collaborating with other teams to create innovative and engaging consumer experiences

ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role, from strategic planning and leadership to hands-on creative collaboration.

❓ Key Questions to Ask During Interview

• How does the OLA team fit into the broader LEGO Group organization, and what are the key priorities for this role in the first 90 days?
• What are the biggest challenges facing the creative team in Billund, and how can this role help address them?
• How does the LEGO Group support the professional development and growth of its employees, particularly in creative roles?
• What are the key performance indicators (KPIs) for this role, and how will success be measured?
• How does the LEGO Group foster a culture of innovation and creativity, both within the OLA team and across the organization as a whole?

ASSUMPTION: These key questions will help the candidate better understand the role, the team, and the LEGO Group's culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience in creative operations, people development, and leadership
• Prepare for interview questions by researching the LEGO Group's mission, values, and culture
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.