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Sr. Director, Product Marketing, Drafting, Document Analysis

Thomson Reuters
Full-time
On-site
United States
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Director, Product Marketing, CoCounsel - Drafting, Document Analysis, Integrations

πŸ”Ή Company: Thomson Reuters

πŸ”Ή Location: United States

πŸ”Ή Job Type: Hybrid

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-04-14

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site with hybrid option

πŸš€ Job Overview

Key aspects of this role include:

  • Leadership of product marketing team for CoCounsel - Drafting, Document Analysis, and Integrations
  • Collaboration with product, sales, and marketing teams to drive growth
  • Assessment of customer needs and market trends
  • Development of compelling value propositions and messaging
  • Orchestration of successful product launches
  • Cross-functional team leadership and mentoring

ASSUMPTION: This role requires a strategic mindset, excellent communication skills, and the ability to work effectively with various teams.

πŸ“‹ Key Responsibilities

βœ… Lead and mentor a high-performing team of product marketers

βœ… Collaborate with product, sales, and marketing teams to drive growth

βœ… Assess customer needs and market trends

βœ… Create market size estimates and develop compelling value propositions

βœ… Develop and execute go-to-market strategies and multi-channel marketing programs

βœ… Identify long-term market and product opportunities

βœ… Orchestrate successful product launches

ASSUMPION: This role involves a mix of strategic planning, tactical execution, and team leadership.

🎯 Required Qualifications

Education: Bachelor’s degree or equivalent; JD or MBA preferred

Experience: 10+ years in Product Marketing or related roles supporting a SaaS product

Required Skills:

  • Proven ability to assess customer needs and market trends
  • Excellent communication and presentation skills
  • Strong leadership and team management skills
  • Ability to work effectively with cross-functional teams
  • Proven ability to create and execute go-to-market strategies

Preferred Skills:

  • Knowledge of the legal market and/or how law firms operate
  • Experience with AI or generative AI products

ASSUMPTION: Candidates with experience in the legal tech industry or with AI products may have an advantage.

πŸ’° Compensation & Benefits

Salary Range: $135,800 - $252,200 USD (based on company-provided range)

Benefits:

  • Industry-leading benefits package, including flexible vacation, mental health days, retirement savings, tuition reimbursement, and employee incentive programs
  • Flexible work arrangements, including work from anywhere for up to 8 weeks per year and a hybrid model
  • Comprehensive health, dental, vision, disability, and life insurance
  • Competitive 401k plan with company match
  • Paid holidays, parental leave, and sabbatical leave
  • Fitness reimbursement and employee assistance program

Working Hours: Full-time, hybrid work arrangement with 2-3 days in the office

ASSUMPTION: The salary range provided is based on the company's stated range. Actual compensation may vary based on factors such as location, experience, and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Software Development, specifically legal tech and AI

Company Size: 10,001+ employees (globally)

Founded: 1853 (as a news agency; acquired by Reuters in 2008)

Company Description:

  • Thomson Reuters provides news and information-based tools to professionals in the legal, tax, accounting, and compliance sectors
  • Offers a wide range of products and services, including highly specialized information-enabled software and tools, as well as the world's most global news services - Reuters
  • Operates in over 100 countries, with a global workforce of over 25,000 employees

Company Specialties:

  • Intelligent Information
  • Accounting
  • Legal
  • Tax
  • Media
  • Technology
  • and News

Company Website: http://tr.com

ASSUMPTION: Thomson Reuters is a large, global organization with a strong focus on innovation and technology.

πŸ“Š Role Analysis

Career Level: Senior leadership role with significant impact on the segment's trajectory

Reporting Structure: Reports directly to the Head of Product Marketing or similar role

Work Arrangement: Hybrid, with 2-3 days in the office and the option to work from anywhere for up to 8 weeks per year

Growth Opportunities:

  • Potential to grow into a more senior role within the product marketing organization or take on additional responsibilities
  • Opportunities to work on high-impact projects and drive significant business growth

ASSUMPTION: This role offers significant growth potential for the right candidate.

🌍 Location & Work Environment

Office Type: Hybrid, with 2-3 days in the office

Office Location(s): Multiple locations, with the primary office in Toronto, Canada

Geographic Context:

  • Thomson Reuters has a strong global presence, with offices in over 100 countries
  • The primary office in Toronto is located in the downtown core, with easy access to public transportation

Work Schedule: Standard business hours, with flexibility for remote work

ASSUMPTION: The hybrid work arrangement offers a good balance between in-office collaboration and remote flexibility.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screen with a member of the HR team
  • In-depth interviews with hiring managers and team members
  • Final round interviews with senior leadership
  • Background check and offer extension

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Communication and presentation skills
  • Leadership and team management skills
  • Domain knowledge in legal tech or AI

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare for behavioral and situational interview questions that focus on your leadership, strategic planning, and team management skills
  • Research the company and the CoCounsel product to demonstrate your understanding of the business and the role

ATS Keywords: Product Marketing, Legal Tech, AI, Go-to-Market Strategy, Team Leadership, Customer Needs Assessment, Market Trends Analysis

ASSUMPTION: The interview process will focus on assessing your strategic thinking, leadership skills, and domain knowledge in legal tech or AI.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (e.g., Asana, JIRA, Trello)
  • Marketing automation tools (e.g., Marketo, HubSpot)
  • Customer relationship management (CRM) software (e.g., Salesforce, HubSpot CRM)
  • Data analysis and visualization tools (e.g., Tableau, Power BI)

ASSUMPTION: Proficiency in relevant marketing, project management, and data analysis tools is required for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Independence
  • Innovation
  • Customer Focus
  • One Thomson Reuters

Work Style:

  • Collaborative and inclusive
  • Data-driven and analytical
  • Agile and adaptable
  • Results-oriented and accountable

Self-Assessment Questions:

  • How do your personal values align with Thomson Reuters' core values?
  • Can you provide an example of a time when you had to adapt to a significant change in a project or strategy, and how did you approach it?
  • How do you prioritize and manage multiple projects and deadlines, and how do you ensure the quality of your work?

ASSUMPTION: Thomson Reuters values candidates who are a strong cultural fit, with a focus on integrity, innovation, and customer focus.

⚠️ Potential Challenges

  • Managing a high-performing team with diverse skills and backgrounds
  • Balancing strategic planning with tactical execution
  • Keeping up with the latest trends and developments in legal tech and AI
  • Navigating a large, global organization with multiple stakeholders

ASSUMPTION: This role presents unique challenges and opportunities for growth and development.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional product marketing roles, this position focuses on a specific product suite (CoCounsel) within the broader legal tech landscape
  • Compared to other senior leadership roles, this position has a strong focus on strategic planning and execution, as well as team leadership
  • Career path comparison: This role can lead to more senior positions within the product marketing organization or expanded responsibilities within the broader legal tech or AI sectors

ASSUMPTION: This role offers a unique blend of strategic planning, tactical execution, and team leadership within the legal tech and AI sectors.

πŸ“ Sample Projects

  • Developing a go-to-market strategy for a new CoCounsel feature or integration
  • Conducting customer interviews and focus groups to assess needs and gather feedback
  • Creating a competitive landscape analysis and developing differentiated messaging
  • Orchestrating a successful product launch, including cross-functional collaboration and event planning

ASSUMPTION: These sample projects highlight the strategic and tactical aspects of the role, as well as the importance of customer feedback and cross-functional collaboration.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does this role fit into the broader product marketing organization and the company's long-term strategy?
  • What are the most significant challenges facing the CoCounsel product suite, and how can this role address them?
  • How does the company support the professional development and growth of its employees?
  • What is the company's approach to innovation and staying ahead of industry trends in legal tech and AI?

ASSUMPTION: These questions will help you understand the role's priorities, challenges, and growth opportunities, as well as the company's commitment to employee development and innovation.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare for behavioral and situational interview questions that focus on your leadership, strategic planning, and team management skills
  • Research the company and the CoCounsel product to demonstrate your understanding of the business and the role
  • Follow up with the hiring manager one week after your final interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.