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Sr. Manager - BC&P Acquisitions Marketing

Capital One
Full-time
On-site
Richmond, Virginia, United States
🌐 Digital Marketing
πŸ“Œ Core Information

- Job Title: Senior Manager - BC&P Acquisitions Marketing
- Company: Capital One
- Location: McLean, VA (with flexibility for Richmond, VA, or New York, NY)
- Job Type: Full-Time
- Category: Financial Services
- Date Posted: May 13, 2025
- Experience Level: 5-10 years
- Remote Status: On-site (with potential for hybrid work)

πŸš€ Job Overview

Key aspects of this role include:

- Defining strategy and roadmap for marketing in the Business Cards and Payments organization
- Leading a team of analysts to implement strategic initiatives
- Developing optimization frameworks and shaping marketing budget allocation
- Collaborating with internal and external partners to drive growth marketing efforts

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to balance quantitative and qualitative analysis. It also involves significant stakeholder management and leadership of a team.

πŸ“‹ Key Responsibilities

- Strategic Leadership: Develop business strategies to drive growth, profitability, and competitive success for Capital One.
- Business Ownership: Have an ownership mindset and potentially P&L accountability for a business segment. Strategic planning with a 1-6 month horizon.
- Leadership: Manage and develop a team of analysts. Coaching and mentoring associates throughout the organization.
- Product: Develop and implement new product and pricing strategies for various lending products. Lead product-level modeling/analytics.
- Marketing: Lead direct-to-consumer marketing efforts for select products. Build targeted insights to inform new customer experiences and go-to-market strategies.
- Credit Risk: Drive step-change improvements in credit performance by connecting drivers of future consumer credit trends to historical behavior.
- Execution: Coordinate across the line of business to manage and sequence delivery of business intent. Oversee multiple projects and programs concurrently.
- Partnership: Work closely with colleagues across Capital One, including IT, Sales, Operations, Finance, and others, to drive improvement in quality, volume, service, and profitability.

ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication, influencing, and negotiation skills.

🎯 Required Qualifications

- Education: Bachelor’s Degree in a quantitative field (Business, Math, Economics, Finance, Statistics, Science, Engineering)
- Experience:
- At least 5 years of experience in quantitative analysis
- At least 2 years of experience in qualitative analysis
- At least 1 year of experience in people management
- At least 1 year of experience in project management
- Required Skills:
- Strategic and analytical thinking
- Strong business judgment, leadership, and integrity
- Solid people leadership experience
- Strong executive communication skills
- Clear results orientation
- Ability to thrive in a fast-paced, entrepreneurial, and dynamic environment
- Preferred Qualifications:
- Master’s Degree in Business or a quantitative field
- 5+ years of experience in quantitative analysis and qualitative analysis
- 2+ years of experience in people management and product development
- Experience in financial modeling, economic forecasting, and project management

ASSUMPTION: Given the strategic nature of this role, candidates with a strong academic background in a quantitative field and relevant work experience are likely to be successful.

πŸ’° Compensation & Benefits

- Salary Range: $175,500 - $240,300 USD per year (varies by location)
- Benefits: Comprehensive, competitive, and inclusive set of health, financial, and other benefits that support total well-being.
- Working Hours: Full-time (40 hours/week) with flexible work arrangements available.

ASSUMPTION: The salary range provided is based on the company's official posting. However, industry standards for a Senior Manager role in Financial Services with similar requirements may vary.

πŸ“Œ Applicant Insights

πŸ” Company Context

- Industry: Financial Services
- Company Size: 10,001+ employees
- Founded: 1986 (as a subsidiary of Signet Bank; became an independent bank in 1994)
- Company Description: At Capital One, we're making things better for our customers and associates through innovation and collaboration. We were founded on the belief that everyone deserves financial freedom and are dedicated to a world where all have equal opportunity to prosper.
- Company Specialties: Business Banking, Credit Cards, Loans, Savings, and Investing

πŸ“Š Role Analysis

- Career Level: Senior Manager
- Reporting Structure: This role reports directly to the Head of BC&P Acquisitions Marketing and may have team members reporting to them.
- Work Arrangement: On-site with potential for hybrid work arrangements.
- Growth Opportunities: This role offers opportunities to grow within the Marketing organization or explore other areas of the business, such as Product Management or General Management.

ASSUMPTION: This role provides a unique opportunity to shape the growth marketing strategy for Capital One's Business Cards and Payments organization and offers a clear path for career progression.

🌍 Location & Work Environment

- Office Type: Modern, collaborative workspaces with a mix of open and private offices.
- Office Location(s): McLean, VA (headquarters), Richmond, VA, and New York, NY.
- Geographic Context: McLean, VA, is located in the Washington, D.C. metropolitan area, offering a mix of urban and suburban living. Richmond, VA, is the state capital and offers a blend of history and modern amenities. New York, NY, is a global financial hub with diverse cultural and entertainment options.
- Work Schedule: Full-time (40 hours/week) with flexible work arrangements available.

ASSUMPTION: The location of this role offers a mix of urban and suburban living, with access to various cultural, entertainment, and recreational opportunities.

πŸ’Ό Interview & Application Insights

- Typical Process: Phone screen, virtual or on-site interview with the hiring manager, and final interview with the team.
- Key Assessment Areas: Strategic thinking, analytical skills, leadership potential, and cultural fit.
- Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills.
- Be prepared to discuss your approach to strategic planning, team leadership, and cross-functional collaboration.
- Research Capital One's mission, values, and recent initiatives to demonstrate your understanding of the company and its culture.

ASSUMPTION: The interview process for this role is designed to assess the candidate's strategic thinking, leadership potential, and cultural fit.

πŸ› οΈ Tools & Technologies

- Microsoft Office Suite (Excel, PowerPoint, Word)
- SQL or other database management systems
- Data visualization tools (e.g., Tableau, Power BI)
- Marketing automation and analytics tools (e.g., Adobe Analytics, Google Analytics)

ASSUMPTION: Proficiency in relevant marketing and data analysis tools is required for this role.

πŸ‘” Cultural Fit Considerations

- Company Values: Customer Obsessed, Empowered to Lead, Do the Right Thing, and Never Stop Learning.
- Work Style: Collaborative, innovative, and data-driven. Capital One values a diverse and inclusive work environment where everyone can bring their authentic selves to work.
- Self-Assessment Questions:
- How have you demonstrated customer obsession in your previous roles?
- Describe a time when you empowered your team to lead and drive results.
- Can you provide an example of when you did the right thing, even when it was difficult?
- How do you approach continuous learning and staying up-to-date with industry trends?

ASSUMPTION: Capital One values candidates who align with their core values and can thrive in a collaborative, innovative, and data-driven work environment.

⚠️ Potential Challenges

- Balancing strategic planning with day-to-day execution and team management.
- Navigating a large, matrixed organization with multiple stakeholders.
- Keeping up with industry trends and regulatory changes in the financial services sector.

ASSUMPTION: These challenges can be mitigated through strong leadership, effective communication, and a focus on continuous learning.

πŸ“ˆ Similar Roles Comparison

- Product Manager - Marketing: Focuses on product development and go-to-market strategy, with less emphasis on team leadership and cross-functional collaboration.
- Marketing Manager - Consumer Banking: Responsible for marketing consumer banking products, with a broader scope than the BC&P Acquisitions Marketing role.
- Senior Business Analyst - Credit Risk: Focuses on credit risk modeling and analysis, with less emphasis on strategic planning and team leadership.

ASSUMPTION: This role offers a unique blend of strategic planning, team leadership, and cross-functional collaboration, setting it apart from similar roles within the organization.

πŸ“ Sample Projects

- Developing a new optimization framework for LinkedIn and Reddit marketing campaigns.
- Conducting a competitive analysis of Business Cards and Payments products offered by competitors.
- Leading a team project to improve the customer onboarding experience for new Business Cards and Payments customers.

ASSUMPTION: These sample projects illustrate the strategic, analytical, and leadership aspects of the role, as well as the importance of collaboration and cross-functional partnerships.

❓ Key Questions to Ask During Interview

- How does this role fit into the broader marketing strategy for Capital One's Business Cards and Payments organization?
- What are the key priorities for the first 90 days in this role?
- How does Capital One support the professional development and growth of its Senior Managers?
- What is the team structure and dynamics for the BC&P Acquisitions Marketing team?
- How does Capital One approach innovation and continuous improvement in its marketing strategies?

ASSUMPTION: These questions demonstrate your interest in the role, the organization, and its culture, while also providing valuable insights into the position and the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

- Submit your application through this [link](https://jobs.capitalone.com/job/McLean-VA/Sr-Manager---BC-P-Acquisitions-Marketing_R213469-2).
- Tailor your resume and cover letter to highlight your relevant experience and skills, using keywords such as "strategic planning," "team leadership," "cross-functional collaboration," and "marketing optimization."
- Prepare for your interview by researching Capital One's mission, values, and recent initiatives, and practicing your responses to common interview questions.
- Follow up with the hiring manager or recruiter within one week of submitting your application to express your interest in the role.

⚠️ Disclaimer: This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.