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Sr. Manager, Growth Marketing - Meta Dynamic Product Ads

Quince
Full-time
Remote
Worldwide
πŸš€ Growth Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Sr. Manager, Growth Marketing - Meta Dynamic Product Ads

πŸ”Ή Company: Quince

πŸ”Ή Location: Israel - Remote

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Retail, E-commerce

πŸ”Ή Date Posted: April 14, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Owning Meta DPA across new and existing categories for Quince's media buying strategy
  • Accelerating Quince’s growth across Paid Social
  • Collaborating with cross-functional teams to optimize campaigns and improve performance
  • Analyzing data and leveraging insights to drive decision-making
  • Managing multiple projects and priorities with ease

ASSUMPTION: This role requires a strong background in growth marketing, with a focus on Meta DPA, to drive Quince's expansion in the paid social space.

πŸ“‹ Key Responsibilities

βœ… Own and manage Meta DPA programs with significant budgets ($20M+) across new and existing categories

βœ… Collaborate with cross-functional teams to optimize campaigns and improve performance

βœ… Analyze data and leverage insights to drive decision-making and creative optimization

βœ… Manage multiple projects, deadlines, and priorities with ease

βœ… Work with engineering teams to optimize pixels and build feeds and campaign management tools

βœ… Stay up-to-date with industry trends and best practices in growth marketing and Paid Social

ASSUMPTION: This role involves a high degree of autonomy and requires strong ownership and initiative.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 3+ years of managing Meta DPA programs with significant budgets ($20M+)

Required Skills:

  • Expertise in Meta Ads Manager and feed tools like Feedonomics and Marpipe
  • In-depth understanding of DPA feed management, campaign management, and optimization best practices
  • Strong analytical skills and ability to leverage data to drive decision-making
  • Strong ownership mindset and preference for a fast-paced, results-oriented work environment
  • Strong program management and organizational skills
  • Strong understanding of experimentation techniques; test, learn & scale mindset
  • Proficiency analyzing data in Google sheets and utilizing BI platforms such as Looker or Tableau

Preferred Skills:

  • Familiarity with structured databases and ability to use SQL to pull data
  • Familiarity with app marketing
  • Understanding of attribution models, measurement frameworks, and automation tools

ASSUMPTION: The ideal candidate will have a proven track record in growth marketing, with a strong focus on Meta DPA, and a data-driven approach to decision-making.

πŸ’° Compensation & Benefits

Salary Range: $150,000 - $200,000 per year (Based on industry standards for similar roles and experience levels)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with company match
  • Generous PTO and holiday schedule
  • Employee discount on Quince products

Working Hours: Full-time, with flexible hours and a remote-friendly work environment

ASSUMPTION: Salary range is estimated based on industry standards for similar roles and experience levels. Actual compensation may vary based on factors such as skills, experience, and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Retail, E-commerce

Company Size: 201-500 employees

Founded: 2018

Company Description:

  • Quince is an affordable luxury brand that sells high-quality fashion and home goods at radically low pricesβ€”direct from the factory floor.
  • The company has pioneered a manufacturer-to-consumer (M2C) retail model, producing inventory on a near just-in-time basis and shipping goods directly to consumers' doorsteps.
  • Quince is headquartered in San Francisco, CA, and partners with more than 50 top manufacturers around the world.

Company Specialties:

  • E-commerce
  • Apparel
  • Accessories
  • Home goods
  • Luxury and value

Company Website: https://www.quince.com

ASSUMPTION: Quince's unique business model and focus on affordable luxury make it an attractive employer for candidates seeking to make an impact in the retail industry.

πŸ“Š Role Analysis

Career Level: Mid-level to senior management

Reporting Structure: This role reports directly to the VP of Growth Marketing and may manage junior team members

Work Arrangement: Remote-friendly work environment with flexible hours

Growth Opportunities:

  • Potential to grow into a leadership role as Quince expands its Paid Social presence
  • Opportunity to work on high-impact projects and drive significant business growth
  • Exposure to cross-functional teams and collaboration on various initiatives

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on Quince's business.

🌍 Location & Work Environment

Office Type: Remote-friendly, with occasional in-person meetings and team-building events

Office Location(s): San Francisco, CA, USA; Bengaluru, Karnataka, India

Geographic Context:

  • Israel - Remote: Quince's remote work policy allows for flexible work arrangements and the ability to work from anywhere with a reliable internet connection.
  • San Francisco, CA, USA: Quince's headquarters is located in the heart of the tech industry, offering ample opportunities for networking and professional growth.
  • Bengaluru, Karnataka, India: Quince's office in India supports the company's global operations and provides opportunities for collaboration with international teams.

Work Schedule: Full-time, with flexible hours and the ability to work remotely

ASSUMPTION: Quince's remote-friendly work environment and global presence offer candidates the opportunity to work in a dynamic and diverse setting.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the HR team
  • Technical interview with the Growth Marketing team
  • Final interview with the VP of Growth Marketing

Key Assessment Areas:

  • Data analysis and interpretation skills
  • Campaign management and optimization expertise
  • Understanding of Meta DPA and Paid Social strategies
  • Problem-solving and decision-making abilities

Application Tips:

  • Highlight your experience with Meta DPA and Paid Social campaigns in your resume and cover letter
  • Demonstrate your data-driven approach to decision-making and problem-solving
  • Showcase your ability to manage multiple projects and priorities with ease

ATS Keywords: Meta DPA, Paid Social, Growth Marketing, Campaign Management, Data Analysis, Google Sheets, BI Platforms, SQL

ASSUMPTION: Quince's interview process focuses on assessing candidates' technical skills, data-driven mindset, and ability to thrive in a fast-paced, results-oriented environment.

πŸ› οΈ Tools & Technologies

  • Meta Ads Manager
  • Feedonomics
  • Marpipe
  • Google Sheets
  • BI Platforms (e.g., Looker, Tableau)
  • SQL

ASSUMPTION: The ideal candidate will have experience with the listed tools and technologies, as well as a willingness to learn and adapt to new platforms as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer First
  • High Quality
  • Essential Design
  • Always a Better Deal
  • Environmentally and Socially Conscious

Work Style:

  • Data-driven and analytical
  • Collaborative and cross-functional
  • Fast-paced and results-oriented
  • Adaptable and open to feedback

Self-Assessment Questions:

  • How do you prioritize and manage multiple projects and deadlines?
  • Can you provide an example of a time when you used data to drive a significant business decision?
  • How do you approach creative optimization and testing in Paid Social campaigns?

ASSUMPTION: Quince values candidates who align with their customer-centric approach, commitment to high-quality products, and focus on sustainability and social responsibility.

⚠️ Potential Challenges

  • Managing a large budget ($20M+) and expectations for significant growth
  • Keeping up with industry trends and best practices in Paid Social and growth marketing
  • Collaborating effectively with cross-functional teams in a remote work environment
  • Balancing multiple projects, deadlines, and priorities with ease

ASSUMPTION: The ideal candidate will be able to thrive in a fast-paced, high-pressure environment and manage multiple priorities with ease.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this position focuses specifically on Meta DPA and Paid Social campaigns
  • Quince's unique business model and commitment to affordable luxury set it apart from other retail companies
  • This role offers significant growth potential and the opportunity to make a substantial impact on Quince's business

ASSUMPTION: Candidates should consider Quince's unique business model and focus on affordable luxury when evaluating this role compared to similar positions in the industry.

πŸ“ Sample Projects

  • Optimizing a Meta DPA campaign to improve ROAS by 20% within three months
  • Collaborating with the creative team to A/B test ad copy and visuals to improve CTR and CVR
  • Analyzing campaign performance data to identify trends and opportunities for optimization

ASSUMPTION: The ideal candidate will have experience working on similar projects and be able to provide concrete examples of their achievements in their application materials.

❓ Key Questions to Ask During Interview

  • How does Quince support the growth and development of its employees?
  • Can you describe the team structure and dynamics within the Growth Marketing department?
  • How does Quince approach sustainability and social responsibility in its operations and supply chain?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Quince measure the success of its Paid Social campaigns, and what KPIs are most important for this role?

ASSUMPTION: Candidates should use the interview process to assess Quince's company culture, growth opportunities, and alignment with their personal values and career goals.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Quince careers page
  • Customize your resume and cover letter to highlight your experience with Meta DPA and Paid Social campaigns
  • Prepare examples of your data-driven approach to decision-making and problem-solving
  • Follow up with the Quince HR team one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.