🔹 Job Title: Senior Manager Strategic Marketing
🔹 Company: Elbit Systems of America
🔹 Location: Fort Worth, Texas
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 21, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (25%+ travel required)
Key aspects of this role include:
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to work effectively with various teams and stakeholders.
✅ Develops and deploys strategic marketing plans aligned to divisional/functional strategies, building customer demand, preference, and loyalty that enables growth
✅ Partners with Brand Strategy, Corporate Communications, Business Units, and Functional Areas to create and implement multi-channel marketing campaigns, programs, engagements, and tactics in support of business objectives
✅ Manages marketing content development initiatives in tandem with Brand Strategy and Corporate Communications to clearly articulate Elbit America’s value propositions
✅ Plans, executes, and measures multiple marketing campaigns, tactics, and engagements that are on strategy, on brand, and on budget across several teams
✅ Develops and executes micro-marketing plans for trade shows and events encompassing engagements with current and prospective customers, employees, government officials, and other audiences
✅ Drives and operates a proactive and collaborative marketing planning process by engaging stakeholders in the development and execution of marketing campaigns
✅ Establishes Key Performance Indicators (KPIs), measuring campaign effectiveness providing real-time performance insights and post-campaign analysis/recommendations to key stakeholders
✅ Implements impactful marketing practices by utilizing a data-driven approach, leveraging customer/market/product insights and trends, competitive landscape, political climate, emerging technologies, and more
✅ Utilizes a sustainable marketing planning framework enhancing efficiency and effectiveness for both short- and long-term success
✅ Champions the Strategic Marketing function across the enterprise, educating and demonstrating the value it strategically delivers for positioning Elbit America, our people, products, and services
✅ Oversees and maximizes the value of trade shows, events, and customer engagements utilizing this key marketing channel to engage customers and prospects, building demand and preference for our portfolio of customer-focused solutions
✅ Leads digital marketing and internal/external web strategy, ensuring the intranet, elbitamerica.com, and all company-operated sites are utilized to their full engagement potential
✅ Evaluates intranet/website performance, developing strategic roadmaps for maximizing user experience and optimizing functionality
✅ Works with Growth Team leaders to align, evaluate, and recommend technology solutions that enhance strategic marketing, brand strategy, and strategic communication capabilities
✅ Manages functional budget, including forecasting, accruals, and reconciliations
✅ Upholds and enforces Elbit America’s corporate brand identity guidelines ensuring consistent messaging, tone-of-voice, and visual identity across all initiatives
✅ Completes additional responsibilities and projects in support of the business as needed/assigned
ASSUMPTION: This role requires a high level of strategic thinking, collaboration, and project management skills to successfully lead and execute marketing initiatives across multiple teams and channels.
Education: Accredited four (4) year bachelor's degree or global equivalent in Marketing, Business, Communications, Branding, Design, or equivalent
Experience: Minimum of five (5) years of work-related experience required, with a preference for those with 5-10 years of functional experience and management experience in the industry
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with a strong background in strategic marketing, proven leadership skills, and experience working with cross-functional teams will be most successful in this role.
Salary Range: $120,000 - $160,000 per year (Based on industry standards for a Senior Manager role in the Marketing field with 5-10 years of experience in the Fort Worth, Texas area)
Benefits:
Working Hours: Full-time (40 hours/week) with occasional overtime and travel required (25%+)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
Industry: Elbit Systems of America operates in the defense, homeland security, commercial aviation, and medical instrumentation markets, providing high-performance products, system solutions, and support services.
Company Size: Elbit Systems of America is a mid-sized company with approximately 201-500 employees, providing opportunities for growth and collaboration across various teams and departments.
Founded: Elbit Systems of America was founded in 1997 and is a wholly-owned subsidiary of Elbit Systems Ltd., a global high technology company engaged in a wide range of programs for innovative defense and commercial applications.
Company Description:
Company Specialties:
Company Website: www.elbitsystems-us.com
ASSUMPTION: Elbit Systems of America is a well-established company with a strong focus on innovation, quality, and customer satisfaction, providing opportunities for career growth and development within various fields.
Career Level: Senior Manager
Reporting Structure: The Senior Manager of Strategic Marketing reports directly to the leader of Strategic Marketing, Brand Strategy, and Corporate Communications and collaborates with various teams across the organization, including Growth, Business Units, and Functional Areas.
Work Arrangement: Hybrid (25%+ travel required)
Growth Opportunities:
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand responsibilities, lead teams, and drive strategic initiatives within the organization.
Office Type: Hybrid (Fort Worth, Texas office with remote work options)
Office Location(s): 4700 Marine Creek Parkway, Fort Worth, Texas 76179, USA
Geographic Context:
Work Schedule: Full-time (40 hours/week) with occasional overtime and travel required (25%+)
ASSUMPTION: Fort Worth, Texas, offers a dynamic work environment with a diverse range of industries, cultural attractions, and recreational opportunities, providing a high quality of life for residents and employees.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Strategic Marketing, Senior Manager, Marketing Planning, Campaign Management, Brand Strategy, Corporate Communications, Cross-functional Teams, Leadership, Team Management, Marketing Expertise, Industry Knowledge, Problem-Solving, Analytical Skills
ASSUMPTION: The application process for this role is competitive, and candidates who demonstrate a strong strategic mindset, leadership skills, and relevant marketing experience will have the best chance of success.
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, as they are used to create, manage, and analyze marketing campaigns and initiatives.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates who align with Elbit Systems of America's values and work style, and who can demonstrate a strong strategic mindset and leadership skills, will be most successful in this role.
ASSUMPTION: These challenges require strong leadership, project management, and communication skills, as well as the ability to adapt and thrive in a dynamic work environment.
ASSUMPTION: Candidates with experience in similar roles, particularly within the defense, homeland security, or related industries, will have a competitive advantage in this position.
ASSUMPTION: These sample projects demonstrate the strategic, collaborative, and analytical skills required for success in this role, as well as the ability to manage and execute marketing campaigns across multiple channels and teams.
ASSUMPTION: Asking these questions demonstrates your interest in the role, the company, and its strategic goals, as well as your commitment to driving growth and success within the organization.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.