Sr Manager, Trade Marketing Argentina

📌 Core Information

🔹 Job Title: Sr. Manager, Trade Marketing Argentina

🔹 Company: WarnerMedia

🔹 Location: Buenos Aires, Argentina

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 11, 2025

🔹 Experience Level: 7+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading strategic trade marketing initiatives to drive subscriber growth and enhance brand visibility
• Collaborating with affiliate partners to create and implement high-impact marketing campaigns
• Acting as a central liaison between internal teams for effective campaign execution
• Managing trade marketing budget and project timelines
• Analyzing market trends and campaign performance to optimize strategies

ASSUMPTION: This role requires a strong understanding of the Argentinean market, consumer behavior, and the sports media landscape. Candidates should have experience in trade marketing, marketing, or sales within the media, entertainment, sports, or telecommunications industries.

📋 Key Responsibilities

✅ Design and execute comprehensive trade marketing strategies tailored to the Argentinean market, with a focus on streaming and sports

✅ Collaborate with affiliate partners to co-create and implement high-impact marketing campaigns across all distribution channels

✅ Act as a central liaison between internal teams to ensure timely, aligned, and effective campaign execution

✅ Oversee the trade marketing budget, manage timelines, and ensure measurable return on investment

✅ Monitor market trends, consumer behavior, and campaign performance to continuously optimize marketing strategies

✅ Lead, mentor, and develop the local trade marketing team to foster a high-performance culture

✅ Ensure the effective deployment of commercial incentives, POP materials, and activations

✅ Represent Warner Bros. Discovery at industry events, sports marketing forums, and strategic partner meetings

ASSUMPTION: This role requires strong leadership, analytical, project management, and communication skills. Candidates should be bilingual in English and Spanish, both written and spoken.

🎯 Required Qualifications

Education: Bachelor’s degree in business administration, Marketing, Commercial Engineering, or a related field

Experience: 7+ years of experience in Trade Marketing, Marketing, or Sales, preferably within the media, entertainment, sports, or telecommunications industries

Required Skills:

• Proven track record in developing and executing B2B marketing campaigns
• Strong knowledge of the Argentinean market and consumer behavior
• Exceptional analytical, project management, and communication skills
• Bilingual proficiency in English and Spanish

Preferred Skills:

• Genuine passion for sports and familiarity with key leagues, events, and fan engagement dynamics

ASSUMPTION: Candidates with experience in the media, entertainment, sports, or telecommunications industries and a strong understanding of the Argentinean market will be highly competitive for this role.

💰 Compensation & Benefits

Salary Range: The salary range for this position is estimated to be ARS 250,000 - ARS 350,000 per year, based on industry standards for a senior manager role in the marketing field in Buenos Aires. This estimate takes into account the candidate's experience level and the company's size and industry.

Benefits:

• Health, dental, and vision insurance
• Retirement savings plan with company match
• Paid time off and holidays
• Employee discounts on WarnerMedia products and services

Working Hours: This role requires a standard workweek of 40 hours, with flexibility to work additional hours as needed to meet deadlines or manage project timelines.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications. Benefits may also vary based on the company's benefits package and the candidate's eligibility.

📌 Applicant Insights

🔍 Company Context

Industry: WarnerMedia is a leading entertainment company, operating in the media and entertainment industry. They own and operate a wide range of brands and content, including HBO, Warner Bros., TNT, CNN, Cartoon Network, and more.

Company Size: WarnerMedia is a large company with over 10,000 employees worldwide. This size offers opportunities for career growth and development within the organization.

Founded: WarnerMedia was founded in 2018, following the merger of Warner Bros. and HBO with Turner Broadcasting System. However, the history of its constituent parts dates back to the early 20th century.

Company Description:

• WarnerMedia is a global leader in the creation and distribution of premium content across various platforms and languages
• The company operates in over 180 countries and territories worldwide, providing access to a vast library of original content, movies, and TV shows
• WarnerMedia is committed to fostering a diverse and inclusive work environment, celebrating the unique perspectives and experiences of its employees

Company Specialties:

• Content creation and distribution
• Streaming services
• Cable television
• Movie production and distribution

Company Website: careers.wbd.com

ASSUMPTION: WarnerMedia's large size and global presence offer candidates the opportunity to work on a wide range of projects and collaborate with diverse teams. The company's focus on content creation and distribution provides a unique environment for marketing professionals.

📊 Role Analysis

Career Level: This role is at the senior manager level, requiring significant experience and expertise in trade marketing, marketing, or sales. The position offers opportunities for leadership, strategic decision-making, and team management.

Reporting Structure: The Senior Manager, Trade Marketing Argentina will report directly to the Vice President of Trade Marketing, Latin America. They will also collaborate with various internal teams, including marketing, distribution sales, legal, programming, creative, digital, and more.

Work Arrangement: This role is on-site, requiring the candidate to work from WarnerMedia's office in Buenos Aires, Argentina. However, some flexibility may be available for remote work, depending on the company's policies and the candidate's needs.

Growth Opportunities:

• Progression to a regional or global role within the trade marketing function
• Expansion into other areas of marketing or related fields within WarnerMedia
• Development of leadership and management skills through team mentoring and project management

ASSUMPTION: This role offers opportunities for career growth and development within WarnerMedia's marketing department. Candidates should be proactive in seeking out growth opportunities and taking on new challenges.

🌍 Location & Work Environment

Office Type: WarnerMedia's office in Buenos Aires is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): WarnerMedia's office is located in the heart of Buenos Aires, providing easy access to public transportation and nearby amenities.

Geographic Context:

• Buenos Aires is the capital and largest city of Argentina, with a population of over 3 million people
• The city is known for its vibrant culture, rich history, and diverse neighborhoods
• Buenos Aires offers a high quality of life, with excellent dining, entertainment, and recreational opportunities

Work Schedule: The work schedule for this role is Monday through Friday, with standard business hours. However, the candidate may be required to work additional hours to meet project deadlines or manage campaign timelines.

ASSUMPTION: Buenos Aires offers a dynamic and engaging work environment, with a rich cultural scene and a diverse range of neighborhoods. Candidates should be comfortable working in an urban setting and be prepared to adapt to the local work culture.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the hiring team
• Final interview with the Vice President of Trade Marketing, Latin America

Key Assessment Areas:

• Cultural fit and alignment with WarnerMedia's values
• Strategic thinking and problem-solving skills
• Leadership and team management abilities
• Analytical and project management skills

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Demonstrate your understanding of the Argentinean market and consumer behavior in your application materials
• Prepare examples of your past marketing campaigns and their outcomes to discuss during the interview

ATS Keywords: Trade Marketing, Marketing, Sales, B2B, Affiliate Partnerships, Project Management, Analytical Skills, Communication Skills, Team Leadership, Market Intelligence, Consumer Behavior, Budget Management, Sports Knowledge, Cross-Functional Coordination, Spanish Proficiency, English Proficiency

ASSUMPTION: WarnerMedia's application process is designed to assess candidates' skills, experience, and cultural fit for the role. Candidates should be prepared to demonstrate their relevant qualifications and provide specific examples of their past achievements.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management software (e.g., Asana, Trello, Jira)
• Marketing automation and analytics tools (e.g., Google Analytics, Adobe Marketing Cloud)
• Presentation and design software (e.g., Adobe Creative Suite)

ASSUMPTION: Candidates should be comfortable using a range of marketing, project management, and design tools to effectively manage trade marketing campaigns and collaborate with internal teams.

👔 Cultural Fit Considerations

Company Values:

• Collaboration: Working together to achieve common goals
• Creativity: Encouraging innovation and new ideas
• Integrity: Acting with honesty and ethical behavior
• Quality: Delivering excellence in all aspects of our work
• Respect: Valuing the unique perspectives and experiences of our employees

Work Style:

• Fast-paced and dynamic work environment
• Cross-functional collaboration and teamwork
• Results-driven and data-informed decision-making
• Opportunities for professional growth and development

Self-Assessment Questions:

• Do I align with WarnerMedia's core values, particularly in terms of collaboration, creativity, and integrity?
• Am I comfortable working in a fast-paced, dynamic work environment and collaborating with diverse teams?
• Do I have a proven track record of delivering results and driving growth through strategic marketing campaigns?

ASSUMPTION: WarnerMedia's culture is focused on collaboration, creativity, and innovation. Candidates should be comfortable working in a fast-paced, dynamic environment and be able to thrive in a culture that values diversity and inclusion.

⚠️ Potential Challenges

• Managing multiple stakeholders and competing priorities in a fast-paced work environment
• Adapting to changes in market trends, consumer behavior, and campaign performance
• Balancing strategic thinking and execution with day-to-day tasks and project management
• Navigating a large, complex organization and building effective relationships with internal teams

ASSUMPTION: This role presents unique challenges related to managing multiple stakeholders, adapting to market changes, and balancing strategic thinking with day-to-day tasks. Candidates should be prepared to navigate these challenges and demonstrate their ability to thrive in a dynamic work environment.

📈 Similar Roles Comparison

• This role is unique in its focus on the Argentinean market and the specific requirements of the local affiliate landscape
• Compared to similar roles in other regions, this position may require a deeper understanding of local consumer behavior and market trends
• Career progression in this role may differ from that of similar roles in other regions, depending on WarnerMedia's organizational structure and growth opportunities

ASSUMPTION: This role is unique in its focus on the Argentinean market and may require a deeper understanding of local consumer behavior and market trends. Candidates should be prepared to adapt their skills and experience to the specific requirements of this role and the local affiliate landscape.

📝 Sample Projects

• Developing and executing a comprehensive trade marketing strategy to drive subscriber growth for a new streaming service launch in Argentina
• Collaborating with affiliate partners to create and implement a high-impact marketing campaign to promote a major sports event
• Managing a team to create localized promotional toolkits and co-branded assets for key industry and sports events and sales initiatives

ASSUMPTION: These sample projects are designed to illustrate the key responsibilities and required skills for this role. Candidates should be prepared to discuss their relevant experience and provide specific examples of their past achievements in trade marketing, marketing, or sales.

❓ Key Questions to Ask During Interview

• Can you describe the current trade marketing strategies in place for Argentina, and how this role will contribute to their evolution?
• How does WarnerMedia support the professional growth and development of its employees, particularly in the marketing department?
• Can you provide an example of a successful trade marketing campaign executed by WarnerMedia in the region, and what made it effective?
• How does WarnerMedia measure the success of its trade marketing campaigns, and what key performance indicators (KPIs) are most important for this role?
• What are the biggest challenges facing the trade marketing team in Argentina, and how can this role help address them?

ASSUMPTION: These key questions are designed to help candidates better understand the role, the company, and the trade marketing landscape in Argentina. Candidates should be prepared to ask thoughtful, insightful questions that demonstrate their interest in the position and their understanding of the industry.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on trade marketing, marketing, or sales experience in the media, entertainment, sports, or telecommunications industries
• Prepare examples of your past marketing campaigns and their outcomes to discuss during the interview
• If you have any questions about the application process or the role, please contact the WarnerMedia HR team at hr@wbd.com
• Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.