📌 Core Information
🔹 Job Title: Sr Manager, Trade Marketing Argentina
🔹 Company: Walmart
🔹 Location: Buenos Aires, Argentina
🔹 Job Type: Full-Time
🔹 Category: Retail
🔹 Date Posted: July 11, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing strategic trade marketing initiatives to drive subscriber growth in Argentina
- Collaborating with affiliate partners to co-create and implement high-impact marketing campaigns
- Acting as a central liaison between internal teams to ensure effective campaign execution
- Managing the trade marketing budget and project timelines
- Analyzing market trends and campaign performance to optimize marketing strategies
- Leading and developing the local trade marketing team
- Representing Warner Bros. Discovery at industry events and strategic partner meetings
ASSUMPTION: This role requires a strong understanding of the Argentinean market, consumer behavior, and the sports media landscape. It also demands excellent leadership, analytical, and communication skills to manage cross-functional teams and drive results in a local market.
📋 Key Responsibilities
✅ Designing and executing comprehensive trade marketing strategies tailored to the Argentinean market, with a strong emphasis on streaming and sports
✅ Collaborating closely with affiliate partners to co-create and implement high-impact marketing campaigns
✅ Acting as a central liaison between internal teams to ensure timely, aligned, and effective campaign execution
✅ Overseeing the trade marketing budget in Argentina, ensuring efficient allocation of resources and measurable return on investment
✅ Monitoring and analyzing market trends, consumer behavior, and campaign performance to continuously optimize marketing strategies and execution
✅ Leading, mentoring, and developing the local trade marketing team to foster a high-performance culture
✅ Ensuring the effective deployment of commercial incentives, POP materials, and activations
✅ Representing Warner Bros. Discovery at industry events, sports marketing forums, and strategic partner meetings
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and stakeholder management. It requires a balance of creative problem-solving, data-driven decision-making, and strong interpersonal skills.
🎯 Required Qualifications
Education: Bachelor’s degree in business administration, Marketing, Commercial Engineering, or a related field
Experience: 7+ years of experience in Trade Marketing, Marketing, or Sales, preferably within the media, entertainment, sports, or telecommunications industries
Required Skills:
- Strong knowledge of the Argentinean market and consumer behavior
- Proven track record in developing and executing B2B marketing campaigns and managing affiliate partnerships
- Demonstrated leadership experience, including managing cross-functional teams and delivering results in local or regional markets
- Exceptional analytical, project management, and communication skills
- Bilingual proficiency in English and Spanish, both written and spoken
Preferred Skills:
- Genuine passion for sports, with familiarity with key leagues, events, and fan engagement dynamics
ASSUMPTION: Given the role's focus on the Argentinean market and local partnerships, fluency in Spanish is crucial. Additionally, experience in the media, entertainment, or sports industries is highly desirable.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a senior manager role in Argentina, the estimated salary range is ARS 150,000 - 250,000 per month (USD 1,200 - 2,000).
Benefits:
- Health insurance
- Retirement plan
- Employee discounts
- Tuition assistance
- Wellness programs
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 6:00 PM, with flexibility for project needs
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications. Benefits may also vary based on the company's benefits package for Argentina.
📌 Applicant Insights
🔍 Company Context
Industry: Retail, with a strong focus on eCommerce and technology
Company Size: 10,001+ employees, providing ample opportunities for growth and career advancement
Founded: 1962, with a rich history and established brand presence
Company Description:
- Walmart is a global retail corporation that operates a chain of hypermarkets, discount department stores, and grocery stores
- Known for its everyday low prices and wide product assortment, Walmart offers a one-stop-shop for customers
- The company is committed to sustainability and community involvement, with initiatives focused on environmental stewardship and social responsibility
Company Specialties:
- Retail operations and management
- Supply chain and logistics
- Merchandising and marketing
- ECommerce and omnichannel retailing
- Technology and innovation
Company Website: corporate.walmart.com
ASSUMPTION: Walmart's extensive global presence and diverse business segments offer unique opportunities for career growth and development.
📊 Role Analysis
Career Level: Senior Manager, with potential for growth into director or executive roles
Reporting Structure: This role reports directly to the VP of Trade Marketing, Latin America
Work Arrangement: On-site, with occasional travel to affiliate partner locations and industry events
Growth Opportunities:
- Expanding the role's scope to include additional markets or product categories
- Progressing to a director or VP role within the trade marketing function
- Transitioning to a related role within the broader marketing organization or another function within the company
ASSUMPTION: Given Walmart's global presence and diverse business segments, there are numerous opportunities for career growth and development within the company.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspaces with open floor plans and dedicated team areas
Office Location(s): Buenos Aires, Argentina
Geographic Context:
- Buenos Aires is the capital and largest city of Argentina, with a population of over 3 million people
- The city is known for its rich cultural heritage, vibrant nightlife, and diverse food scene
- Buenos Aires offers a mix of urban and outdoor activities, with numerous parks, museums, and historical sites
Work Schedule: Full-time, with flexible hours and the opportunity to work from home occasionally
ASSUMPTION: Buenos Aires offers a dynamic and vibrant work environment, with numerous cultural and recreational opportunities for employees.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR department
- In-depth interviews with the hiring manager and relevant stakeholders
- Final interview with the VP of Trade Marketing, Latin America
Key Assessment Areas:
- Cultural fit and alignment with Walmart's values
- Strategic thinking and problem-solving skills
- Leadership and team management capabilities
- Analytical and communication skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of the Argentinean market and consumer behavior in your application materials
- Prepare for behavioral interview questions that focus on your leadership, problem-solving, and communication skills
ATS Keywords: Trade Marketing, Marketing, Sales, Affiliate Partnerships, Project Management, Consumer Behavior, Market Intelligence, Sports Knowledge, Team Leadership, B2B Marketing, Budget Management, Market Analysis
ASSUMPTION: Walmart's application process is designed to assess candidates' skills, experience, and cultural fit for the role and the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Jira)
- Marketing analytics tools (e.g., Google Analytics, Tableau)
- Design and creative tools (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's internal systems and processes.
👔 Cultural Fit Considerations
Company Values:
- Customer first
- Strive for excellence
- Respect the individual
- Act with integrity
- Never rest on our laurels
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
- Adaptable and responsive to change
- Innovative and open to new ideas
Self-Assessment Questions:
- Do I have a strong understanding of the Argentinean market and consumer behavior?
- Am I able to build and maintain effective relationships with affiliate partners and internal stakeholders?
- Do I have the leadership and team management skills to drive results in a local market?
ASSUMPTION: Walmart's company culture is characterized by a strong focus on customer service, continuous improvement, and collaboration. Candidates should assess their fit with these values and work styles before applying.
⚠️ Potential Challenges
- Managing a diverse team with varying levels of experience and expertise
- Balancing strategic planning and tactical execution in a fast-paced, dynamic environment
- Navigating complex stakeholder relationships with affiliate partners and internal teams
- Adapting to changes in market trends, consumer behavior, and company priorities
ASSUMPTION: These challenges are common to roles of this nature and can be effectively managed with strong leadership, communication, and adaptability skills.
📈 Similar Roles Comparison
- This role is similar to a Trade Marketing Manager or Senior Trade Marketing Manager position in other retail or media companies
- However, Walmart's global presence and diverse business segments offer unique opportunities for career growth and development
- In terms of career path, this role could lead to a director or VP position within the trade marketing function or a related role within the broader marketing organization
ASSUMPTION: While this role shares similarities with other trade marketing positions, Walmart's unique business model and global presence set it apart from other companies in the industry.
📝 Sample Projects
- Developing and executing a comprehensive trade marketing strategy for a new streaming service launch in Argentina
- Collaborating with a major telco partner to create a co-branded marketing campaign promoting a sports event
- Analyzing market trends and consumer behavior to optimize promotional materials and activations for a key retail event
ASSUMPTION: These sample projects illustrate the strategic, tactical, and analytical aspects of the role, as well as the importance of collaboration and stakeholder management.
❓ Key Questions to Ask During Interview
- Can you describe the company's long-term vision for the trade marketing function in Argentina?
- How does this role fit into the broader marketing organization and the company's overall strategy?
- What are the key priorities for this role in the first 90 days?
- How does the company support the professional development and growth of its employees?
- What is the company's approach to work-life balance and flexible work arrangements?
ASSUMPTION: These questions demonstrate your interest in the role, the company, and your long-term career growth and development.
📌 Next Steps for Applicants
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
