Sr. Marketing Manager - Aerospace and Defense

📌 Core Information

🔹 Job Title: Senior Marketing Manager - Aerospace and Defense

🔹 Company: Infineon Technologies

🔹 Location: Andover, Sudbury, Leominster, Massachusetts, United States

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 26, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing strategic marketing plans for space discrete portfolios
• Collaborating with cross-functional teams to deliver innovative solutions
• Representing Infineon at industry conferences and customer meetings
• Monitoring and reporting on key performance indicators (KPIs)

ASSUMPTION: This role requires a deep understanding of the space industry and strong technical acumen to identify and capture new business opportunities.

📋 Key Responsibilities

✅ Develop and implement a comprehensive product marketing strategy to drive revenue growth in Space Discretes

✅ Conduct market analysis to identify emerging trends, customer needs, and competitive landscape

✅ Define and execute go-to-market (GTM) strategies, including product positioning, messaging, and value propositions

✅ Collaborate with sales teams to develop strategic customer penetration

✅ Identify and prioritize key market segments, customer personas, and growth opportunities

✅ Lead the creation of technical content, including white papers, case studies, and product collateral

✅ Partner with product management to align product roadmaps with market demand and customer feedback

✅ Create pricing strategies and competitive analysis to enable value-based pricing

✅ Represent Infineon Technologies at industry conferences, trade shows, and customer meetings

✅ Monitor and report on key performance indicators (KPIs) to assess the effectiveness of marketing strategies

ASSUMPTION: This role involves managing multiple projects simultaneously and working effectively in a fast-paced, cross-functional environment.

🎯 Required Qualifications

Education: Bachelor’s Degree in Engineering, Aerospace, Physics, or related technical field with an understanding of power electronics; MBA or advanced technical degree preferred

Experience: 15+ years of experience in product marketing or product management within the semiconductor or related high-tech industry with a focus on Space, Aerospace or Defense

Required Skills:

• Strong understanding of semiconductor technologies, market dynamics, and development cycles
• Proven experience in developing and executing successful marketing strategies
• Excellent written and verbal communication skills, with the ability to translate complex technical concepts into compelling customer narratives
• An ability to manage multiple projects simultaneously and work effectively in a fast-paced, cross-functional environment
• Understanding of military systems and the critical trade space, including the standard design cycle
• Strong analytical skills, with the ability to interpret market data and customer insights to drive strategic decisions

Preferred Skills:

• Experience in the military or defense industry
• Familiarity with military systems and the standard design cycle

ASSUMPTION: While not explicitly stated, experience in the military or defense industry may be beneficial for this role due to the specific nature of the products and customers involved.

💰 Compensation & Benefits

Salary Range: $150,000 - $200,000 per year (Based on industry standards for a Senior Marketing Manager with 10+ years of experience in the semiconductor industry)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee assistance program
• Tuition reimbursement

Working Hours: Full-time, typically Monday through Friday, 9:00 AM to 5:00 PM, with flexibility for the role's requirements

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Senior Marketing Manager with the required experience level. Actual compensation may vary based on factors such as skills, experience, and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Infineon Technologies operates in the semiconductor manufacturing industry, focusing on power systems and IoT to drive decarbonization and digitalization

Company Size: Infineon Technologies has 10,001+ employees, providing ample opportunities for collaboration and growth

Founded: Infineon Technologies was founded in 1999 as a spin-off from Siemens AG

Company Description:

• Infineon is committed to driving decarbonization and digitalization through its semiconductor solutions in power systems and IoT
• The company enables game-changing solutions for green and efficient energy, clean and safe mobility, as well as smart and secure IoT
• Infineon offers a supportive work environment with a focus on work-life balance, long-term growth, and individuality

Company Specialties:

• Energy Efficiency
• Mobility
• Security
• Decarbonization
• Digitalization
• Internet of Things

Company Website: infineon.com

ASSUMPTION: Infineon Technologies is a global leader in the semiconductor industry, providing ample opportunities for professional growth and development.

📊 Role Analysis

Career Level: This role is at the senior level, requiring extensive experience and a deep understanding of the space industry and semiconductor technologies

Reporting Structure: The Senior Marketing Manager reports directly to the Head of Marketing or a similar role within the organization

Work Arrangement: This role is on-site, requiring regular presence at the company's offices in Andover, Sudbury, or Leominster, Massachusetts

Growth Opportunities:

• Potential to advance to a director or vice president role within the marketing department
• Opportunities to work on diverse projects and expand industry knowledge
• Possibility to lead cross-functional teams and develop leadership skills

ASSUMPTION: This role offers significant growth opportunities for the right candidate, given Infineon's global presence and diverse product portfolio.

🌍 Location & Work Environment

Office Type: Infineon Technologies has multiple office locations in Massachusetts, with this role being based in Andover, Sudbury, or Leominster

Office Location(s): Andover, Sudbury, Leominster, Massachusetts, United States

Geographic Context:

• Massachusetts is a major hub for the technology and defense industries, providing ample opportunities for networking and collaboration
• The state offers a high quality of life, with access to cultural attractions, outdoor recreation, and highly ranked educational institutions
• The cost of living in Massachusetts is generally higher than the national average, with housing, in particular, being more expensive in urban areas

Work Schedule: Full-time, typically Monday through Friday, 9:00 AM to 5:00 PM, with flexibility for the role's requirements

ASSUMPTION: While the role is on-site, Infineon Technologies may offer flexible work arrangements, such as hybrid or remote work, depending on the specific needs of the position and the candidate's circumstances.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the hiring manager
• In-depth interview with cross-functional team members
• Final interview with the head of marketing or a similar role

Key Assessment Areas:

• Industry knowledge and understanding of space discrete products
• Strategic thinking and problem-solving skills
• Communication and presentation skills
• Ability to work effectively in a cross-functional team environment

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Be prepared to discuss your understanding of the space industry and semiconductor technologies
• Demonstrate your ability to think strategically and develop marketing plans

ATS Keywords: Space discrete products, marketing strategy, go-to-market, customer penetration, market analysis, product positioning, value propositions, pricing strategies, industry representation, performance monitoring, cross-functional collaboration, analytical skills, communication skills, project management, military systems, power electronics, semiconductor technologies

ASSUMPTION: Infineon Technologies uses an Applicant Tracking System (ATS) to manage job applications, and including relevant keywords in your resume can help improve your chances of being selected for an interview.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Marketo, Pardot)
• Project management software (e.g., Asana, Trello)

ASSUMPTION: While not explicitly stated, the required skills and responsibilities for this role suggest that the candidate should be proficient in using various marketing, project management, and office productivity tools.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Performance
• Trust
• Responsibility
• Fairness

Work Style:

• Collaborative and cross-functional team environment
• Fast-paced and dynamic, with a focus on driving results
• Opportunities for professional growth and development

Self-Assessment Questions:

• Do you have a strong understanding of the space industry and semiconductor technologies?
• Are you able to think strategically and develop marketing plans?
• Do you work well in a collaborative, cross-functional team environment?

ASSUMPTION: Infineon Technologies values innovation, performance, trust, responsibility, and fairness, and candidates who align with these values are more likely to succeed in the organization.

⚠️ Potential Challenges

• Managing multiple projects simultaneously in a fast-paced, cross-functional environment
• Keeping up with the latest trends and developments in the space industry and semiconductor technologies
• Balancing the demands of the role with personal and family responsibilities
• Adapting to a dynamic and evolving work environment

ASSUMPTION: While this role offers significant opportunities for professional growth and development, it also presents challenges that require strong time management, communication, and adaptability skills.

📈 Similar Roles Comparison

• Compared to other marketing roles in the semiconductor industry, this role has a specific focus on the space industry and military systems
• Unlike other marketing roles, this position requires a deep understanding of military systems and the standard design cycle
• Career progression in this role may follow a similar path to other senior marketing roles, with opportunities to advance to director or vice president levels

ASSUMPTION: While this role shares similarities with other senior marketing roles in the semiconductor industry, its specific focus on the space industry and military systems sets it apart and may require unique skills and experiences.

📝 Sample Projects

• Developing a comprehensive marketing strategy for a new line of GaN power transistors for space applications
• Conducting market analysis to identify emerging trends and customer needs in the space discrete market
• Creating go-to-market strategies and value propositions for Infineon's space discrete product portfolio

ASSUMPTION: The sample projects listed are representative of the types of initiatives a Senior Marketing Manager in this role might undertake, focusing on strategic planning, market analysis, and go-to-market strategies for Infineon's space discrete product portfolio.

❓ Key Questions to Ask During Interview

• Can you describe the current marketing strategies for Infineon's space discrete product portfolio, and how this role will contribute to their evolution?
• How does Infineon support the professional development and growth of its marketing team members?
• What are the key priorities for this role in the first 90 days, and how will success be measured?
• How does Infineon collaborate with its customers and partners in the space industry, and what role will this position play in those relationships?
• What are the most challenging aspects of working in the space industry, and how does Infineon address those challenges?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and provides an opportunity to assess the company culture and fit for your career goals.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for your interview by researching Infineon Technologies, the space industry, and semiconductor technologies
• Be ready to discuss your understanding of marketing strategies and your ability to think strategically
• Follow up with the hiring manager one week after your interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.