📌 Core Information
🔹 Job Title: Senior Marketing Specialist
🔹 Company: Resideo
🔹 Location: Irving, TX
🔹 Job Type: Full time
🔹 Category: Marketing
🔹 Date Posted: July 1, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving business growth and improving productivity through digital solutions
- Promoting e-commerce and touchless ordering solutions across the organization
- Building relationships with branch managers and sales representatives to meet touchless ordering goals
- Collaborating with various teams to align on commercialization timelines and responsibilities
- Analyzing data and implementing revenue-driving improvements based on customer insights
ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a strong focus on driving digital adoption and improving sales performance.
📋 Key Responsibilities
✅ Work effectively with cross-functional teams to commercialize digital products
✅ Create and disseminate newsletters, presentations, and financial scorecards to key audiences
✅ Build and maintain relationships with branch managers, sales representatives, and regional account specialists
✅ Enable sales and channel partners with tactics like target account lists, gamification, sales initiatives, and training
✅ Identify, escalate, and resolve issues impacting digital business growth
✅ Gather, analyze, and implement revenue-driving improvements based on customer insights and data
ASSUMPTION: This role involves a high degree of collaboration, project management, and data-driven decision making.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5+ years in eCommerce, with a focus on revenue generation
Required Skills:
- Excellent communication, analytical, critical thinking, and time management skills
- Strong people interaction, facilitation, and negotiation skills
- Proven ability to manage multiple projects and meet aggressive deadlines
- Experience in B2C or B2B retail, preferably in wholesale distribution or security electronics
Preferred Skills:
- Experience with e-commerce BI analytical tools and business KPIs
- Familiarity with gamification strategies and sales enablement tools
ASSUMPTION: Candidates with experience in wholesale distribution or security electronics may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on industry standards for a Senior Marketing Specialist with 5-10 years of experience in the Dallas-Fort Worth area)
Benefits:
- Unlimited vacation
- Immediate eligibility for 401K
- Unlimited growth potential
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Consumer Electronics
Company Size: 10,001+ employees
Founded: 1906 (as a division of Honeywell International Inc.)
Company Description:
- Resideo is a global provider of home comfort and security solutions, with a focus on creating technology and smart solutions that integrate seamlessly into customers' lives.
- The company's family of brands includes First Alert® smoke detectors, Honeywell Home smart thermostats, and ADI Global Distribution, a leading wholesale distributor of security and low-voltage products.
- Resideo is committed to quality, innovation, and customer satisfaction, backed by a legacy of over 100 years in the industry.
Company Specialties:
- Home comfort and security solutions
- Smart home technology
- Wholesale distribution of security and low-voltage products
Company Website: resideo.com
ASSUMPTION: Resideo's extensive experience in the home comfort and security industry provides a strong foundation for innovation and growth in the smart home technology sector.
📊 Role Analysis
Career Level: Mid-level marketing professional with a focus on driving digital adoption and improving sales performance
Reporting Structure: This role reports directly to the Digital Marketing Manager and works closely with cross-functional teams, including Demand Generation, Digital Content, Category Management, Web Operations, and Sales.
Work Arrangement: On-site, with the possibility of occasional remote work for qualified candidates
Growth Opportunities:
- Potential to take on additional responsibilities and advance within the Digital Marketing team
- Opportunities to work on high-impact projects and drive meaningful change within the organization
- Chance to gain experience in a growing industry and contribute to the success of a well-established company
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand their skills and take on new challenges as the company continues to grow and evolve.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a modern, collaborative work environment
Office Location(s): Irving, TX (with additional offices in Scottsdale, AZ, and other global locations)
Geographic Context:
- The Irving office is located in the Dallas-Fort Worth metroplex, offering a mix of urban and suburban living options
- The area is known for its diverse culture, vibrant arts scene, and numerous entertainment and recreational opportunities
- Irving is home to a variety of industries, including technology, healthcare, and logistics, providing ample networking and career growth opportunities
Work Schedule: Monday-Friday, 8:00 AM - 5:00 PM, with the possibility of occasional flexible hours or remote work
ASSUMPTION: The Irving office offers a dynamic and engaging work environment, with ample opportunities for collaboration and professional growth.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- In-depth behavioral and skills-based interview with the Digital Marketing Manager and a cross-functional team member
- Final interview with the Director of Digital Marketing
- Background check and offer extension
Key Assessment Areas:
- Problem-solving skills and ability to analyze data to drive decision-making
- Communication and presentation skills, with an ability to simplify complex concepts
- Project management and time management skills
- Collaboration and teamwork skills, with an ability to work effectively with cross-functional teams
- Understanding of e-commerce, digital marketing, and sales enablement strategies
Application Tips:
- Tailor your resume and cover letter to highlight your experience in e-commerce, digital marketing, and sales enablement
- Include specific examples of your ability to manage multiple projects, meet aggressive deadlines, and drive revenue growth
- Demonstrate your understanding of the role and Resideo's business by researching the company and its products
ATS Keywords: Ecommerce, Digital Marketing, Sales Enablement, Project Management, Data Analysis, Customer Insights, Gamification, Training, B2C, B2B
ASSUMPTION: Resideo's application process is designed to assess candidates' skills and cultural fit, with a focus on problem-solving, communication, and collaboration.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Jira)
- Data analysis tools (e.g., Google Analytics, Tableau, Power BI)
- Sales enablement and CRM tools (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
ASSUMPTION: Candidates should have experience with relevant project management, data analysis, and marketing automation tools, as well as a willingness to learn new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Customer-focused
- Innovative
- Collaborative
- Accountable
- Respectful
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Data-driven and results-focused
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with data to drive decision-making and improve performance?
- Do you have experience managing multiple projects and meeting aggressive deadlines?
- Are you able to simplify complex concepts and communicate effectively with diverse stakeholders?
ASSUMPTION: Resideo values candidates who are customer-focused, innovative, collaborative, and adaptable, with a strong work ethic and a commitment to driving results.
⚠️ Potential Challenges
- Managing multiple projects and priorities, with a focus on driving digital adoption and improving sales performance
- Working effectively with cross-functional teams, including sales, marketing, and operations
- Adapting to a dynamic and evolving business environment, with a focus on innovation and growth
- Balancing strategic thinking with tactical execution, with a focus on driving meaningful change within the organization
ASSUMPTION: This role presents unique challenges and opportunities for growth, with a focus on driving digital adoption and improving sales performance in a dynamic and evolving business environment.
📈 Similar Roles Comparison
- Compared to other Senior Marketing Specialist roles, this position places a greater emphasis on driving digital adoption and improving sales performance
- Resideo's focus on innovation and growth provides unique opportunities for candidates to work on high-impact projects and drive meaningful change within the organization
- This role offers significant growth potential, with opportunities to advance within the Digital Marketing team and contribute to the success of a well-established company
ASSUMPTION: Candidates should consider the unique aspects of this role, including its focus on digital adoption, sales enablement, and growth, when comparing it to similar positions in the industry.
📝 Sample Projects
- Developing and executing a targeted gamification strategy to drive touchless ordering adoption among branch managers and inside sales representatives
- Analyzing customer data to identify trends and opportunities for improving sales performance and driving revenue growth
- Collaborating with cross-functional teams to commercialize new digital products and improve the customer experience
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities available to the Senior Marketing Specialist, with a focus on driving digital adoption, improving sales performance, and enhancing the customer experience.
❓ Key Questions to Ask During Interview
- Can you describe the most significant challenges facing the Digital Marketing team in the next 12 months, and how this role will help address them?
- How does this role fit into the broader organizational structure, and what opportunities are there for growth and advancement within the team?
- Can you provide an example of a time when the company successfully implemented a new digital product or service, and how this role contributed to that success?
- What are the key performance indicators (KPIs) for this role, and how will my performance be measured and evaluated over time?
- How does Resideo support the professional development and growth of its employees, particularly in the area of digital marketing and sales enablement?
ASSUMPTION: These key questions are designed to help candidates better understand the role, the team, and the company, and to assess the fit between their skills, experiences, and career goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your experience in e-commerce, digital marketing, and sales enablement
- Prepare examples of your ability to manage multiple projects, meet aggressive deadlines, and drive revenue growth
- Research Resideo and its products to demonstrate your understanding of the business and the role
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
