C

Sr. Product Manager, Programmatic Advertising

Comcast
Full-time
On-site
United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Sr. Product Manager, Programmatic Advertising

πŸ”Ή Company: Comcast

πŸ”Ή Location: NY - New York, 1407 Broadway Floor 12

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Telecommunications

πŸ”Ή Date Posted: July 14, 2025

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Driving programmatic ad decisioning, optimization, and compliance capabilities for the Programmatic Module.
  • Collaborating with other product managers and engineering teams to design and implement key features across investment areas.
  • Managing the roadmap, strategy, and objectives for a product area focusing on programmatic advertising.
  • Working with stakeholders to identify opportunities, outline business cases, and prioritize features within the product roadmap.
  • Leading the agile development process and demonstrating strong project and time management skills.

ASSUMPTION: This role requires a deep understanding of programmatic advertising and the ability to work effectively with cross-functional teams to deliver complex products.

πŸ“‹ Key Responsibilities

βœ… Plan and maintain the overall roadmap, strategy, and objectives for a product area focusing on programmatic advertising.

βœ… Own coordination with other PMs to drive designs across use cases for that product area.

βœ… Own coordination with the engineering teams responsible for delivery of the product area.

βœ… Own designs and implementation for key capabilities within the Direct Sales Management product suite Programmatic Module area.

βœ… Partner with Go-to-market teams for the release of key capabilities within the Direct Sales Management product suite Programmatic Module area.

βœ… Apply understanding of internal product technologies and be aware of other technologies in programmatic advertising.

βœ… Work with stakeholders to clearly identify opportunities, outline business cases, and prioritize features within the product roadmap.

βœ… Demonstrate good project and time management skills, ensure timely delivery of projects, and effectively escalate issues.

βœ… Consistently exercise independent judgment across areas of ownership.

βœ… Regular, consistent, and punctual attendance, with the ability to work nights, weekends, and variable schedules as necessary.

ASSUMPTION: This role requires a high level of autonomy and the ability to manage multiple projects and stakeholders effectively.

🎯 Required Qualifications

Education: Bachelor's Degree (or equivalent experience)

Experience: 10+ years of relevant work experience

Required Skills:

  • Programmatic Advertising, SSP
  • Client Level Relationship Management
  • Product Roadmap and Prioritization
  • Lead Agile Development Process
  • Program Management
  • Technical analytical skills (data modeling & analytics)
  • Cross-functional collaboration

Preferred Skills:

  • DSP, Ad Server experience

ASSUMPTION: Candidates with a strong background in programmatic advertising and proven experience in product management are likely to be successful in this role.

πŸ’° Compensation & Benefits

Salary Range: $142,852.30 - $214,278.45 per year

Benefits:

  • Best-in-class Benefits

Working Hours: 40 hours per week, with the ability to work nights, weekends, and variable schedules as necessary

ASSUMPTION: The salary range provided is based on the information given in the job listing and is intended to be inclusive of the expected salary for this role at Comcast.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Telecommunications. Comcast is a global leader in telecommunications, providing a wide range of services including internet, cable television, and telephone services.

Company Size: 10,001+ employees. As a large company, Comcast offers a diverse range of opportunities and resources for employees.

Founded: 1963. Comcast was founded by Ralph J. Roberts and has since grown to become one of the largest telecommunications companies in the world.

Company Description:

  • Comcast provides connectivity and platforms, as well as content and experiences, to bring people together globally.
  • The company's people think the world of their work, and their work is the best in the world.
  • Comcast is committed to creating an inclusive and diverse workplace where everyone can thrive.

Company Specialties:

  • Telecommunications
  • Media and Entertainment
  • Technology and Innovation

Company Website: corporate.comcast.com

ASSUMPTION: Comcast's focus on innovation and customer experience makes it an attractive employer for those seeking a challenging and rewarding career in telecommunications.

πŸ“Š Role Analysis

Career Level: Senior-level role with significant responsibility for driving product development and strategy within a specific product area.

Reporting Structure: This role reports directly to the leadership team within the Direct Sales Management team and collaborates with other product managers and engineering teams across Freewheel.

Work Arrangement: On-site, with the ability to work nights, weekends, and variable schedules as necessary.

Growth Opportunities:

  • Potential to expand the scope of responsibilities and influence the overall product strategy within Freewheel.
  • Opportunities to work on high-impact projects and collaborate with cross-functional teams.
  • Potential to advance to a leadership role within the product management organization.

ASSUMPTION: This role offers significant opportunities for growth and development within the product management function at Comcast.

🌍 Location & Work Environment

Office Type: Corporate office environment in New York, NY.

Office Location(s): 1407 Broadway Floor 12, New York, NY 10018

Geographic Context:

  • New York, NY is a major hub for the telecommunications industry, offering ample opportunities for networking and professional development.
  • The office is located in the heart of Midtown Manhattan, providing easy access to public transportation and numerous amenities.
  • The city offers a diverse range of cultural, entertainment, and dining options.

Work Schedule: 40 hours per week, with the ability to work nights, weekends, and variable schedules as necessary.

ASSUMPTION: The office environment at Comcast's New York location is dynamic and collaborative, with a strong focus on innovation and customer experience.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with a hiring manager or HR representative
  • Technical assessment or case study
  • On-site or virtual interview with the hiring manager and other stakeholders
  • Final decision and offer

Key Assessment Areas:

  • Technical knowledge of programmatic advertising and product management
  • Problem-solving and analytical skills
  • Communication and collaboration skills
  • Leadership and project management skills

Application Tips:

  • Highlight relevant experience and achievements in programmatic advertising and product management.
  • Tailor your resume and cover letter to emphasize the skills and qualifications required for this role.
  • Prepare for behavioral and situational interview questions that focus on your problem-solving, leadership, and communication skills.

ATS Keywords: Programmatic Advertising, SSP, Product Roadmap, Agile Development, Cross-Functional Collaboration, Client Relationship Management, Technical Analytics

ASSUMPTION: The application process for this role at Comcast is competitive, and candidates should be prepared to demonstrate their technical expertise and strong communication skills throughout the interview process.

πŸ› οΈ Tools & Technologies

  • Agile development methodologies (e.g., Scrum, Kanban)
  • Product management tools (e.g., JIRA, Asana, Trello)
  • Programmatic advertising platforms (e.g., Google Ad Manager, AppNexus, The Trade Desk)
  • Data analysis and visualization tools (e.g., Tableau, Power BI, Google Data Studio)

ASSUMPTION: Candidates should have experience with agile development methodologies and be comfortable working with a variety of tools and technologies to manage product development and delivery.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Inclusion and diversity
  • Customer focus
  • Integrity and respect
  • Agility and innovation
  • Performance and accountability

Work Style:

  • Collaborative and team-oriented
  • Fast-paced and dynamic
  • Focused on delivering results and driving growth

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative environment?
  • Are you comfortable working with cross-functional teams to deliver complex products?
  • Do you have a strong customer focus and a commitment to delivering exceptional experiences?

ASSUMPTION: Candidates who are a strong cultural fit for Comcast will be passionate about driving innovation and customer experience, and will thrive in a collaborative, fast-paced environment.

⚠️ Potential Challenges

  • Managing multiple projects and stakeholders effectively
  • Keeping up with the fast-paced nature of the telecommunications industry
  • Working in a large, matrixed organization with complex decision-making processes
  • Balancing the need for innovation with the need to maintain a high level of operational excellence

ASSUMPTION: Candidates should be prepared to navigate a complex, dynamic work environment and be comfortable managing multiple priorities and stakeholders.

πŸ“ˆ Similar Roles Comparison

  • This role is focused on programmatic advertising within the telecommunications industry, whereas similar roles in other industries may have a different focus or scope.
  • Comcast's large size and global presence offer unique opportunities for growth and development, compared to smaller or more specialized organizations.
  • Career progression in this role may involve expanding the scope of responsibilities or moving into a leadership role within the product management organization.

ASSUMPTION: Candidates should consider the unique aspects of this role within the telecommunications industry and Comcast's large, global organization when evaluating their fit for the position.

πŸ“ Sample Projects

  • Developing and implementing a new programmatic ad decisioning and optimization platform for a major publisher
  • Collaborating with engineering teams to integrate a new SSP into the Freewheel product suite
  • Conducting a comprehensive analysis of the programmatic advertising landscape to identify new opportunities for growth and innovation

ASSUMPTION: These sample projects illustrate the types of initiatives a candidate in this role might work on, focusing on programmatic advertising and driving innovation within the telecommunications industry.

❓ Key Questions to Ask During Interview

  • Can you describe the current state of the programmatic advertising landscape within the telecommunications industry and how this role contributes to Comcast's strategy in this area?
  • How does this role collaborate with other product managers and engineering teams within Freewheel to drive product development and delivery?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Comcast support the professional development and growth of its product management team?
  • What is the work-life balance like for this role, and how does Comcast support employees in maintaining a healthy work-life balance?

ASSUMPTION: These questions are designed to help candidates better understand the role, the team, and the company, and to demonstrate their interest in and preparation for the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.