π Core Information
πΉ Job Title: Senior Product Marketing Manager
πΉ Company: Microsoft
πΉ Location: Redmond, Washington, United States
πΉ Job Type: Full-Time
πΉ Category: Product Marketing
πΉ Date Posted: May 19, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Shaping the narrative around Microsoft AI products, particularly Copilot
- Developing strategies for product demonstrations
- Collaborating with marketing, sales, and engineering to drive product adoption and sales acceleration
- Mastering storytelling using products and scenarios to drive E2E storytelling in demos
- Defining the narrative, content, and instructions of demos for field scenarios
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a strong focus on customer engagement and sales enablement.
π Key Responsibilities
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Develop and execute product demo strategy for Modern Work and Business Applications field sellers
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Create and maintain demo assets for products including M365 Copilot, Copilot Studio, M365 Apps, Teams, Viva, Windows, Dynamics 365, and Power Platform
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Collaborate with stakeholders across marketing, sales, and engineering to define demo narratives and content
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Demonstrate results with leadership team to drive continuous improvement
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Shape product roadmap and enable sellers to accelerate deals with demo assets
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Engage with customers and partners to gather feedback and drive growth
ASSUMPTION: This role involves both long-term strategic planning and month-to-month execution, requiring adaptability and strong communication skills.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5-10 years of experience in product marketing, with a focus on demo development and sales enablement
Required Skills:
- Proven track record in product marketing and sales enablement
- Excellent storytelling and communication skills
- Strong strategic thinking and planning abilities
- Experience with Microsoft products and services
- Ability to work collaboratively with cross-functional teams
Preferred Skills:
- Experience with AI or machine learning products
- Familiarity with Unreal Engine
- Background in the gaming industry
ASSUMPTION: While experience with AI products is not required, it would be beneficial for understanding the context of this role.
π° Compensation & Benefits
Salary Range: $120,000 - $180,000 per year (based on industry standards for a Senior Product Marketing Manager in Redmond, WA)
Benefits:
- Comprehensive health benefits
- Retirement savings plan with company matching
- Generous time off and paid holidays
- Employee stock purchase plan
- Tuition assistance and professional development opportunities
Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM PST, with flexibility for meetings and events as needed
ASSUMPTION: Salary range is estimated based on industry standards and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Microsoft operates in the technology industry, with a focus on productivity, business processes, and personal computing.
Company Size: Microsoft is a large enterprise with over 434,000 employees globally, providing a well-established and diverse work environment.
Founded: Microsoft was founded in 1975 by Bill Gates and Paul Allen.
Company Description:
- Microsoft is committed to empowering every person and every organization on the planet to achieve more.
- The company's mission is to innovate and build products, services, and experiences to help people and businesses throughout the world realize their full potential.
- Microsoft values respect, integrity, and accountability, fostering an inclusive work environment where employees can thrive.
Company Specialties:
- Operating systems (Windows)
- Productivity and business processes (Office, Dynamics 365, Power Platform)
- Intelligent cloud (Azure)
- Hardware (Surface, Xbox)
Company Website: https://www.microsoft.com
ASSUMPTION: Microsoft's size and established presence in the tech industry provide ample opportunities for career growth and learning.
π Role Analysis
Career Level: This role is at the senior level, requiring significant experience and expertise in product marketing.
Reporting Structure: The Senior Product Marketing Manager reports directly to the Technical Product Marketing Manager for Modern Work and Business Applications.
Work Arrangement: This role is on-site, with the expectation of working from the Redmond, WA headquarters. However, some flexibility may be available for remote work.
Growth Opportunities:
- Potential advancement to a Director or Principal role within the product marketing organization
- Expansion into other product marketing teams or roles within Microsoft
- Opportunities to work on high-visibility projects and influence the product roadmap
ASSUMPTION: Given Microsoft's size and diverse product portfolio, there are numerous opportunities for career growth and development.
π Location & Work Environment
Office Type: Microsoft's Redmond campus features a modern, collaborative work environment with state-of-the-art facilities and amenities.
Office Location(s): 1 Microsoft Way, Redmond, WA 98052
Geographic Context:
- Redmond is located in the Seattle metropolitan area, offering a mix of urban and suburban living options.
- The region is known for its natural beauty, with mountains, forests, and waterways nearby.
- Redmond has a vibrant tech industry, with many major companies headquartered in the area.
Work Schedule: The standard workweek is Monday-Friday, with core hours from 9:00 AM - 5:00 PM PST. Some flexibility is available for meetings and events.
ASSUMPTION: The Redmond campus offers a dynamic and engaging work environment, with ample opportunities for collaboration and professional development.
πΌ Interview & Application Insights
Typical Process:
- Phone or virtual screening with a recruiter
- Behavioral and technical interviews with hiring managers and team members
- Case study or presentation to demonstrate problem-solving skills and product marketing expertise
- Final interview with the hiring manager
Key Assessment Areas:
- Strategic thinking and planning
- Storytelling and communication skills
- Collaboration and teamwork
- Product knowledge and industry expertise
Application Tips:
- Highlight your experience with product marketing, demo development, and sales enablement
- Include specific examples of how you have driven product adoption and sales acceleration
- Tailor your resume and cover letter to emphasize your fit for this role and Microsoft's mission
- Prepare a case study or presentation to demonstrate your problem-solving skills and product marketing expertise
ATS Keywords: Product marketing, demo development, sales enablement, Microsoft AI, Copilot, storytelling, strategic planning, customer engagement
ASSUMPTION: Microsoft's application process is designed to assess candidates' skills and cultural fit, with a focus on problem-solving and communication abilities.
π οΈ Tools & Technologies
- Microsoft product suite (Office, Dynamics 365, Power Platform)
- Azure
- Unreal Engine (for demo development)
- Project management tools (e.g., Asana, Trello)
- Collaboration tools (e.g., Microsoft Teams, Slack)
ASSUMPTION: Familiarity with Microsoft products and services is essential for this role, while experience with Unreal Engine and other demo development tools is beneficial.
π Cultural Fit Considerations
Company Values:
- Customer Obsessed
- One Microsoft
- Growth Mindset
- One Company
- Innovation
Work Style:
- Collaborative and team-oriented
- Focused on driving results and continuous improvement
- Adaptable and responsive to change
Self-Assessment Questions:
- How do you demonstrate a growth mindset in your approach to product marketing?
- Can you provide an example of how you have collaborated with cross-functional teams to drive product adoption and sales acceleration?
- How do you stay up-to-date with industry trends and customer needs in the rapidly evolving tech landscape?
ASSUMPTION: Microsoft values a growth mindset, collaboration, and innovation, seeking candidates who embody these qualities.
β οΈ Potential Challenges
- Keeping up with the fast-paced and ever-evolving tech industry
- Balancing strategic planning with month-to-month execution
- Managing multiple stakeholders and priorities across marketing, sales, and engineering
- Adapting to changes in product roadmaps and customer needs
ASSUMPTION: These challenges are inherent to the dynamic and fast-paced nature of product marketing in the tech industry.
π Similar Roles Comparison
- This role is similar to a Senior Product Marketing Manager in other tech companies, but may have a stronger focus on demo development and sales enablement
- In comparison to other Microsoft roles, this position requires a unique blend of strategic thinking, storytelling, and customer engagement skills
- Career progression may involve moving into a Director or Principal role within product marketing, or exploring other product marketing teams or roles within Microsoft
ASSUMPTION: While this role shares similarities with other product marketing positions, its focus on demo development and sales enablement sets it apart.
π Sample Projects
- Developing a demo strategy for a new Microsoft AI product launch
- Creating demo assets for a sales enablement campaign targeting ITDM and IT Pro audiences
- Collaborating with engineering to define demo narratives and content for a product update
ASSUMPTION: These sample projects illustrate the strategic and hands-on nature of the role, requiring both long-term planning and month-to-month execution.
β Key Questions to Ask During Interview
- How does this role fit into the broader product marketing organization and Microsoft's mission?
- What are the most significant challenges facing the team currently, and how can this role address them?
- How does Microsoft support the professional development and growth of its product marketing team members?
- What is the expected timeline for onboarding and ramping up in this role?
- How does Microsoft measure the success of its product marketing efforts, and how will this role contribute to those metrics?
ASSUMPTION: These questions are designed to gain insight into the role's context, expectations, and opportunities for growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to emphasize your fit for this role and Microsoft's mission
- Prepare a case study or presentation to demonstrate your problem-solving skills and product marketing expertise
- Follow up with the recruiter after one week if you have not heard back
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.