M

Sr Product Marketing Manager

Microsoft
Full-time
On-site
Redmond, Washington, United States
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Product Marketing Manager

πŸ”Ή Company: Microsoft

πŸ”Ή Location: Redmond, Washington, United States

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Product Marketing

πŸ”Ή Date Posted: May 19, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Shaping the narrative around Microsoft AI products, particularly Copilot
  • Developing strategies for product demonstrations
  • Collaborating with marketing, sales, and engineering to drive product adoption and sales acceleration
  • Mastering storytelling using products and scenarios to drive E2E storytelling in demos
  • Defining the narrative, content, and instructions of demos for field scenarios

ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a strong focus on customer engagement and sales enablement.

πŸ“‹ Key Responsibilities

βœ… Develop and execute product demo strategy for Modern Work and Business Applications field sellers

βœ… Create and maintain demo assets for products including M365 Copilot, Copilot Studio, M365 Apps, Teams, Viva, Windows, Dynamics 365, and Power Platform

βœ… Collaborate with stakeholders across marketing, sales, and engineering to define demo narratives and content

βœ… Demonstrate results with leadership team to drive continuous improvement

βœ… Shape product roadmap and enable sellers to accelerate deals with demo assets

βœ… Engage with customers and partners to gather feedback and drive growth

ASSUMPTION: This role involves both long-term strategic planning and month-to-month execution, requiring adaptability and strong communication skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5-10 years of experience in product marketing, with a focus on demo development and sales enablement

Required Skills:

  • Proven track record in product marketing and sales enablement
  • Excellent storytelling and communication skills
  • Strong strategic thinking and planning abilities
  • Experience with Microsoft products and services
  • Ability to work collaboratively with cross-functional teams

Preferred Skills:

  • Experience with AI or machine learning products
  • Familiarity with Unreal Engine
  • Background in the gaming industry

ASSUMPTION: While experience with AI products is not required, it would be beneficial for understanding the context of this role.

πŸ’° Compensation & Benefits

Salary Range: $120,000 - $180,000 per year (based on industry standards for a Senior Product Marketing Manager in Redmond, WA)

Benefits:

  • Comprehensive health benefits
  • Retirement savings plan with company matching
  • Generous time off and paid holidays
  • Employee stock purchase plan
  • Tuition assistance and professional development opportunities

Working Hours: Full-time, typically Monday-Friday, 8:00 AM - 5:00 PM PST, with flexibility for meetings and events as needed

ASSUMPTION: Salary range is estimated based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Microsoft operates in the technology industry, with a focus on productivity, business processes, and personal computing.

Company Size: Microsoft is a large enterprise with over 434,000 employees globally, providing a well-established and diverse work environment.

Founded: Microsoft was founded in 1975 by Bill Gates and Paul Allen.

Company Description:

  • Microsoft is committed to empowering every person and every organization on the planet to achieve more.
  • The company's mission is to innovate and build products, services, and experiences to help people and businesses throughout the world realize their full potential.
  • Microsoft values respect, integrity, and accountability, fostering an inclusive work environment where employees can thrive.

Company Specialties:

  • Operating systems (Windows)
  • Productivity and business processes (Office, Dynamics 365, Power Platform)
  • Intelligent cloud (Azure)
  • Hardware (Surface, Xbox)

Company Website: https://www.microsoft.com

ASSUMPTION: Microsoft's size and established presence in the tech industry provide ample opportunities for career growth and learning.

πŸ“Š Role Analysis

Career Level: This role is at the senior level, requiring significant experience and expertise in product marketing.

Reporting Structure: The Senior Product Marketing Manager reports directly to the Technical Product Marketing Manager for Modern Work and Business Applications.

Work Arrangement: This role is on-site, with the expectation of working from the Redmond, WA headquarters. However, some flexibility may be available for remote work.

Growth Opportunities:

  • Potential advancement to a Director or Principal role within the product marketing organization
  • Expansion into other product marketing teams or roles within Microsoft
  • Opportunities to work on high-visibility projects and influence the product roadmap

ASSUMPTION: Given Microsoft's size and diverse product portfolio, there are numerous opportunities for career growth and development.

🌍 Location & Work Environment

Office Type: Microsoft's Redmond campus features a modern, collaborative work environment with state-of-the-art facilities and amenities.

Office Location(s): 1 Microsoft Way, Redmond, WA 98052

Geographic Context:

  • Redmond is located in the Seattle metropolitan area, offering a mix of urban and suburban living options.
  • The region is known for its natural beauty, with mountains, forests, and waterways nearby.
  • Redmond has a vibrant tech industry, with many major companies headquartered in the area.

Work Schedule: The standard workweek is Monday-Friday, with core hours from 9:00 AM - 5:00 PM PST. Some flexibility is available for meetings and events.

ASSUMPTION: The Redmond campus offers a dynamic and engaging work environment, with ample opportunities for collaboration and professional development.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or virtual screening with a recruiter
  • Behavioral and technical interviews with hiring managers and team members
  • Case study or presentation to demonstrate problem-solving skills and product marketing expertise
  • Final interview with the hiring manager

Key Assessment Areas:

  • Strategic thinking and planning
  • Storytelling and communication skills
  • Collaboration and teamwork
  • Product knowledge and industry expertise

Application Tips:

  • Highlight your experience with product marketing, demo development, and sales enablement
  • Include specific examples of how you have driven product adoption and sales acceleration
  • Tailor your resume and cover letter to emphasize your fit for this role and Microsoft's mission
  • Prepare a case study or presentation to demonstrate your problem-solving skills and product marketing expertise

ATS Keywords: Product marketing, demo development, sales enablement, Microsoft AI, Copilot, storytelling, strategic planning, customer engagement

ASSUMPTION: Microsoft's application process is designed to assess candidates' skills and cultural fit, with a focus on problem-solving and communication abilities.

πŸ› οΈ Tools & Technologies

  • Microsoft product suite (Office, Dynamics 365, Power Platform)
  • Azure
  • Unreal Engine (for demo development)
  • Project management tools (e.g., Asana, Trello)
  • Collaboration tools (e.g., Microsoft Teams, Slack)

ASSUMPTION: Familiarity with Microsoft products and services is essential for this role, while experience with Unreal Engine and other demo development tools is beneficial.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer Obsessed
  • One Microsoft
  • Growth Mindset
  • One Company
  • Innovation

Work Style:

  • Collaborative and team-oriented
  • Focused on driving results and continuous improvement
  • Adaptable and responsive to change

Self-Assessment Questions:

  • How do you demonstrate a growth mindset in your approach to product marketing?
  • Can you provide an example of how you have collaborated with cross-functional teams to drive product adoption and sales acceleration?
  • How do you stay up-to-date with industry trends and customer needs in the rapidly evolving tech landscape?

ASSUMPTION: Microsoft values a growth mindset, collaboration, and innovation, seeking candidates who embody these qualities.

⚠️ Potential Challenges

  • Keeping up with the fast-paced and ever-evolving tech industry
  • Balancing strategic planning with month-to-month execution
  • Managing multiple stakeholders and priorities across marketing, sales, and engineering
  • Adapting to changes in product roadmaps and customer needs

ASSUMPTION: These challenges are inherent to the dynamic and fast-paced nature of product marketing in the tech industry.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Senior Product Marketing Manager in other tech companies, but may have a stronger focus on demo development and sales enablement
  • In comparison to other Microsoft roles, this position requires a unique blend of strategic thinking, storytelling, and customer engagement skills
  • Career progression may involve moving into a Director or Principal role within product marketing, or exploring other product marketing teams or roles within Microsoft

ASSUMPTION: While this role shares similarities with other product marketing positions, its focus on demo development and sales enablement sets it apart.

πŸ“ Sample Projects

  • Developing a demo strategy for a new Microsoft AI product launch
  • Creating demo assets for a sales enablement campaign targeting ITDM and IT Pro audiences
  • Collaborating with engineering to define demo narratives and content for a product update

ASSUMPTION: These sample projects illustrate the strategic and hands-on nature of the role, requiring both long-term planning and month-to-month execution.

❓ Key Questions to Ask During Interview

  • How does this role fit into the broader product marketing organization and Microsoft's mission?
  • What are the most significant challenges facing the team currently, and how can this role address them?
  • How does Microsoft support the professional development and growth of its product marketing team members?
  • What is the expected timeline for onboarding and ramping up in this role?
  • How does Microsoft measure the success of its product marketing efforts, and how will this role contribute to those metrics?

ASSUMPTION: These questions are designed to gain insight into the role's context, expectations, and opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to emphasize your fit for this role and Microsoft's mission
  • Prepare a case study or presentation to demonstrate your problem-solving skills and product marketing expertise
  • Follow up with the recruiter after one week if you have not heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.