📌 Core Information
🔹 Job Title: Sr. Product Marketing Manager, Supply and Demand Tech Product Marketing
🔹 Company: Amazon
🔹 Location: Seattle, WA; Sunnyvale, CA; New York, NY
🔹 Job Type: On-site
🔹 Category: Advertising & Marketing
🔹 Date Posted: May 14, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing go-to-market strategies for Amazon Ads' ad tech solutions
- Collaborating with cross-functional teams to ensure products meet customer needs and achieve strong product-market fit
- Advocating for customer needs and aligning the product roadmap with current and future market demands
- Managing multiple milestones and shifting requirements in a fluid, fast-moving environment
- Delivering results and driving measurable outcomes for brand advertisers, agencies, authors, publishers, and entrepreneurs
ASSUMPTION: This role requires a high level of strategic thinking, strong collaboration skills, and the ability to thrive in a dynamic environment.
📋 Key Responsibilities
✅ Orchestrate go-to-market (GTM) decisions across the organization
✅ Advocate for customer needs and align the product roadmap with market demands
✅ Collaborate with Product Managers to ensure products meet customer needs and achieve strong product-market fit
✅ Manage multiple milestones and shifting requirements in a fluid, fast-moving environment
✅ Keep senior stakeholders updated on progress and deliver results
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication and project management skills.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5-10 years of experience in product marketing, with a focus on inbound marketing and ad tech solutions
Required Skills:
- Proven track record of leading successful inbound product marketing programs for programmatic solutions
- Strong collaboration and stakeholder management skills
- Ability to manage multiple milestones and shifting requirements in a fast-paced environment
- Deep understanding of ad tech and Amazon Ads' suite of solutions
- Excellent communication and presentation skills
Preferred Skills:
- Experience with Amazon Ads or similar ad tech platforms
- Familiarity with agile methodologies
- Bilingual or multilingual skills
ASSUMPTION: A background in ad tech and experience with inbound marketing are crucial for success in this role.
💰 Compensation & Benefits
Salary Range: $120,000 - $180,000 per year (based on industry standards for a Sr. Product Marketing Manager in the United States)
Benefits:
- Health, dental, and vision insurance
- 401(k) matching
- Paid time off and company holidays
- Maternity and paternity leave
- Employee discounts
Working Hours: Full-time, typically 40 hours per week, with flexibility for remote work on occasion
ASSUMPTION: Salary and benefits are estimated based on industry standards and may vary depending on the candidate's experience and location.
📌 Applicant Insights
🔍 Company Context
Industry: Amazon is a multinational technology company focused on e-commerce, cloud computing, digital streaming, and artificial intelligence
Company Size: 10,000+ employees (large enterprise)
Founded: 1994, in Bellevue, WA
Company Description:
- Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking
- The company aims to be Earth's most customer-centric company and focuses on delighting customers worldwide
- Amazon offers a wide range of products and services, including e-commerce, Amazon Web Services, Amazon Alexa, and Amazon Ads
Company Specialties:
- E-commerce
- Retail
- Operations
- Internet
Company Website: Amazon.com
ASSUMPTION: Amazon's large size and diverse product offerings provide ample opportunities for career growth and development.
📊 Role Analysis
Career Level: Mid-level to senior role within the product marketing function
Reporting Structure: This role reports directly to the Product Marketing Manager, Supply and Demand Tech
Work Arrangement: On-site, with occasional flexibility for remote work
Growth Opportunities:
- Advancement to a leadership role within the product marketing team
- Expansion into other areas of Amazon Ads or related businesses
- Development of expertise in ad tech and Amazon's suite of advertising solutions
ASSUMPTION: This role offers significant growth potential within Amazon's expanding advertising business.
🌍 Location & Work Environment
Office Type: Corporate office environment with open-plan workspaces and dedicated meeting rooms
Office Location(s): Seattle, WA; Sunnyvale, CA; New York, NY
Geographic Context:
- Seattle, WA: Headquarters of Amazon, with a vibrant tech industry and a high cost of living
- Sunnyvale, CA: Located in the heart of Silicon Valley, with a diverse and highly skilled workforce
- New York, NY: A major financial and cultural hub, with a competitive job market and high cost of living
Work Schedule: Standard business hours, with flexibility for remote work on occasion
ASSUMPTION: The office locations offer a dynamic work environment with access to a diverse talent pool.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with a recruiter
- Behavioral and situational interview with the hiring manager
- Case study or project presentation with the product marketing team
- Final interview with the senior leadership team
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Collaboration and communication skills
- Domain knowledge of ad tech and Amazon Ads' suite of solutions
- Ability to manage multiple milestones and shifting requirements
Application Tips:
- Highlight relevant experience with inbound marketing and ad tech solutions
- Tailor your resume and cover letter to emphasize your skills and experience in product marketing and ad tech
- Prepare a case study or project presentation demonstrating your go-to-market strategy and product marketing skills
ATS Keywords: Inbound Marketing, Ad Tech, Product Marketing, Amazon Ads, Go-to-Market Strategy, Programmatic Solutions, Customer Advocacy, Market Demands, Product Roadmap
ASSUMPTION: The interview process is designed to assess the candidate's strategic thinking, collaboration skills, and domain knowledge of ad tech and Amazon Ads.
🛠️ Tools & Technologies
- Amazon Ads platform
- Ad tech tools and software (e.g., DSP, SSP, ad exchange)
- Project management tools (e.g., Asana, JIRA)
- Data analysis and visualization tools (e.g., Excel, Tableau)
ASSUMPTION: Familiarity with Amazon Ads and relevant ad tech tools is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Customer obsession
- Passion for invention
- Commitment to operational excellence
- Long-term thinking
Work Style:
- Fast-paced and dynamic environment
- Collaborative and cross-functional teams
- Data-driven decision-making
- Focus on customer-centric solutions
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment?
- Are you comfortable working collaboratively across multiple teams?
- Do you have a strong customer focus and a passion for driving customer-centric solutions?
ASSUMPTION: Amazon's company culture values innovation, collaboration, and a strong focus on customer needs.
⚠️ Potential Challenges
- Managing multiple milestones and shifting requirements in a fast-paced environment
- Balancing the needs of internal stakeholders with those of external customers
- Keeping up with the rapidly evolving ad tech landscape
- Navigating a large, complex organization with a diverse range of products and services
ASSUMPTION: These challenges require strong project management, communication, and stakeholder management skills.
📈 Similar Roles Comparison
- Compared to other product marketing roles, this position places a greater emphasis on ad tech and inbound marketing expertise
- Within Amazon, this role offers unique exposure to the company's expanding advertising business and its suite of ad tech solutions
- Career progression may involve moving into leadership roles within product marketing or expanding into other areas of Amazon Ads
ASSUMPTION: This role offers a unique blend of product marketing and ad tech expertise within Amazon's growing advertising business.
📝 Sample Projects
- Developing a go-to-market strategy for a new Amazon Ads product or feature
- Conducting market research and customer segmentation to inform product development and positioning
- Collaborating with cross-functional teams to launch a new ad tech solution and drive customer adoption
ASSUMPTION: These sample projects illustrate the strategic and collaborative nature of the role.
❓ Key Questions to Ask During Interview
- How does this role fit into the broader product marketing team and Amazon Ads' overall strategy?
- What are the most pressing challenges facing the product marketing team, and how can this role address them?
- How does Amazon support the professional development and growth of its product marketing team members?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Amazon measure the success of its product marketing efforts, and how will this role contribute to those metrics?
ASSUMPTION: These questions help assess the role's strategic fit, immediate priorities, and long-term growth potential.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience with inbound marketing and ad tech
- Prepare a case study or project presentation demonstrating your go-to-market strategy and product marketing skills
- Follow up with the recruiter one week after submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
