π Core Information
πΉ Job Title: Sr. Product Marketing Manager, Supply and Demand Tech Product Marketing
πΉ Company: Amazon
πΉ Location: Sunnyvale, CA (Primary), Seattle, WA, New York, NY
πΉ Job Type: On-site
πΉ Category: Marketing
πΉ Date Posted: May 28, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site (with potential for hybrid in the future)
π Job Overview
Key aspects of this role include:
- Developing and executing go-to-market strategies for Amazon Ads suite of ad tech solutions
- Collaborating cross-functionally with product managers, engineers, and other stakeholders to ensure products meet customer needs
- Conducting market research and analysis to inform product strategy and roadmap
- Managing multiple milestones and shifting requirements in a fast-paced environment
- Advocating for customer needs and aligning product roadmaps with market demands
ASSUMPTION: This role requires strong project management skills, strategic thinking, and the ability to work effectively with diverse teams.
π Key Responsibilities
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Orchestrate go-to-market (GTM) decisions across the organization
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Advocate for customer needs and align product roadmaps with market demands
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Collaborate with product managers, engineers, and other stakeholders to ensure products meet customer needs
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Conduct market research and analysis to inform product strategy and roadmap
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Manage multiple milestones and shifting requirements in a fast-paced environment
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Keep senior stakeholders updated on progress and make data-driven recommendations
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication skills to influence stakeholders effectively.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 5-10 years of experience in product marketing, with a focus on inbound marketing and programmatic solutions
Required Skills:
- Proven track record of leading successful inbound product marketing programs
- Strong analytical skills and data-driven mindset
- Excellent communication and presentation skills
- Ability to manage multiple milestones and shifting requirements in a fast-paced environment
- Familiarity with Amazon Ads suite of ad tech solutions
Preferred Skills:
- Experience working with Amazon Ads products
- Fluency in additional languages (Spanish, Mandarin, etc.)
ASSUMPTION: While not explicitly stated, experience with Amazon Ads products or similar ad tech solutions is highly preferred for this role.
π° Compensation & Benefits
Salary Range: $120,000 - $180,000 per year (based on industry standards for similar roles at Amazon)
Benefits:
- Comprehensive health, dental, and vision insurance
- 401(k) matching and other retirement benefits
- Paid time off and company holidays
- Maternity and paternity leave
- Employee discounts and stock awards
Working Hours: Full-time, typically 40 hours per week, with potential for flexible hours and remote work in the future
ASSUMPTION: Salary range is estimated based on industry standards for similar roles at Amazon, as no specific salary information was provided.
π Applicant Insights
π Company Context
Industry: Amazon operates in the e-commerce, technology, and content creation industries, with a focus on customer-centric innovation and operational excellence.
Company Size: Amazon is a large, multinational corporation with over 1.3 million employees worldwide. This size offers opportunities for career growth and diverse experiences but may also present slower decision-making processes and more bureaucracy.
Founded: Amazon was founded in 1994 by Jeff Bezos and initially focused on selling books online. It has since expanded into a wide range of products and services, including Amazon Web Services, Amazon Prime, and Amazon Alexa.
Company Description:
- Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking.
- The company is driven by the excitement of building technologies, inventing products, and providing services that change lives.
- Amazon embraces new ways of doing things, makes decisions quickly, and is not afraid to fail.
Company Specialties:
- E-commerce and retail
- Technology and innovation
- Content creation and distribution
- Cloud computing and infrastructure
Company Website: Amazon.com
ASSUMPTION: Amazon's size and diversity of products and services offer numerous opportunities for career growth and development within the company.
π Role Analysis
Career Level: This role is at the senior level, requiring significant experience and expertise in product marketing.
Reporting Structure: The Sr. Product Marketing Manager reports directly to the Director of Product Marketing for Amazon Ads.
Work Arrangement: This role is currently on-site, with potential for hybrid or remote work in the future, depending on business needs and team alignment.
Growth Opportunities:
- Potential to move into management roles, such as Director or Vice President of Product Marketing
- Opportunities to work on diverse products and services within the Amazon Ads suite
- Chance to gain experience working with a large, complex organization and influencing cross-functional teams
ASSUMPTION: Given Amazon's size and diversity, there are numerous opportunities for career growth and development within the company.
π Location & Work Environment
Office Type: Amazon's offices are typically modern, collaborative workspaces with open floor plans and ample amenities.
Office Location(s): Sunnyvale, CA (Primary), Seattle, WA, New York, NY
Geographic Context:
- Sunnyvale, CA: Located in the heart of Silicon Valley, Sunnyvale offers a vibrant tech industry, diverse culture, and mild Mediterranean climate.
- Seattle, WA: Known for its coffee culture, tech industry, and natural beauty, Seattle offers a mix of urban and outdoor living.
- New York, NY: A global hub for finance, media, and entertainment, New York City offers unparalleled cultural experiences and career opportunities.
Work Schedule: Full-time, typically 40 hours per week, with potential for flexible hours and remote work in the future
ASSUMPTION: While the primary location for this role is Sunnyvale, CA, the position may require occasional travel to other Amazon offices or customer sites.
πΌ Interview & Application Insights
Typical Process:
- Phone or video screen with a member of the HR team
- Behavioral and situational interviews with the hiring manager and potential team members
- Case study or project presentation, depending on the role
- Final interview with the director or vice president of the team
Key Assessment Areas:
- Problem-solving skills and strategic thinking
- Cross-functional collaboration and communication skills
- Market research and analysis skills
- Ability to manage multiple milestones and shifting requirements
- Alignment with Amazon's leadership principles and company culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of Amazon Ads suite of ad tech solutions and the broader advertising industry
- Prepare examples of your market research and analysis skills, as well as your ability to manage multiple projects
ATS Keywords: Inbound Product Marketing, Programmatic Solutions, Go-to-Market Strategy, Product Strategy, Cross-Functional Collaboration, Customer Advocacy, Market Demand Analysis
ASSUMPTION: As with any large organization, the interview process at Amazon may vary depending on the role and the specific team.
π οΈ Tools & Technologies
- Amazon Ads suite of ad tech solutions (Amazon DSP, Amazon Retail Media Group, etc.)
- Data analysis and visualization tools (e.g., Excel, Tableau, Looker)
- Project management tools (e.g., Asana, JIRA, Trello)
- Collaboration and communication tools (e.g., Microsoft Office Suite, Slack, Zoom)
ASSUMPTION: Familiarity with Amazon Ads suite of ad tech solutions is required, while experience with other tools and technologies may be preferred but not required.
π Cultural Fit Considerations
Company Values:
- Customer obsession
- Passion for invention
- Commitment to operational excellence
- Long-term thinking
Work Style:
- Fast-paced and dynamic, with a focus on quick decision-making and continuous improvement
- Collaborative and cross-functional, with a strong emphasis on teamwork and communication
- Data-driven and analytical, with a focus on using data to inform decision-making and strategy
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment, and are you comfortable making decisions quickly?
- Are you an effective communicator and collaborator, able to work well with diverse teams and stakeholders?
- Do you have a strong analytical mindset and a passion for using data to drive business outcomes?
ASSUMPTION: Amazon's culture is highly collaborative and data-driven, with a strong focus on customer obsession and continuous improvement.
β οΈ Potential Challenges
- Working in a large, complex organization with numerous stakeholders and competing priorities
- Managing multiple milestones and shifting requirements in a fast-paced environment
- Balancing the need for data-driven decision-making with the need for quick action and innovation
- Adapting to changes in the market and competitive landscape
ASSUMPTION: While Amazon offers numerous opportunities for career growth and development, the size and complexity of the organization can also present unique challenges.
π Similar Roles Comparison
- Compared to other senior product marketing roles, this position requires a strong focus on inbound marketing and programmatic solutions
- Amazon's size and diversity of products and services offer numerous opportunities for career growth and development within the company
- Career paths in product marketing at Amazon may lead to management roles, such as Director or Vice President of Product Marketing
ASSUMPTION: While this role is similar to other senior product marketing positions, the focus on inbound marketing and programmatic solutions, as well as the opportunity to work with a large, complex organization, sets it apart.
π Sample Projects
- Developing and executing a go-to-market strategy for a new Amazon Ads product or feature
- Conducting market research and analysis to inform product strategy and roadmap for an existing Amazon Ads product
- Managing a cross-functional team to launch a major Amazon Ads product or feature, ensuring it meets customer needs and achieves strong product-market fit
ASSUMPTION: These sample projects illustrate the range of responsibilities and required skills for this role, but the specific projects and priorities may vary depending on the business needs and team goals.
β Key Questions to Ask During Interview
- Can you describe the current product roadmap for the Amazon Ads suite of ad tech solutions, and how this role will contribute to its development?
- How does this role collaborate with other teams and stakeholders within Amazon Ads and the broader Amazon organization?
- What are the most significant challenges facing the Amazon Ads suite of ad tech solutions, and how does this role help address them?
- How does Amazon support the professional development and career growth of its product marketing team members?
- What is the work-life balance like for this role, and how does Amazon support its employees' well-being?
ASSUMPTION: Asking thoughtful, well-researched questions demonstrates your interest in the role and helps you better understand the organization and team dynamics.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of your market research and analysis skills, as well as your ability to manage multiple projects
- Prepare for behavioral and situational interviews, focusing on your problem-solving skills, strategic thinking, and cross-functional collaboration
- Follow up with the hiring manager or HR representative one week after your final interview, inquiring about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.