📌 Core Information
🔹 Job Title: Sr. Staff Program Manager - Edge Product Marketing
🔹 Company: Seagate Technology
🔹 Location: Remote United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-04-25
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote Solely
🚀 Job Overview
Key aspects of this role include:
- Developing robust product launch plans and launching products into the market
- Collaborating effectively with cross-functional teams to ensure successful product marketing activities
- Owning the product marketing activities and being the voice of the product for Edge Data Center Devices
- Working with creative services, vertical segment leaders, channel marketers, operations, engineering, technical marketing, and customer care
ASSUMPTION: This role requires strong information processing, decision-making, and collaboration skills to succeed in a dynamic, cross-functional environment.
📋 Key Responsibilities
✅ Developing and implementing product positioning strategies to differentiate products in the market
✅ Conducting thorough market research to understand consumer needs and preferences
✅ Managing and enhancing the brand image through effective marketing campaigns
✅ Planning, executing, and optimizing marketing campaigns to drive product awareness, enable demand generation, and increase sales
✅ Telling compelling stories about the product to engage customers and stakeholders
✅ Creating and providing creative direction for marketing materials, including product guides, product shots, web pages, packaging, and more
✅ Gathering and analyzing customer insights to inform product development and marketing strategies
✅ Conveying complex ideas in a simple way and collaborating with stakeholders to ensure the core product vision is understood and supported
✅ Developing and executing strategic plans for product success
ASSUMPTION: The role may involve occasional travel to attend industry events, trade shows, or team meetings, although the current work arrangement is remote solely.
🎯 Required Qualifications
Education: Bachelor's degree in Business/Marketing or equivalent experience; a Master's degree is a plus
Experience: 5-10 years of experience in product marketing, with a focus on data center or related industries
Required Skills:
- Expertise in product positioning and market research
- Strong communication skills, both written and verbal
- Excellent presentation skills and a passion for crafting compelling storylines
- Ability to collaborate effectively with cross-functional teams
- Strategic thinking and problem-solving skills
- Proficiency with Microsoft Suite Applications, CoPilot experience is a plus
Preferred Skills:
- Experience with Adobe Creative Cloud
- Experience with visual mock-ups and video creation
ASSUMPTION: Proficiency in Spanish or other languages may be beneficial for working with diverse teams and customers but is not explicitly required.
💰 Compensation & Benefits
Salary Range: $137,000 - $200,000 per year
Benefits:
- Medical, dental, and vision insurance
- Life insurance and short- and long-term disability
- 401(k) and employee stock purchase plan
- Health savings account, dependent care, and healthcare spending accounts
- Paid time off, including 12 holidays, flexible time off, paid sick leave, and paid parental leave
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Actual compensation may vary based on factors such as work location, skills, and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Seagate Technology operates in the computer hardware manufacturing industry, focusing on data storage and management solutions.
Company Size: Seagate is a large company with over 10,000 employees, providing ample opportunities for career growth and development.
Founded: Seagate was founded in 1979 and has since grown to become a global leader in data storage technology.
Company Description:
- Seagate is a global leader in data storage and management solutions, with a strong focus on innovation, sustainability, and circularity.
- The company offers a full portfolio of devices, systems, and services for various data-driven ecosystems, from edge to cloud.
- Seagate is committed to pushing beyond what's possible to create breakthrough technology that safely stores and unlocks the value of data.
Company Specialties:
- External Storage
- Internal Storage
- Cloud Storage
- Small Business Storage
- Portable Storage
- Networking
- Home Entertainment
- Storage Solutions
- Data Recovery
- Data Management
- Big Data
- Data Storage
Company Website: http://www.seagate.com
ASSUMPTION: Seagate's focus on innovation and sustainability makes it an attractive employer for candidates interested in working for a company that prioritizes these values.
📊 Role Analysis
Career Level: This role is at the senior staff level, indicating significant experience and expertise in product marketing.
Reporting Structure: The Sr. Staff Program Manager reports directly to the Edge Datacenter Marketing group and works cross-functionally with various teams.
Work Arrangement: This role is currently offered as remote solely, with the option to work from any location within the approved states.
Growth Opportunities:
- Seagate's large size and diverse product portfolio offer ample opportunities for career progression and role expansion.
- The company's focus on innovation and technology may provide opportunities to work on cutting-edge projects and contribute to the development of new products and services.
- Seagate's global presence may offer opportunities for international assignments or travel.
ASSUMPTION: The remote work arrangement may provide flexibility for work-life balance, but it also requires strong self-motivation and time management skills.
🌍 Location & Work Environment
Office Type: Remote work environment, with the option to work from any location within the approved states.
Office Location(s): The approved states for remote work include AL, AZ, CA, CO, CT, FL, GA, ID, IL, IN, KS, KY, MA, MD, MI, MN, MO, NC, NH, NJ, NM, NY, NV, OH, OK, OR, PA, SC, SD, TN, TX, UT, VA, WA, WY.
Geographic Context:
- Seagate's remote work arrangement allows employees to live and work in various locations across the United States.
- The approved states for remote work may be subject to change based on business needs and legal requirements.
- Seagate's global presence may offer opportunities for international assignments or travel.
Work Schedule: Full-time (40 hours per week), with flexible time off provided pursuant to Seagate policy.
ASSUMPTION: The remote work arrangement may provide flexibility for work-life balance, but it also requires strong self-motivation and time management skills.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager or HR representative
- Behavioral and technical interviews with cross-functional team members
- Final interview with the hiring manager or director
- Background check and offer extension
Key Assessment Areas:
- Product marketing expertise and strategic thinking
- Cross-functional collaboration and communication skills
- Problem-solving and decision-making abilities
- Cultural fit and alignment with Seagate's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of your product marketing work, including launch plans, campaign materials, and customer insights
- Research Seagate's products, market position, and competition to demonstrate your understanding of the industry and the role
ATS Keywords: Product Marketing, Edge Datacenter, Data Storage, Market Research, Brand Management, Campaign Management, Storytelling, Creative Direction, Customer Insights, Strategic Thinking, Collaboration, Cross-functional Teams, Remote Work
ASSUMPTION: Seagate's hiring process may vary depending on the role and the candidate's qualifications. The typical process outlined above is based on industry standards and general best practices.
🛠️ Tools & Technologies
- Microsoft Suite Applications (Word, Excel, PowerPoint)
- Adobe Creative Cloud (optional, but preferred)
- CoPilot (optional, but preferred)
- Visual mock-up and video creation tools (optional, but preferred)
ASSUMPTION: The required tools and technologies may vary depending on the specific needs of the role and the projects assigned.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Seagate prioritizes pushing beyond what's possible to create breakthrough technology
- Sustainability: Seagate is committed to circularity and sustainability in its products and operations
- Customer-centric: Seagate focuses on understanding and meeting the needs of its customers
Work Style:
- Collaborative: Seagate encourages cross-functional collaboration and teamwork
- Agile: Seagate operates in a dynamic and fast-paced industry, requiring employees to be adaptable and responsive to change
- Data-driven: Seagate relies on data and insights to inform decision-making and strategy
Self-Assessment Questions:
- Do you have a passion for crafting compelling storylines and communicating complex ideas in a simple way?
- Are you comfortable working in a remote, virtual environment and managing your time effectively?
- Do you thrive in a collaborative, cross-functional team setting, and are you able to build strong relationships with stakeholders?
ASSUMPTION: Seagate's culture values innovation, sustainability, and customer-centricity, and employees who align with these values and work styles are more likely to succeed in the organization.
⚠️ Potential Challenges
- The role may require occasional travel to attend industry events, trade shows, or team meetings, which could disrupt work-life balance
- The remote work arrangement may present challenges in terms of self-motivation, time management, and communication with team members
- The dynamic and fast-paced nature of the industry may require employees to be adaptable and responsive to change, which can be stressful and demanding
- The role may involve working with diverse teams and customers, requiring cultural sensitivity and adaptability
ASSUMPTION: The potential challenges listed above are not exhaustive, and individual experiences may vary based on personal circumstances and preferences.
📈 Similar Roles Comparison
- Compared to other product marketing roles, this position focuses more on data center and edge computing products, requiring specific industry knowledge and expertise
- Seagate's global presence and focus on innovation may offer more opportunities for international assignments or travel compared to smaller or more regionally-focused companies
- Career paths in product marketing may vary depending on the company's size, industry, and specific role requirements. At Seagate, career progression may involve moving into more senior roles, taking on additional responsibilities, or transitioning into related fields such as sales, business development, or general management
ASSUMPTION: The comparison points listed above are not exhaustive, and individual experiences may vary based on personal circumstances and preferences.
📝 Sample Projects
- Developing a comprehensive product launch plan for a new line of edge data center devices, including market research, positioning, branding, and campaign strategies
- Conducting customer interviews and focus groups to gather insights on market needs, preferences, and pain points, and using those insights to inform product development and marketing strategies
- Creating and executing a targeted marketing campaign to drive product awareness, enable demand generation, and increase sales for an existing line of edge data center devices
ASSUMPTION: The sample projects listed above are illustrative and may not represent the full range of responsibilities or tasks associated with the role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Edge Datacenter Marketing group, and how this role fits into the broader organization?
- How does Seagate support the professional development and growth of its employees, particularly in the field of product marketing?
- What are the key priorities and challenges facing the Edge Datacenter Marketing group in the coming months, and how can this role contribute to addressing them?
- How does Seagate foster a culture of innovation and sustainability, and what opportunities are there for employees to contribute to these efforts?
- What are the expectations for remote work and communication in this role, and how does Seagate support its remote employees?
ASSUMPTION: The key questions listed above are intended to help applicants better understand the role, the team, and the company culture. Individual experiences and preferences may dictate additional questions or topics to explore during the interview process.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role, including specific examples of your product marketing work
- Prepare for behavioral and technical interviews by researching Seagate's products, market position, and competition, and by practicing your responses to common interview questions
- If selected for the final interview, be prepared to present your product marketing portfolio or examples of your work, and to discuss your approach to strategic planning and execution
- Follow up with the hiring manager or HR representative within one week of your interview to express your interest in the role and to address any remaining questions or concerns
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
