📌 Core Information
🔹 Job Title: Sr. Staff Program Manager - Edge Product Marketing (Remote)
🔹 Company: Seagate Technology
🔹 Location: Remote United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-04-25
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote (US only)
🚀 Job Overview
Key aspects of this role include:
- Developing robust product launch plans and launching products into the market
- Collaborating effectively with cross-functional teams to drive product marketing activities
- Serving as the voice of the product for Edge Data Center Devices
- Conducting market research and gathering customer insights to inform product development and marketing strategies
- Providing creative direction for marketing materials and campaigns
ASSUMPTION: This role requires a strong understanding of product marketing, strategic thinking, and excellent communication skills. It also demands the ability to work effectively with various teams and stakeholders.
📋 Key Responsibilities
✅ Develop and implement product positioning strategies to differentiate products in the market
✅ Conduct thorough market research to understand consumer needs and preferences
✅ Manage and enhance the brand image through effective marketing campaigns
✅ Plan, execute, and optimize marketing campaigns to drive product awareness, enable demand generation, and increase sales
✅ Tell compelling stories about the product to engage customers and stakeholders
✅ Create and provide creative direction for marketing materials, including product guides, product shots, web pages, packaging, and more
✅ Gather and analyze customer insights to inform product development and marketing strategies
✅ Convey complex ideas in a simple way and collaborate with stakeholders to ensure the core product vision is understood and supported
✅ Develop and execute strategic plans for product success
ASSUMPTION: This role involves a mix of strategic planning, creative work, and cross-functional collaboration. It requires strong communication skills and the ability to balance multiple projects and deadlines.
🎯 Required Qualifications
Education: Bachelor's degree in Business/Marketing or equivalent experience; a Master's degree is a plus
Experience: 5-10 years of experience in product marketing or a related field
Required Skills:
- Expertise in product positioning and market research
- Strong communication skills and the ability to collaborate with stakeholders
- Strategic thinking and the ability to develop and execute strategic plans
- Proficiency with Microsoft Suite Applications
- Experience with Adobe Creative Cloud (bonus)
- Experience with visual mock-ups and video creation (bonus)
Preferred Skills:
ASSUMPTION: This role requires a strong foundation in product marketing, market research, and strategic thinking. Proficiency with relevant software tools and experience with Adobe Creative Cloud and video creation are considered a plus but not required.
💰 Compensation & Benefits
Salary Range: $137,000 - $200,000 per year (based on work location and additional factors)
Benefits:
- Medical, dental, and vision insurance
- Life insurance and short- and long-term disability
- 401(k) and employee stock purchase plan
- Health savings account, dependent care, and healthcare spending accounts
- Paid time off, including 12 holidays, flexible time off, paid sick leave, and paid parental leave
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on the information given in the job listing. The actual salary may vary depending on the candidate's location, skills, and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Seagate Technology operates in the computer hardware manufacturing industry, focusing on data storage and management solutions.
Company Size: Seagate has 10,001+ employees globally, making it a large enterprise with significant resources and opportunities for career growth.
Founded: Seagate was founded in 1979 and has since grown into a global leader in data storage solutions.
Company Description:
- Seagate is a global leader in data storage and management solutions, offering a full portfolio of devices, systems, and services for various data-driven ecosystems.
- The company is committed to innovation, sustainability, and circularity in its products and operations.
- Seagate's mission is to store, protect, and activate the world's data, enabling breakthrough technology and mass-capacity storage solutions.
Company Specialties:
- External Storage
- Internal Storage
- Cloud Storage
- Small Business Storage
- Portable Storage
- Networking
- Home Entertainment
- Storage Solutions
- Data Recovery
- Data Management
- Big Data
Company Website: http://www.seagate.com
ASSUMPTION: Seagate Technology is a well-established company with a strong global presence and a reputation for innovation in the data storage industry.
📊 Role Analysis
Career Level: This role is at the senior staff level, indicating significant experience and expertise in product marketing.
Reporting Structure: The reporting structure for this role is not explicitly stated in the job listing. Applicants should expect to work closely with cross-functional teams, including creative services, vertical segment leaders, channel marketers, operations, engineering, technical marketing, and customer care.
Work Arrangement: This role is remote and can be performed from any location within the United States, with the exception of certain states where Seagate is not able to offer virtual employment.
Growth Opportunities:
- Seagate's large size and global presence offer numerous opportunities for career growth and advancement within the company.
- This role provides exposure to various teams and stakeholders, allowing the successful candidate to build a strong professional network.
- The focus on innovation and cutting-edge technology at Seagate presents opportunities to learn and develop new skills.
ASSUMPTION: This role offers significant growth potential within a large, established company, providing opportunities to work with diverse teams and develop new skills.
🌍 Location & Work Environment
Office Type: Remote (work from home)
Office Location(s): United States (with restrictions on certain states)
Geographic Context:
- The United States offers a large and diverse job market for product marketing professionals.
- Working remotely provides flexibility and the opportunity to live and work in various locations within the United States.
- Seagate's global presence offers opportunities to work with international teams and clients.
Work Schedule: Full-time (40 hours per week) with flexible time off and paid sick leave
ASSUMPTION: This role offers a remote work arrangement, providing flexibility and the opportunity to live and work in various locations within the United States, with some restrictions.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Behavioral and technical interviews
- Final round interview with hiring manager or panel
- Background check and offer
Key Assessment Areas:
- Product marketing expertise and strategic thinking
- Communication skills and the ability to collaborate with stakeholders
- Cultural fit and alignment with Seagate's values
- Problem-solving skills and the ability to work effectively in a dynamic environment
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral and technical interview questions by researching Seagate's products, market, and competitors
- Showcase your portfolio or examples of your work, if applicable
- Follow up with the hiring manager or recruiter after your interview to express your interest in the role
ATS Keywords: Product Marketing, Strategic Thinking, Cross-functional Teams, Customer Insights, Creative Direction, Adobe Creative Cloud, Microsoft Suite Applications, Remote Work
ASSUMPTION: The application process for this role is likely to be competitive, and applicants should tailor their materials and prepare thoroughly for interviews to increase their chances of success.
🛠️ Tools & Technologies
- Microsoft Suite Applications
- Adobe Creative Cloud (bonus)
- CoPilot (bonus)
ASSUMPTION: This role requires proficiency with Microsoft Suite Applications. Experience with Adobe Creative Cloud and CoPilot is considered a bonus but not required.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Seagate values innovation and pushes beyond what's possible to create breakthrough technology.
- Sustainability: Seagate is committed to sustainability and circularity in its products and operations.
- Customer Focus: Seagate prioritizes customer needs and strives to deliver exceptional customer experiences.
Work Style:
- Collaborative: This role requires strong collaboration with cross-functional teams and stakeholders.
- Dynamic: Seagate operates in a fast-paced and ever-changing industry, requiring employees to be adaptable and responsive to change.
- Creative: This role involves creative direction for marketing materials and campaigns, as well as the development of compelling product stories.
Self-Assessment Questions:
- Do you have a strong understanding of product marketing and strategic thinking?
- Are you an effective communicator and collaborator, able to work with diverse teams and stakeholders?
- Do you thrive in a dynamic and creative work environment, and are you committed to innovation and sustainability?
ASSUMPTION: Seagate values innovation, sustainability, and customer focus, and seeks employees who are collaborative, dynamic, and creative. Applicants should assess their alignment with these values and work style preferences before applying.
⚠️ Potential Challenges
- Working remotely may present challenges in maintaining work-life balance and staying connected with colleagues and company culture.
- Seagate's large size and global presence may result in a complex and competitive work environment, with numerous opportunities but also significant competition for advancement.
- The fast-paced and ever-changing nature of the data storage industry may require employees to adapt quickly to new technologies and market trends.
- Certain states may be excluded from Seagate's remote work arrangement, limiting flexibility for some applicants.
ASSUMPTION: Applicants should carefully consider the potential challenges associated with working remotely, the competitive work environment, and the fast-paced nature of the data storage industry before applying for this role.
📈 Similar Roles Comparison
- This role is similar to other senior product marketing positions but may have a stronger focus on creative direction and storytelling.
- Seagate's large size and global presence may offer more opportunities for career growth and advancement compared to smaller companies in the industry.
- This role may have a more strategic focus compared to other product marketing positions, with a greater emphasis on developing and executing strategic plans for product success.
ASSUMPTION: Applicants should research similar roles and consider the unique aspects of this position, such as the focus on creative direction and storytelling, and the opportunities for career growth and advancement at Seagate.
📝 Sample Projects
- Developing a comprehensive product launch plan for a new Edge Data Center Device, including market research, positioning, branding, campaign management, and creative direction
- Conducting customer interviews and focus groups to gather insights and inform product development and marketing strategies
- Creating and presenting a compelling product story to stakeholders, highlighting the unique features and benefits of an Edge Data Center Device
ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for this role, focusing on product marketing, strategic thinking, and creative direction.
❓ Key Questions to Ask During Interview
- Can you describe the reporting structure for this role and how it fits into the broader organization?
- How does this role collaborate with other teams and stakeholders, such as creative services, vertical segment leaders, and channel marketers?
- What are the most pressing challenges facing the Edge Datacenter Marketing group, and how can this role contribute to addressing them?
- How does Seagate support the professional development and growth of its employees in this role?
- What are the key priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: These key questions help applicants better understand the role, the organization, and the opportunities for growth and development in this position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral and technical interview questions by researching Seagate's products, market, and competitors
- Showcase your portfolio or examples of your work, if applicable
- Follow up with the hiring manager or recruiter after your interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
