- Job Title: Staff Content Designer - Consumer Experience
- Company: StubHub
- Location: New York, NY or Los Angeles, CA
- Job Type: Hybrid (3 days in-office, 2 days remote)
- Category: Software Development
- Date Posted: May 23, 2025
🚀 Job Overview
Key aspects of this role include:
- Defining and evolving StubHub’s content standards
- Collaborating with cross-functional teams to shape user experiences
- Leading content strategy and storytelling for key initiatives
- Driving AI-assisted content creation and localization
- Mentoring and coaching other designers to grow their skills
*ASSUMPTION:* This role requires a strong background in content design and a proven track record of driving business results through exceptional writing and storytelling.
📋 Key Responsibilities
- Content Strategy & Standards: Define and evolve StubHub’s content standards, including voice & tone, style guides, and integration with design systems to raise content quality and consistency across the product experience.
- Product Collaboration: Work closely with design, product, and engineering teams to define product strategy, shape user experiences, and drive content-led initiatives for business-critical projects.
- Content Strategy & Storytelling: Lead content strategy and storytelling for key initiatives, shaping user flows, information architecture, in-product copy, and educational content.
- AI-Assisted Content Creation: Drive the advancement and adoption of content creation tools and processes, including AI-assisted workflows, to improve efficiency and elevate quality at scale.
- Localization: Strengthen StubHub’s localization approach to ensure clear and culturally attuned content in every market and language served.
- Stakeholder Collaboration: Partner with key stakeholders across communications, paid marketing, legal, and business operations to ensure a unified voice across the StubHub ecosystem.
- Team Mentorship: Coach and guide other designers to grow their skills, elevate their work, and contribute to a strong culture of craft.
*ASSUMPTION:* This role involves a mix of strategic planning, hands-on content creation, and cross-functional collaboration to transform StubHub’s event discovery-to-checkout experience.
🎯 Required Qualifications
- Education: Bachelor's degree in English, Journalism, Communications, or a related field. A relevant master's degree is a plus.
- Experience: 10+ years of experience in content design, UX writing, or content strategy within a product development environment.
- Required Skills:
- Proven expertise in content design, UX writing, or content strategy
- Strong product thinking and ability to influence beyond copy
- Excellent writing, editing, and storytelling skills with strong attention to detail
- Experience working with AI to scale high-quality content
- Familiarity with localization processes and best practices
- Ability to thrive in a fast-paced, iterative product development process
- Preferred Skills:
- Experience with AI-assisted content creation tools
- Familiarity with the ticketing industry or live event marketplaces
*ASSUMPTION:* Candidates should have a robust portfolio demonstrating breadth and proven writing experience in consumer-facing product experiences.
💰 Compensation & Benefits
- Salary Range: $170,000 - $240,000 USD per year
- Benefits:
- Accelerated growth environment with opportunities for professional development
- Top-tier compensation package with enticing stock incentives
- Unlimited Flex Time Off for a healthy work-life balance
- Comprehensive benefits package, including 401k, health, vision, and dental insurance options
- Team-building events to foster camaraderie and collaboration
*ASSUMPTION:* The salary range provided is an estimate based on industry standards for similar roles. Actual compensation will vary depending on the candidate’s qualifications, skills, experience, and competencies.
📌 Applicant Insights
🔍 Company Context
- Industry: Software Development, focusing on live event marketplaces
- Company Size: 1,001-5,000 employees
- Founded: 2000, with headquarters in New York, NY
- Company Description: StubHub is the world’s leading marketplace to buy and sell tickets to any live event, anywhere. Through StubHub in North America and viagogo, our international platform, we service customers in 195 countries in 33 languages and 49 available currencies. With more than 300 million tickets available annually on our platform to events around the world, StubHub offers the safest, most convenient way to buy or sell tickets to the most memorable live experiences.
- Company Specialties: e-commerce, innovation, technology, entertainment, ticketing, marketplace management, live entertainment, and partnerships
📊 Role Analysis
- Career Level: Senior-level role with significant influence and leadership responsibilities
- Reporting Structure: This role reports directly to the Head of Consumer Experience and works closely with design, product, and engineering teams
- Work Arrangement: Hybrid work opportunity with a 3-day in-office and 2-day remote schedule
- Growth Opportunities: As one of the first hires on the Content Design team, this role offers significant growth potential as the team expands and the company continues to innovate in the live event marketplace
*ASSUMPTION:* This role provides ample opportunities for professional growth and development within the organization.
🌍 Location & Work Environment
- Office Type: Hybrid work environment with a 3-day in-office and 2-day remote schedule
- Office Location(s): New York, NY or Los Angeles, CA
- Geographic Context: Both locations offer vibrant cultural scenes, with New York being a major global hub for entertainment and Los Angeles being the heart of the entertainment industry
- Work Schedule: Flexible work hours with a focus on productivity and results, rather than strict office hours
*ASSUMPTION:* The hybrid work arrangement allows for a healthy work-life balance, with the option to work remotely two days a week.
💼 Interview & Application Insights
- Typical Process: The application process involves submitting your resume and cover letter through the provided link. If your application is selected, you will be invited for an initial phone or video screen, followed by one or more on-site or virtual interviews with the hiring manager and other team members.
- Key Assessment Areas: Candidates will be evaluated on their writing and storytelling skills, product thinking, and cultural fit with the StubHub team.
- Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Showcase your portfolio demonstrating your breadth and proven writing experience in consumer-facing product experiences
- Prepare for behavioral interview questions that focus on your problem-solving skills, collaboration, and adaptability in a fast-paced environment
*ASSUMPTION:* The interview process will focus on assessing your technical skills, cultural fit, and ability to thrive in a dynamic, collaborative work environment.
🛠️ Tools & Technologies
- AI-assisted content creation tools (e.g., Copy.ai, Frase, or similar)
- Collaboration platforms (e.g., Slack, Microsoft Teams, or similar)
- Project management tools (e.g., Asana, Jira, or similar)
- Design and prototyping tools (e.g., Sketch, Figma, or similar)
- Localization tools (e.g., Smartling, Transifex, or similar)
*ASSUMPTION:* The specific tools and technologies used may evolve as the company continues to innovate and adopt new solutions.
👔 Cultural Fit Considerations
- Company Values: StubHub values innovation, collaboration, and a customer-centric approach. They prioritize continuous learning, adaptability, and a strong work ethic.
- Work Style: StubHub fosters a dynamic, fast-paced work environment with a focus on results and continuous improvement. They encourage open communication, cross-functional collaboration, and a growth mindset.
- Self-Assessment Questions:
- How do you approach defining and evolving content standards for a large-scale product like StubHub?
- Can you describe a time when you led a content strategy for a key initiative, and what was the outcome?
- How do you ensure clear and culturally attuned content in multiple markets and languages?
- How do you collaborate with cross-functional teams to shape user experiences and drive content-led initiatives?
*ASSUMPTION:* Candidates should be able to demonstrate their alignment with StubHub’s values and work style, as well as their comfort with the company’s fast-paced, collaborative environment.
⚠️ Potential Challenges
- Balancing strategic planning with hands-on content creation
- Collaborating effectively with cross-functional teams in a fast-paced environment
- Adapting to changes in priorities and workflows as the company continues to innovate
- Ensuring consistent and high-quality content across a vast and diverse product experience
*ASSUMPTION:* These challenges require strong organizational skills, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- Content Strategist vs. Staff Content Designer: While both roles focus on content strategy, the Staff Content Designer role at StubHub emphasizes hands-on content creation and leadership responsibilities, making it a more senior-level position.
- UX Writer vs. Staff Content Designer: UX writers typically focus on micro-copy and user interface text, while Staff Content Designers at StubHub are responsible for shaping the overall content strategy and user experience, requiring a broader skill set and more strategic thinking.
- Content Manager vs. Staff Content Designer: Content managers often oversee content creation and publishing processes, while Staff Content Designers at StubHub are involved in defining content standards, leading content strategy, and driving content-led initiatives, requiring a stronger focus on product development and user experience.
*ASSUMPTION:* The Staff Content Designer role at StubHub is unique in its blend of strategic planning, hands-on content creation, and cross-functional collaboration, making it an ideal fit for a seasoned content design professional looking to make a significant impact on a global live event marketplace.
📝 Sample Projects
- Redesigning the StubHub homepage to improve user engagement and conversion rates
- Developing a new content strategy for StubHub’s mobile app to enhance the user experience and drive app downloads
- Leading a content-led initiative to improve the ticket-buying process, resulting in a 15% increase in conversion rates
*ASSUMPTION:* These sample projects demonstrate the strategic and hands-on nature of the Staff Content Designer role at StubHub, requiring a strong understanding of user experience, product development, and content strategy.
❓ Key Questions to Ask During Interview
- What are the most significant content challenges facing StubHub, and how does this role address them?
- How does StubHub approach localization, and what are the specific challenges and opportunities in this area?
- Can you describe the team structure and dynamics within the Consumer Experience org, and how does this role fit into the broader organization?
- How does StubHub measure the success of content initiatives, and what key performance indicators (KPIs) are most relevant to this role?
- What opportunities exist for growth and development within the Content Design team and the broader Consumer Experience org?
*ASSUMPTION:* Asking these questions demonstrates your interest in understanding the role’s context, challenges, and growth potential, as well as your commitment to driving meaningful content initiatives at StubHub.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://job-boards.eu.greenhouse.io/stubhubinc/jobs/4595841101)
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, emphasizing your content design expertise and any experience working with AI-assisted content creation tools
- Prepare a portfolio showcasing your breadth and proven writing experience in consumer-facing product experiences
- Familiarize yourself with StubHub’s platform and unique value proposition in the live event marketplace
- Follow up with the StubHub team one week after submitting your application to inquire about your application status and express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
