🔹 Job Title: Staff Content Designer - Push & Email
🔹 Company: StubHub
🔹 Location: New York, New York, United States
🔹 Job Type: Hybrid (3 days in-office, 2 days remote)
🔹 Category: Consumer Experience
🔹 Date Posted: April 9, 2025
🚀 Job Overview
Key aspects of this role include:
1. Strategic Leadership: Shape StubHub’s communication strategy across email, push notifications, and in-product messaging to drive business impact and elevate fan engagement.
2. Cross-Functional Collaboration: Partner closely with product, design, engineering, and other stakeholders to define target audiences, success metrics, and optimize campaign approaches.
3. Compelling Content Creation: Craft clear, concise, and persuasive copy that resonates with fans and drives action.
4. Content Standardization: Establish and maintain content standards, such as tone & voice, style guides, and design systems, to improve content quality at scale.
5. Stakeholder Management: Liaise with key stakeholders across the company to ensure a cohesive narrative and messaging strategy.
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to thrive in a fast-paced, iterative product development process. Experience in leveraging AI to scale high-quality content is highly desirable.
📋 Key Responsibilities
🔹 Strategic Leadership:
- Lead with insight by connecting market trends, audience behavior, and business objectives to shape strategic opportunities.
- Define target audiences, success metrics, and optimize campaign approaches through testing and iteration.
🔹 Cross-Functional Collaboration:
- Partner closely with product, design, and engineering leads to translate strategy into action.
- Collaborate with key stakeholders across the company to ensure a cohesive narrative and messaging strategy.
🔹 Compelling Content Creation:
- Craft clear, concise, and persuasive copy across email, push, and in-product touchpoints.
- Continuously optimize content through testing and iteration.
🔹 Content Standardization:
- Establish and maintain content standards, such as tone & voice, style guides, and design systems, to improve content quality at scale.
🔹 Stakeholder Management:
- Liaise with key stakeholders across the company to ensure a cohesive narrative and messaging strategy.
ASSUMPTION: This role requires strong writing, editing, and storytelling skills, with a keen eye for detail and a deep understanding of user-centered design principles.
🎯 Required Qualifications
Education:
- Bachelor's degree in English, Journalism, Communications, or a related field.
Experience:
- 10+ years of experience in content design, UX writing, or content strategy, ideally within a product development environment.
Required Skills:
- Proven track record of launching product experiences that drive business results.
- Exceptional writing, editing, and storytelling skills, with strong attention to detail.
- Experience in leveraging AI to scale high-quality content (highly desirable).
- Ability to thrive in a fast-paced, iterative product development process.
Preferred Skills:
- Experience with marketing automation tools (e.g., Marketo, HubSpot, or similar).
- Familiarity with Agile development methodologies.
💰 Compensation & Benefits
Salary Range: $170,000 - $240,000 USD/year
Benefits:
- Accelerated growth environment with opportunities for professional development and leadership.
- Top-tier compensation package with stock incentives.
- Unlimited Flex Time Off for a healthy work-life balance.
- Comprehensive benefits package, including 401k, health, vision, and dental insurance options.
- Team-building events to foster camaraderie and collaboration.
ASSUMPTION: The salary range provided is an estimate based on industry standards for roles, experience levels, and location. The actual compensation may vary depending on factors such as a candidate’s qualifications, skills, and negotiation.
📌 Applicant Insights
🔍 Company Context
Industry: Live event ticketing and resale.
Company Size: 1,001-5,000 employees.
Founded: 2000.
Company Description: StubHub is the world's leading live event marketplace, connecting fans, sellers, and partners globally. With a catalog of over 10 million tickets to more than 300,000 events annually, StubHub offers fans access to unforgettable experiences worldwide. Operating in 33 languages and 48 currencies, StubHub ensures a seamless, secure, and transparent ticket-buying experience.
Company Specialties: e-commerce, innovation, technology, entertainment, ticketing, marketplace management, live entertainment, and partnerships.
📊 Role Analysis
Career Level: Mid-career to senior-level role.
Reporting Structure: This role reports directly to the Senior Manager, Consumer Experience Content.
Work Arrangement: Hybrid work opportunity with 3 days in-office and 2 days remote per week.
Growth Opportunities:
- Potential to lead a team and mentor junior content designers.
- Opportunities to expand into new channels and platforms as StubHub continues to grow.
- Career progression into senior content design or management roles.
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a substantial impact on StubHub’s communication strategy and fan engagement.
🌍 Location & Work Environment
Office Type: Hybrid work environment with a 3-day in-office and 2-day remote schedule.
Office Location(s):
- New York, New York, United States
- Los Angeles, California, United States
Geographic Context:
- New York, NY: A bustling city with a vibrant cultural scene, offering numerous live events and entertainment options.
- Los Angeles, CA: Known for its entertainment industry, with a wide range of live events and attractions.
Work Schedule: Full-time, with standard business hours (9:00 AM - 5:00 PM, with flexibility for remote work).
ASSUMPTION: The hybrid work arrangement offers a balance between in-office collaboration and remote flexibility, allowing employees to enjoy the best of both worlds.
💼 Interview & Application Insights
Typical Process:
1. Phone or video screen with the hiring manager.
2. In-depth behavioral and situational interviews with the hiring team.
3. Final interview with the senior manager or director.
Key Assessment Areas:
- Strategic thinking and problem-solving skills.
- Writing and editing abilities.
- Collaboration and communication skills.
- Cultural fit and alignment with StubHub's values.
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Showcase your portfolio demonstrating your writing experience in consumer-facing marketing campaigns and product experiences.
- Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and ability to work collaboratively in a fast-paced environment.
ATS Keywords: Content design, UX writing, content strategy, copywriting, editing, storytelling, user empathy, market trends, audience behavior, business objectives, collaboration, coaching, testing, iteration, AI utilization, proactivity.
ASSUMPTION: The interview process for this role will focus on assessing your strategic thinking, writing skills, and cultural fit, with a strong emphasis on problem-solving and collaboration.
ASSUMPTION: The tools and technologies listed are commonly used in content design roles and may be required or preferred for this position. Familiarity with these tools will be beneficial for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Fan-first: Always prioritize the fan experience.
- Innovate: Embrace a test-and-learn mindset to drive continuous improvement.
- Collaborate: Work together to achieve shared goals and elevate our collective impact.
- Empower: Foster an environment where everyone can grow and succeed.
- Inclusive: Celebrate diversity and foster a culture of belonging.
Work Style:
- Fast-paced and iterative product development process.
- Collaborative and cross-functional team environment.
- Data-driven decision-making and continuous learning.
- Strong focus on user-centered design and fan engagement.
Self-Assessment Questions:
1. How do you ensure that your content resonates with fans and drives action?
2. Can you provide an example of a time when you optimized content through testing and iteration?
3. How do you approach collaborating with cross-functional teams to define target audiences and success metrics?
4. Can you share an example of a time when you successfully led a team to achieve a strategic goal?
5. How do you stay up-to-date with industry and cultural trends to ensure content design resonates with fans?
ASSUMPTION: Candidates should possess strong communication skills, a strategic mindset, and the ability to thrive in a fast-paced, collaborative environment. A genuine passion for live events and fan engagement is essential for success in this role.
📈 Similar Roles Comparison
Career Level: Mid-career to senior-level roles in content design, UX writing, or content strategy.
Industry-Specific Context:
- Live event ticketing and resale industry.
- Global marketplace with a catalog of over 10 million tickets to more than 300,000 events annually.
- Operating in 33 languages and 48 currencies, ensuring a seamless, secure, and transparent ticket-buying experience.
Career Path Comparison:
- Content Designer → Senior Content Designer → Director of Content Design → Vice President of Consumer Experience.
- UX Writer → Senior UX Writer → Content Strategist → Director of Content Strategy → Vice President of Product Experience.
ASSUMPTION: This role offers a clear career path for growth and progression within StubHub's Consumer Experience organization. With experience and demonstrated success, candidates can advance into senior content design or management roles, ultimately leading teams and driving strategic initiatives.
📝 Sample Projects
1. On-sale campaign: Craft compelling copy for an on-sale campaign, highlighting key features, benefits, and urgency to drive ticket purchases.
2. Event reminder: Create engaging and informative event reminders, providing fans with essential details and personalized recommendations based on their purchase history.
3. Post-event survey: Design clear and concise post-event surveys to gather fan feedback and improve future events.
ASSUMPTION: These sample projects illustrate the variety of content design tasks required for this role, showcasing the need for strong writing, editing, and storytelling skills, as well as a deep understanding of user-centered design principles.
❓ Key Questions to Ask During Interview
1. Role Responsibilities:
- Can you describe the most challenging content design project you've worked on and how you approached it?
- How do you ensure that your content resonates with fans and drives action?
- Can you provide an example of a time when you optimized content through testing and iteration?
2. Collaboration:
- How do you approach collaborating with cross-functional teams to define target audiences and success metrics?
- Can you share an example of a time when you successfully led a team to achieve a strategic goal?
3. Industry Knowledge:
- How do you stay up-to-date with industry and cultural trends to ensure content design resonates with fans?
- Can you discuss a recent trend in the live event industry and how you've incorporated it into your content strategy?
4. Cultural Fit:
- How do you embody StubHub's values in your daily work?
- Can you provide an example of a time when you demonstrated a fan-first, innovative, collaborative, empowering, and inclusive mindset?
ASSUMPTION: Asking these questions will help you assess the candidate's strategic thinking, writing skills, collaboration abilities, and cultural fit, ensuring they are the right fit for this role.
📝 Next Steps for Applicants
To apply for this position:
1. Submit your application through the provided link: [Application URL]
2. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
3. Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and ability to work collaboratively in a fast-paced environment.
4. Follow up with the hiring team one week after submitting your application to inquire about the status of your application.
5. If invited to interview, research StubHub's mission, values, and recent projects to demonstrate your enthusiasm and preparation for the role.
⚠️ Disclaimer
This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
