🔹 Job Title: Staff Content Designer - Push & Email
🔹 Company: StubHub
🔹 Location: Los Angeles, California, United States
🔹 Job Type: Hybrid (3 days in-office, 2 days remote)
🔹 Category: Marketing & Communications
🔹 Date Posted: April 9, 2025
🚀 Job Overview
Key aspects of this role include:
1. Strategic Content Leadership: Drive the transformation of StubHub’s proactive communication across email, push notifications, and in-product messaging.
2. Cross-Functional Collaboration: Work closely with product, engineering, and design partners to identify key opportunities and deliver compelling content that connects with fans.
3. Balancing Quality and Speed: Craft clear, concise, and persuasive copy across various touchpoints while maintaining a fast-paced workflow.
4. Team Coaching and Mentoring: Guide and support other designers to elevate their skills and work quality.
5. Industry Trend Awareness: Stay updated with market trends and cultural shifts to ensure content resonates with fans.
📋 Key Responsibilities
🔹 Strategic Content Leadership:
- Lead with insight by connecting market trends, audience behavior, and business objectives to shape strategic opportunities.
- Partner closely with product, design, and engineering leads to translate strategy into action, defining target audiences, success metrics, and iterating on campaign approaches.
🔹 Content Creation and Optimization:
- Craft compelling copy across email, push, and in-product touchpoints, balancing quality with speed.
- Continuously optimize content through testing and iteration to drive reach and engagement.
🔹 Content Standards and Guidelines:
- Establish broader content standards, such as tone & voice, style guides, and design systems, to improve content quality at scale.
🔹 Stakeholder Collaboration:
- Partner with key stakeholders across the company, such as communications, business development, paid marketing, and legal, to ensure a cohesive narrative and messaging strategy.
🔹 Team Coaching and Mentoring:
- Coach and guide other designers to grow their skills and elevate their work.
🔹 Industry Trend Awareness:
- Stay up to date with industry and cultural trends to ensure content design resonates with fans.
🎯 Required Qualifications
Education:
- Bachelor's degree in English, Journalism, Communications, or a related field.
Experience:
- 10+ years of experience in content design, UX writing, or content strategy, ideally within a product development environment.
Required Skills:
- Proven track record of launching product experiences that drive business results.
- Exceptional writing, editing, and storytelling skills, with strong attention to detail.
- Experience leveraging AI to scale high-quality content is highly desirable.
Preferred Skills:
- Experience with marketing automation tools (e.g., Marketo, HubSpot, or similar).
- Familiarity with Agile development methodologies.
💰 Compensation & Benefits
Salary Range: $170,000 - $240,000 USD per year
Benefits:
- Stock Options and Equity
- Flexible Time Off
- Comprehensive Benefits Package (401k, Health, Vision, and Dental Insurance)
- Team-Building Events
📌 Applicant Insights
🔍 Company Context
Industry: Live Event Ticketing and Marketplace
Company Size: 1,001-5,000 employees
Founded: 2000
Company Description: StubHub is the world's leading live event marketplace, connecting fans, sellers, and partners globally to access and connect through live experiences. With a catalog of over 40 million tickets to events across more than 90 countries and territories, StubHub ensures fans worldwide can discover and attend events seamlessly.
Company Specialties: e-commerce, Innovation, Technology, Entertainment, Ticketing, Marketplace Management, Live Entertainment, and Partnerships
📊 Role Analysis
Career Level: Mid-Senior level role with strategic and leadership responsibilities.
Reporting Structure: This role reports directly to the Head of Consumer Experience (CX) and collaborates closely with product, design, and engineering leads.
Work Arrangement: Hybrid work opportunity with 3 days in-office and 2 days remote per week.
Growth Opportunities:
- Potential to shape the future of StubHub’s communication strategy and elevate the fan experience.
- Opportunities to lead and mentor other designers, driving team growth and development.
- Exposure to a wide range of events and industries, fostering continuous learning and skill expansion.
🌍 Location & Work Environment
Office Type: Hybrid work environment with a 3-day in-office and 2-day remote schedule.
Office Location(s):
- New York, NY
- Los Angeles, CA
Geographic Context:
- Los Angeles, CA: A vibrant, multicultural city with a thriving entertainment industry, offering a diverse range of live events and cultural experiences.
Work Schedule:
- Standard business hours with flexibility for occasional evening or weekend work to accommodate event schedules.
💼 Interview & Application Insights
Typical Process:
1. Phone or video screening to assess communication and cultural fit.
2. In-depth behavioral interviews to evaluate problem-solving skills, strategic thinking, and content creation abilities.
3. Portfolio review and writing test to assess writing, editing, and storytelling skills.
4. Final-round interviews with key stakeholders, including the Head of CX and other senior leaders.
Key Assessment Areas:
- Strategic thinking and problem-solving skills.
- Writing, editing, and storytelling abilities.
- Collaboration and communication skills.
- Industry and market trend awareness.
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences specific to this role.
- Showcase your portfolio with a diverse range of content design, UX writing, and content strategy examples.
- Prepare for behavioral interview questions by reflecting on your past experiences and accomplishments.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., Marketo, HubSpot, or similar)
- Collaboration and project management tools (e.g., Asana, JIRA, or similar)
- Design and prototyping tools (e.g., Sketch, Figma, or similar)
- Content management systems (e.g., WordPress, Contentful, or similar)
👔 Cultural Fit Considerations
Company Values:
- Fan-First: Always prioritize the fan experience in decision-making.
- Collaborative: Work together to achieve shared goals and drive collective success.
- Innovative: Embrace continuous learning and improvement to stay ahead of the curve.
- Accountable: Take ownership of your responsibilities and deliver on commitments.
Work Style:
- Agile and adaptable, with a strong focus on iterative development and continuous improvement.
- Collaborative and inclusive, with a focus on cross-functional teamwork and open communication.
- Data-driven and analytical, with a commitment to using data to inform decision-making and measure success.
Self-Assessment Questions:
1. How do you approach balancing quality and speed in content creation, especially when working under tight deadlines?
2. Can you provide an example of a time when you identified a strategic opportunity and drove business impact through compelling content?
3. How do you stay up-to-date with industry and cultural trends, and how do you incorporate this knowledge into your content design process?
🛑 Potential Challenges
1. Fast-paced environment: Balancing multiple projects and tight deadlines may require strong time management and prioritization skills.
2. Collaboration across teams: Working with various stakeholders may necessitate excellent communication and negotiation skills to align on content strategy and execution.
3. Evolving fan preferences: Staying attuned to changing fan behaviors and preferences may require continuous learning and adaptation.
4. Regulatory compliance: Ensuring content adheres to legal and regulatory requirements may necessitate close collaboration with legal and compliance teams.
📈 Similar Roles Comparison
1. Content Strategist vs. Staff Content Designer:
- Content Strategist: Focuses on defining content strategy, audience personas, and content governance. Less involved in day-to-day content creation.
- Staff Content Designer: Balances strategic content leadership with hands-on content creation, optimization, and team coaching.
2. Industry-specific context:
- Live event ticketing industry: Requires understanding of event trends, fan behaviors, and market dynamics to create targeted and engaging content.
3. Career path comparison:
- Content Strategist: Typically progresses to Director or VP of Content Strategy, focusing on high-level strategy and team leadership.
- Staff Content Designer: May evolve into a Senior Content Designer role, focusing on strategic content leadership and team mentoring, or transition into a Content Manager or Director role, overseeing content operations and teams.
📝 Sample Projects
1. Event-specific email campaigns: Craft compelling email content for targeted events, such as concert series, sports tournaments, or theater productions, driving ticket sales and fan engagement.
2. Seasonal marketing push notifications: Develop engaging push notification content for seasonal events, such as holidays, festivals, or special promotions, capitalizing on timely trends and fan interests.
3. In-product messaging: Create clear and concise in-app messaging for various user flows, such as onboarding, ticket selection, or order confirmation, enhancing the overall user experience and driving conversions.
❓ Key Questions to Ask During Interview
1. Role Responsibilities:
- Can you describe the most challenging content project you've worked on, and how you approached it?
- How do you prioritize and manage multiple content projects with varying deadlines and stakeholders?
2. Team Collaboration:
- Can you provide an example of a time when you had to align content strategy with multiple teams or stakeholders?
- How do you handle feedback and revisions from various team members or departments?
3. Fan Engagement:
- How do you ensure that content resonates with a diverse fan base, considering various ages, backgrounds, and cultural preferences?
- Can you share a success story of a content campaign that significantly improved fan engagement or drove business results?
4. Company Culture:
- How does the company support work-life balance and employee growth and development?
- What are some unique aspects of the company culture that make it an enjoyable place to work?
📝 Next Steps for Applicants
To apply for this position:
1. Submit your application through [this link](https://job-boards.eu.greenhouse.io/stubhubinc/jobs/4571714101).
2. Tailor your resume and cover letter to highlight relevant skills and experiences specific to this role.
3. Prepare a portfolio showcasing your content design, UX writing, and content strategy work, with a focus on consumer-facing marketing campaigns and product experiences.
4. Follow up with the hiring manager one week after submission to inquire about your application status and reiterate your interest in the role.
5. If selected for an interview, research StubHub's company culture, values, and recent projects to demonstrate your enthusiasm and preparation.
⚠️ Disclaimer: This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
