📌 Core Information
🔹 Job Title: Staff Designer, Marketing
🔹 Company: Uniswap Labs
🔹 Location: New York, United States (Remote-friendly)
🔹 Job Type: Full-time
🔹 Category: Design
🔹 Date Posted: May 14, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Hybrid (New York, US-based Remote)
🚀 Job Overview
Key aspects of this role include:
- Acting as a strategic design lead, collaborating with cross-functional peers to generate ideas and create effective design solutions
- Independently leading and driving medium to large projects, including social content, microsites, physical buildouts, brand identities, and presentations
- Defining and communicating creative strategy and direction for self or other designers to create high-quality, compelling designs
- Developing and maintaining a visual language cohesive with the Uniswap brand
- Driving design teams to become AI-native, integrating GenAI tools and technologies into workflows and processes to enhance efficiency and creativity
- Serving as a recognized design mentor and subject matter expert across the organization
- Having a pulse on design, crypto, and marketing trends
- Designing with a focus on both brand and business outcomes
ASSUMPTION: This role requires a high level of creativity, strategic thinking, and leadership in design. The ideal candidate will have extensive experience in design, familiarity with crypto, and the ability to thrive in a fast-paced, collaborative environment.
📋 Key Responsibilities
✅ Act as a strategic design lead, collaborating with cross-functional peers to create effective design solutions
✅ Independently lead and drive medium to large projects, including social content, microsites, physical buildouts, brand identities, and presentations
✅ Define and communicate creative strategy and direction for self or other designers to create high-quality, compelling designs
✅ Develop and maintain a visual language cohesive with the Uniswap brand
✅ Drive design teams to become AI-native, integrating GenAI tools and technologies into workflows and processes to enhance efficiency and creativity
✅ Serve as a recognized design mentor and subject matter expert across the organization
✅ Have a pulse on design, crypto, and marketing trends
✅ Design with a focus on both brand and business outcomes
✅ Solve ambiguous and complex design challenges by applying design expertise to resolve complex issues in creative and effective ways
✅ Lead the recruitment, onboarding, and performance development of designers, contractors, and agencies
ASSUMPTION: This role involves a mix of strategic thinking, hands-on design work, and team leadership. The ideal candidate will be comfortable wearing multiple hats and adapting to changing priorities.
🎯 Required Qualifications
Education: Bachelor's degree in Design or a related field (or equivalent experience)
Experience: 10+ years designing in a range of styles and media – static, dynamic, and interactive
Required Skills:
- Familiarity with crypto and using dapps
- Collaborative, low ego, and open-minded
- Sharp attention to detail and strong understanding of design principles, typography, and layout
- Fluency in Figma and Adobe Suite
- Ability to context-switch and handle multiple design projects
- Ability to pivot quickly to new information, opinions, and direction
- Ability to identify problems, generate and socialize solutions
Preferred Skills:
- Experience designing marketing for crypto tools
- Experience with animation/motion design
ASSUMPTION: The ideal candidate will have a strong portfolio showcasing their design skills, experience working with crypto or related industries, and a passion for staying up-to-date with the latest design trends.
💰 Compensation & Benefits
Salary Range: $213,000 - $236,000 per year (based on New York City's Pay Transparency Law)
Benefits:
- Company-paid medical, dental, and vision for you and your dependents
- Gym subsidy
- 401(k) with 4% employer contribution
- Annual $1,500 education stipend
- Unlimited and encouraged time off
- Up to 16 weeks paid parental leave
- Home office setup stipend for remote employees
- Daily lunches at NY headquarters
Working Hours: Full-time (40 hours per week), with flexible hours and the option to work remotely
ASSUMPTION: The salary range provided is an estimate based on the company's disclosure under New York City's Pay Transparency Law. The actual salary may vary depending on factors such as experience, skills, and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Uniswap Labs operates in the software development industry, focusing on decentralized finance (DeFi) products and services.
Company Size: Uniswap Labs has 51-200 employees, providing a mid-sized company environment with opportunities for growth and impact.
Founded: Uniswap Labs was founded in 2018, with a brief history marked by rapid growth and innovation in the DeFi space.
Company Description:
- Uniswap Labs builds products that help millions of people access DeFi simply and securely, from the Uniswap Web App and Wallet to crypto infrastructure like the Uniswap Trading API, and Unichain.
- The company also contributes to the development of the Uniswap Protocol, which has processed over $3 trillion in volume across thousands of tokens on Ethereum and 12+ other chains.
- Uniswap Labs is committed to reshaping the way value flows on the internet and is known for delivering creative strategies and outputs that strengthen the brand, deliver powerful messages, and drive business impact in a fast-moving industry.
Company Specialties:
- Decentralized Finance (DeFi)
- Cryptocurrency
- Blockchain Technology
- Financial Services
Company Website: https://uniswap.org/
ASSUMPTION: Uniswap Labs is a well-established company in the DeFi space, with a strong focus on innovation, collaboration, and user-centric design.
📊 Role Analysis
Career Level: This role is at the senior level, requiring extensive experience and leadership in design.
Reporting Structure: The Staff Designer, Marketing will report directly to the Head of Design and work closely with cross-functional teams, including marketing, product, and engineering.
Work Arrangement: This role has the option to be partially or fully remote, with a headquarters in SoHo, New York City.
Growth Opportunities:
- Potential to grow into a leadership role within the design team or expand into other areas of the organization
- Opportunity to work on cutting-edge projects in the rapidly evolving DeFi space
- Chance to mentor and develop junior designers, contributing to the growth of the design team
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a substantial impact on the company's design direction and brand.
🌍 Location & Work Environment
Office Type: Uniswap Labs has a headquarters in SoHo, New York City, with a flexible, hybrid work arrangement.
Office Location(s): SoHo, New York, New York
Geographic Context:
- New York City offers a vibrant and diverse cultural scene, with numerous opportunities for professional growth and networking in the tech and finance industries.
- The SoHo neighborhood is known for its art galleries, cast-iron architecture, and upscale boutiques, providing a creative and inspiring work environment.
- New York City is a major hub for the cryptocurrency and blockchain industries, with numerous events, meetups, and networking opportunities.
Work Schedule: Full-time (40 hours per week), with flexible hours and the option to work remotely
ASSUMPTION: The hybrid work arrangement offers the best of both worlds, allowing employees to collaborate in person while also enjoying the flexibility of remote work.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- Design challenge or case study presentation
- Final interview with the Head of Design and other team members
Key Assessment Areas:
- Design skills and portfolio
- Creativity and problem-solving abilities
- Collaboration and communication skills
- Understanding of crypto and DeFi concepts
- Alignment with Uniswap Labs' company values and culture
Application Tips:
- Tailor your resume and portfolio to highlight your design skills, experience with crypto, and relevant projects.
- Prepare a strong design challenge or case study presentation that demonstrates your ability to solve complex design problems.
- Research Uniswap Labs and the DeFi industry to show your enthusiasm and understanding of the company's mission and values.
ATS Keywords: Design, Marketing, Crypto, Dapps, Figma, Adobe Suite, Branding, Strategy, Leadership, Mentorship, Collaboration, Problem Solving
ASSUMPTION: The interview process at Uniswap Labs is designed to assess both your technical skills and cultural fit, with a strong emphasis on creativity, collaboration, and problem-solving.
🛠️ Tools & Technologies
- Figma
- Adobe Suite (Photoshop, Illustrator, After Effects)
- GenAI tools and technologies (e.g., Midjourney, DALL-E, Stable Diffusion)
ASSUMPTION: The ideal candidate will be proficient in Figma and Adobe Suite, with a willingness to explore and integrate GenAI tools into their design workflows.
👔 Cultural Fit Considerations
Company Values:
- User-centric
- Collaborative
- Innovative
- Transparent
- Decentralized
Work Style:
- Creative and strategic thinking
- Collaborative and low-ego approach
- Adaptability and quick learning
- Strong communication and presentation skills
- Ability to work independently and manage multiple projects
Self-Assessment Questions:
- Do you have a strong portfolio showcasing your design skills and experience working with crypto or related industries?
- Are you comfortable working in a fast-paced, collaborative environment and adapting to changing priorities?
- Do you have a passion for staying up-to-date with the latest design trends and integrating new technologies into your workflow?
ASSUMPTION: Uniswap Labs values candidates who are user-centric, collaborative, and innovative, with a strong portfolio and a passion for staying current with design trends and technologies.
⚠️ Potential Challenges
- The fast-paced nature of the DeFi industry may require quick adaptation to new trends and technologies
- Working with a diverse range of stakeholders may present unique challenges in communication and collaboration
- The hybrid work arrangement may require strong self-motivation and time management skills
- The competitive nature of the design industry may present challenges in attracting and retaining top talent
ASSUMPTION: The ideal candidate will be adaptable, resilient, and comfortable working in a fast-paced, dynamic environment.
📈 Similar Roles Comparison
- This role differs from other senior design roles in its focus on marketing and branding within the DeFi industry
- Uniswap Labs' flat organizational structure and emphasis on decentralization may offer more autonomy and decision-making opportunities compared to traditional financial institutions
- Career progression in this role may involve expanding into leadership or management positions within the design team or other areas of the organization
ASSUMPTION: This role offers a unique opportunity to work at the intersection of design, marketing, and DeFi, with a focus on driving brand impact and business growth.
📝 Sample Projects
- Redesigning the Uniswap Wallet user interface to improve usability and accessibility
- Creating a comprehensive brand style guide for Uniswap Labs, including visual language, tone of voice, and messaging framework
- Developing a series of animated explainer videos to educate users about DeFi concepts and Uniswap Labs' products and services
ASSUMPTION: These sample projects are designed to showcase the candidate's ability to work on a range of design challenges, from user interface design to branding and motion graphics.
❓ Key Questions to Ask During Interview
- Can you describe the design team's structure and how this role fits into the organization?
- How does Uniswap Labs approach collaboration and communication between design, product, and engineering teams?
- What are the most significant design challenges facing the company in the next 12-24 months, and how can this role contribute to addressing them?
- How does Uniswap Labs support the professional development and growth of its design team members?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: These interview questions are designed to help the candidate better understand the role, the company's culture, and the expectations for success in this position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and portfolio to highlight your design skills, experience with crypto, and relevant projects
- Prepare a strong design challenge or case study presentation that demonstrates your ability to solve complex design problems
- Research Uniswap Labs and the DeFi industry to show your enthusiasm and understanding of the company's mission and values
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
