📌 Core Information
🔹 Job Title: Staff Product Manager - Growth
🔹 Company: Shakepay
🔹 Location: Remote, Canada
🔹 Job Type: Full-time
🔹 Category: Financial Services
🔹 Date Posted: April 9, 2025
🔹 Experience Level: 8+ years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Defining and leading Shakepay’s product growth strategy
- Cross-functional collaboration with engineering, design, data, marketing, and leadership
- Bold experimentation and unconventional approaches to growth
- Deep understanding of customer behavior and user experience
ASSUMPTION: This role requires a high level of strategic thinking, creativity, and analytical skills to identify and scale growth opportunities.
📋 Key Responsibilities
✅ Define and lead Shakepay’s product growth strategy, focusing on growth model levers like acquisition, activation, referral, and retention.
✅ Translate insights and strategy into compelling narratives that bring the team along.
✅ Partner with engineering and design to identify and build growth loops, frictionless onboarding experiences, and habit-forming products.
✅ Collaborate with marketing to align growth product efforts with lifecycle campaigns, performance marketing, and community initiatives.
✅ Work closely with data and research to uncover deep insights into user behavior and identify high-leverage opportunities.
✅ Own and drive initiatives end-to-end: from opportunity sizing to solution discovery to scaling successful bets.
✅ Regularly communicate product strategy and progress with executive leadership and the broader team.
ASSUMPTION: This role involves a high degree of autonomy and requires strong decision-making skills with imperfect data.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, or a related discipline).
Experience: 8+ years of experience as a product manager in mobile-first technology companies, ideally in fintech or consumer marketplaces.
Required Skills:
- Excellent communication and storytelling skills
- Proven track record of leading successful product-led growth initiatives
- Highly analytical and metrics-driven
- Experience with growing adoption at scale
- Comfortable operating autonomously and making decisions with imperfect data
- Deep curiosity about bitcoin, financial services, and the future of money
- Relentlessly resourceful and thrives in fast-moving environments
Preferred Skills:
ASSUMPTION: While not explicitly stated, proficiency in English is likely required due to the nature of the platform and customer base.
💰 Compensation & Benefits
Salary Range: CAD 120,000 - 160,000 per year (based on industry standards for similar roles and experience levels)
Benefits:
- Stock Options
- Health & Dental Coverage
- Health and Wellness Spending Accounts
- Remote Work
- Annual Budget for Courses
- Vacation Days
- Parental Leave Top Up
- Quarterly Team Events
Working Hours: Full-time (40 hours per week) with flexible hours and a remote-friendly work environment.
ASSUMPTION: The salary range is estimated based on industry standards for similar roles and experience levels. Actual compensation may vary based on factors such as skills, experience, and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services, specifically focused on cryptocurrency and fintech.
Company Size: 51-200 employees, which means a mid-sized company structure with opportunities for growth and impact.
Founded: 2015, with a mission to make buying and earning bitcoin fast, easy, and secure for Canadians.
Company Description:
- Shakepay is the easiest way for Canadians to buy and earn bitcoin and pay their friends.
- Launched in 2015, Shakepay gives Canadians the power to achieve financial freedom with the soundest money to ever exist: bitcoin.
- By accelerating its widespread adoption, Shakepay’s mission is to help usher in the Bitcoin Golden Age.
Company Specialties:
- Bitcoin and cryptocurrency
- Financial services and fintech
- Product development and growth
Company Website: https://shakepay.com
ASSUMPTION: Shakepay is a well-established company in the cryptocurrency and fintech industry, with a strong focus on product development and growth.
📊 Role Analysis
Career Level: Mid to Senior-level role, with significant responsibility and influence.
Reporting Structure: Reports directly to the CEO, indicating high visibility and impact on the company's growth strategy.
Work Arrangement: Remote OK, with optional access to office spaces in Montreal and Toronto.
Growth Opportunities:
- Potential to shape the future of money and financial services in Canada
- Impact millions of Canadians by driving bitcoin adoption and usage
- Grow your career through continuous learning, growth, and development opportunities
ASSUMPTION: This role offers significant growth potential, both for the company and the individual, as Shakepay continues to expand and gain traction in the market.
🌍 Location & Work Environment
Office Type: Remote-friendly, with optional access to office spaces in Montreal and Toronto.
Office Location(s): Montreal, QC, and Toronto, ON
Geographic Context:
- Montreal, QC: A vibrant, multicultural city with a thriving tech industry and a strong focus on innovation.
- Toronto, ON: Canada's largest city and a major financial hub, with a diverse and dynamic business environment.
Work Schedule: Flexible hours, with the expectation of being available during core business hours and for team meetings.
ASSUMPTION: The remote-friendly work environment allows for a better work-life balance and the ability to work from anywhere in Canada.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- Technical assessment or case study
- Final interview with key stakeholders
Key Assessment Areas:
- Product management skills and experience
- Growth strategy and experimentation mindset
- Communication and storytelling abilities
- Analytical and problem-solving skills
Application Tips:
- Highlight relevant experience in product management, growth, and fintech
- Tailor your resume and cover letter to emphasize skills and achievements related to the role
- Prepare examples of successful growth initiatives and their impact on user behavior and business outcomes
ATS Keywords: Product management, growth strategy, fintech, bitcoin, user behavior, experimentation, communication, storytelling, analytics, decision-making
ASSUMPTION: The application process may vary, but typically involves multiple rounds of interviews and assessments to evaluate the candidate's fit for the role and company culture.
🛠️ Tools & Technologies
- Data analysis and visualization tools (e.g., Google Analytics, Tableau, or Looker)
- Project management and collaboration tools (e.g., Asana, Jira, or Trello)
- Communication and productivity tools (e.g., Slack, Microsoft Office, or Google Workspace)
ASSUMPTION: The specific tools and technologies used may vary, but the role requires proficiency in data analysis, project management, and collaboration tools.
👔 Cultural Fit Considerations
Company Values:
- Do work that matters
- Win as a team
- Celebrate success
Work Style:
- Fast-paced and dynamic environment
- Collaborative and cross-functional teamwork
- Autonomous and self-driven
Self-Assessment Questions:
- Do you thrive in fast-paced, dynamic environments?
- Are you comfortable working autonomously and making decisions with imperfect data?
- Do you enjoy collaborating with cross-functional teams and winning as a team?
ASSUMPTION: Shakepay values a fast-paced, collaborative, and autonomous work environment, with a strong focus on teamwork and celebrating success.
⚠️ Potential Challenges
- Working in a fast-paced and dynamic environment may require adaptability and resilience
- The role involves a high degree of autonomy and may require working independently with minimal guidance
- The remote-friendly work environment may present challenges in maintaining work-life balance and staying connected with the team
- The cryptocurrency and fintech industry is subject to rapid change and uncertainty, which may require continuous learning and adaptation
ASSUMPTION: While Shakepay offers a unique opportunity to shape the future of money and financial services, the role also presents potential challenges that require strong adaptability and resilience.
📈 Similar Roles Comparison
- Unlike traditional product management roles, this position focuses heavily on growth strategy and experimentation
- In the fintech industry, this role requires a deep understanding of cryptocurrency and bitcoin, as well as the ability to navigate a rapidly changing regulatory environment
- Compared to other product management roles, this position offers significant influence and impact on the company's growth strategy and trajectory
ASSUMPTION: This role is unique in its focus on growth strategy and experimentation in the cryptocurrency and fintech industry, offering significant influence and impact on the company's growth and success.
📝 Sample Projects
- Developing and executing a successful user acquisition campaign to drive growth and adoption
- Identifying and optimizing growth loops and habit-forming products to improve user engagement and retention
- Collaborating with cross-functional teams to launch new features or products that drive user growth and adoption
ASSUMPTION: These sample projects illustrate the strategic and cross-functional nature of the role, requiring a strong understanding of user behavior, growth strategies, and product development.
❓ Key Questions to Ask During Interview
- Can you describe the current state of Shakepay's product growth strategy and where you see opportunities for improvement?
- How does Shakepay support the professional development and growth of its employees?
- What is the company's approach to experimentation and learning from failures?
- How does Shakepay measure and track the success of its growth initiatives?
- What is the company's long-term vision for bitcoin and its role in the future of financial services?
ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the role, the company, and the industry, as well as their fit with the company culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills in product management, growth, and fintech
- Prepare examples of successful growth initiatives and their impact on user behavior and business outcomes
- Follow up with Shakepay one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
