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STAGE - ANALYSTE MARKETING STRATÉGIQUE - (F/H/X)

GROUPE CANAL+ SA
Full-time
On-site
Issy-les-Moulineaux, Île-de-France, France
πŸ“Š Marketing Analyst

πŸ“Œ Core Information

πŸ”Ή Job Title: STAGE - ANALYSTE MARKETING STRATΓ‰GIQUE - (F/H/X)

πŸ”Ή Company: GROUPE CANAL+ SA

πŸ”Ή Location: Issy-les-Moulineaux, Île-de-France, France

πŸ”Ή Job Type: On-site

πŸ”Ή Category: πŸ“Š Marketing Analyst

πŸ”Ή Date Posted: Mon Mar 31 2025

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: Hybrid

πŸ“Œ Essential Job Details

πŸš€ Job Overview

Key aspects of this role include:

  • Conducting thorough competitive analysis in the global media sector.
  • Preparing strategic recommendations for positioning Canal+ in the evolving TV and digital landscape.
  • Developing market benchmarks and company profiles for internal stakeholders.
  • Creating detailed presentations for management highlighting industry trends and strategic shifts.

ASSUMPTION: The job requires strong analytical skills to interpret complex media trends and deliver actionable insights. This stage is centered on strategic growth and understanding competitive landscapes globally.

πŸ“‹ Key Responsibilities

βœ… Conduct competitive intelligence in the media sector across various regions.

βœ… Establish strategic recommendations in response to industry changes.

βœ… Prepare presentations and notes for management teams regarding marketing plans.

ASSUMPTION: These responsibilities are geared towards strategic analysis, implying a strong focus on research and data-driven decision-making.

🎯 Required Qualifications

Education: Currently pursuing a BAC+4/5 degree, preferably from a Business School, Engineering background, or IEP.

Experience: Prior experience in tech, media, or consulting sectors is desirable.

Required Skills:

  • Analytical and synthesis skills
  • Proficiency in English (C1 level)
  • Market research and competitive analysis

Preferred Skills:

  • Experience with strategic presentations
  • Familiarity with media and technology trends

ASSUMPTION: The role seeks applicants with a blend of academic and practical experience, emphasizing adaptability to rapid industry changes.

πŸ’° Compensation & Benefits

Salary Range: Not specified, but typical for French internships may include a monthly stipend

Benefits:

  • CANAL+ subscription
  • Access to the "CANAL+ STUDENT CLUB" with networking opportunities
  • Paid vacation days

Working Hours: 40-hour workweek with potential for flexible work arrangements upon approval

ASSUMPTION: Benefits align with company standards aimed at providing a comprehensive intern experience with cultural and skill enrichment.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Broadcast Media Production and Distribution

Company Size: 5,001-10,000 employees, providing a wide range of international opportunities and a diverse working environment.

Founded: Not specified, but evolved from a French subscription-TV channel to a global media leader.

Company Description:

  • Operates in over 52 countries with a robust subscriber base.
  • Engages in production, broadcast, and distribution across audio-visual sectors.
  • Hosts renowned studios and platforms like STUDIOCANAL and Dailymotion.

Company Specialties:

  • Global audiovisual operations
  • Content creation and distribution
  • Telecommunications and digital services

Company Website: https://www.canalplusgroup.com/en

ASSUMPTION: The company’s extensive international reach provides a dynamic and varied career landscape for potential employees.

πŸ“Š Role Analysis

Career Level: Entry-level interning role with substantial learning opportunities.

Reporting Structure: Direct reporting to the Strategic Marketing Department.

Work Arrangement: Hybrid work model allowing some flexibility.

Growth Opportunities:

  • Exposure to international media market dynamics
  • Opportunities for network building within the media industry
  • Potential for full-time employment post-internship based on performance

ASSUMPTION: The role is a stepping-stone for career paths in strategic marketing and media analytics.

🌍 Location & Work Environment

Office Type: Modern corporate headquarters

Office Location(s): 50, Rue Camille Desmoulins, Issy-les-Moulineaux, Île-de-France

Geographic Context:

  • Proximity to Paris, a major European business hub
  • Rich cultural and historical environment
  • Access to leading European media and technology centers

Work Schedule: Standard 40-hour workweek with potential for flexible hours

ASSUMPTION: The location offers cultural vibrancy and convenient access to professional networks.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial telephone interview with HR
  • Subsequent interview with team manager via video or in-person meeting
  • Evaluation of analytical and strategic thinking skills

Key Assessment Areas:

  • Analytical capabilities and creativity
  • Proficiency in market research methodology
  • Communication and presentation abilities

Application Tips:

  • Highlight experience in media and tech industries
  • Demonstrate strong analytical and presentation skills
  • Show a proactive attitude towards market trends

ATS Keywords: Market research, competitive analysis, strategic marketing, media industry insights

ASSUMPTION: The application process will focus on evaluating both technical abilities and cultural fit within the team.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite, especially PowerPoint
  • Media platforms and analytics tools
  • Market research software

ASSUMPTION: Role essentials involve familiarity with standard business software and specialized tools for media analysis.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Emphasis on creativity and quality content production
  • Commitment to inclusion and diversity
  • Focus on sustainable and eco-friendly practices

Work Style:

  • Collaborative work environment
  • Innovative approach towards problem-solving
  • Flexibility in adapting to new market trends

Self-Assessment Questions:

  • Do I have a keen interest in global media trends?
  • Am I skilled in turning data into actionable insights?
  • Can I effectively communicate complex ideas?

ASSUMPTION: Candidates are expected to align with the company’s dynamic and innovative culture.

⚠️ Potential Challenges

  • Rapid industry changes requiring quick adaptability
  • High-pressure environment due to strategic decision-making
  • Balancing multiple project deadlines
  • Understanding and interpreting complex media landscapes

ASSUMPTION: The demanding nature of the role requires resilience and the capacity to manage stress effectively.

πŸ“ˆ Similar Roles Comparison

  • Roles in other media organizations may have similar analytical demands.
  • Positions in tech companies might emphasize digital and OTT platforms.
  • Consulting companies could offer broader market exposure.

ASSUMPTION: Role expectations align closely with marketing analyst roles in major media and consultancy firms.

πŸ“ Sample Projects

  • Analyzing competitor strategies and developing counter-marketing strategies.
  • Preparing market expansion presentations for new territories.
  • Conducting technology impact assessments in the media domain.

ASSUMPTION: Project involvement will be shaped by current strategic priorities of CANAL+.

❓ Key Questions to Ask During Interview

  • How does CANAL+ stay competitive in the rapidly changing media industry?
  • What recent strategic initiatives has the company focused on?
  • How does the team encourage innovative problem-solving?
  • What are the opportunities for growth within the company?
  • How does the company support work-life balance for its employees?

ASSUMPTION: Questions should be geared towards understanding strategic priorities and company culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the company website or respective job portal.
  • Ensure your resume highlights relevant market and analytical skills.
  • Include a cover letter detailing your interest in strategic marketing and media trends.
  • Prepare for the interview by researching CANAL+ and its market position.
  • Follow up post-interview with a thank-you email reinforcing your interest.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.