STAGE / APPRENTISSAGE MARKETING DIGITAL & ECOMMERCE

📌 Core Information

🔹 Job Title: STAGE / APPRENTISSAGE MARKETING DIGITAL & ECOMMERCE

🔹 Company: Gapianne

🔹 Location: Paris, Île-de-France, France

🔹 Job Type: INTERN

🔹 Category: Marketing & Sales

🔹 Date Posted: 2025-05-23

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Contributing to the development of Gapianne's e-commerce strategy
• Managing projects related to new features and customer experience improvements
• Overseeing digital marketing campaigns and analyzing their performance
• Collaborating with various teams, including design and product, to create and optimize campaigns

ASSUMPTION: This role is ideal for a student or recent graduate in Commerce or Marketing Digital who is eager to gain practical experience in e-commerce and digital marketing.

📋 Key Responsibilities

✅ Assist in developing the e-commerce strategy for Gapianne, focusing on traffic and sales growth

✅ Manage projects related to new features, customer experience improvements, and oversee digital marketing campaigns

✅ Collaborate with the design team to create and optimize campaigns

✅ Work with the product team to develop CRM campaigns and flows

✅ Analyze campaign performance and KPIs to identify areas for improvement

ASSUMPTION: The role may involve occasional work on ancillary projects, as is common in startup environments.

🎯 Required Qualifications

Education: Pursuing a degree in Commerce, Marketing, or a related field

Experience: No professional experience required, but relevant internships or projects are a plus

Required Skills:

• Strong organizational skills and ability to deliver projects on time
• Excellent communication skills and initiative
• Familiarity with Excel and e-commerce platforms (Shopify is a plus)
• Knowledge of Klaviyo is an asset

Preferred Skills:

• Previous experience in marketing and e-commerce
• Fluency in French and English

ASSUMPTION: While not explicitly stated, proficiency in French is likely required for this role due to the company's location and target market.

💰 Compensation & Benefits

Salary Range: As an internship, this role may not offer a salary, but Gapianne does provide benefits such as meal vouchers and a 20% discount on all products.

Benefits:

• Meal vouchers
• 20% discount on all Gapianne products

Working Hours: Full-time (35 hours/week) with flexible hours

ASSUMPTION: The salary range is estimated based on industry standards for unpaid internships in France, which often provide benefits in lieu of compensation.

📌 Applicant Insights

🔍 Company Context

Industry: Retail Health and Personal Care Products

Company Size: Small (2-10 employees) - Expect a close-knit team and the opportunity to make a significant impact.

Founded: 2021 - Gapianne is a relatively new company focused on women's intimate health and well-being.

Company Description:

• Gapianne is the first French platform dedicated to women's intimate well-being, offering a holistic and supportive approach to topics such as libido, hormones, postpartum, and menopause.
• The company aims to break taboos surrounding women's intimate health and provide a positive, inclusive space for women to learn and shop for products tailored to their needs.
• Gapianne's mission is to help women make informed decisions about their intimate health and provide them with high-quality, natural products that support their well-being.

Company Specialties:

• Beauty
• Intimacy
• Ecommerce
• Wellness
• Bien être
• Intimité
• Périnée
• Féminité
• Santé
• femtech
• health
• women health
• santé des femmes
• and Bien être intime

Company Website: http://www.gapianne.com

ASSUMPTION: Gapianne's focus on women's intimate health and well-being may require candidates to be comfortable discussing and working on sensitive topics.

📊 Role Analysis

Career Level: Entry-level (Intern)

Reporting Structure: This role reports directly to the hiring manager, with potential collaboration with various teams, including design, product, and marketing.

Work Arrangement: On-site, full-time (35 hours/week) with flexible hours

Growth Opportunities:

• Gain practical experience in e-commerce and digital marketing
• Develop skills in project management, data analysis, and campaign optimization
• Potential full-time employment opportunities after the internship, depending on performance and company growth

ASSUMPTION: As a small company, Gapianne may offer more opportunities for growth and career development than larger organizations.

🌍 Location & Work Environment

Office Type: On-site, with a convivial work environment in Paris' République neighborhood

Office Location(s): Paris, Île-de-France, France

Geographic Context:

• Paris is a vibrant, multicultural city with a rich history and numerous attractions
• The République neighborhood is known for its lively atmosphere, restaurants, and shops
• Gapianne's office is conveniently located near public transportation, making it easily accessible

Work Schedule: Full-time (35 hours/week) with flexible hours

ASSUMPTION: The work environment at Gapianne is likely to be collaborative and supportive, given the company's focus on well-being and its small team size.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the hiring manager
• Potential follow-up interviews or assessments

Key Assessment Areas:

• Problem-solving skills and analytical thinking
• Communication and interpersonal skills
• Cultural fit and alignment with Gapianne's mission
• Technical skills related to e-commerce, digital marketing, and data analysis

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of Gapianne's mission and how your skills and passion align with it
• Prepare questions to ask the interviewer about the company, team, or role to show your interest and engagement

ATS Keywords: Digital Marketing, E-commerce, SEO, Project Management, Data Analysis, CRM, Paid Media, Customer Experience, Communication, Initiative, Organization, Agility, Excel, Shopify, Klaviyo

ASSUMPTION: Gapianne may use an Applicant Tracking System (ATS) to screen and organize applications, so including relevant keywords in your resume can improve your chances of being selected.

🛠️ Tools & Technologies

• Shopify (e-commerce platform)
• Klaviyo (CRM and marketing automation platform)
• Excel (data analysis and organization)
• Various digital marketing tools and platforms (e.g., Google Ads, Meta Ads, SEO tools)

ASSUMPTION: The specific tools and technologies used may evolve over time as Gapianne grows and adapts its strategies.

👔 Cultural Fit Considerations

Company Values:

• Inclusivity and support for women's intimate health and well-being
• Holistic and positive approach to sensitive topics
• Collaboration and teamwork
• Continuous learning and growth

Work Style:

• Dynamic and proactive
• Adaptable and agile
• Collaborative and supportive
• Focused on delivering results and driving growth

Self-Assessment Questions:

• Do you feel comfortable discussing and working on sensitive topics related to women's intimate health?
• Are you passionate about Gapianne's mission and eager to contribute to its success?
• Do you thrive in a collaborative, supportive work environment and enjoy working in a team?
• Are you proactive, adaptable, and able to deliver projects on time?

ASSUMPTION: Gapianne's focus on women's intimate health and well-being may require candidates to be comfortable discussing and working on sensitive topics, and to align with the company's mission and values.

⚠️ Potential Challenges

• Working on sensitive topics may require emotional intelligence and a supportive approach
• The fast-paced nature of a startup environment may present challenges in terms of workload and adaptability
• As an intern, there may be limited opportunities for career advancement within the company
• The company's small size may result in a lack of structure or clear career paths

ASSUMPTION: These potential challenges are common to small companies and startup environments, and candidates should weigh them against the benefits and opportunities offered by the role.

📈 Similar Roles Comparison

• Unlike traditional retail or e-commerce roles, this position focuses specifically on women's intimate health and well-being, requiring a unique set of skills and knowledge
• As a small company, Gapianne may offer more opportunities for growth and career development than larger organizations
• This role is ideal for candidates interested in pursuing a career in e-commerce, digital marketing, or entrepreneurship focused on women's health and well-being

ASSUMPTION: Candidates should consider their long-term career goals and how this role aligns with their aspirations in the women's health and well-being industry.

📝 Sample Projects

• Analyzing campaign performance data to identify trends and optimize strategies
• Managing the launch of a new product or feature on the Gapianne website
• Collaborating with the design team to create visually appealing and effective marketing materials
• Researching and implementing SEO best practices to improve the website's search engine rankings

ASSUMPTION: These sample projects are intended to give candidates an idea of the types of tasks they may be responsible for in this role, but the specific projects may vary depending on the company's needs and the intern's skills.

❓ Key Questions to Ask During Interview

• What are the most significant challenges facing Gapianne in the next 6-12 months, and how can this role contribute to addressing them?
• How does Gapianne support the professional growth and development of its interns?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Gapianne measure the success of its internship program, and what opportunities exist for full-time employment after the internship?
• What is the company's approach to work-life balance, and how does it support its employees' well-being?

ASSUMPTION: Asking thoughtful, well-researched questions demonstrates your interest in the role and commitment to Gapianne's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: https://join.com/companies/gapianne/14211204-stage-apprentissage-marketing-digital-et-ecommerce
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare questions to ask the interviewer about the company, team, or role to show your interest and engagement
• Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the role
• If selected, be prepared to provide additional information or complete assessments as needed

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.