STAGE - Assistant-e Marketing digital

📌 Core Information

🔹 Job Title: Assistant-e Marketing digital (STAGE)

🔹 Company: Paris La Défense Arena

🔹 Location: Nanterre, Île-de-France, France

🔹 Job Type: Internship

🔹 Category: Marketing

🔹 Date Posted: July 8, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting digital marketing efforts to drive ticket sales and event visibility
• Managing online campaigns (SEA, Social Paid, Display) and monitoring their performance
• Assisting with CRM activities, including email and SMS campaigns, and customer experience studies
• Contributing to social media content creation during events
• Collaborating with cross-functional teams, including graphic designers and content creators

ASSUMPTION: This role requires a strong understanding of digital marketing channels and a willingness to learn and adapt quickly in a dynamic environment.

📋 Key Responsibilities

✅ Creating, parameterizing, and managing online campaigns to support ticket sales and event awareness

✅ Monitoring campaign performance and generating reports

✅ Developing a campaign planning schedule

✅ Briefing graphic teams for video and visual content creation

✅ Contributing to SEO improvement efforts for the company website

✅ Assisting with CRM activities, including email and SMS campaign creation, and customer experience studies

✅ Covering social media content creation during events

ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: Bachelor's or Master's degree in Business School or University with a specialization in digital marketing

Experience: Previous experience in marketing, ideally through internships or part-time jobs

Required Skills:

• Strong knowledge of digital marketing channels (SEA, Social Paid, Display)
• Basic understanding of CRM and email marketing
• Excellent organizational skills and ability to work autonomously
• Strong analytical skills and curiosity to learn about digital KPIs
• Fluency in French (written and spoken)

Preferred Skills:

• Experience with SEO and content creation
• Knowledge of the sports and entertainment industry
• Proficiency in social media management tools

ASSUMPTION: Candidates with relevant coursework or projects in digital marketing will be at an advantage.

💰 Compensation & Benefits

Salary Range: €1,500 - €1,800 per month (minimum wage for interns in France)

Benefits:

• Transport reimbursement (50%)
• Access to company restaurant

Working Hours: Full-time (40 hours per week), with occasional evening and weekend work for event coverage

ASSUMPTION: The salary range is based on the French minimum wage for interns and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Events Services - Paris La Défense Arena is a large, innovative venue that hosts concerts, events, and sports competitions, including Rugby matches for the Racing 92 club.

Company Size: Small (11-50 employees) - This size allows for close collaboration and rapid decision-making.

Founded: 2015 - Paris La Défense Arena opened in 2017 and has since become a popular venue for various events.

Company Description:

• Paris La Défense Arena is the largest indoor venue in Europe, offering modular and innovative event spaces.
• The arena hosts a wide range of events, from concerts and spectacles to corporate events and sports competitions.
• The venue is known for its exceptional customer service and commitment to sustainability.

Company Specialties:

• State-of-the-art technology and infrastructure, including a massive LED wall, 44 video projectors, and a mapping system covering 4,000 square meters.
• Modular and adaptable event spaces, with 95 loges and 8 salons available for rent.
• High-speed Wi-Fi connectivity, with the capacity for 15,000 simultaneous connections.

Company Website: https://www.parisladefense-arena.com/

ASSUMPTION: Paris La Défense Arena is committed to providing exceptional customer experiences and continuously improving its offerings.

📊 Role Analysis

Career Level: Entry-level - This role is an excellent opportunity for recent graduates to gain practical experience in digital marketing.

Reporting Structure: The digital marketing assistant will report to the traffic manager and project manager for CRM.

Work Arrangement: On-site, with occasional evening and weekend work for event coverage.

Growth Opportunities:

• Gaining hands-on experience in digital marketing campaign management
• Developing skills in CRM and customer experience analysis
• Building professional relationships within the events industry
• Potential full-time employment opportunities upon completion of the internship

ASSUMPTION: This role offers a unique opportunity to work in a dynamic and innovative environment, with the potential for significant career growth.

🌍 Location & Work Environment

Office Type: Modern, state-of-the-art event venue with flexible workspaces.

Office Location(s): Nanterre, Île-de-France, France (near Paris)

Geographic Context:

• The venue is located in the western suburbs of Paris, offering easy access to public transportation and nearby amenities.
• The surrounding area is known for its vibrant cultural scene, with numerous events and attractions.
• The region is home to a diverse range of industries, including finance, technology, and entertainment.

Work Schedule: Full-time, with occasional evening and weekend work for event coverage. The work schedule may vary depending on the event calendar.

ASSUMPTION: The work environment is dynamic and fast-paced, with a strong focus on collaboration and teamwork.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager and relevant team members
• Background check and reference verification

Key Assessment Areas:

• Digital marketing knowledge and skills
• Problem-solving and analytical abilities
• Creativity and innovation
• Adaptability and resilience
• Communication and teamwork skills

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
• Demonstrate your understanding of digital marketing channels and CRM in your application materials.
• Showcase your creativity and problem-solving skills through relevant projects or examples.
• Prepare questions about the role, the team, and the company to ask during the interview.

ATS Keywords: Digital Marketing, CRM, SEO, Email Campaigns, Social Media, Data Analysis, Creativity, Teamwork, Organization, Autonomy, Reporting, Trend Analysis, Content Creation, Event Coverage

ASSUMPTION: The application process may vary depending on the specific needs of the hiring team and the volume of applicants.

🛠️ Tools & Technologies

• Google Ads (SEA)
• Social media platforms (Facebook, Instagram, Twitter, etc.)
• Email marketing software (e.g., Mailchimp, Sendinblue)
• CRM software (e.g., Salesforce, HubSpot)
• SEO tools (e.g., SEMrush, Ahrefs)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and the candidate's expertise.

👔 Cultural Fit Considerations

Company Values:

• Innovation and creativity
• Customer focus and excellence
• Collaboration and teamwork
• Continuous learning and improvement

Work Style:

• Dynamic and fast-paced
• Results-driven and goal-oriented
• Collaborative and team-focused
• Adaptable and resilient

Self-Assessment Questions:

• How do you stay up-to-date with the latest trends in digital marketing?
• Can you provide an example of a successful digital marketing campaign you've worked on or created?
• How do you handle working in a fast-paced and dynamic environment?

ASSUMPTION: Paris La Défense Arena values candidates who are passionate about digital marketing, innovative, and committed to delivering exceptional customer experiences.

⚠️ Potential Challenges

• The role may require working evenings and weekends for event coverage.
• The work environment can be fast-paced and demanding, with tight deadlines and multiple priorities.
• The role may involve collaborating with various teams and stakeholders, requiring strong communication and project management skills.
• The company is growing and evolving, which may present challenges and opportunities for change.

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• This role is similar to a Junior Digital Marketing Specialist or Marketing Intern, but with a focus on the events industry and CRM activities.
• Compared to other marketing roles, this position offers unique opportunities to work in a dynamic and innovative event venue.
• Career progression may include roles such as Marketing Coordinator, CRM Specialist, or Digital Marketing Manager.

ASSUMPTION: This role offers a unique blend of digital marketing and events management experience, with the potential for significant career growth.

📝 Sample Projects

• Developing and executing a targeted social media campaign to promote an upcoming concert event.
• Conducting a customer experience study to identify areas for improvement in the event planning and execution process.
• Creating and managing an email marketing campaign to engage subscribers and drive ticket sales for a sports competition.

ASSUMPTION: These projects are designed to provide candidates with hands-on experience in digital marketing and CRM activities, with a focus on driving ticket sales and enhancing the customer experience.

❓ Key Questions to Ask During Interview

• What are the most significant challenges facing the digital marketing team in the next six months, and how can this role contribute to addressing them?
• How does the company support the professional development and growth of its interns?
• Can you describe a recent event that required innovative problem-solving, and how did the team approach it?
• How does the company measure the success of its digital marketing campaigns, and how can this role contribute to improving those metrics?
• What opportunities are there for collaboration and knowledge-sharing between the digital marketing team and other departments, such as event planning and customer service?

ASSUMPTION: These questions are designed to provide candidates with a better understanding of the role, the team, and the company, as well as demonstrate their interest and engagement in the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the job posting on Join.com.
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
• Prepare for the interview by researching the company, the role, and the industry, and practicing common interview questions and answers.
• Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.