STAGE BRAND MARKETING SPORTSTYLE H/F

📌 Core Information

🔹 Job Title: STAGE BRAND MARKETING SPORTSTYLE H/F

🔹 Company: PUMA Group

🔹 Location: Strasbourg, Grand Est, France

🔹 Job Type: Internship

🔹 Category: Marketing

🔹 Date Posted: 2025-05-12

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing strategic category plans
• Collaborating with internal and external partners for operational execution
• Creating content for assets and influencers
• Managing stocks, taking orders, and organizing shipments
• Supporting influencer strategy and reporting on key performance indicators

ASSUMPTION: This role requires a high level of autonomy, organization, and proactivity. The ideal candidate will be deeply connected to the brand and its vision, with a strong affinity for fashion, culture, and trends.

📋 Key Responsibilities

✅ Establish and implement strategic category plans

✅ Collaborate with internal and external partners for operational execution

✅ Create content for assets and influencers

✅ Manage stocks, take orders, and organize shipments

✅ Support influencer strategy and report on key performance indicators

ASSUMPTION: The role involves a mix of strategic planning, operational tasks, and creative content development. Strong organizational skills and attention to detail are crucial for success.

🎯 Required Qualifications

Education: Pursuing a Bac+4/5 degree in Marketing or a related field with a specialization in fashion

Experience: No professional experience required, but relevant internships or projects are a plus

Required Skills:

• Excellent organizational skills and autonomy
• Strong communication and relational skills
• Proactivity and creativity
• Fluency in French and English (B2 level)
• Proficiency in Microsoft Office, particularly PowerPoint
• Knowledge of social media platforms

Preferred Skills:

• Experience in brand marketing or a related field
• Knowledge of the sports industry

ASSUMPTION: While specific industry experience is not required, a strong interest in fashion, culture, and trends is essential for success in this role.

💰 Compensation & Benefits

Salary Range: €900 gross per month (AI-estimated based on industry standards for internships in France)

Benefits:

• Meal vouchers (€9.25 per day, 60% covered by the company)
• Transport allowance
• Gym access
• Career opportunities (30% of interns and stagiaires continue with PUMA)

Working Hours: Full-time (35 hours/week)

ASSUMPTION: The salary range is estimated based on industry standards for internships in France. The benefits package is designed to support the employee's well-being and professional development.

📌 Applicant Insights

🔍 Company Context

Industry: Retail, specifically sportswear and footwear

Company Size: 10,001+ employees (global), small team for this role

Founded: 1948, with a rich history in sports and fashion

Company Description:

• PUMA is a global sports brand that designs, develops, sells, and markets footwear, apparel, and accessories
• PUMA offers performance and sport-inspired lifestyle products across categories such as Football, Running, and Basketball
• PUMA collaborates with renowned designers and brands to bring sport influences into street culture and fashion

Company Specialties:

• Sportswear and footwear
• Brand marketing and management
• Collaborations with designers and brands

Company Website: http://about.puma.com/en/careers

ASSUMPTION: PUMA is a well-established brand with a strong presence in the sports and fashion industries. This role offers an opportunity to gain experience in brand marketing within a global company.

📊 Role Analysis

Career Level: Entry-level, with opportunities for growth and career advancement

Reporting Structure: The intern will report directly to the Brand Manager Sportstyle

Work Arrangement: On-site, with the possibility of remote work for specific tasks

Growth Opportunities:

• 30% of interns and stagiaires continue with PUMA after their internship
• Opportunities to work on high-profile projects and collaborate with industry professionals
• Potential for full-time employment after a successful internship

ASSUMPTION: This role offers a unique opportunity for personal and professional growth within a global company. The intern will have the chance to work on meaningful projects and gain valuable experience in brand marketing.

🌍 Location & Work Environment

Office Type: Modern, state-of-the-art office with a gym and various amenities

Office Location(s): Wacken, Strasbourg (near the city center)

Geographic Context:

• Strasbourg is the capital of the Grand Est region in northeastern France
• The city is known for its historic city center, European Parliament, and rich cultural scene
• Strasbourg offers a high quality of life, with a vibrant arts scene, numerous festivals, and a diverse range of culinary experiences

Work Schedule: Full-time (35 hours/week), with flexible hours and the possibility of remote work for specific tasks

ASSUMPTION: The office environment is designed to foster creativity, collaboration, and well-being. The location in Strasbourg offers a unique blend of history, culture, and modern amenities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone screening with HR
• Manager interview with a case study
• Decision and offer

Key Assessment Areas:

• Cultural fit and alignment with PUMA's values
• Knowledge of the brand and its products
• Strategic thinking and problem-solving skills
• Creativity and innovation

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences
• Demonstrate your passion for fashion, culture, and trends
• Showcase your understanding of the brand and its products

ATS Keywords: Brand Marketing, Content Creation, Stock Management, Influencer Strategy, Reporting, KPI Development, Social Media, Trend Awareness, Autonomy, Organization, Proactivity, Communication, Creativity, Fashion Knowledge, English Proficiency, Microsoft Office

ASSUMPTION: The application process is designed to assess the candidate's skills, experiences, and cultural fit. The interview process focuses on understanding the candidate's strategic thinking, creativity, and problem-solving skills.

🛠️ Tools & Technologies

• Microsoft Office (PowerPoint, Excel, Word)
• Social media platforms (Instagram, Facebook, Twitter)
• Project management tools (Asana, Trello, or similar)

ASSUMPTION: The role requires proficiency in Microsoft Office and social media platforms. Familiarity with project management tools is a plus.

👔 Cultural Fit Considerations

Company Values:

• Be Driven: Strive for excellence and continuous improvement
• Be Vibrant: Celebrate our sporting legacy and bring energy to everything we do
• Be Together: Foster a collaborative and inclusive team spirit
• Be You: Embrace individual talent and experience to shine

Work Style:

• Autonomous and proactive
• Collaborative and team-oriented
• Creative and innovative
• Results-driven and focused on continuous improvement

Self-Assessment Questions:

• How do you embody PUMA's values in your daily life and work?
• Describe a time when you had to manage a complex project or task independently. How did you approach it, and what was the outcome?
• How do you stay up-to-date with the latest trends in fashion, culture, and sports?

ASSUMPTION: PUMA values a diverse and inclusive work environment that fosters creativity, collaboration, and continuous improvement. Candidates should be able to demonstrate their alignment with these values and work style preferences.

⚠️ Potential Challenges

• Managing multiple tasks and priorities simultaneously
• Working in a fast-paced and dynamic environment
• Adapting to changes in priorities and workload
• Balancing creative and operational tasks

ASSUMPTION: The role may present challenges related to time management, adaptability, and balancing creative and operational tasks. Strong organizational skills and proactivity are essential for success.

📈 Similar Roles Comparison

• This role is unique in its blend of strategic planning, operational tasks, and creative content development
• Compared to other brand marketing roles, this position offers a high level of autonomy and responsibility
• Career progression may include opportunities to specialize in specific areas of brand marketing or move into management roles

ASSUMPTION: This role offers a unique blend of responsibilities and opportunities for growth within the brand marketing field. Candidates should be prepared to take on a high level of responsibility and adapt to a dynamic work environment.

📝 Sample Projects

• Developing and implementing a strategic category plan for a specific product line
• Creating content for assets and influencers to promote a new product launch
• Managing stocks, taking orders, and organizing shipments for a seasonal collection

ASSUMPTION: These sample projects illustrate the range of responsibilities and tasks associated with this role. Candidates should be prepared to take on a mix of strategic, creative, and operational tasks.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the broader brand marketing strategy for PUMA?
• What opportunities are there for professional growth and development within the company?
• How does PUMA support work-life balance for its employees?
• What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: These interview questions are designed to help candidates understand the role's priorities, fit within the broader organization, and opportunities for growth and development. They also provide insight into the company's culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the online application portal
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare for a phone screening with HR, focusing on your cultural fit and alignment with PUMA's values
• If selected, participate in a manager interview with a case study, demonstrating your strategic thinking, creativity, and problem-solving skills
• Follow up with the hiring manager within one week of the interview to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.