Stage - Chargé.e SEO et Médiaplanning H/F/X - Dr Pierre Ricaud

📌 Core Information

🔹 Job Title: Stage - Chargé.e SEO et Médiaplanning H/F/X - Dr Pierre Ricaud

🔹 Company: Groupe Rocher

🔹 Location: Issy-les-Moulineaux, Île-de-France, France

🔹 Job Type: Internship

🔹 Category: Marketing & Communications

🔹 Date Posted: 2025-05-23

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site with remote flexibility (3 days on-site)

🚀 Job Overview

Key aspects of this role include:

• Contributing to the development of brand visibility and customer acquisition through SEO and offline media planning
• Assisting in the management of media campaigns and tracking performance metrics
• Working collaboratively with cross-functional teams to ensure effective project execution
• Gaining valuable experience in a large international group

ASSUMPTION: This role is designed to provide a comprehensive learning experience in digital marketing and media planning, offering an opportunity to work on real-world projects and gain insights into the operations of a large, international group.

📋 Key Responsibilities

✅ SEO Optimization: Assist in the management and optimization of the brand's search engine rankings, including content creation and optimization, and tracking performance metrics

✅ Offline Media Planning: Participate in the planning and execution of offline media campaigns, including press and magazine advertising and direct mail campaigns

✅ Administrative Tasks: Manage administrative tasks related to media campaigns, including space purchases, deliveries, and scheduling

✅ Performance Tracking: Monitor and report on the performance of SEO and media campaigns, using tools such as Google Search Console and Excel

ASSUMPTION: The role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously. Familiarity with SEO best practices and media planning processes is also essential.

🎯 Required Qualifications

Education: Bachelor's or Master's degree in Communication, Marketing, or a related field

Experience: No prior professional experience required

Required Skills:

• Proficient in Microsoft Office Suite, particularly Excel and PowerPoint
• Fluent in English, with French as a plus
• Strong analytical and organizational skills
• Ability to work independently and manage multiple projects simultaneously
• Excellent communication and interpersonal skills

Preferred Skills:

• Familiarity with SEO best practices and media planning processes
• Knowledge of the French market and consumer behavior
• Proficiency in German

ASSUMPTION: Successful candidates will have a strong academic background, excellent communication skills, and a proactive, can-do attitude. Previous experience in marketing or media planning is not required, but a strong interest in the field is essential.

💰 Compensation & Benefits

Salary Range: As this is an internship, the role is unpaid, but the opportunity to gain valuable experience and develop professional skills is offered

Benefits:

• Experience working in a large international group
• Learning opportunities and mentorship from experienced professionals
• Integration into cross-functional teams and projects
• Discounts on brand products
• Access to the company restaurant
• Flexible remote work arrangement (2 days remote per week)

Working Hours: Full-time (35 hours per week) with flexible hours and the possibility of working from home 2 days per week

ASSUMPTION: While the role is unpaid, the opportunity to gain valuable experience and develop professional skills in a large international group is a significant benefit. Additionally, the flexible remote work arrangement and access to the company restaurant contribute to a positive work-life balance.

📌 Applicant Insights

🔍 Company Context

Industry: Personal Care Product Manufacturing

Company Size: 10,000+ employees (Global presence)

Founded: 1957 (as Yves Rocher, the parent company)

Company Description:

• Groupe Rocher is a French multinational corporation that owns several brands in the cosmetics, clothing, and home sectors
• The company is committed to reconnecting people to nature and has become an Entreprise à Mission, pursuing a sustainable and humanistic approach
• Groupe Rocher offers a wide range of products and services, catering to diverse customer preferences and needs

Company Specialties:

• Yves Rocher (cosmetics)
• Petit Bateau (children's clothing)
• Stanhome (home fragrances and cleaning products)
• Dr Pierre Ricaud (anti-aging skincare)
• Kiotis (cosmetics and skincare)
• ID Parfums (perfumes and cosmetics)
• Flormar (cosmetics)
• Sabon (body care and skincare)
• Arbonne (nutrition and skincare)

Company Website: www.groupe-rocher.com

ASSUMPTION: As a large, international group with a diverse range of brands and products, Groupe Rocher offers a dynamic and multicultural work environment. The company's commitment to sustainability and humanistic values provides an engaging and meaningful work experience.

📊 Role Analysis

Career Level: Entry-level (Internship)

Reporting Structure: The role reports directly to the Manager of Traffic & Acquisition within the Marketing department

Work Arrangement: On-site with remote flexibility (3 days on-site per week)

Growth Opportunities:

• Gain valuable experience in digital marketing and media planning
• Develop professional skills and build a strong portfolio
• Potential full-time employment opportunities upon completion of the internship

ASSUMPTION: This internship provides an excellent starting point for a career in marketing or media planning, offering the opportunity to work on real-world projects and gain insights into the operations of a large, international group.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with open-plan work areas and dedicated meeting rooms

Office Location(s): Issy-les-Moulineaux, Île-de-France, France

Geographic Context:

• Issy-les-Moulineaux is a suburb of Paris, located approximately 10 kilometers west of the city center
• The area is well-connected by public transportation, with easy access to the capital and other nearby towns
• Issy-les-Moulineaux offers a mix of urban and suburban living, with a variety of housing options and amenities

Work Schedule: Full-time (35 hours per week) with flexible hours and the possibility of working from home 2 days per week

ASSUMPTION: The office location provides easy access to Paris and other nearby towns, allowing for a convenient commute. The modern, collaborative work environment fosters productivity and creativity, while the flexible work arrangement supports work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final decision and offer

Key Assessment Areas:

• Communication and interpersonal skills
• Analytical and organizational skills
• Cultural fit and alignment with company values
• Problem-solving and adaptability

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of the company, its brands, and its commitment to sustainability
• Showcase your enthusiasm for the role and your eagerness to learn and contribute

ATS Keywords: SEO, Media Planning, Marketing, Communication, Project Management, Excel, PowerPoint, English, Teamwork, Organization, Autonomy, Analytical Skills

ASSUMPTION: The application process is designed to assess the candidate's skills, cultural fit, and alignment with the company's values. Successful candidates will demonstrate strong communication and interpersonal skills, as well as a proactive and can-do attitude.

🛠️ Tools & Technologies

• Microsoft Office Suite (Excel, PowerPoint)
• Google Search Console
• Project management tools (e.g., Asana, Trello)
• Media planning and buying platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads)

ASSUMPTION: Familiarity with these tools and technologies is not required, as training will be provided. However, candidates with prior experience in these areas may have an advantage.

👔 Cultural Fit Considerations

Company Values:

• Reconnect people to nature
• Act sustainably and responsibly
• Promote diversity, equity, and inclusion
• Foster a collaborative and supportive work environment
• Encourage continuous learning and growth

Work Style:

• Dynamic and fast-paced, with a focus on results and innovation
• Collaborative and supportive, with a strong emphasis on teamwork and communication
• Flexible and adaptable, with a willingness to take on new challenges and learn continuously

Self-Assessment Questions:

• How do your personal values align with the company's commitment to sustainability and social responsibility?
• Can you provide an example of a time when you demonstrated strong organizational skills and the ability to manage multiple projects simultaneously?
• How do you approach continuous learning and personal growth in a dynamic work environment?

ASSUMPTION: Successful candidates will demonstrate a strong alignment with the company's values and a willingness to embrace the dynamic and collaborative work environment. They will also possess strong organizational skills and a proactive, can-do attitude.

⚠️ Potential Challenges

• The role may require working on multiple projects simultaneously, which can be challenging for some candidates
• The fast-paced and dynamic work environment may not suit candidates who prefer a more structured and predictable work setting
• The role may require occasional travel to attend industry events or meet with partners and clients
• The company's commitment to sustainability and social responsibility may require candidates to adapt their work habits and practices to align with these values

ASSUMPTION: Successful candidates will be able to manage multiple projects simultaneously, adapt to a dynamic work environment, and embrace the company's commitment to sustainability and social responsibility.

📈 Similar Roles Comparison

• This role is unique in its focus on both SEO optimization and offline media planning, offering a comprehensive learning experience in digital marketing
• Compared to other marketing internships, this role provides a broader range of responsibilities and the opportunity to work on real-world projects
• Career paths in marketing and media planning can vary, but this role offers a strong foundation for a successful career in these fields

ASSUMPTION: This role offers a unique and valuable learning experience in digital marketing, with a broad range of responsibilities and the opportunity to work on real-world projects. Successful candidates will be well-equipped to pursue a career in marketing or media planning.

📝 Sample Projects

• Developing and executing a targeted SEO campaign to improve search engine rankings for a specific product line
• Managing the planning and execution of an offline media campaign to promote a new product launch
• Analyzing and reporting on the performance of SEO and media campaigns, and making data-driven recommendations for optimization

ASSUMPTION: These sample projects illustrate the range of responsibilities and the opportunity to work on real-world projects in this role. Successful candidates will be able to demonstrate their ability to manage multiple projects simultaneously and adapt to a dynamic work environment.

❓ Key Questions to Ask During Interview

• Can you describe the typical day-to-day responsibilities of this role?
• How does this role fit into the broader marketing and communications strategy for the brand?
• What opportunities are there for professional development and growth within the company?
• How does the company support work-life balance for its employees?
• Can you provide an example of a successful SEO or media planning campaign that the company has executed in the past?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company's marketing and communications strategy, and the opportunities for professional development and growth. Successful candidates will be able to demonstrate their enthusiasm for the role and their eagerness to learn and contribute.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: http://www.groupe-rocher.com/careers
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare for your interview by researching the company, its brands, and its commitment to sustainability
• Be ready to discuss your problem-solving skills and your ability to manage multiple projects simultaneously
• Follow up with the hiring manager within one week of your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.