π Core Information
πΉ Job Title: Stage - Chef de projet SEO (x/f/m)
πΉ Company: Doctolib
πΉ Location: Berlin, Berlin, Germany
πΉ Job Type: Internship
πΉ Category: Marketing & Communications
πΉ Date Posted: April 4, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: Hybrid (3 days minimum at the office)
π Job Overview
Key aspects of this role include:
- Managing and optimizing SEO content on the WordPress CMS
- Localizing medical content from German or Italian to French
- Conducting thorough research to validate medical sources
- Creating web content following SEO best practices
- Collaborating with local marketing teams on SEO strategy
ASSUMPTION: This role requires a strong focus on content management, SEO, and research skills. It is ideal for a recent graduate or early-career professional looking to gain experience in digital marketing and SEO.
π Key Responsibilities
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Manage and optimize SEO content on the WordPress CMS
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Localize medical content from German or Italian to French
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Conduct thorough research to validate medical sources
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Create web content following SEO best practices
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Develop and implement a strategy for internal linking
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Analyze SEO performance and propose optimizations
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Collaborate with local marketing teams on SEO strategy
ASSUMPTION: The role involves a mix of creative and analytical tasks, requiring strong organizational skills and attention to detail.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: No professional experience required, but relevant internships or projects are a plus
Required Skills:
- Fluency in French with excellent writing skills
- Strong SEO and content marketing interest or experience
- Knowledge of WordPress and SEO tools (e.g., Google Search Console)
- Rigorous, autonomous, and well-organized
Preferred Skills:
- Proficiency in German and/or Italian
- Interest in the healthcare sector and digital marketing
- Ability to work in an international team environment
ASSUMPTION: Candidates should have a strong academic background in a relevant field and demonstrate a keen interest in SEO and content marketing.
π° Compensation & Benefits
Salary Range: β¬1,200 - β¬1,500 per month (based on industry standards for entry-level internships in Berlin)
Benefits:
- Onboarding program with Doctolib Academy and team training
- Training programs (languages, soft skills, technical competencies)
- Sports offer: Urban Sports Club membership, free in-house or remote sports classes
- 50% public transportation reimbursement
- Meal card (Swile)
- Team and global events (Doctoberfest, Kids Day, etc.)
- Flexible work policy with a hybrid work arrangement
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is estimated based on industry standards for entry-level internships in Berlin. The benefits package is comprehensive and designed to support the personal and professional growth of interns.
π Applicant Insights
π Company Context
Industry: Software Development, focusing on healthcare technology and digital health services
Company Size: Medium (1,001-5,000 employees), offering a dynamic and collaborative work environment
Founded: 2013, with a mission to improve access to healthcare services through innovative technology
Company Description:
- Doctolib is a healthcare technology company that connects patients and healthcare professionals through its online platform
- The company aims to simplify and improve the healthcare experience for both patients and professionals
- Doctolib offers a range of services, including online appointment booking, telehealth, and patient engagement tools
Company Specialties:
- Healthcare technology
- Digital health services
- Online appointment booking
- Telehealth
- Patient engagement
- Data protection and security
Company Website: careers.doctolib.com
ASSUMPTION: Doctolib is a well-established company in the healthcare technology sector, with a strong focus on innovation and improving patient access to care.
π Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: The intern will report directly to the local marketing manager
Work Arrangement: Hybrid (3 days minimum at the office), offering a balance between remote work and in-person collaboration
Growth Opportunities:
- Gain practical experience in SEO, content marketing, and digital health services
- Work on international projects and collaborate with diverse teams
- Potential full-time employment opportunities upon completion of the internship
ASSUMPTION: This internship offers a unique opportunity for early-career professionals to gain experience in a dynamic and innovative industry, with potential long-term growth prospects.
π Location & Work Environment
Office Type: Modern, collaborative workspace with on-site amenities
Office Location(s): Mehringdamm 51, 10961 Berlin, Germany
Geographic Context:
- Berlin is a vibrant, multicultural city with a thriving tech industry
- The office is located in the trendy Kreuzberg neighborhood, offering easy access to public transportation, shops, and restaurants
- Berlin offers a high quality of life, with numerous cultural attractions, parks, and recreational activities
Work Schedule: Full-time (40 hours per week), with flexible hours and the option to work remotely part-time
ASSUMPTION: The office environment is designed to foster collaboration and creativity, with easy access to public transportation and nearby amenities.
πΌ Interview & Application Insights
Typical Process:
- Phone or video screening with a Talent Acquisition Manager
- Technical interview with the future manager
- Case study presentation
Key Assessment Areas:
- French language proficiency and writing skills
- SEO and content marketing knowledge
- Research and analytical skills
- Cultural fit and teamwork abilities
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Demonstrate your enthusiasm for SEO, content marketing, and the healthcare industry
- Prepare for the case study presentation by researching Doctolib's platform and services
ATS Keywords: SEO, content management, WordPress, research, medical content, localization, collaboration, digital marketing, French language, German language, Italian language, healthcare industry
ASSUMPTION: The application process is designed to assess candidates' technical skills, cultural fit, and enthusiasm for the role and the company.
π οΈ Tools & Technologies
- WordPress
- SEO tools (e.g., Google Search Console, SEMrush, Ahrefs)
- Project management tools (e.g., Asana, Trello)
- Collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The tools and technologies required for this role are standard in the digital marketing and SEO industries.
π Cultural Fit Considerations
Company Values:
- Patient-centric
- Innovative
- Collaborative
- Data-driven
- Trustworthy
Work Style:
- Dynamic and fast-paced
- Data-driven and results-oriented
- Collaborative and team-focused
- Adaptable and open to change
Self-Assessment Questions:
- Do you share Doctolib's commitment to improving patient access to healthcare services?
- Are you comfortable working in a dynamic, international team environment?
- Do you thrive in a data-driven, results-oriented work culture?
ASSUMPTION: Doctolib values candidates who are passionate about improving healthcare services, adaptable, and committed to working collaboratively in a dynamic, international team environment.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Working with diverse teams across different time zones and cultures
- Adapting to changes in priorities and workflows
- Meeting the high standards and expectations set by the company
ASSUMPTION: The role may present challenges related to time management, adaptability, and meeting high performance standards in a dynamic work environment.
π Similar Roles Comparison
- This role is similar to other SEO internships, but with a focus on the healthcare industry and international collaboration
- Compared to other digital marketing roles, this internship offers a unique opportunity to gain experience in SEO and content marketing within the healthcare sector
- Career progression may include roles such as SEO Specialist, Content Marketing Manager, or Digital Marketing Manager
ASSUMPTION: This internship offers a unique opportunity to gain experience in SEO and content marketing within the healthcare industry, with potential long-term career growth prospects.
π Sample Projects
- Localizing medical content from German or Italian to French for the Doctolib platform
- Conducting keyword research and on-page optimization for a healthcare-related blog post
- Analyzing SEO performance data and proposing strategic optimizations for Doctolib's website
ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks they may encounter in the role, with a focus on SEO, content marketing, and research skills.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role contribute to Doctolib's overall mission and goals?
- What opportunities are there for professional development and growth within the company?
- How does Doctolib support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the opportunities for professional growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: careers.doctolib.com
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare for the case study presentation by researching Doctolib's platform and services
- Follow up with the hiring manager one week after submitting your application, if you have not heard back
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.