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Stage CRM Marketing

Entain
Full-time
On-site
Rome, Lazio, Italy
🎯 CRM & Loyalty Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Stage CRM Marketing

πŸ”Ή Company: Entain

πŸ”Ή Location: Rome, Lazio, Italy

πŸ”Ή Job Type: On-site

πŸ”Ή Category: CRM & Loyalty Marketing

πŸ”Ή Date Posted: Tue Apr 01 2025

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site

πŸ“Œ Essential Job Details

πŸš€ Job Overview

Key aspects of this role include:

  • Collaborating to define and implement CRM plans for product portfolios
  • Creating and executing communications and promotions using CRM tools
  • Supporting marketing activities related to the customer lifecycle
  • Monitoring promotional activities and competitor benchmarking

ASSUMPTION: The role focuses on enhancing customer retention and value through strategic CRM initiatives, involving cross-departmental collaboration to improve customer engagement.

πŸ“‹ Key Responsibilities

βœ… Define and implement CRM strategy for product portfolios

βœ… Support creation and execution of CRM communications and promotions

βœ… Monitor and report on CRM campaign effectiveness

βœ… Conduct competitor analysis to keep abreast of industry trends

ASSUMPTION: Responsibilities include both strategy development and tactical execution, implying a foundational understanding of CRM principles and tools.

🎯 Required Qualifications

Education: Not specified, typically involves a degree in Marketing or related fields

Experience: 0-2 years, entry-level to early-career role

Required Skills:

  • Proficient in Microsoft Office
  • Excellent writing skills
  • Strong interpersonal and organizational skills

Preferred Skills:

  • Interest in sports and gaming
  • Good command of English

ASSUMPTION: Entry-level role likely requires a mix of educational credentials and some practical experience relevant to CRM and digital marketing.

πŸ’° Compensation & Benefits

Salary Range: Not specified. Typically aligned with entry-level CRM roles within the entertainment sector.

Benefits:

  • Opportunities for professional development
  • Employee engagement initiatives
  • A supportive work environment focusing on diversity, equity, and inclusion

Working Hours: Full-time, 40 hours per week, with potential for standard office hours

ASSUMPTION: Benefits emphasized on development and inclusivity, typical of large companies with global reach, but exact details depend on regional HR policies.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Entertainment Providers, focusing on sports betting and gaming

Company Size: Over 10,001 employees, providing extensive resources and global opportunities

Founded: As Entain in 2020, evolving from GVC Holdings; historical roots dating back to 1880s

Company Description:

  • Innovator in sports betting and gaming
  • Holder of globally recognized brands like Ladbrokes and partypoker
  • Committed to a diverse, inclusive corporate culture

Company Specialties:

  • Online Gaming and Gambling
  • Sports Betting and Poker
  • Digital Technology and Customer Service

Company Website: http://EntainGroup.com

ASSUMPTION: The company's sizable employee base and extensive branding suggest significant career growth opportunities and resource availability.

πŸ“Š Role Analysis

Career Level: Entry-level, ideal for recent graduates or early career professionals

Reporting Structure: Likely reports to a CRM Manager or Department Head

Work Arrangement: On-site in Rome, allowing for direct team interaction and collaboration

Growth Opportunities:

  • Access to international projects
  • Potential for cross-departmental experiences
  • Advancement in CRM or digital marketing roles

ASSUMPTION: On-site work indicates a preference for collaborative roles requiring team interaction and hands-on campaign management.

🌍 Location & Work Environment

Office Type: Likely corporate setting with modern amenities

Office Location(s): Primarily based in Rome, Italy

Geographic Context:

  • Situated in the historical and business-rich capital of Italy
  • Access to a variety of cultural and recreational activities
  • Well-connected by public transportation

Work Schedule: Standard full-time schedule, typically aligning with local business hours

ASSUMPTION: The Rome location offers grounding in a thriving market with the added benefits of cultural richness and business-centric infrastructure.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Initial HR screening
  • Technical and role-specific interviews

Key Assessment Areas:

  • CRM knowledge and experience
  • Communication skills
  • Ability to collaborate in team settings

Application Tips:

  • Highlight experience with CRM tools and campaign management
  • Demonstrate interest in the gaming industry
  • Prepare examples of past collaborative projects

ATS Keywords: CRM, Campaign Management, Customer Lifecycle, Sports Betting, Gaming Interest

ASSUMPTION: The interview process is likely multi-tiered to assess both technical abilities and cultural fit within the company.

πŸ› οΈ Tools & Technologies

  • CRM Management Tools
  • Microsoft Office Suite
  • Analytical and Reporting Software

ASSUMPTION: The use of these tools suggests a focus on analytical skills and technology-driven marketing solutions.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centered decision making
  • Commitment to diversity and inclusion
  • Innovation and teamwork-driven culture

Work Style:

  • Highly collaborative
  • Fast-paced, dynamic environment
  • Focus on continuous learning and adaptability

Self-Assessment Questions:

  • Am I enthusiastic about sports and gaming?
  • Can I thrive in a diverse workplace?
  • Do I enjoy working in a team-oriented environment?

ASSUMPTION: Emphasis is on a collaborative, inclusive culture that values diverse perspectives and constant innovation.

⚠️ Potential Challenges

  • Adapting to a fast-paced industry
  • Balancing multiple projects and priorities
  • Keeping abreast of market and competitor changes
  • Navigating the cultural aspects of a large global company

ASSUMPTION: Challenges derive from the dynamic and competitive nature of the entertainment and CRM sectors.

πŸ“ˆ Similar Roles Comparison

  • Less focus on traditional marketing than role-specific CRM tasks
  • Potentially more dynamic than standard marketing roles due to industry
  • Greater emphasis on customer interaction and engagement strategies

ASSUMPTION: The role's uniqueness lies in integrating marketing principles with technological platforms to drive customer loyalty.

πŸ“ Sample Projects

  • Developing CRM campaigns for sports events
  • Creating benchmark reports for competitor analysis
  • Implementing and testing new CRM tools

ASSUMPTION: Sample projects are expected to focus on sports-related CRM initiatives due to the company’s industry focus.

❓ Key Questions to Ask During Interview

  • How does this role contribute to the overall CRM strategy?
  • What CRM tools and technologies does your team currently use?
  • Can you describe a typical day in this position?
  • What are the main challenges the department is currently facing?
  • How does Entain support employee growth and development?

ASSUMPTION: Questions are designed to gauge alignment with company goals and expectations for the role.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Ensure your resume highlights CRM and marketing experience
  • Prepare a cover letter showcasing interest in sports and gaming
  • Provide references that can speak to your team collaboration skills
  • Be prepared for potential competence assessments or case studies

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.