📌 Core Information
🔹 Job Title: Stage Marketing B2B
🔹 Company: Artefact
🔹 Location: 9th arrondissement of Paris, 75009, Paris, France
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: 2025-05-19
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving customer acquisition through marketing campaigns
- Organizing and promoting events to engage with clients and prospects
- Managing LinkedIn advertising campaigns to generate leads
- Collaborating with global marketing teams to share best practices and train peers
- Analyzing marketing performance to improve customer acquisition strategies
ASSUMPTION: This role is focused on demand generation and event management, with a strong emphasis on lead generation and customer acquisition. It requires a proactive and results-driven individual who can work well in a global team.
📋 Key Responsibilities
✅ Using marketing automation tools to create and execute email campaigns, landing pages, and newsletters to drive customer acquisition
✅ Helping to organize and promote events, including webinars, business breakfasts, podcasts, trade fairs, and conferences, ensuring multi-channel communication through the company's website, landing pages, email series, and social media
✅ Managing LinkedIn advertising campaigns according to objectives, mixing organic and paid approaches to support and generate leads for the management team
✅ Creating engaging and attractive communication for PPC ads and landing pages
✅ Coordinating with the design team to create visually appealing assets for social media
✅ Analyzing marketing performance dashboards to understand and improve how inbound marketing activity turns into and converts customers
✅ Building effective stakeholder relationships with the Growth Tribe, freelancers, agencies, and tech partners, ensuring all parties are kept informed throughout campaigns and post-activation
ASSUMPTION: This role requires strong project management and multitasking skills, as well as the ability to work in a deadline-driven environment. Excellent communication skills and attention to detail are also crucial for success in this position.
🎯 Required Qualifications
Education: Master's degree in Marketing
Experience: Entry-level (0-2 years)
Required Skills:
- Fluency in English
- Strong project management and multitasking skills in a deadline-driven environment
- Experience working with CRM and marketing automation systems such as Salesforce.com, Eloqua, Pardot, or HubSpot
- LinkedIn expertise in both organic and paid advertising
- Excellent written and verbal communication skills, including copywriting, editing, and presentation
- Strong attention to detail
- A logical thinker who is proactive and results-driven
Preferred Skills:
- High level of motivation, confidence, and resilience
- A team player, able to collaborate and communicate with other marketing professionals around the world
ASSUMPTION: While not explicitly stated, it is assumed that candidates should have a strong interest in the tech industry and B2B marketing to succeed in this role.
💰 Compensation & Benefits
Salary Range: Internships in France typically offer a monthly stipend, with the exact amount depending on the company and the candidate's level of education. According to Glassdoor, the average monthly internship stipend in France is around €1,200-€1,500. However, this can vary, and Artefact may offer a different range.
Benefits:
- Opportunity to work in a global team and gain international experience
- Exposure to various aspects of B2B marketing and event management
- Potential for career growth and development within the company
Working Hours: Full-time (40 hours per week), with flexible hours and remote work possibilities mentioned in the job description.
ASSUMPTION: The salary range provided is an estimate based on average internship stipends in France. The actual salary range may vary depending on the company's policy and the candidate's qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Artefact is a global consulting and engineering company specializing in data and AI. They are a European leader in their field and work with major international groups across various sectors, including industry, retail, luxury, FMCG, healthcare, and finance.
Company Size: Artefact has 1,700 employees worldwide and is present in 24 countries across all continents. As a mid-sized company, they offer a structured environment with opportunities for growth and development.
Founded: Artefact was founded in 2011 and has since grown to become a leading player in the data and AI consulting market.
Company Description:
- Artefact specializes in designing and deploying artificial intelligence technologies and data-driven solutions
- They focus on technological expertise combined with operational excellence to help businesses unlock the full potential of AI and data
- Artefact is committed to promoting ethical and accessible AI, with initiatives such as the School of Data to support career transitions into tech roles and an AI Research Centre in both Paris and Shanghai
Company Specialties:
- Data Marketing
- Digital Marketing
- eCommerce
- AI Technology
- Data Science
- MLOps
- Generative AI
- Data & AI Consulting
Company Website: https://www.artefact.com/
ASSUMPTION: Artefact's focus on data and AI consulting provides a unique opportunity for interns to gain experience in a cutting-edge and rapidly evolving field.
📊 Role Analysis
Career Level: This internship is an entry-level position, providing an excellent opportunity for recent graduates to gain practical experience in B2B marketing.
Reporting Structure: The B2B Marketing Intern will report directly to the CMO of the Group and work closely with the Marketing Specialists Global and France.
Work Arrangement: This is an on-site internship based in Paris, with the possibility of remote work mentioned in the job description. The intern will work full-time (40 hours per week) with flexible hours.
Growth Opportunities:
- Exposure to various aspects of B2B marketing and event management
- Potential for career growth and development within the company
- Opportunity to work in a global team and gain international experience
ASSUMPTION: This internship offers a unique opportunity for recent graduates to gain practical experience in B2B marketing and event management, with the potential for career growth and development within the company.
🌍 Location & Work Environment
Office Type: Artefact's headquarters are located in Paris, with a modern and collaborative work environment.
Office Location(s): 19 Rue Richer, Paris, Île-de-France 75009, FR
Geographic Context:
- Paris is the capital and most populous city of France, with a vibrant cultural scene and a thriving business environment
- The 9th arrondissement, where Artefact's headquarters are located, is a bustling district known for its shops, restaurants, and theaters
- Paris offers a high quality of life, with excellent public transportation, healthcare, and educational institutions
Work Schedule: Full-time (40 hours per week), with flexible hours and the possibility of remote work mentioned in the job description.
ASSUMPTION: Working in Paris offers interns the opportunity to experience life in one of the world's most vibrant and culturally rich cities, with a high quality of life and excellent professional opportunities.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Phone or video screening with the HR department
- In-depth interview with the Marketing team and/or CMO
- Background check and final decision
Key Assessment Areas:
- Marketing and event management skills
- Communication and presentation skills
- Project management and multitasking abilities
- Cultural fit and alignment with Artefact's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing and event management skills, as well as your enthusiasm for the tech industry and B2B marketing
- Prepare examples of your previous marketing campaigns or events to discuss during the interview
- Research Artefact's company culture and values to demonstrate your fit with the organization
ATS Keywords: B2B Marketing, Lead Generation, Project Management, Marketing Automation, CRM Systems, LinkedIn Advertising, Copywriting, Event Organization, Global Team, Internship
ASSUMPTION: The application process for this internship is likely to be competitive, with a strong focus on marketing and event management skills, communication abilities, and cultural fit.
🛠️ Tools & Technologies
- Marketing automation tools (Pardot)
- CRM and marketing automation systems (Salesforce.com, Eloqua, Pardot, HubSpot)
- LinkedIn advertising platform
- Design tools (for creating visually appealing assets)
- Project management tools (for organizing events and campaigns)
ASSUMPTION: Familiarity with marketing automation tools, CRM systems, and LinkedIn advertising is essential for success in this role. Additionally, proficiency in design tools and project management software will be beneficial.
👔 Cultural Fit Considerations
Company Values:
- Expertise: Artefact prides itself on its deep expertise in data and AI, and they look for interns who share this passion and commitment to continuous learning
- Collaboration: As a global company, Artefact values collaboration and teamwork, both within the marketing department and across the organization
- Innovation: Artefact encourages creativity and innovation in its approach to data and AI, and they seek interns who can bring fresh ideas and perspectives to the team
Work Style:
- Fast-paced: Artefact operates in a fast-paced environment, with a strong focus on delivering results and meeting deadlines
- Global: As a global company, Artefact works with clients and teams from around the world, requiring interns to be comfortable working in a multicultural and international setting
- Dynamic: Artefact's marketing department is dynamic and ever-evolving, with new projects and challenges emerging regularly
Self-Assessment Questions:
- Do you have a strong passion for data and AI, and a commitment to continuous learning and development?
- Are you comfortable working in a fast-paced, global, and dynamic environment, with a strong focus on collaboration and teamwork?
- Do you have a creative and innovative approach to marketing and event management, with a willingness to take on new challenges and challenges?
ASSUMPTION: Successful interns at Artefact will be passionate about data and AI, comfortable working in a fast-paced and global environment, and committed to continuous learning and development. They will also be creative and innovative, with a willingness to take on new challenges and challenges.
⚠️ Potential Challenges
- Balancing multiple projects and deadlines in a fast-paced environment
- Adapting to a global work environment with diverse cultural norms and time zones
- Managing stakeholder relationships with the Growth Tribe, freelancers, agencies, and tech partners
- Keeping up with the latest trends and developments in data and AI, as well as marketing and event management best practices
ASSUMPTION: This internship presents both exciting opportunities and potential challenges, with a fast-paced and global work environment, diverse stakeholder relationships, and a constant need to adapt to new trends and developments in data and AI, marketing, and event management.
📈 Similar Roles Comparison
- Compared to other B2B marketing internships, this role offers a unique opportunity to gain experience in a global consulting and engineering company specializing in data and AI
- Artefact's focus on data and AI provides a unique context for B2B marketing, with a strong emphasis on data-driven decision-making and innovative approaches to customer acquisition and engagement
- As an entry-level position, this internship offers a clear career path for growth and development within the company, with the potential for long-term career opportunities in data and AI consulting and marketing
ASSUMPTION: This internship offers a unique opportunity to gain experience in a cutting-edge and rapidly evolving field, with a clear career path for growth and development within the company.
📝 Sample Projects
- Developing and executing a targeted email campaign to generate leads for a specific client or product
- Organizing and promoting a webinar or business breakfast featuring industry experts and thought leaders
- Managing a LinkedIn advertising campaign to support and generate leads for a specific product launch or event
ASSUMPTION: These sample projects provide a taste of the types of tasks and responsibilities interns can expect in this role, with a focus on driving customer acquisition, organizing events, and managing advertising campaigns.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this internship fit into the overall marketing strategy for the company, and how will my work contribute to its success?
- What opportunities are there for growth and development within the company, both in the short and long term?
- How does Artefact support interns in their professional development and career growth?
- What is the work environment like, and how does the marketing team collaborate and communicate with other departments and teams within the company?
ASSUMPTION: These key questions will help interns better understand the expectations and opportunities for growth and development in this role, as well as the work environment and company culture at Artefact.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight your relevant marketing and event management skills, as well as your enthusiasm for the tech industry and B2B marketing
- Prepare examples of your previous marketing campaigns or events to discuss during the interview
- Research Artefact's company culture and values to demonstrate your fit with the organization
- Follow up with the HR department one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
