Stage - Marketing Digital

📌 Core Information

🔹 Job Title: Stage - Marketing Digital

🔹 Company: Inetum

🔹 Location: Saint-Ouen-sur-Seine, Île-de-France, France

🔹 Job Type: Stage (Internship)

🔹 Category: Marketing

🔹 Date Posted: April 9, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Assisting the marketing team in implementing digital campaigns
• Monitoring and analyzing campaign results
• Supporting the organization of internal and external events
• Contributing to content strategy and creation

ASSUMPTION: This role is designed for students or recent graduates seeking a 6-month internship to gain practical experience in digital marketing.

📋 Key Responsibilities

✅ Participate in the implementation of the digital marketing strategy and activities

✅ Provide support for the organization of internal and external events (seminars, colloquiums, client events)

✅ Contribute to the definition of the content strategy

✅ Propose and design various contents such as banners, videos, etc.

✅ Assist in the upload of lists for digital campaigns

✅ Create email campaigns via Pardot/Salesforce

✅ Design landing pages via the Unbounce tool

✅ Monitor and analyze campaign results via reporting and communicate them to partners (Microsoft, Salesforce, SAP, ServiceNow) when necessary

✅ Collaborate closely with the Digital Marketing Manager to ensure the consistency of marketing actions

ASSUMPTION: The role requires a balance between autonomous work and team collaboration, with a focus on digital marketing campaign management and content creation.

🎯 Required Qualifications

Education: Pursuing a degree in Marketing, Communication, or a related field

Experience: No professional experience required, but relevant internships or projects are a plus

Required Skills:

• Autonomy, organization, and method
• Strong communication skills and adaptability to different interlocutors
• Knowledge of digital marketing tools such as Pardot, Salesforce, and Unbounce (a plus)
• Ability to work both autonomously and in a team
• Strong communication and organizational skills
• Motivation, curiosity, and a desire to learn

Preferred Skills:

• Mastery of Microsoft Office and Google Suite tools
• Knowledge of data analysis and reporting
• Ability to write marketing content
• Basic knowledge of SEO and SEA principles

ASSUMPTION: The ideal candidate is a student or recent graduate with strong communication skills, a proactive attitude, and a solid foundation in digital marketing principles.

💰 Compensation & Benefits

Salary Range: As this is an internship, the compensation is not monetary. However, Inetum offers a package including flexibility, collective atmosphere, and attractive benefits such as 70% remboursement of transport fees, restaurant tickets, and a high-end mutuelle.

Benefits:

• Flexibility: 2-3 days of remote work per week
• Collective atmosphere: Join a network of experts committed to solidarity and excellence
• Attractive package: 70% remboursement of transport fees, restaurant tickets, and a high-end mutuelle

Working Hours: Full-time (35 hours/week) with flexibility for remote work

ASSUMPTION: The compensation package for this internship is competitive and focused on providing valuable experience and non-monetary benefits.

📌 Applicant Insights

🔍 Company Context

Industry: Inetum is a European leader in digital services, focusing on IT services and IT consulting. The company operates in a dynamic and competitive market, with a strong emphasis on digital transformation and innovation.

Company Size: Inetum is a large company with over 10,000 employees, providing ample opportunities for growth and collaboration. As an intern, you will have the chance to work alongside experienced professionals and learn from their expertise.

Founded: Inetum was founded in 1970 and has since grown into a global organization with a presence in 19 countries.

Company Description:

• Inetum is committed to making a digital impact for businesses, public sector entities, and society
• The company offers a wide range of services, including consulting, cloud, artificial intelligence, blockchain, industry 4.0, innovation, cybersecurity, DevOps, outsourcing, application services, and infrastructure services
• Inetum partners with major software publishers to meet the challenges of digital transformation with proximity and flexibility

Company Specialties:

• Consulting
• Cloud
• Artificial intelligence
• Blockchain
• Industry 4.0
• Innovation
• Cybersecurity
• DevOps
• Outsourcing
• Application services
• Infrastructure services
• Generative AI
• Data
• Virtual reality

Company Website: http://www.inetum.com

ASSUMPTION: Inetum's large size and diverse service offerings provide interns with ample opportunities to learn and grow in various aspects of digital services and consulting.

📊 Role Analysis

Career Level: This internship is designed for entry-level candidates seeking to gain practical experience in digital marketing.

Reporting Structure: The intern will report directly to the Digital Marketing Manager and collaborate closely with the marketing team.

Work Arrangement: This is a hybrid role, with 2-3 days of remote work per week, allowing for a better work-life balance.

Growth Opportunities:

• Gain practical experience in digital marketing campaign management and content creation
• Develop skills in data analysis and reporting
• Build professional relationships with industry experts
• Potential full-time employment opportunities upon completion of the internship

ASSUMPTION: This internship offers a unique opportunity for students and recent graduates to gain valuable experience in digital marketing and contribute to the success of Inetum's marketing campaigns.

🌍 Location & Work Environment

Office Type: Inetum's offices are modern and collaborative spaces designed to foster innovation and creativity.

Office Location(s): Saint-Ouen-sur-Seine, Île-de-France, France

Geographic Context:

• Saint-Ouen-sur-Seine is a suburb of Paris, offering a mix of urban and suburban living
• The area is well-connected by public transportation, making it easily accessible from other parts of the Île-de-France region
• The surrounding area offers a variety of cultural, recreational, and dining options

Work Schedule: Full-time (35 hours/week) with flexibility for remote work

ASSUMPTION: The hybrid work arrangement and convenient office location make this internship an attractive opportunity for students and recent graduates seeking to gain experience in digital marketing while maintaining a healthy work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the Digital Marketing Manager
• Final decision and offer

Key Assessment Areas:

• Communication and interpersonal skills
• Digital marketing knowledge and skills
• Cultural fit and alignment with Inetum's values
• Problem-solving and analytical skills

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this internship
• Demonstrate your understanding of digital marketing principles and Inetum's business
• Show enthusiasm for the role and eagerness to learn and contribute to the team's success

ATS Keywords: Digital Marketing, Internship, Marketing Campaigns, Content Creation, Data Analysis, Reporting, Pardot, Salesforce, Unbounce, SEO, SEA

ASSUMPTION: The application process for this internship is competitive, and candidates should be prepared to demonstrate their skills and enthusiasm for digital marketing.

🛠️ Tools & Technologies

• Pardot
• Salesforce
• Unbounce
• Microsoft Office
• Google Suite

ASSUMPTION: Familiarity with these tools is not required but would be an asset for candidates applying for this internship.

👔 Cultural Fit Considerations

Company Values:

• Expertise
• Innovation
• Solidarity
• Excellence

Work Style:

• Collaborative and team-oriented
• Adaptable and responsive to change
• Focused on delivering high-quality results

Self-Assessment Questions:

• Do you align with Inetum's values of expertise, innovation, solidarity, and excellence?
• Are you comfortable working in a collaborative and adaptable team environment?
• Do you have a strong desire to deliver high-quality results and contribute to the success of the marketing team?

ASSUMPTION: Candidates who demonstrate a strong fit with Inetum's values and work style will be more likely to succeed in this internship and contribute to the team's goals.

⚠️ Potential Challenges

• Balancing the demands of an internship with academic responsibilities
• Adapting to the fast-paced and dynamic nature of digital marketing
• Managing multiple responsibilities and priorities
• Navigating a large and diverse organization

ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a proactive approach to learning and growth.

📈 Similar Roles Comparison

• This internship focuses more on digital marketing campaign management and content creation than other marketing roles, which may prioritize branding, market research, or event planning
• Inetum's large size and diverse service offerings provide interns with a broader range of experiences and opportunities compared to smaller marketing agencies or in-house marketing teams
• This internship offers a clear career path for candidates interested in pursuing a career in digital marketing

ASSUMPTION: Candidates should consider their career goals and preferences when comparing this internship to other marketing roles.

📝 Sample Projects

• Managing a social media campaign to promote an upcoming event
• Creating a series of email newsletters to engage subscribers and drive conversions
• Analyzing campaign performance data and presenting insights to the marketing team

ASSUMPTION: These sample projects illustrate the range of responsibilities and skills required for this internship, from content creation and campaign management to data analysis and reporting.

❓ Key Questions to Ask During Interview

• What are the key priorities for this internship, and how can I contribute to the team's success?
• How does this internship fit into the overall marketing strategy and goals for the company?
• What opportunities are there for professional growth and development during this internship?
• How does the marketing team collaborate with other departments, such as sales or product development?
• What is the work environment like, and how does the team support each other's success?

ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to contributing to the team's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this internship
• Prepare examples of your previous work, such as marketing campaigns or content projects, to showcase your skills and creativity
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.