D

Stage - Product Marketing & Strategy (x/f/m)

Doctolib
Full-time
On-site
Paris, Île-de-France, France
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Stage - Product Marketing & Strategy (x/f/m)

πŸ”Ή Company: Doctolib

πŸ”Ή Location: Paris, Île-de-France, France

πŸ”Ή Job Type: Internship

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-04-17

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site (Hybrid)

πŸš€ Job Overview

Key aspects of this role include:

  • Contributing to the deployment of a sustainable growth strategy for paramedical professions
  • Working closely with Sales, Satisfaction, Product, and Marketing teams
  • Conducting market analyses and strategic action planning
  • Preparing for product launches and marketing campaigns
  • Reporting on key marketing and commercial growth indicators

ASSUMPTION: This role is focused on driving growth and market penetration for Doctolib's services among paramedical professionals. It requires strong analytical and communication skills, as well as the ability to work effectively with cross-functional teams.

πŸ“‹ Key Responsibilities

βœ… Conduct market analyses, including trends, targets, and competition

βœ… Elaborate strategic action plans to improve performance

βœ… Prepare for product launches, including positioning, value proposition, messaging, and key usage indicators

βœ… Prepare briefs for marketing campaigns (in-product, email, website)

βœ… Report on and analyze key marketing, commercial, retention, and satisfaction indicators

ASSUMPTION: The role involves a mix of strategic planning, market research, and campaign management. It requires strong analytical skills and the ability to work effectively with various teams to drive growth and improve performance.

🎯 Required Qualifications

Education: Final year of business or engineering school

Experience: None specified (entry-level role)

Required Skills:

  • Strong analytical skills
  • Excellent communication skills
  • Proficient in French and English
  • Proficient in MS Office (PowerPoint, Excel) or Google Suite (Slides, Sheets)

Preferred Skills:

  • Previous experience in a similar role or relevant projects
  • Knowledge of the healthcare industry

ASSUMPTION: While not explicitly stated, previous experience in market research, strategic planning, or marketing would be beneficial for this role. Familiarity with the healthcare industry is also a plus.

πŸ’° Compensation & Benefits

Salary Range: According to Glassdoor, the average intern salary at Doctolib in France is around €1,500 per month. However, this may vary based on individual circumstances and the specific terms of the internship.

Benefits:

  • Onboarding program via the Doctolib Academy
  • Continuous training opportunities
  • Collaborative workspaces
  • Transport subsidy (50%)
  • Hybrid work mode

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on market research and may vary. Benefits are subject to change and may be confirmed during the interview process.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Healthcare technology (e-health)

Company Size: Medium (1,001-5,000 employees)

Founded: 2013

Company Description:

  • Doctolib is a French e-health startup that provides online appointment scheduling and teleconsultation services
  • Founded in 2013, Doctolib has since expanded to Germany and Italy
  • Doctolib's mission is to improve the healthcare experience for both patients and professionals

Company Specialties:

  • Online appointment scheduling
  • Teleconsultation
  • Healthcare technology
  • Data protection and security

Company Website: careers.doctolib.com

ASSUMPTION: Doctolib is a rapidly growing company in the e-health sector, with a strong focus on innovation and improving the healthcare experience for both patients and professionals.

πŸ“Š Role Analysis

Career Level: Entry-level (first role or early career stage)

Reporting Structure: This role reports directly to the Product Marketing Manager

Work Arrangement: Hybrid (on-site and remote work)

Growth Opportunities:

  • Potential full-time employment after the internship
  • Opportunities to work on high-impact projects and collaborate with cross-functional teams
  • Access to training and development opportunities

ASSUMPTION: This internship offers a unique opportunity to gain experience in a fast-growing company and contribute to its growth strategy. It also provides the chance to learn from experienced professionals and develop skills in a dynamic environment.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace

Office Location(s): Levallois-Perret, Île-de-France, France

Geographic Context:

  • Levallois-Perret is a suburb of Paris, located on the Right Bank of the Seine
  • The area is well-connected by public transportation, with easy access to central Paris
  • Levallois-Perret offers a mix of urban and suburban living, with plenty of green spaces and amenities

Work Schedule: Full-time (40 hours per week), with a flexible hybrid work arrangement

ASSUMPTION: The office location in Levallois-Perret offers easy access to central Paris and a pleasant work environment, with a mix of urban and suburban amenities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial HR screening (30 minutes)
  • Operational interview with the future manager (45 minutes)

Key Assessment Areas:

  • Analytical skills
  • Communication skills
  • Cultural fit with Doctolib's values
  • Motivation and enthusiasm for the role

Application Tips:

  • Tailor your resume and cover letter to highlight your analytical skills, relevant experience, and enthusiasm for the role
  • Prepare for behavioral and situational interview questions that assess your problem-solving skills, teamwork, and adaptability
  • Research Doctolib's mission, values, and recent projects to demonstrate your understanding of the company and its goals

ATS Keywords: Market analysis, strategic planning, product launch, marketing campaigns, key indicators, cross-functional teams, healthcare industry, French, English, MS Office, Google Suite

ASSUMPTION: The interview process will focus on assessing the candidate's analytical skills, communication skills, and cultural fit with Doctolib's values. Successful candidates will be able to demonstrate their ability to work effectively with cross-functional teams and contribute to the company's growth strategy.

πŸ› οΈ Tools & Technologies

  • MS Office (PowerPoint, Excel)
  • Google Suite (Slides, Sheets)
  • Project management tools (e.g., Asana, Trello)
  • Data analysis tools (e.g., Google Analytics, Tableau)

ASSUMPTION: The role may require the use of various tools and technologies to conduct market analyses, prepare strategic plans, and manage marketing campaigns. Proficiency in MS Office or Google Suite is required, while familiarity with other tools is a plus.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Patient-centric
  • Innovative
  • Collaborative
  • Responsible
  • Ambitious

Work Style:

  • Data-driven
  • Collaborative
  • Adaptable
  • Results-oriented

Self-Assessment Questions:

  • How do you approach market analysis, and can you provide an example of a successful market research project you've worked on?
  • Describe a time when you had to work with cross-functional teams to achieve a common goal. How did you ensure effective communication and collaboration?
  • How do you stay organized and manage your time when working on multiple projects simultaneously?

ASSUMPTION: Doctolib values candidates who are patient-centric, innovative, collaborative, responsible, and ambitious. Successful candidates will be able to demonstrate their ability to work effectively in a data-driven, collaborative, and adaptable environment, with a focus on achieving results.

⚠️ Potential Challenges

  • Managing multiple projects and priorities simultaneously
  • Working with large datasets and conducting complex market analyses
  • Adapting to a fast-paced, dynamic work environment
  • Balancing the demands of an internship with academic responsibilities

ASSUMPTION: This role may present challenges in terms of managing multiple projects, working with large datasets, and adapting to a fast-paced work environment. Successful candidates will be able to manage their time effectively, prioritize tasks, and work well under pressure.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Market Research Analyst or a Strategic Planning Intern, with a focus on the healthcare industry
  • Unlike other roles, this position is specific to the e-health sector and requires an understanding of the healthcare industry and its unique challenges
  • Career progression in this role could lead to positions such as Product Marketing Manager, Market Research Manager, or Strategic Planning Manager

ASSUMPTION: This role is similar to other market research and strategic planning positions, but with a specific focus on the e-health sector. Successful candidates will have the opportunity to develop their skills and advance their careers in this dynamic and growing industry.

πŸ“ Sample Projects

  • Conducting a comprehensive market analysis of the paramedical profession in France, including trends, targets, and competition
  • Developing a strategic action plan to improve the performance of Doctolib's services among paramedical professionals
  • Preparing for the launch of a new feature or service, including positioning, value proposition, messaging, and key usage indicators

ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities associated with this role. Successful candidates will be able to demonstrate their ability to conduct market analyses, develop strategic plans, and manage product launches effectively.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role contribute to Doctolib's overall growth strategy, and what are the key performance indicators (KPIs) for success?
  • What opportunities are there for professional development and growth within this role and the company?
  • How does Doctolib support work-life balance for its employees, particularly for interns?
  • What is the typical career path for someone in this role, and what are the opportunities for advancement within the company?

ASSUMPTION: These interview questions are designed to provide insight into the role's priorities, expectations, and opportunities for growth and development. They also address work-life balance and career advancement prospects.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your analytical skills, relevant experience, and enthusiasm for the role
  • Prepare for behavioral and situational interview questions that assess your problem-solving skills, teamwork, and adaptability
  • Research Doctolib's mission, values, and recent projects to demonstrate your understanding of the company and its goals
  • Follow up with the hiring manager one week after submitting your application to confirm receipt and express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.