Stage - Social Media & Influence Manager H/F

📌 Core Information

🔹 Job Title: Stage - Social Media & Influence Manager H/F

🔹 Company: Lassie France

🔹 Location: Paris, Île-de-France, France

🔹 Job Type: Full-Time (with flexible hours and remote work options)

🔹 Category: Marketing & Communications

🔹 Date Posted: May 6, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: Hybrid (3 office days per week)

🚀 Job Overview

Key aspects of this role include:

• Managing Lassie's social media presence, with a focus on Instagram
• Creating engaging content and moderating communities
• Analyzing social media performance and proposing optimizations
• Researching and collaborating with influencers to enhance brand visibility
• Working in an international, pet-loving environment with flexible hours and remote work options

ASSUMPTION: This role is ideal for a recent graduate or junior marketing professional with a strong passion for social media and animals. The position offers a unique opportunity to gain experience in a growing Pet Tech startup with a focus on preventive pet care.

📋 Key Responsibilities

✅ Social Media Management: Create and curate engaging content, moderate communities, and analyze performance to optimize strategies

✅ Influencer Collaboration: Research, reach out to, and collaborate with relevant influencers to promote Lassie's brand and products

✅ Content Creation: Develop creative and on-brand content that resonates with Lassie's target audience

✅ Teamwork & Communication: Collaborate with the marketing team and other departments to ensure consistent messaging and successful campaigns

ASSUMPTION: The role requires strong organizational skills, creativity, and the ability to work independently and in a team. Proficiency in French and English is essential, as is a genuine love for animals.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: Previous experience in social media management or marketing is a plus, but not required

Required Skills:

• Proficient in social media platforms, with a focus on Instagram and TikTok
• Strong creative writing and content creation skills
• Fluent in French and English
• Excellent organizational and time management skills
• Ability to work independently and in a team
• Passion for animals and animal welfare

Preferred Skills:

• Experience with social media analytics tools
• Knowledge of the pet industry or pet care
• Experience working in an international environment

ASSUMPTION: Candidates with relevant internship or volunteer experience are encouraged to apply. A genuine interest in Lassie's mission to improve pet health and well-being is essential.

💰 Compensation & Benefits

Salary Range: €800 - €1,000 per month (gross) - This is an unpaid internship, but Lassie offers valuable experience and opportunities for growth in a dynamic, international environment.

Benefits:

• Flexible hours and remote work options
• Team-building events and a collaborative work environment
• Opportunities to work with and learn from experienced marketing professionals

Working Hours: Full-time (37.5 hours per week), with flexible hours and remote work options

ASSUMPTION: While this is an unpaid internship, Lassie offers a unique opportunity to gain valuable experience in a growing industry and make a real impact on the company's social media presence and influencer collaborations.

📌 Applicant Insights

🔍 Company Context

Industry: Pet insurance and pet care technology

Company Size: Lassie is a growing startup with 51-200 employees, offering a dynamic and collaborative work environment

Founded: Lassie was founded in 2020 and has since expanded its operations to include offices in Stockholm, Berlin, and Paris

Company Description:

• Lassie is the world's first preventive pet insurance company, focusing on improving pet health and well-being through innovative technology and data-driven insights
• The company offers a comprehensive pet insurance plan that covers not only emergency care but also preventive care, such as vaccinations, check-ups, and dental care
• Lassie is committed to promoting animal welfare and reducing the number of preventable pet illnesses and injuries

Company Specialties:

• Preventive pet care
• Pet insurance technology
• Data-driven pet health solutions

Company Website: https://www.lassie.co/

ASSUMPTION: Lassie's focus on preventive pet care and innovative technology sets it apart from traditional pet insurance providers, offering applicants a unique opportunity to work in a cutting-edge and impactful industry.

📊 Role Analysis

Career Level: Entry-level (Stage - Social Media & Influence Manager H/F)

Reporting Structure: This role reports directly to the Senior Brand Marketing Manager and works closely with the marketing team and other departments

Work Arrangement: Hybrid (3 office days per week, with flexible hours and remote work options)

Growth Opportunities:

• Gain valuable experience in social media management and influencer collaboration
• Develop skills in content creation, analytics, and project management
• Potential full-time employment opportunities upon completion of the internship

ASSUMPTION: This internship offers a unique opportunity for personal and professional growth, as well as the chance to make a real impact on Lassie's social media presence and brand awareness.

🌍 Location & Work Environment

Office Type: Modern, pet-friendly office located in the heart of Paris

Office Location(s): 9, Rue des Colonnes, Paris, Île-de-France 75002, FR

Geographic Context:

• Paris is a vibrant and multicultural city, offering a wide range of cultural, culinary, and recreational opportunities
• The office is conveniently located near public transportation, making it easily accessible from various neighborhoods
• Lassie's international team fosters a collaborative and inclusive work environment

Work Schedule: Full-time (37.5 hours per week), with flexible hours and remote work options

ASSUMPTION: The hybrid work arrangement and flexible hours allow for a healthy work-life balance, while the modern office space and international team provide a dynamic and engaging work environment.

💼 Interview & Application Insights

Typical Process:

• Initial video call with Mélanie, Senior Brand Marketing Manager
• In-person interview at Lassie's Paris office
• Final interview with Mathilde, Directrice Générale France

Key Assessment Areas:

• Creativity and content creation skills
• Social media and influencer marketing knowledge
• Communication and teamwork abilities
• Passion for animals and alignment with Lassie's mission

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences in social media management, content creation, and marketing
• Demonstrate your understanding of Lassie's mission and values, and explain how you can contribute to the company's success
• Prepare examples of your previous social media campaigns or content creations to showcase your skills and creativity

ATS Keywords: Social Media, Content Creation, Community Management, Influencer Marketing, Pet Care, Preventive Health, Animal Welfare, Marketing Intern

ASSUMPTION: Lassie's hiring process is designed to assess candidates' skills, creativity, and cultural fit, ensuring that successful applicants can make a meaningful impact on the company's social media presence and brand awareness.

🛠️ Tools & Technologies

• Social media platforms: Instagram, TikTok, Facebook, Twitter
• Content creation tools: Canva, Adobe Creative Suite, or similar
• Social media analytics tools: Hootsuite, Sprout Social, or similar
• Project management tools: Asana, Trello, or similar

ASSUMPTION: Familiarity with these tools and technologies is not required, as Lassie provides training and support to help interns develop the necessary skills.

👔 Cultural Fit Considerations

Company Values:

• Passion for pets and animal welfare
• Innovation and continuous learning
• Collaboration and teamwork
• Customer focus and empathy

Work Style:

• Dynamic and fast-paced environment
• International and multicultural team
• Flexible and adaptable to change
• Focus on results and impact

Self-Assessment Questions:

• Do you share Lassie's passion for improving pet health and well-being?
• Are you comfortable working in a fast-paced, international environment?
• Can you thrive in a dynamic and collaborative team, contributing to innovative and impactful projects?

ASSUMPTION: Lassie values candidates who are passionate, creative, and committed to the company's mission, as well as those who can thrive in a dynamic and collaborative work environment.

⚠️ Potential Challenges

• Managing multiple social media platforms and content creation deadlines
• Adapting to a fast-paced and ever-changing work environment
• Balancing remote work and in-office collaboration
• Developing and maintaining relationships with influencers and other stakeholders

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to Lassie's mission and values.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this internship focuses specifically on social media and influencer marketing within the pet care industry
• This role offers a unique opportunity to gain experience in a growing and innovative industry, working with cutting-edge technology and data-driven insights
• Compared to other marketing internships, this role places a strong emphasis on creativity, content creation, and influencer collaboration

ASSUMPTION: Applicants should consider their interest in the pet care industry and their passion for social media and content creation when comparing this role to other marketing internships.

📝 Sample Projects

• Developing and executing a social media campaign to promote Lassie's preventive pet care services
• Researching and collaborating with influencers to create sponsored content that resonates with Lassie's target audience
• Analyzing social media performance and proposing data-driven optimizations to improve engagement and reach

ASSUMPTION: These sample projects are designed to give interns a sense of the types of tasks and responsibilities they may encounter in this role, while also allowing them to develop and showcase their skills and creativity.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Lassie support the professional development and growth of its interns?
• What are the most challenging aspects of this role, and how can I best prepare for them?
• How does Lassie measure the success of its social media and influencer marketing efforts?
• What opportunities are there for full-time employment upon completion of the internship?

ASSUMPTION: These interview questions are designed to help applicants better understand the role, the company, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences in social media management, content creation, and marketing
• Prepare examples of your previous social media campaigns or content creations to showcase your skills and creativity
• Follow up with Lassie's hiring team one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.