Stagiair(e) Digital Content & Marketing – Morgana

📌 Core Information

🔹 Job Title: Stagiair(e) Digital Content & Marketing – Morgana

🔹 Company: Morgana Nederland

🔹 Location: Amersfoort, Utrecht, Netherlands (Remote)

🔹 Job Type: Internship

🔹 Category: Marketing & Communications

🔹 Date Posted: April 8, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: Remote (Netherlands only)

🚀 Job Overview

Key aspects of this role include:

• Creating engaging content for various digital platforms
• Managing content calendar and social media channels
• Optimizing content for SEO and analyzing trends
• Collaborating with the Content & Campaigns Manager to make a real impact

ASSUMPTION: This role is ideal for students pursuing a degree in marketing, communications, or a related field, looking to gain practical experience in digital content creation and marketing.

📋 Key Responsibilities

✅ Write engaging texts for Morgana's website, newsletters, and social media platforms

✅ Provide visual support to strengthen content with photos and videos

✅ Manage content calendar, plan, implement, and distribute content online and offline to achieve set goals

✅ Maintain and update Morgana's website, including adding or revising product information

✅ Manage social media channels and ensure a consistent and appealing online presence

✅ Optimize online content for search engines (SEO)

✅ Develop and execute creative marketing activities that resonate with Morgana's target audience

✅ Brainstorm and contribute to new ideas and campaigns to put Morgana on the map

✅ Spot trends in the areas of sleep, health, and digital media

ASSUMPTION: The ideal candidate will have a strong understanding of social media, excellent writing skills, and a creative mindset.

🎯 Required Qualifications

Education: Pursuing an HBO or WO degree in Marketing, Communications, Journalism, or a related field

Experience: No formal work experience required, but relevant project work or internships are a plus

Required Skills:

• Excellent writing skills in Dutch
• Strong social media affinity
• Creativity and proactivity
• Ability to work independently and in a team
• Available for a minimum of 5 months, 4 days per week

Preferred Skills:

• SEO experience
• Knowledge of content management systems (CMS)
• Fluency in English

ASSUMPTION: While SEO experience is not a must, candidates should be eager to learn and apply new skills.

💰 Compensation & Benefits

Salary Range: Market-conform internship compensation (not specified, but typical for the Netherlands)

Benefits:

• Flexible working hours
• Company events
• Lunch provided
• Market-conform internship compensation

Working Hours: 32 hours per week, with flexible scheduling

ASSUMPTION: The salary range is estimated based on typical internship compensation in the Netherlands for entry-level marketing roles.

📌 Applicant Insights

🔍 Company Context

Industry: Retail (Sleep & Bed Solutions)

Company Size: Medium (201-500 employees)

Founded: 1987

Company Description:

• Morgana specializes in sleep research and offers innovative sleep solutions tailored to individual body profiles
• With 300,000 satisfied customers, Morgana aims to improve the quality of life through better sleep
• The company operates through physical stores across the Netherlands and offers a unique sleep test experience

Company Specialties:

• Sleep research and solutions
• Personalized sleep advice and products
• Innovative bedding and mattress options

Company Website: https://www.morgana.nl

ASSUMPTION: Morgana's focus on personalized sleep solutions and innovative products sets it apart in the retail industry.

📊 Role Analysis

Career Level: Entry-level (Intern)

Reporting Structure: The intern will report directly to the Content & Campaigns Manager

Work Arrangement: Remote, with the possibility of on-site work at the Amersfoort headquarters

Growth Opportunities:

• Gain practical experience in digital content creation and marketing
• Develop skills in SEO, content management, and trend analysis
• Potential full-time employment opportunities after the internship

ASSUMPTION: This internship offers a unique opportunity for students to gain hands-on experience and contribute to Morgana's digital presence.

🌍 Location & Work Environment

Office Type: Head office in Amersfoort, with remote work options

Office Location(s): Nijverheidsweg-Noord 11, Amersfoort, Utrecht 3812PK, NL

Geographic Context:

• Amersfoort is a mid-sized city in the Netherlands, located in the province of Utrecht
• The city offers a mix of urban and rural environments, with easy access to nature and cultural attractions
• Amersfoort is well-connected by public transportation, with train connections to major cities like Amsterdam and Utrecht

Work Schedule: Flexible, with a minimum of 4 days per week

ASSUMPTION: The remote work arrangement allows for a better work-life balance and the opportunity to work from various locations within the Netherlands.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-depth interview with the Content & Campaigns Manager
• Final decision and offer

Key Assessment Areas:

• Writing and communication skills
• Creativity and proactivity
• Understanding of social media and digital trends
• Alignment with Morgana's company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Showcase your understanding of Morgana's mission and values
• Provide examples of your previous work, such as blog posts, social media campaigns, or marketing projects

ATS Keywords: Content creation, social media management, SEO, marketing strategy, visual communication, trend analysis, proactivity, creativity

ASSUMPTION: The application process may vary, but typically involves an initial screening, followed by an in-depth interview to assess the candidate's skills and cultural fit.

🛠️ Tools & Technologies

• Content management systems (CMS) such as WordPress or similar platforms
• Social media management tools like Hootsuite or Buffer
• SEO tools like Google Search Console, SEMrush, or Ahrefs
• Design tools for creating visual content, such as Canva or Adobe Creative Suite

ASSUMPTION: Familiarity with relevant tools and technologies is not required, as Morgana will provide training and support during the internship.

👔 Cultural Fit Considerations

Company Values:

• Passion for sleep and well-being
• Innovation and continuous improvement
• Personalized approach to customer service

Work Style:

• Creative and proactive
• Collaborative and team-oriented
• Adaptable and open to learning new skills

Self-Assessment Questions:

• How do you stay up-to-date with the latest trends in digital marketing and content creation?
• Can you provide an example of a successful social media campaign you've created or contributed to?
• How do you approach learning new tools and technologies in a fast-paced environment?

ASSUMPTION: Candidates should demonstrate a strong understanding of Morgana's values and be able to articulate how their work style aligns with the company culture.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to a remote work environment and maintaining productivity
• Balancing internship responsibilities with academic coursework
• Keeping up with the fast-paced nature of digital marketing and content creation

ASSUMPTION: These challenges can be overcome by effective time management, strong communication skills, and a proactive approach to learning and problem-solving.

📈 Similar Roles Comparison

• Compared to other marketing internships, this role offers more responsibility and autonomy in content creation and management
• Morgana's focus on personalized sleep solutions sets it apart from other retail companies
• This internship provides an opportunity to gain experience in a growing industry and contribute to Morgana's digital presence

ASSUMPTION: Candidates should research similar roles and companies to better understand the unique opportunities and challenges offered by this internship.

📝 Sample Projects

• Developing a social media campaign to promote Morgana's unique sleep test experience
• Creating a blog series on the importance of sleep and its impact on overall well-being
• Optimizing Morgana's website for search engines to improve organic traffic and visibility

ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks and responsibilities they may encounter during their internship.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Morgana support the professional development and growth of its interns?
• What are the most rewarding and challenging aspects of working at Morgana?
• How does Morgana measure the success of its digital content and marketing efforts?
• What opportunities are there for full-time employment after the completion of the internship?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates a candidate's interest in the role and eagerness to contribute to Morgana's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Provide examples of your previous work, such as blog posts, social media campaigns, or marketing projects
• Prepare for the interview by researching Morgana's company values and mission
• Follow up with the hiring manager within a week after the interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.