📌 Core Information
🔹 Job Title: Stagiaire E-commerce & Content Marketing
🔹 Company: Jacobs Douwe Egberts (JDE)
🔹 Location: Utrecht, Netherlands
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: April 14, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Contributing to the E-business team's digital activities
- Building, optimizing, and maintaining landing pages
- Supporting the online marketer
- Creating engaging content and copywriting
- Optimizing content for SEO and improving tone-of-voice
ASSUMPTION: This role requires a strong focus on digital marketing, content creation, and optimization, with a significant emphasis on teamwork and proactivity.
📋 Key Responsibilities
✅ Build, adapt, and optimize landing pages on the website
✅ Support the online marketer in various tasks
✅ Write engaging content for various platforms, including blogs, mailings, and social media posts
✅ Review and edit existing JDE content as needed
✅ Optimize content for SEO and improve content guidelines and tone-of-voice
ASSUMPTION: This role requires strong writing skills, attention to detail, and a proactive approach to improving content and digital presence.
🎯 Required Qualifications
Education: Pursuing a degree in Journalism, Communication Sciences, Dutch, or a media-related field
Experience: None specified, but relevant experience would be an asset
Required Skills:
- Fluent in Dutch and proficient in English
- Strong writing skills and creativity
- Proactive and entrepreneurial spirit
- Team player with excellent communication skills
- Passion for coffee and interest in the JDE world
Preferred Skills:
- Previous experience in content marketing or a related field
- Knowledge of SEO best practices
- Familiarity with content management systems
ASSUMPTION: While not explicitly stated, having some relevant experience or skills in content marketing, SEO, or digital marketing would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: Not specified, but typical internships in the Netherlands offer a monthly stipend of around €400-€600 (€4,800-€7,200 annually).
Benefits:
- Impactful role in a dynamic and ambitious environment
- Opportunity to work in a team, celebrate successes, and support colleagues
- Responsible role within the team
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is estimated based on typical internship stipends in the Netherlands. Benefits are assumed based on common internship offerings.
📌 Applicant Insights
🔍 Company Context
Industry: Food and Beverage Services. JDE is the world's leading pure-play coffee and tea company, with a portfolio of over 50 brands, including L’OR, Peet’s, Jacobs, Senseo, Tassimo, Douwe Egberts, OldTown, Super, Pickwick, and Moccona.
Company Size: 10,001+ employees. As an intern, you'll be part of a large organization with ample opportunities for learning and growth.
Founded: 1753 (Joure, Netherlands) and 1895 (Bremen, Germany). JDE was founded through the combination of two historic coffee and tea companies, Jacobs and Douwe Egberts.
Company Description:
- JDE is driven by its purpose: "We unleash the possibilities of coffee and tea to create a better future."
- The company is led by its vision: "A coffee & tea for every cup."
- JDE believes that "It’s amazing what can happen over a cup of coffee or tea."
Company Specialties:
- Coffee and tea production, distribution, and marketing
- Brand management and innovation
- Sustainability and corporate social responsibility
Company Website: JDE Peets
ASSUMPTION: JDE's size, industry, and history provide a stable and established environment for an internship, with ample opportunities for learning and growth.
📊 Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: The intern will report to the E-commerce manager within the E-business team.
Work Arrangement: On-site, full-time (40 hours per week)
Growth Opportunities:
- Learning and developing skills in content marketing, SEO, and digital marketing
- Gaining experience working in a large, international organization
- Potential full-time employment opportunities after the internship
ASSUMPTION: This internship offers valuable experience and growth opportunities, particularly for those interested in pursuing a career in marketing, content creation, or a related field.
🌍 Location & Work Environment
Office Type: Corporate office
Office Location(s): Utrecht, Netherlands
Geographic Context:
- Utrecht is a vibrant city in the center of the Netherlands, known for its historic architecture and lively cultural scene
- The office is located in a modern building with easy access to public transportation
- Utrecht offers a high quality of life, with numerous parks, museums, and recreational activities
Work Schedule: Monday to Friday, 9:00 AM to 5:00 PM (with a one-hour lunch break)
ASSUMPTION: The work environment is assumed to be professional, collaborative, and supportive, with a focus on learning and growth.
💼 Interview & Application Insights
Typical Process:
- Online application and assessment
- Phone or video screening
- In-person or video interview with the hiring manager
Key Assessment Areas:
- Writing skills and creativity
- Language proficiency (Dutch and English)
- Cultural fit and passion for coffee
- Problem-solving skills and proactivity
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Showcase your creativity and passion for content marketing in your application materials
- Prepare for interview questions related to your writing skills, language proficiency, and cultural fit
ATS Keywords: Content marketing, copywriting, SEO, digital marketing, teamwork, proactivity, creativity, communication, entrepreneurial spirit, language proficiency
ASSUMPTION: The application process is assumed to be competitive, with a focus on assessing writing skills, language proficiency, and cultural fit.
🛠️ Tools & Technologies
- Content management systems (e.g., WordPress, Drupal)
- SEO tools (e.g., Google Search Console, SEMrush, Ahrefs)
- Marketing automation tools (e.g., HubSpot, Marketo)
ASSUMPTION: The specific tools and technologies used will depend on JDE's internal systems and the intern's assigned projects.
👔 Cultural Fit Considerations
Company Values:
- Passion for coffee and tea
- Entrepreneurial spirit
- Collaboration and teamwork
- Innovation and continuous improvement
Work Style:
- Proactive and entrepreneurial
- Collaborative and team-oriented
- Adaptable and open to learning
Self-Assessment Questions:
- Do you have a strong passion for coffee and an interest in the JDE world?
- Are you a proactive and entrepreneurial individual who takes initiative and seeks opportunities?
- Do you thrive in a collaborative environment and enjoy working as part of a team?
ASSUMPTION: JDE values a strong cultural fit, with an emphasis on passion for coffee, proactivity, collaboration, and innovation.
⚠️ Potential Challenges
- Meeting the high standards and expectations of a large, international organization
- Balancing multiple responsibilities and priorities in a fast-paced environment
- Adapting to a new work environment and team dynamics
- Managing the demands of a full-time internship while pursuing a degree
ASSUMPTION: These challenges are common to many internships and can be overcome with strong communication, time management, and adaptability skills.
📈 Similar Roles Comparison
- This role is unique in its focus on content marketing and copywriting within the E-business team of a large coffee and tea company
- Similar roles might include content marketing internships or entry-level content marketing positions in other industries
- Career progression might include roles such as content marketing specialist, digital marketing specialist, or marketing manager
ASSUMPTION: This role offers a unique opportunity to gain experience in content marketing within the coffee and tea industry, with potential career progression in marketing or a related field.
📝 Sample Projects
- Developing and implementing a content marketing strategy for a new product launch
- Conducting keyword research and on-page SEO optimization for JDE's website
- Creating and maintaining a content calendar for JDE's social media channels
ASSUMPTION: These sample projects are based on typical content marketing tasks and may vary depending on the intern's specific role and responsibilities.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader marketing and E-business strategies of JDE?
- What opportunities are there for learning and professional development during this internship?
- How does JDE support work-life balance for its interns?
- What are the next steps for potential full-time employment after the internship?
ASSUMPTION: These interview questions are designed to gain insight into the role's priorities, fit within the organization, and opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the JDE careers portal
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for the online assessment and interview process
- Follow up with the hiring manager, Julia Kogels, after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
