Stagiaire Marketing (F/H)

📌 Core Information

🔹 Job Title: Stagiaire Marketing (F/H)

🔹 Company: Tarkett

🔹 Location: France, Paris La Défense

🔹 Job Type: Internship

🔹 Category: Marketing

🔹 Date Posted: 2025-05-13

🔹 Experience Level: Entry Level

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Contributing to the improvement of the Tarkett website's performance
• Ensuring the coherence and quality of information on the website
• Participating in competitive analysis and benchmarking projects
• Working in a dynamic and international environment

ASSUMPTION: This role is ideal for students seeking practical experience in marketing and a chance to make a real impact on a global company's digital presence.

📋 Key Responsibilities

✅ Analyze and evaluate the current structure of the Tarkett website to identify areas for improvement

✅ Propose recommendations to optimize the content and ergonomics of the site

✅ Conduct a benchmark analysis of competitors' tools and websites, and create synthetic reports

✅ Collaborate with various stakeholders to ensure the accuracy and completeness of information across different channels

✅ Implement a system for monitoring market trends and competitors' activities

✅ Prepare reports on market trends and new opportunities

ASSUMPTION: The successful candidate will have strong analytical skills, be organized, and able to work independently.

🎯 Required Qualifications

Education: Currently pursuing a Master's degree in Marketing, Business, or a related field

Experience: Previous experience in a business setting (internship, part-time job, etc.)

Required Skills:

• Strong analytical skills
• Excellent organizational skills
• Proficient in Microsoft Office, particularly Excel
• Strong communication and writing skills
• Ability to work in a team and autonomously

Preferred Skills:

• Fluency in multiple languages
• Experience with SEO and web analytics tools

ASSUMPTION: Candidates with a strong academic record and relevant coursework will be given preference.

💰 Compensation & Benefits

Salary Range: Stipend (€1,500 per month, estimated based on industry standards for marketing internships in France)

Benefits:

• Objective Bonus
• 1 Day Remote Work
• 5 Days Authorized Absences
• 75% Transportation Cost Coverage
• Meal Voucher

Working Hours: 35 hours per week

ASSUMPTION: The salary range is an estimate based on industry standards for marketing internships in France. The actual salary may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Tarkett operates in the wholesale building materials industry, focusing on sustainable flooring and sports surface solutions.

Company Size: Tarkett is a large company with over 10,000 employees worldwide. This size offers interns the opportunity to work on significant projects and gain exposure to various aspects of the business.

Founded: Tarkett was founded in 1886 and has since grown into a global leader in its industry.

Company Description:

• Tarkett is a worldwide leader in innovative and sustainable flooring and sports surface solutions
• The company creates and manufactures solutions for various sectors, including hospitals, schools, housing, hotels, offices, stores, and sports fields
• Tarkett is committed to circular economy and sustainability, in line with its Tarkett Human‐Conscious Design® approach

Company Specialties:

• Vinyl flooring
• Linoleum flooring
• Carpet flooring
• Rubber flooring
• Wood and laminate flooring
• Synthetic turf
• And athletic tracks

Company Website: http://www.tarkett-group.com

ASSUMPTION: Tarkett's commitment to sustainability and innovation makes it an attractive company for environmentally conscious candidates.

📊 Role Analysis

Career Level: This internship is an entry-level position, ideal for students seeking to gain practical experience in marketing.

Reporting Structure: The intern will report directly to the Category Manager and collaborate with various stakeholders within the Marketing department.

Work Arrangement: This is an on-site internship, with the possibility of one day of remote work per week.

Growth Opportunities:

• Exposure to international projects and teams
• Potential full-time employment after the internship, depending on performance
• Opportunities to work on high-impact projects and gain valuable experience

ASSUMPTION: Interns who demonstrate strong performance may be offered full-time positions within the company.

🌍 Location & Work Environment

Office Type: Modern, multi-national corporate office

Office Location(s): 1, Terrasse Bellini - Tour Initiale, Paris La Défense, 92919, FR

Geographic Context:

• Paris La Défense is a major business district in France, offering a dynamic and international work environment
• The office is easily accessible by public transportation
• The area offers numerous amenities, including restaurants, shops, and parks

Work Schedule: Monday to Friday, 9:00 AM to 5:30 PM, with a 30-minute lunch break

ASSUMPTION: The work environment is multicultural and dynamic, offering interns the opportunity to learn from diverse perspectives.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the Talent Acquisition Specialist
• In-person or video interview with the Category Manager and a Chef de Marché

Key Assessment Areas:

• Analytical skills
• Communication and writing skills
• Cultural fit with the company and team
• Motivation and enthusiasm for the role and the company

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare for behavioral and situational interview questions
• Research the company and the role to demonstrate your interest and understanding

ATS Keywords: Marketing, Analysis, Organization, Teamwork, Proactivity, Communication, Research, Benchmarking, Reporting, Attention to Detail, Information Management, Problem Solving, Adaptability, Creativity, Technical Skills, Sustainability

ASSUMPTION: The application process may vary depending on the specific needs of the department and the candidate pool.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Google Workspace (Gmail, Google Drive, Google Docs)
• SEO and web analytics tools (if applicable)

ASSUMPTION: The specific tools and technologies used may vary depending on the projects assigned to the intern.

👔 Cultural Fit Considerations

Company Values:

• Collaboration
• Creativity
• Commitment
• Caring

Work Style:

• Dynamic and international work environment
• Opportunities for collaboration and learning from diverse perspectives
• Focus on innovation and sustainability

Self-Assessment Questions:

• Do you thrive in a dynamic and international work environment?
• Are you committed to learning and growing professionally?
• Do you share Tarkett's values and passion for sustainability?

ASSUMPTION: Successful candidates will demonstrate a strong cultural fit with Tarkett's values and work style.

⚠️ Potential Challenges

• The role may require working on multiple projects simultaneously, demanding strong organizational skills
• The work environment is fast-paced and dynamic, which may be challenging for candidates who prefer a slower pace
• The role may require occasional weekend or evening work to meet project deadlines
• The role is based in Paris La Défense, which may present challenges for candidates who prefer a quieter, less urban work environment

ASSUMPTION: Successful candidates will be able to adapt to the fast-paced work environment and manage their time effectively to meet project deadlines.

📈 Similar Roles Comparison

• This role is unique to Tarkett, as it focuses on the improvement of the company's website and digital presence
• Similar roles in other companies may focus on different aspects of marketing, such as brand management, advertising, or social media marketing
• This role offers a unique opportunity to gain experience in digital marketing and website optimization

ASSUMPTION: Candidates should research similar roles in other companies to better understand the unique aspects of this role at Tarkett.

📝 Sample Projects

• Conducting a comprehensive analysis of the Tarkett website to identify areas for improvement and optimization
• Creating a benchmark report comparing Tarkett's website to competitors' websites, highlighting best practices and opportunities for improvement
• Developing a system for monitoring market trends and competitors' activities, and creating regular reports on these trends

ASSUMPTION: These sample projects are intended to illustrate the types of tasks the intern may be responsible for, but the actual projects may vary depending on the department's needs and the intern's skills and interests.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy for Tarkett?
• What opportunities are there for professional development and growth within the company?
• How does Tarkett support work-life balance for its employees?
• What is the typical career path for someone in this role?

ASSUMPTION: These questions are intended to help candidates better understand the role, the company, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link: https://tarkett.wd3.myworkdayjobs.com/Tarkett_Careers/job/France-Paris-La-Defense/Stagiaire-Marketing--F-H-_R2025050061
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare for behavioral and situational interview questions
• Research the company and the role to demonstrate your interest and understanding
• Follow up with the hiring manager one week after submitting your application to confirm receipt and inquire about the next steps in the process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.