📌 Core Information
🔹 Job Title: Step In Social Media
🔹 Company: Swisscom
🔹 Location: Bern, Switzerland (Remote OK)
🔹 Job Type: Full-Time
🔹 Category: Marketing & Communications
🔹 Date Posted: June 26, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: Remote (Switzerland only)
🚀 Job Overview
Key aspects of this role include:
- Creative content creation and management for Swisscom's social media channels
- Collaboration with internal departments and external agencies for campaign development and realization
- Community management and engagement on Swisscom's social media platforms
- Content extension of Swisscom's sponsorship activities, such as music, football, and film events
- Development of innovative strategies to engage a young target audience and strengthen brand loyalty
- Work on diverse themes like network marketing, sustainability, digital entertainment, edutainment, and pop culture
ASSUMPTION: This role requires a high level of creativity, adaptability, and understanding of social media trends to succeed.
📋 Key Responsibilities
✅ Independently conceptualize and implement content for Swisscom's social media channels
✅ Collaborate with internal departments and external agencies to develop and realize campaigns
✅ Actively manage and engage with Swisscom's social media community
✅ Extend content related to Swisscom's sponsorship activities
✅ Develop innovative strategies to engage a young target audience and strengthen brand loyalty
✅ Work on diverse themes, such as network marketing, sustainability, digital entertainment, edutainment, and pop culture
ASSUMPTION: This role may require occasional on-camera appearances, depending on the specific projects and campaigns.
🎯 Required Qualifications
Education: Bachelor's or Master's degree in Multimedia Production/Marketing or equivalent, completed no more than 1 year ago
Experience: Relevant work experience in social media management, preferably with a focus on Instagram, Facebook, TikTok, and YouTube
Required Skills:
- Excellent understanding of social media trends and platforms
- Proficient in Adobe software (Film and Photo)
- Strong understanding of user needs, dialog, and copywriting for post texts
- Creative, conceptual thinking, and team-oriented work style
- Fluency in German, French, or English
Preferred Skills:
- Experience working with social media analytics tools
- Knowledge of Swisscom's products and services
- Interest in and understanding of the telecommunications industry
ASSUMPTION: While not explicitly stated, having a strong portfolio showcasing relevant social media projects and campaigns would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: CHF 50,000 - 65,000 per year (AI-estimated, based on market research for entry-level marketing roles in Switzerland)
Benefits:
- Flexible working hours
- Pleasant work environment
- Financial benefits
- Career development opportunities
Working Hours: Full-time (40 hours/week), with flexible working hours
ASSUMPTION: The salary range is an estimate based on market research for entry-level marketing roles in Switzerland. Actual salary may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Swisscom is a leading telecommunications company in Switzerland, offering a wide range of products and services, including fixed-line and mobile communications, internet access, and digital entertainment.
Company Size: Swisscom is a large company with over 10,000 employees, providing ample opportunities for growth and collaboration.
Founded: Swisscom was founded in 1998 and has since grown to become the largest telecommunications provider in Switzerland.
Company Description:
- Swisscom is committed to providing top-quality services and groundbreaking innovations
- The company aims to connect people and the environment through its products and services
- Swisscom fosters a culture of trust, commitment, and curiosity among its employees
Company Specialties:
- Telecommunications
- IT services and consulting
- Entertainment
- Mobile and internet services
- Fiber optics and 5G networks
- Innovation and digitalization
- Cloud and security services
- Gaming and streaming
- Sports and event sponsorships
- Sustainability and environmental initiatives
Company Website: swisscom.ch
ASSUMPTION: Swisscom's large size and diverse range of products and services offer numerous opportunities for career growth and development within the company.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for recent graduates looking to gain experience in social media management and marketing.
Reporting Structure: The Step In Social Media role reports directly to the Talent Acquisition Manager, Sabine Schneuwly.
Work Arrangement: This role offers flexible working hours and the opportunity to work remotely from anywhere in Switzerland.
Growth Opportunities:
- Gain valuable experience in social media management and marketing
- Work on diverse projects and campaigns, allowing for skill development and growth
- Potential for full-time employment after the completion of the internship
ASSUMPTION: While this role is an internship, there is potential for growth and full-time employment within Swisscom, depending on the candidate's performance and the company's needs.
🌍 Location & Work Environment
Office Type: Swisscom offers both on-site and remote work options, with offices located in Bern and other cities across Switzerland.
Office Location(s): Genfergasse 14, 3011 Bern, Switzerland
Geographic Context:
- Bern is the capital city of Switzerland and offers a high quality of life, with a rich cultural scene and numerous outdoor activities
- The city is well-connected by public transportation, making it easy to commute to work
- Bern is home to several international organizations and companies, providing ample opportunities for networking and professional growth
Work Schedule: Full-time (40 hours/week), with flexible working hours
ASSUMPTION: While the job listing does not specify the expected work schedule, it is likely that the role will require occasional evening and weekend work, depending on the specific projects and campaigns.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Creativity and innovation in social media content creation
- Understanding of social media trends and platforms
- Collaboration and teamwork skills
- Adaptability and willingness to learn
Application Tips:
- Tailor your resume and cover letter to highlight your relevant social media experience and skills
- Include a portfolio showcasing your social media projects and campaigns
- Prepare for interview questions related to your understanding of social media trends, creativity, and teamwork
- Research Swisscom's products and services to demonstrate your interest in and understanding of the company
ATS Keywords: Social Media, Content Creation, Community Management, Adobe Software, Copywriting, Creative Thinking, Teamwork, Trend Awareness
ASSUMPTION: The application process may involve assessments or challenges related to social media content creation and management.
🛠️ Tools & Technologies
- Adobe Creative Suite (Film and Photo)
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite Insights)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
ASSUMPTION: The specific tools and technologies used may vary depending on the projects and campaigns the candidate works on.
👔 Cultural Fit Considerations
Company Values:
- Trustworthy
- Committed
- Curious
Work Style:
- Agile and collaborative
- Focused on innovation and continuous improvement
- Committed to sustainability and environmental responsibility
Self-Assessment Questions:
- Do you share Swisscom's values of trustworthiness, commitment, and curiosity?
- Are you comfortable working in a collaborative, agile environment focused on innovation and continuous improvement?
- Do you have a strong commitment to sustainability and environmental responsibility?
ASSUMPTION: Swisscom values candidates who are passionate about their work, committed to continuous learning, and aligned with the company's values and work style.
⚠️ Potential Challenges
- The fast-paced nature of social media may require quick turnaround times and adaptability
- Working with multiple internal departments and external agencies may present coordination and communication challenges
- The role may require occasional on-camera appearances, which may be uncomfortable for some candidates
- Balancing multiple projects and campaigns may present time management and prioritization challenges
ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and learning in the role.
📈 Similar Roles Comparison
- Unlike other social media roles, this position focuses specifically on Swisscom's social media channels and campaigns
- This role offers the opportunity to work on diverse themes, such as network marketing, sustainability, digital entertainment, edutainment, and pop culture
- Compared to other entry-level marketing roles, this position offers a unique opportunity to gain experience in social media management and marketing within a large telecommunications company
ASSUMPTION: While this role shares similarities with other social media and marketing positions, its focus on Swisscom's products and services and diverse themes sets it apart.
📝 Sample Projects
- Developing and executing a social media campaign to promote Swisscom's 5G network launch
- Creating engaging content for Swisscom's sponsorship activities, such as music, football, and film events
- Analyzing social media performance metrics to identify trends and optimize content strategy
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities the candidate may encounter in this role, but the specific projects may vary depending on the company's needs and the candidate's skills.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role collaborate with other departments and external agencies to develop and execute social media campaigns?
- What opportunities are there for growth and development within Swisscom after the completion of the internship?
- How does Swisscom support work-life balance for its employees?
- What are the most rewarding and challenging aspects of working in social media for Swisscom?
ASSUMPTION: These interview questions are intended to help the candidate better understand the role, the company, and the opportunities for growth and development. The specific questions may vary depending on the candidate's interests and the company's needs.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Swisscom job portal
- Tailor your resume and cover letter to highlight your relevant social media experience and skills
- Prepare a portfolio showcasing your social media projects and campaigns
- Research Swisscom's products and services to demonstrate your interest in and understanding of the company
- Follow up with the hiring manager, Sabine Schneuwly, one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
