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Strategic Marketing Manager - Protein Science

Nuclera
Full-time
Remote
Worldwide
πŸ’‘ Marketing Strategy & Planning

πŸ“Œ Core Information

πŸ”Ή Job Title: Strategic Marketing Manager - Protein Science

πŸ”Ή Company: Nuclera

πŸ”Ή Location: Cambridge, Cambridgeshire, United Kingdom

πŸ”Ή Job Type: Full-time, On-site (Remote-friendly)

πŸ”Ή Category: Biotechnology Research

πŸ”Ή Date Posted: July 1, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Hybrid (On-site with remote flexibility)

πŸš€ Job Overview

Key aspects of this role include:

  • Leading integrated marketing campaigns with a focus on Account-Based Marketing (ABM) to drive demand in key accounts
  • Serving as the central campaign project manager, coordinating timelines, stakeholders, assets, and deliverables
  • Aligning cross-functional contributors to campaign objectives and milestones
  • Developing strategic messaging across various channels and maintaining consistent brand voice
  • Managing external PR agency relationships and supporting press release development
  • Defining and tracking KPIs for all campaigns, using data to optimize account targeting, content performance, and engagement paths

ASSUMPTION: This role requires a high level of organization, strategic thinking, and cross-functional collaboration. A strong background in marketing communications, campaign management, or integrated marketing is essential for success in this position.

πŸ“‹ Key Responsibilities

βœ… Campaign Strategy & Execution: Translate business goals into campaign briefs and messaging frameworks, serve as the central campaign project manager, and align cross-functional contributors to campaign objectives and milestones.

βœ… Messaging & Content Alignment: Develop strategic messaging across various channels, own and maintain consistent brand voice, and collaborate with the Technical Marketing Manager to refine positioning of scientific or technical topics.

βœ… PR & Communications Oversight: Manage the relationship with the external PR agency, ensure alignment on strategy, messaging, and approvals, support press release development, media opportunities, and spokesperson prep, and draft or review key communications assets as needed.

βœ… Campaign Measurement & Optimization: Define and track KPIs for all campaigns, leverage data to optimize account targeting, content performance, and engagement paths, and lead post-campaign retrospectives to share results and optimize future programs.

ASSUMPTION: This role involves a high degree of multitasking, stakeholder management, and data-driven decision making. Strong project management skills and a keen eye for detail are crucial for success in this position.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 5+ years of experience in marketing communications, campaign management, or integrated marketing

Required Skills:

  • Proven ability to plan and execute ABM campaigns across multiple channels
  • Strong campaign planning, stakeholder coordination, and project tracking skills
  • Confident writing and reviewing content with an eye for clarity, tone, and effectiveness
  • Experience working within the life sciences industry and ideally in protein space
  • Data-literate with a love for using results to improve future campaigns
  • Agency management experience (PR, creative, or both)

Preferred Skills:

  • Prior work in high-growth startup settings

ASSUMPTION: Candidates with a strong background in marketing communications and campaign management, particularly within the life sciences industry, will be well-suited for this role. A proven track record of driving demand through ABM campaigns is highly desirable.

πŸ’° Compensation & Benefits

Salary Range: Β£55,000 - Β£70,000 per annum (Based on industry standards for a Strategic Marketing Manager role in Cambridge, UK)

Benefits:

  • Company bonus scheme of 5%
  • Share option incentive scheme
  • Life insurance
  • Private medical insurance and cash plan
  • 25 days' annual leave + Bank Holidays
  • Enhanced employer's pension contributions
  • Enhanced maternity and paternity leave
  • Investment in professional development and learning
  • Fresh fruit, tea, coffee, and snacks in the office
  • Organised summer events for staff

Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM with flexibility for remote work

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Strategic Marketing Manager role in Cambridge, UK. Actual compensation may vary based on experience, skills, and other factors.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Nuclera operates in the biotechnology research industry, focusing on protein production, synthesis, and optimization. The company aims to better human health by making proteins accessible to researchers.

Company Size: Nuclera has 51-200 employees, providing a mid-sized company environment with opportunities for growth and impact.

Founded: Nuclera was founded in 2013 by PhD students at the University of Cambridge.

Company Description:

  • Nuclera's mission is to better human health by making proteins accessible to researchers.
  • The company's eProtein Discoveryβ„’ system automates construct screening for the best soluble expression and purification yields of different proteins in under 24 hours.
  • Nuclera has a presence in Cambridge, UK and Boston, MA, employing over 100 employees.

Company Specialties:

  • Protein production
  • Protein synthesis
  • Protein optimization

Company Website: http://www.nuclera.com

ASSUMPTION: Nuclera's focus on protein accessibility and rapid protein expression makes it an innovative player in the biotechnology research industry. The company's mid-sized employee count offers opportunities for growth and impact in a dynamic environment.

πŸ“Š Role Analysis

Career Level: This role is at the manager level, requiring strategic thinking, cross-functional collaboration, and project management skills.

Reporting Structure: The Strategic Marketing Manager reports directly to the VP of Marketing and works closely with demand generation, digital, technical marketing, product, and external partners.

Work Arrangement: This role is hybrid, with a mix of on-site and remote work. Nuclera offers flexibility for remote work, with an expectation of being on-site for key meetings and events.

Growth Opportunities:

  • As Nuclera continues to grow, there may be opportunities for the Strategic Marketing Manager to expand their team or take on additional responsibilities.
  • The company's focus on innovation and rapid growth provides ample opportunities for professional development and career advancement.

ASSUMPTION: This role offers a unique opportunity to drive marketing strategy and execution in a dynamic, growing biotech company. The Strategic Marketing Manager will play a critical role in driving demand and supporting Nuclera's mission to make proteins accessible to researchers.

🌍 Location & Work Environment

Office Type: Nuclera's Cambridge office is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): One Vision Park, Chivers Way, Histon, Cambridge, Cambridgeshire CB24 9LF, GB

Geographic Context:

  • Cambridge is a thriving city with a strong biotech and tech industry, offering a vibrant and dynamic work environment.
  • The city is known for its rich history, beautiful architecture, and excellent educational institutions.
  • Cambridge is well-connected by public transportation, with easy access to London and other major cities.

Work Schedule: Nuclera operates on a standard business hours schedule, Monday to Friday, with flexibility for remote work.

ASSUMPTION: Nuclera's Cambridge office provides a modern, collaborative work environment that supports innovation and creativity. The city of Cambridge offers a vibrant and dynamic setting for professionals in the biotech and tech industries.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR team
  • In-depth interview with the hiring manager and relevant team members
  • Final interview with the VP of Marketing

Key Assessment Areas:

  • Strategic thinking and campaign planning
  • Cross-functional collaboration and stakeholder management
  • Data-driven decision making and campaign optimization
  • Cultural fit and alignment with Nuclera's mission and values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience in marketing communications, campaign management, and ABM.
  • Be prepared to discuss your approach to strategic planning, campaign execution, and data-driven optimization.
  • Demonstrate your understanding of Nuclera's mission and the protein science industry.

ATS Keywords: Account-Based Marketing, ABM, Campaign Management, Marketing Communications, Strategic Planning, Data-Driven Optimization, Life Sciences, Protein Science, Agency Management, Cross-Functional Collaboration

ASSUMPTION: Nuclera's interview process is designed to assess candidates' strategic thinking, campaign planning, and cross-functional collaboration skills. A strong understanding of the protein science industry and Nuclera's mission is essential for success in this role.

πŸ› οΈ Tools & Technologies

  • Marketing automation platforms (e.g., Marketo, Pardot)
  • CRM software (e.g., Salesforce, HubSpot)
  • Project management tools (e.g., Asana, Trello)
  • Design and content creation tools (e.g., Adobe Creative Suite, Canva)
  • Data analysis and visualization tools (e.g., Tableau, Power BI)

ASSUMPTION: The Strategic Marketing Manager will be expected to have experience with marketing automation platforms, CRM software, and project management tools. Familiarity with design and content creation tools, as well as data analysis and visualization tools, is also beneficial for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Integrity
  • Excellence
  • Impact

Work Style:

  • Dynamic and fast-paced
  • Collaborative and cross-functional
  • Data-driven and results-oriented
  • Adaptable and responsive to change

Self-Assessment Questions:

  • Do you thrive in a dynamic, fast-paced environment and enjoy working collaboratively across functions?
  • Are you comfortable using data to drive decision-making and optimize campaigns?
  • Do you share Nuclera's commitment to innovation, collaboration, and making a meaningful impact in the protein science industry?

ASSUMPTION: Nuclera values innovation, collaboration, integrity, excellence, and impact. Candidates who align with these values and thrive in a dynamic, data-driven, and collaborative work environment will be well-suited for this role.

⚠️ Potential Challenges

  • The Strategic Marketing Manager must be able to balance multiple projects and priorities, requiring strong organizational skills and time management.
  • This role involves working with external agencies and partners, necessitating strong communication and stakeholder management skills.
  • The Strategic Marketing Manager must be comfortable using data to drive decision-making and optimize campaigns, requiring a strong analytical mindset.
  • As Nuclera continues to grow and evolve, the Strategic Marketing Manager must be adaptable and responsive to change.

ASSUMPTION: The Strategic Marketing Manager must be able to balance multiple projects and priorities, work effectively with external agencies and partners, and use data to drive decision-making and optimize campaigns. Adaptability and responsiveness to change are also crucial for success in this role.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this position has a strong focus on Account-Based Marketing (ABM) and driving demand in key target accounts.
  • While the Strategic Marketing Manager role is similar to other marketing management positions, Nuclera's focus on protein science and rapid protein expression sets it apart from other biotech companies.
  • This role offers the opportunity to drive marketing strategy and execution in a dynamic, growing biotech company, with ample opportunities for professional development and career advancement.

ASSUMPTION: The Strategic Marketing Manager role at Nuclera is unique in its focus on ABM and driving demand in key target accounts within the protein science industry. This position offers a dynamic and challenging environment for marketing professionals seeking to make a meaningful impact in a growing biotech company.

πŸ“ Sample Projects

  • Developing and executing an ABM campaign to drive demand in a key target account, resulting in a significant increase in qualified leads and opportunities.
  • Collaborating with the technical marketing team to refine the positioning of a new protein expression platform, leading to improved market adoption and customer satisfaction.
  • Optimizing campaign performance through data analysis and A/B testing, resulting in a 20% increase in engagement and a 15% increase in conversion rates.

ASSUMPTION: These sample projects illustrate the Strategic Marketing Manager's role in driving demand through ABM campaigns, collaborating with cross-functional teams to refine positioning, and using data to optimize campaign performance. Success in this role requires a strong understanding of the protein science industry and Nuclera's mission.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within the broader marketing organization?
  • How does Nuclera support the professional development and growth of its marketing team members?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Nuclera measure the success of its ABM campaigns, and what are the key KPIs for this role?
  • What is the company's approach to work-life balance, and how does this role support that?

ASSUMPTION: These interview questions are designed to assess Nuclera's team structure, professional development opportunities, key priorities, performance metrics, and work-life balance. Asking these questions will help candidates better understand the role and the company's culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience in marketing communications, campaign management, and ABM.
  • Prepare for your interview by researching Nuclera's mission, values, and the protein science industry.
  • Be ready to discuss your approach to strategic planning, campaign execution, and data-driven optimization.
  • Follow up with the hiring manager one week after your interview to express your continued interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.