📌 Core Information
🔹 Job Title: Strategic Marketing Specialist
🔹 Company: Amdaris
🔹 Location: Bucharest, Romania
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: July 2, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting strategic marketing initiatives across EMEA
- Executing marketing campaigns and ensuring timely delivery
- Collaborating cross-functionally with sales, product, and other departments
- Conducting market research and analyzing trends to inform strategies
ASSUMPTION: This role requires a strong understanding of the EMEA market and experience working in a cross-functional environment.
📋 Key Responsibilities
✅ Support Strategic Marketing Initiatives: Assist the Senior Marketing Manager in developing and executing marketing plans that align with business objectives.
✅ Campaign Execution: Coordinate and implement marketing campaigns, ensuring timely delivery and alignment with overall marketing strategies.
✅ Cross-Functional Collaboration: Work closely with sales, product, and other relevant departments to ensure integrated marketing efforts.
✅ Market Analysis: Conduct market research and analyze trends to provide insights and recommendations for marketing strategies.
✅ Content Creation: Assist in creating marketing materials, including presentations, brochures, and digital content.
✅ Event Coordination: Support the planning and execution of marketing events, webinars, and trade shows.
✅ Performance Tracking: Monitor and report on the performance of marketing campaigns, using metrics such as ROI, lead generation, and customer engagement.
✅ Stakeholder Communication: Maintain strong communication channels with internal and external stakeholders to ensure alignment and effective collaboration.
ASSUMPTION: This role may require occasional travel to attend events or meet with stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or related field or equivalent work experience
Experience: Proven experience in strategic marketing roles, with a focus on EMEA markets
Required Skills:
- Strategic thinking and planning
- Campaign management and execution
- Cross-functional collaboration and communication
- Market research and analysis
- Content creation and design
- Event coordination and planning
- Performance tracking and reporting
- Stakeholder management
Preferred Skills:
- Fluency in multiple languages (especially local languages in EMEA markets)
- Experience with marketing automation tools
- Knowledge of the software development industry
ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and marketing-specific software is likely required.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Marketing Specialist role in Bucharest, the estimated salary range is 15,000 - 25,000 RON per month (gross).
Benefits:
- Health insurance
- Retirement plan
- Flexible working hours
- Professional development opportunities
Working Hours: Full-time, 40 hours per week, with flexibility for occasional overtime or remote work as needed.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development
Company Size: 501-1,000 employees
Founded: 2009
Company Description:
- Amdaris delivers innovative software development, product design, digital transformation, application support, and consultancy services
- They operate from their UK headquarters and Eastern Europe delivery centers in Moldova, Romania, Ukraine, and Bulgaria
- Amdaris works with a wide variety of businesses across diverse sectors, delivering both innovative and business-critical projects
Company Specialties:
- Extended teams
- Agile development
- IT consultancy
- Software and database design
- .NET/C#, MVC, WCF
- Development, integration, ongoing ALM
- Offshore, UX design, UI Design
- Managed Services
- Machine Learning, AI, Artificial Intelligence
- Digital Transformation
Company Website: http://www.amdaris.com
ASSUMPTION: Amdaris' focus on Eastern Europe delivery centers may result in a strong preference for candidates with local market knowledge and language skills.
📊 Role Analysis
Career Level: Mid-level marketing professional
Reporting Structure: Reports to the Senior Manager Strategic Marketing
Work Arrangement: On-site, with occasional remote work or travel as needed
Growth Opportunities:
- Potential advancement to a senior marketing role within the company
- Expansion of responsibilities as the company grows and takes on new projects
- Opportunities to work on diverse projects across various industries
ASSUMPTION: Given Amdaris' growth trajectory, there may be opportunities for career progression within the company.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): Bucharest, Romania
Geographic Context:
- Bucharest is the capital and largest city of Romania, with a population of over 1.8 million
- The city offers a mix of historical and modern attractions, as well as a vibrant cultural scene
- Bucharest has a humid continental climate, with warm summers and cold winters
Work Schedule: Standard business hours, with flexibility for occasional overtime or remote work as needed
ASSUMPTION: While the role is on-site, Amdaris may offer flexible work arrangements, such as remote work or flexible hours, depending on the candidate's needs and the team's requirements.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the senior leadership team
Key Assessment Areas:
- Marketing strategy and planning
- Campaign management and execution
- Cross-functional collaboration and communication
- Market research and analysis
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience in strategic marketing roles, with a focus on EMEA markets
- Demonstrate strong leadership, communication, and analytical skills
- Tailor your resume and cover letter to emphasize your fit for the role and the company
- Prepare examples of successful marketing campaigns you've managed and the results you achieved
ATS Keywords: Strategic Marketing, Campaign Management, Cross-Functional Collaboration, Market Research, Marketing Specialist, EMEA, Bucharest
ASSUMPTION: Amdaris may use an Applicant Tracking System (ATS) to screen resumes, so including relevant keywords from the job description can help your application get noticed.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Marketing automation tools (e.g., HubSpot, Marketo, or similar)
- Project management software (e.g., Asana, Trello, or similar)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau, or similar)
ASSUMPTION: While not explicitly stated, proficiency in these tools is likely required for the role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Quality
- Collaboration
- Integrity
- Customer focus
Work Style:
- Fast-paced and dynamic environment
- Cross-functional collaboration and teamwork
- Focus on delivering high-quality results
- Opportunities for professional growth and development
Self-Assessment Questions:
- Do I have a strong understanding of the EMEA market and experience working in a cross-functional environment?
- Am I comfortable working in a fast-paced, dynamic environment and delivering high-quality results under tight deadlines?
- Do I thrive in a collaborative work environment and enjoy working with diverse teams?
ASSUMPTION: Amdaris places a strong emphasis on cultural fit and may use these self-assessment questions to guide their hiring process.
⚠️ Potential Challenges
- Managing multiple marketing campaigns simultaneously, requiring strong organizational skills and attention to detail
- Working with stakeholders across various departments and time zones, requiring strong communication and collaboration skills
- Keeping up with industry trends and best practices, requiring continuous learning and adaptation
- Occasional travel and remote work, which may disrupt personal routines and require flexibility
ASSUMPTION: These challenges are common in strategic marketing roles and can be overcome with strong skills, experience, and a proactive approach.
📈 Similar Roles Comparison
- Compared to other strategic marketing roles, this position may offer more focus on EMEA markets and cross-functional collaboration
- Amdaris' focus on software development and digital transformation may provide unique opportunities to work on innovative projects
- As a mid-sized company, Amdaris may offer more opportunities for career growth and advancement compared to larger enterprises
ASSUMPTION: While the core responsibilities of this role are similar to other strategic marketing positions, the specific context and opportunities may vary depending on the company and industry.
📝 Sample Projects
- Developing and executing a marketing campaign to launch a new software product in the EMEA region
- Conducting market research to identify trends and opportunities in the software development industry
- Collaborating with the sales team to create targeted marketing materials and campaigns to drive lead generation
ASSUMPTION: These sample projects are based on the job description and may vary depending on the specific needs and priorities of the company.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics, and how this role fits within the organization?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Amdaris support the professional development and growth of its employees?
- What are the biggest challenges facing the marketing department currently, and how can this role help address them?
- How does Amdaris approach work-life balance, and what resources are available to support employees' well-being?
ASSUMPTION: These questions are designed to help you better understand the role, the team, and the company culture, and to demonstrate your interest and engagement in the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of successful marketing campaigns you've managed and the results you achieved
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
