📌 Core Information
🔹 Job Title: Strategist, Marketing Science
🔹 Company: Power Digital
🔹 Location: Remote - Argentina, Brazil, Colombia, Mexico
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-17
🔹 Experience Level: Mid-Level (2-5 years)
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Developing and managing modern measurement strategies for marketing campaigns
- Analyzing large datasets to identify performance insights and opportunities
- Communicating findings effectively to executive-level points of contact
- Identifying opportunities to expand services and drive client retention
- Collaborating with cross-functional teams using Asana for task management
ASSUMPTION: This role requires a strong foundation in data analysis and reporting, as well as excellent communication skills. The ideal candidate will have experience using data science to guide marketing decisions and a creative, problem-solving mindset.
📋 Key Responsibilities
✅ Manage overall measurement strategy for a book of clients, including statistical modeling, experiment design, and customer analysis
✅ Utilize large amounts of data to identify meaningful performance insights or opportunities for improvement using R, SQL, and Python
✅ Present findings simply and eloquently, always leading to a “so what” and action
✅ Communicate effectively to executive-level points of contact
✅ Identify opportunities to expand services and maintain high client retention
✅ Consistently drive efficiencies within the current reporting and insights processes
✅ Employ AI technologies to enhance and optimize business processes
✅ Utilize and leverage Power Digital’s Nova ecosystem as it relates to your department
ASSUMPTION: This role involves a mix of strategic planning, data analysis, and client management. The ideal candidate will be comfortable working independently and as part of a team, with strong attention to detail and the ability to work under pressure.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business Administration, or a related field
Experience: 3+ years of experience in marketing analytics
Required Skills:
- Strong data visualization skills using Looker, Tableau, PowerBI, or Excel
- Proficiency in R or Python, and SQL
- Experience with ETL tools, such as Funnel.io and Fivetran
- Excellent communication and presentation skills
- Ability to work independently and as part of a team
- Strong attention to detail
- Self-motivated and able to work under pressure
Preferred Skills:
- Experience with digital data collection tools (GA4, Google Tag Manager, Adobe Analytics)
- Experience with ad platform reporting and data systems (3rd party pixels, product catalogs, and server-side tracking)
ASSUMPTION: While the required skills are essential for this role, the preferred skills would be a significant advantage for the ideal candidate.
💰 Compensation & Benefits
Salary Range: $70,000 - $110,000 per year (Based on industry standards for mid-level marketing analytics roles in Latin America)
Benefits:
- Health, dental, and vision insurance
- 401(k) matching
- Paid time off (vacation, sick, and holidays)
- Flexible work schedule
- Professional development opportunities
Working Hours: Full-time, with flexible hours and a remote-friendly work environment
ASSUMPTION: The salary range is an estimate based on industry standards for mid-level marketing analytics roles in Latin America. The benefits listed are typical for companies of Power Digital's size and industry.
📌 Applicant Insights
🔍 Company Context
Industry: Power Digital is a leading, privately held growth marketing firm helping brands ignite revenue and brand recognition. They specialize in various marketing services, including SEO, content marketing, paid media, and more.
Company Size: Power Digital has 501-1,000 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.
Founded: Power Digital was founded in 2012 and has since grown to become a prominent player in the growth marketing industry.
Company Description:
- Power Digital is a tech-enabled growth firm that combines marketing, consulting, and data intelligence to drive revenue and brand recognition for leading and emerging companies worldwide.
- Their proprietary technology, nova, analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A.
- Their dynamic team consists of consultative marketers, creatives, analysts, and technologists who challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.
Company Specialties:
- Search Engine Optimization (SEO)
- Pay Per Click (PPC)
- Branding and Creative Services
- Social Media
- Web Design and Development
- Display Advertising
- Content Marketing
- Conversion Rate Optimization (CRO)
- Public Relations
- Brand Strategy
- Partnerships
- Link Building
- Amazon Marketing
- B2B
- ecommerce
- Influencer
- PR
- Retail Marketing
- TikTok
- Integrated Marketing
- and Affiliate
Company Website: http://www.powerdigitalmarketing.com
ASSUMPTION: Power Digital's focus on technology and data-driven marketing strategies sets it apart in the industry. Their mid-sized company structure offers a balance between growth opportunities and a collaborative work environment.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement within the Marketing Science department and the company as a whole.
Reporting Structure: This role reports directly to the Marketing Science Manager and collaborates with cross-functional teams, including marketing strategists, analysts, and creatives.
Work Arrangement: This role is remote-friendly, with the option to work from one of Power Digital's offices in San Diego, New York, or Arlington if preferred.
Growth Opportunities:
- Advancement within the Marketing Science department, such as a promotion to Senior Strategist or Manager
- Expansion into other areas of the business, such as marketing strategy or account management
- Professional development opportunities, including training and workshops
ASSUMPTION: This role offers a clear path for career growth and development within Power Digital's Marketing Science department and the company at large.
🌍 Location & Work Environment
Office Type: Power Digital has offices in San Diego, New York, and Arlington, but this role is remote-friendly, allowing employees to work from any of these locations or remotely from Argentina, Brazil, Colombia, or Mexico.
Office Location(s): 2251 San Diego Ave, a250, San Diego, CA 92110, US; 407 Broome St, 6th floor, New York, NY 10013, US; 1201 Wilson Blvd, Ste 28-111, Arlington, VA 22209, US
Geographic Context:
- Argentina: Known for its vibrant culture, diverse landscapes, and strong economy, Argentina offers a unique work environment for remote employees.
- Brazil: As the largest country in South America, Brazil provides a dynamic business environment with a diverse range of industries and opportunities.
- Colombia: With a growing economy and a focus on innovation, Colombia offers a supportive environment for remote workers in the tech and marketing industries.
- Mexico: As the largest Spanish-speaking country in the Americas, Mexico provides a strategic location for businesses looking to expand their reach in the region.
Work Schedule: Full-time, with flexible hours and a remote-friendly work environment
ASSUMPTION: The remote-friendly work environment at Power Digital offers employees the flexibility to work from various locations in Latin America, providing a unique opportunity to experience different cultures and time zones while maintaining a healthy work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- Technical assessment or case study
- Final interview with the Marketing Science Manager and potential team members
- Background check and onboarding
Key Assessment Areas:
- Data analysis and visualization skills
- Communication and presentation skills
- Problem-solving abilities
- Cultural fit with Power Digital's values and work environment
Application Tips:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Include specific examples of your data analysis and communication skills in your application materials
- Prepare for the technical assessment or case study by brushing up on your R, SQL, and Python skills
- Research Power Digital's company culture and values to demonstrate your cultural fit during the interview
ATS Keywords: Marketing Science, Strategist, Data Analysis, R, SQL, Python, Looker, Tableau, PowerBI, ETL, Client Retention, Statistical Modeling, Experiment Design, Customer Analysis, Attribution-Based Measurement
ASSUMPTION: The application process at Power Digital is designed to assess the candidate's technical skills, communication abilities, and cultural fit with the company's values and work environment.
🛠️ Tools & Technologies
- R and Python for data analysis and modeling
- SQL for database management
- Looker, Tableau, or PowerBI for data visualization
- ETL tools, such as Funnel.io and Fivetran, for data integration
- Asana for task management and collaboration
- Power Digital's proprietary technology, nova, for data analysis and investment planning
ASSUMPTION: The tools and technologies listed are essential for the day-to-day responsibilities of this role. Familiarity with these tools and a willingness to learn new ones are crucial for success in this position.
👔 Cultural Fit Considerations
Company Values:
- Data-driven decision making
- Continuous learning and improvement
- Collaboration and teamwork
- Integrity and transparency
- Grit and perseverance
Work Style:
- Remote-friendly and flexible work environment
- Fast-paced and dynamic team culture
- Focus on results and performance
- Strong emphasis on communication and collaboration
- Encouragement of creativity and innovation
Self-Assessment Questions:
- Do you have advanced proficiency in spoken and written English?
- Are you comfortable working remotely and managing your time effectively?
- Do you thrive in a fast-paced, dynamic team environment?
- Are you able to communicate effectively with executive-level points of contact?
- Do you have experience using data science to guide marketing decisions?
ASSUMPTION: Power Digital values employees who are comfortable working remotely, have strong communication skills, and are able to thrive in a fast-paced, dynamic team environment. A strong cultural fit with the company's values and work style is essential for success in this role.
⚠️ Potential Challenges
- Managing multiple client accounts and prioritizing workloads effectively
- Keeping up with the latest trends and best practices in marketing science and data analysis
- Balancing the need for in-depth analysis with the requirement for timely insights and decision-making
- Communicating complex data insights and recommendations to non-technical stakeholders
ASSUMPTION: The potential challenges listed are common to roles in marketing science and data analysis. Successful candidates will be able to manage their time effectively, stay up-to-date with industry trends, and communicate complex data insights clearly and concisely.
📈 Similar Roles Comparison
- This role is unique in its focus on statistical modeling, experiment design, and customer analysis for marketing campaigns
- Similar roles in marketing science and data analysis may have a broader focus on market research or customer segmentation
- Career progression in this role may lead to opportunities in marketing strategy, account management, or data science
ASSUMPTION: While this role shares similarities with other marketing science and data analysis positions, its unique focus on statistical modeling, experiment design, and customer analysis sets it apart in the industry.
📝 Sample Projects
- Developing a statistical model to predict customer lifetime value for a major e-commerce client
- Designing and executing an A/B test to optimize the conversion rate of a high-traffic landing page
- Analyzing customer data to identify segments with high potential for customer retention and upselling
ASSUMPTION: The sample projects listed are representative of the types of initiatives a Marketing Science Strategist might work on at Power Digital. Successful candidates will have experience with similar projects or be able to demonstrate transferable skills in data analysis and marketing strategy.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Marketing Science department?
- How does Power Digital support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Power Digital approach work-life balance and employee well-being?
- What are the most important qualities and skills you're looking for in a candidate for this role?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the company culture and work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for the technical assessment or case study by brushing up on your R, SQL, and Python skills
- Research Power Digital's company culture and values to demonstrate your cultural fit during the interview
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
