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Student Worker - Marketing – Student Website Specialist (NFWS)

Grand Canyon Education
Full-time
On-site
Phoenix, Arizona, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Student Worker - Marketing – Student Website Specialist (NFWS)

πŸ”Ή Company: Grand Canyon Education

πŸ”Ή Location: Phoenix, Arizona, United States

πŸ”Ή Job Type: Part-Time, Remote

πŸ”Ή Category: Marketing, Student Worker

πŸ”Ή Date Posted: April 7, 2025

πŸ”Ή Experience Level: Entry-Level (0-2 years)

πŸ”Ή Remote Status: Remote Solely

πŸš€ Job Overview

Key aspects of this role include:

  • Assisting the SEO team in managing and updating website content
  • Conducting regular website audits to ensure quality and accuracy
  • Editing and updating content using provided copy and instructions
  • Designing page layouts for optimal desktop and mobile experiences
  • Improving overall content presentation for existing pages

ASSUMPTION: This role is part-time and designed for current GCU students, providing an opportunity to gain practical experience in digital marketing and web design while pursuing a degree.

πŸ“‹ Key Responsibilities

βœ… Assist the SEO team in managing and updating website content, ensuring layout and copy revisions are implemented according to specifications

βœ… Conduct regular website audits to identify and resolve issues such as typos, broken links, poor-quality images, and other content inconsistencies

βœ… Edit and update website content using the provided copy and instructions, then submit for approval before publishing

βœ… Find images to enhance published pages

βœ… Design page layouts for optimal desktop and mobile experiences

βœ… Improve overall content presentation for existing pages

βœ… Use schema generators to create structured data markup and implement it onto the site

βœ… Monitor the site for any post-deployment issues and address them promptly

βœ… Communicate effectively with supervisors regarding progress, challenges, and approval statuses

βœ… Organize and prioritize tasks, set deadlines, and ensure timely completion of projects

βœ… Assist full-time SEO team members with administrative and reporting tasks

βœ… Assist in the final launch of projects, record the go-live date, and handle miscellaneous final tasks to ensure a smooth launch

βœ… Identify and implement interlinking opportunities for newly published pages

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to balance content updates with visual appeal and user experience.

🎯 Required Qualifications

Education: Current GCU students enrolled in a bachelor’s or master’s degree program in marketing, business, communications, web design, or similar concentrations

Experience: No formal experience required, but basic HTML, CMS, and web design knowledge are a strong plus

Required Skills:

  • Strong organizational and time management skills with attention to detail
  • Excellent communication skills and a team-oriented mindset
  • Ability to maintain confidentiality
  • Eagerness to work, learn, and be flexible

Preferred Skills:

  • General understanding of UX/UI best practices
  • Knowledge of CMS, predominantly Drupal
  • An eye for web aesthetics and design best practices

ASSUMPTION: As this is a student worker position, the required qualifications focus on current enrollment at GCU and relevant coursework rather than professional experience.

πŸ’° Compensation & Benefits

Salary Range: $10 - $12 per hour (Minimum Wage)

Benefits:

  • Gain practical experience in digital marketing and web design
  • Flexible work schedule
  • Opportunity to work remotely

Working Hours: Up to 20 hours per week, with a flexible schedule

ASSUMPTION: The salary range is estimated based on the job title, experience level, and location, as the original listing did not provide specific salary information.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Grand Canyon Education (GCE) is an educational service company that provides an array of support services in the post-secondary education sector. They design and develop educational programs for Grand Canyon University (GCU) and other traditional campus institutions, as well as online partner institutions at the undergraduate, graduate, and doctoral levels.

Company Size: GCE has 1,001-5,000 employees, providing a large and diverse workplace culture designed to help employees thrive. They offer a wide variety of career opportunities across various departments.

Founded: GCE was founded in 1983 and is headquartered in Phoenix, Arizona.

Company Description:

  • GCE provides support services in the post-secondary education sector, including program design and development, marketing, and student services
  • The company works closely with GCU and other partner institutions to provide high-quality educational programs
  • GCE is committed to cultivating an engaging and attractive workplace, offering various career opportunities across departments

Company Specialties:

  • Educational program design and development
  • Marketing and student services
  • Support services for post-secondary education

Company Website: https://www.gce.com

ASSUMPTION: GCE's focus on education and student services makes it an ideal place for students to gain practical experience in marketing and web design.

πŸ“Š Role Analysis

Career Level: Entry-Level (Student Worker)

Reporting Structure: This role reports directly to the SEO Specialist within the Digital Marketing Department

Work Arrangement: Remote Solely, with a flexible work schedule

Growth Opportunities:

  • Gain practical experience in digital marketing and web design
  • Develop skills in SEO, content management, and project management
  • Potential for full-time employment or career advancement within GCE or partner institutions

ASSUMPTION: This role offers valuable growth opportunities for students interested in pursuing careers in digital marketing, web design, or related fields.

🌍 Location & Work Environment

Office Type: Remote (Work from home)

Office Location(s): Phoenix, Arizona

Geographic Context:

  • Phoenix, Arizona, is the fifth-most populous city in the United States, with a diverse economy and a thriving job market
  • The city offers a mix of urban and suburban living, with numerous cultural attractions, outdoor recreation opportunities, and a vibrant arts scene
  • Phoenix has a hot desert climate, with mild winters and very hot summers

Work Schedule: Flexible, with up to 20 hours per week

ASSUMPTION: The remote work environment allows for flexibility and a better work-life balance, while the Phoenix location offers a diverse range of cultural and recreational opportunities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Submit your application through the provided link
  • Complete an initial phone or video screening with the hiring manager
  • Participate in a virtual interview with the SEO Specialist and other team members
  • Receive a job offer and complete onboarding paperwork

Key Assessment Areas:

  • Technical skills in HTML, CMS, and web design
  • Problem-solving abilities and attention to detail
  • Communication and teamwork skills
  • Adaptability and eagerness to learn

Application Tips:

  • Tailor your resume to highlight relevant skills and experiences for this role
  • Include any relevant coursework or projects that demonstrate your skills in web design, digital marketing, or related fields
  • Prepare for interview questions that assess your technical skills, problem-solving abilities, and cultural fit

ATS Keywords: SEO, content management, web design, HTML, CMS, digital marketing, project management, student worker, remote work

ASSUMPTION: The application process for this role is typical for student worker positions, focusing on relevant skills, experiences, and cultural fit.

πŸ› οΈ Tools & Technologies

  • MacBook Pro (provided by IT)
  • Microsoft Office Suite
  • SiteImprove
  • Workamajig
  • WorkDay
  • Drupal and/or WordPress

ASSUMPTION: The tools and technologies required for this role are standard for digital marketing and web design, with some specific to the educational sector.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Student-focused
  • Innovative
  • Collaborative
  • Accountable
  • Respectful

Work Style:

  • Remote work environment
  • Flexible work schedule
  • Team-oriented and collaborative
  • Focus on continuous learning and improvement
  • Self-Assessment Questions:

    • Do you have a strong attention to detail and the ability to maintain confidentiality?
    • Are you comfortable working remotely and managing your time effectively?
    • Do you have a student-focused mindset and a passion for education?

    ASSUMPTION: The cultural fit for this role emphasizes a student-focused mindset, strong attention to detail, and the ability to work effectively in a remote environment.

    ⚠️ Potential Challenges

    • The role may require working on evenings or weekends to accommodate project deadlines
    • Some tasks may be repetitive or require attention to detail for extended periods
    • The remote work environment may present challenges in maintaining focus and productivity
    • The role may require occasional on-campus meetings or events

    ASSUMPTION: These potential challenges are common to student worker positions, and successful candidates will be able to manage their time effectively and maintain a strong work ethic.

    πŸ“ˆ Similar Roles Comparison

    • This role is similar to other student worker positions in marketing and web design, but focuses specifically on website content management and SEO
    • Compared to full-time SEO Specialist roles, this position offers less responsibility and more guidance, making it an ideal entry-level opportunity
    • Career paths from this role may include advancement to full-time SEO Specialist, Digital Marketing Specialist, or related positions within GCE or partner institutions

    ASSUMPTION: This role offers valuable experience and growth opportunities for students interested in digital marketing, web design, or related fields.

    πŸ“ Sample Projects

    • Updating and optimizing the GCU website for improved user experience and SEO performance
    • Conducting a comprehensive website audit and implementing necessary changes to improve site health and functionality
    • Creating and submitting combined PDFs for review, generating website schema, and pushing content and layout updates live

    ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role.

    ❓ Key Questions to Ask During Interview

    • What are the most important qualities you're looking for in an ideal candidate for this role?
    • How does this role fit into the overall structure of the Digital Marketing Department?
    • What are the most challenging aspects of this role, and how can I best prepare for them?
    • What opportunities are there for growth and advancement within GCE or partner institutions?
    • How does GCE support the work-life balance of its student workers?

    ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into the company culture and work environment.

    πŸ“Œ Next Steps for Applicants

    To apply for this position:

    • Submit your application through this link
    • Tailor your resume to highlight relevant skills and experiences for this role
    • Prepare a cover letter explaining your interest in the position and how your skills and experiences make you a strong fit
    • If applicable, include examples of your web design or digital marketing projects to showcase your skills
    • Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

    ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.