Supervisor Trade Marketing

📌 Core Information

🔹 Job Title: Supervisor Trade Marketing

🔹 Company: Bosch Group

🔹 Location: Bogotá, Bogotá, Colombia

🔹 Job Type: Full-time, Hybrid

🔹 Category: Marketing

🔹 Date Posted: July 7, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site with hybrid options

🚀 Job Overview

Key aspects of this role include:

• Leading and managing the local marketing team to align with company goals
• Developing and executing trade marketing initiatives and omnichannel campaigns
• Administering the local budget and ensuring optimal ROI
• Monitoring and implementing growth measures, including customer loyalty programs
• Creating innovative brand positioning strategies and activations
• Generating diffusion strategies for certifications and courses in Bogotá
• Participating in marketing events and workshops across Latin America

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of both traditional and modern marketing channels.

📋 Key Responsibilities

✅ Lead and manage the local marketing team to align with company goals, coordinating with sales and key stakeholders

✅ Develop and execute trade marketing initiatives and omnichannel campaigns to enhance brand positioning and optimize communication across various touchpoints

✅ Administer the local budget, ensuring correct allocation and maximizing ROI according to regional plans

✅ Monitor and implement growth measures, including customer loyalty programs and promotional activities

✅ Create innovative brand positioning strategies and activations (BTL and ATL), managing budgets, purchases, and relationships with providers

✅ Generate diffusion strategies for certifications and courses in Bogotá, ensuring their effectiveness

✅ Participate in marketing events and workshops across Latin America

ASSUMPTION: Successful candidates will have experience leading marketing teams, managing budgets, and executing campaigns across multiple channels.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field

Experience: At least 5 years of leadership experience in marketing within the industrial sector, with a focus on trade marketing and channel management

Required Skills:

• Proven leadership and team management skills
• Strong strategic planning and execution abilities
• Excellent communication and interpersonal skills
• Fluency in English (B2 level or higher) and proficiency in Spanish
• Working knowledge of marketing 360 and channel marketing strategies
• Experience with customer loyalty programs and promotional activities
• Ability to work in a hybrid environment and travel as needed

Preferred Skills:

• Portuguese language skills
• Experience with marketing automation tools and CRM systems
• Knowledge of the industrial sector and its specific marketing challenges

ASSUMPTION: Candidates with a strong background in trade marketing, leadership experience, and a solid understanding of both traditional and modern marketing channels will be most successful in this role.

💰 Compensation & Benefits

Salary Range: COP 60,000,000 - COP 80,000,000 per year (Based on industry standards for a marketing supervisor role with 5-10 years of experience in Colombia)

Benefits:

• Life Insurance
• Health Insurance
• Food Allowance
• Professional Development Opportunities
• Hybrid Work Schedule
• Collaborative work environment with professionals from other regions in Latin America

Working Hours: Full-time, with flexible hours and the possibility of remote work

ASSUMPTION: The salary range is estimated based on industry standards for a marketing supervisor role with 5-10 years of experience in Colombia. Benefits may vary based on individual circumstances and company policies.

📌 Applicant Insights

🔍 Company Context

Industry: Bosch Group is a global technology company that operates in the areas of consumer goods, industrial technology, and energy and building technology. The company is known for its innovative products and solutions, as well as its commitment to sustainability and social responsibility.

Company Size: With over 400,000 employees worldwide, Bosch Group is a large, multinational corporation that offers numerous opportunities for professional growth and development.

Founded: Bosch Group was founded in 1886 by Robert Bosch in Stuttgart, Germany. The company has since grown into a global leader in its industry, with operations in over 60 countries.

Company Description:

• Bosch Group is a global technology company that operates in the areas of consumer goods, industrial technology, and energy and building technology
• The company is known for its innovative products and solutions, as well as its commitment to sustainability and social responsibility
• Bosch Group offers a collaborative work environment with professionals from other regions in Latin America

Company Specialties:

• Consumer Goods
• Industrial Technology
• Energy and Building Technology
• Automotive Technology
• Internet of Things (IoT)

Company Website: bosch.com

ASSUMPTION: Bosch Group's diverse range of products and services, as well as its global presence, make it an attractive employer for marketing professionals seeking international experience and career growth opportunities.

📊 Role Analysis

Career Level: This role is a supervisory position within the marketing department, reporting directly to the regional marketing manager.

Reporting Structure: The marketing supervisor will oversee a team of junior marketing professionals and collaborate with sales, product management, and other internal stakeholders.

Work Arrangement: This is a hybrid role, with a combination of on-site work at the Bogotá office and remote work options.

Growth Opportunities:

• Progression to a regional marketing manager role, with increased responsibilities and team leadership
• Expansion into other areas of marketing or related fields, such as product management or business development
• International assignments or expatriate opportunities within the Bosch Group

ASSUMPTION: Successful candidates will have a strong desire to grow professionally, adapt to new challenges, and contribute to the company's overall success.

🌍 Location & Work Environment

Office Type: The Bogotá office is a modern, collaborative workspace that fosters innovation and teamwork.

Office Location(s): Autopista Norte #108A-50, Bogotá, Colombia

Geographic Context:

• Bogotá is the capital and largest city of Colombia, with a population of over 8 million people
• The city is known for its vibrant culture, historic sites, and culinary scene
• Bogotá offers a mix of urban and natural environments, with numerous parks and green spaces

Work Schedule: The work schedule is flexible, with core hours between 8:00 AM and 5:00 PM, Monday through Friday. Remote work options are available.

ASSUMPTION: Candidates should be comfortable working in a hybrid environment and have the ability to adapt to the dynamic nature of the marketing industry.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-depth interview with the regional marketing manager
• Final interview with the country manager or another senior leader

Key Assessment Areas:

• Strategic thinking and planning
• Leadership and team management skills
• Communication and interpersonal skills
• Industry knowledge and marketing expertise
• Adaptability and problem-solving skills

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare examples of your past marketing campaigns and their outcomes to discuss during the interview
• Research Bosch Group and the company's products and services to demonstrate your interest and understanding of the business

ATS Keywords: Trade Marketing, Marketing Supervisor, Marketing Strategy, Campaign Execution, Channel Marketing, Customer Loyalty, Brand Positioning, Team Leadership, Budget Management, Marketing 360, Marketing Automation, CRM, Industrial Sector

ASSUMPTION: The application process may vary depending on the specific needs of the hiring manager and the HR department. Candidates should be prepared to adapt their approach based on the feedback they receive during the interview process.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., HubSpot, Marketo)
• CRM systems (e.g., Salesforce, HubSpot CRM)
• Project management tools (e.g., Asana, Trello)
• Design and graphics tools (e.g., Adobe Creative Suite, Canva)
• Analytics and reporting tools (e.g., Google Analytics, Tableau)

ASSUMPTION: Candidates should have experience with relevant marketing tools and be willing to learn and adapt to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Quality
• Performance
• Sustainability
• Responsibility

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on continuous improvement
• Adaptable and open to new ideas and perspectives

Self-Assessment Questions:

• Do you thrive in a collaborative, team-based environment?
• Are you results-driven and committed to continuous improvement?
• Are you adaptable and open to new ideas and perspectives?

ASSUMPTION: Candidates who align with Bosch Group's values and work style will be most successful in this role and within the company's culture.

⚠️ Potential Challenges

• Managing a team with varying levels of experience and expertise
• Balancing multiple projects and priorities simultaneously
• Adapting to changes in the market and industry trends
• Working in a hybrid environment and managing remote team members

ASSUMPTION: Successful candidates will be able to navigate these challenges effectively and contribute to the company's overall success.

📈 Similar Roles Comparison

• This role differs from other marketing supervisor positions in its focus on trade marketing and channel management within the industrial sector
• Industry-specific context: The industrial sector has unique marketing challenges and opportunities, requiring a deep understanding of both traditional and modern marketing channels
• Career path comparison: This role offers opportunities for growth into regional marketing manager positions or related fields, such as product management or business development

ASSUMPTION: Candidates should research similar roles and the industry-specific context to better understand the unique aspects of this marketing supervisor position within the industrial sector.

📝 Sample Projects

• Developing and executing a trade marketing campaign to increase sales in a specific region
• Managing the local budget and ensuring optimal ROI according to regional plans
• Creating innovative brand positioning strategies and activations (BTL and ATL) to enhance brand awareness and customer engagement

ASSUMPTION: Candidates should be prepared to discuss their past marketing projects and the outcomes they achieved, demonstrating their ability to execute successful campaigns and manage budgets effectively.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role fit into the overall marketing strategy for the region?
• What opportunities are there for professional growth and development within the company?
• How does the company support work-life balance for its employees?
• What is the company's approach to sustainability and social responsibility?

ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and the company, as well as their commitment to contributing to the team's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the online application form
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare examples of your past marketing campaigns and their outcomes to discuss during the interview
• Research Bosch Group and the company's products and services to demonstrate your interest and understanding of the business
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.