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SVP, Marketing Enablement

Warner Music Group
Full-time
On-site
United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: SVP, Marketing Enablement

πŸ”Ή Company: Warner Music Group

πŸ”Ή Location: New York, USA or London, UK

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Entertainment

πŸ”Ή Date Posted: April 3, 2025

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site (with potential for hybrid work)

πŸš€ Job Overview

Key aspects of this role include:

  • Empowering marketing teams with tools, processes, and resources
  • Collaborating with WMG Technology to develop and integrate cutting-edge tools
  • Managing relationships with third-party marketing service providers
  • Optimizing operational workflows across global marketing structures
  • Driving innovation in marketing technology and staying at the forefront of marketing excellence

ASSUMPTION: This role requires a strategic thinker with a strong background in marketing technology and operations, as well as proven leadership and project management skills.

πŸ“‹ Key Responsibilities

βœ… Build and lead a new Marketing Enablement specialism across WMG

βœ… Oversee WMG’s approach to marketing tooling, service providers, data, workflows, and innovation

βœ… Complete audits of marketing tools, service providers, and data to identify gaps and optimize resources

βœ… Negotiate and manage global vendor relationships to optimize service quality and cost-effectiveness

βœ… Establish guidelines, processes, and best practices for utilizing external partners and marketing technologies

βœ… Partner with Tech to ensure data is stored in a centralized, organized, accurate, compliant, and fresh repository

βœ… Formalize Marketing Operations globally with standardized workflows to enhance team performance, tools, and data usage

βœ… Lead the marketing technology R&D roadmap, identifying emerging tools and trends to keep WMG at the forefront of innovation

βœ… Pilot and scale solutions that enhance WMG’s marketing capabilities

βœ… Define working processes and lines of responsibility between key stakeholders and support Technology and Marketing Intelligence teams

ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication and influencing skills to drive change across the organization.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 15+ years of experience in marketing technology, with a strong track record in marketing operations or enablement

Required Skills:

  • Proven expertise in developing and implementing marketing tools and workflows within a multinational company
  • Strong leadership skills with experience managing cross-functional teams and initiatives
  • Exceptional project management and organizational skills, with the ability to manage multiple priorities simultaneously
  • Strategic thinker with a passion for innovation and a data-driven approach to problem-solving
  • Excellent communication and collaboration skills, with the ability to influence stakeholders at all levels
  • Experience working within creative or entertainment industries

Preferred Skills:

  • Experience working with marketing intelligence and data teams
  • Familiarity with marketing attribution programs

ASSUMPTION: Candidates with experience in the music industry or a related field may have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: $210,000 to $285,000 Annually

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with company match
  • Paid time off (vacation, sick, and holidays)
  • Employee discounts on Warner Music Group products and services

Working Hours: Full-time (40 hours per week)

ASSUMPTION: Salary range is based on industry standards for similar roles and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Entertainment, specifically music and artist management

Company Size: Warner Music Group is a large, global organization with a significant presence in the music industry. This role will involve working with teams across multiple countries and time zones.

Founded: Warner Music Group was founded in 1958 and has since grown into one of the largest music companies in the world.

Company Description:

  • Warner Music Group is home to a wide range of artists, musicians, and songwriters across various genres and labels
  • The company is committed to creating a work environment that values, appreciates, and respects everyone
  • Warner Music Group offers a unique blend of an innovative global music company with the creative spirit of a nimble independent

Company Specialties:

  • Artist management and development
  • Music publishing and licensing
  • Music distribution and marketing

Company Website: Warner Music Group

ASSUMPTION: Warner Music Group's extensive experience and global reach provide a unique opportunity for candidates to work with a wide range of artists and teams.

πŸ“Š Role Analysis

Career Level: Executive (Senior Vice President)

Reporting Structure: This role reports directly to the Chief Marketing Officer and oversees a team of marketing enablement professionals

Work Arrangement: On-site with potential for hybrid work (2-3 days per week remote)

Growth Opportunities:

  • Potential to expand the Marketing Enablement team and take on additional responsibilities
  • Opportunities to work with high-profile artists and collaborate with teams across the globe
  • Chance to drive innovation and shape the future of marketing technology within the music industry

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand the team and take on additional responsibilities.

🌍 Location & Work Environment

Office Type: Modern, collaborative office spaces with state-of-the-art technology and amenities

Office Location(s): New York, USA (1633 Broadway) or London, UK

Geographic Context:

  • New York, USA: A bustling, multicultural city with a vibrant music scene and numerous entertainment industry opportunities
  • London, UK: A global hub for music, arts, and entertainment, with a rich cultural heritage and diverse communities

Work Schedule: Standard business hours (9:00 AM to 5:00 PM, with flexibility for remote work)

ASSUMPTION: The location of this role offers candidates the opportunity to work in dynamic, multicultural environments with a strong focus on creativity and innovation.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR team
  • In-depth interview with the hiring manager and key stakeholders
  • Final interview with the Chief Marketing Officer
  • Background check and offer extension

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Leadership and team management abilities
  • Cross-functional collaboration and communication skills
  • Technical expertise in marketing technology and operations
  • Alignment with Warner Music Group's values and culture

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Demonstrate your understanding of the music industry and Warner Music Group's unique offerings
  • Prepare examples of your past achievements in marketing enablement, tool development, and workflow optimization
  • Showcase your ability to drive innovation and stay up-to-date with emerging trends in marketing technology

ATS Keywords: Marketing Enablement, Marketing Technology, Marketing Operations, Marketing Tools, Vendor Management, Workflow Optimization, Innovation, Strategic Thinking, Leadership, Project Management, Marketing Attribution

ASSUMPTION: Warner Music Group's interview process is designed to assess candidates' technical skills, strategic thinking, and cultural fit within the organization.

πŸ› οΈ Tools & Technologies

  • Marketing automation and CRM platforms (e.g., Salesforce, Marketo, HubSpot)
  • Marketing analytics and data visualization tools (e.g., Google Analytics, Tableau, Power BI)
  • Project management software (e.g., Asana, Trello, Jira)
  • Collaboration and communication tools (e.g., Microsoft Office Suite, Google Workspace, Slack)

ASSUMPTION: This role requires proficiency in marketing technology tools and platforms, as well as the ability to learn and adapt to new technologies as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Curiosity: We do our best work when we’re immersing ourselves in culture and breaking through barriers
  • Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork
  • Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown, and we’re committed to keeping the faith, acting with integrity, and delivering on our promises

Work Style:

  • Fast-paced and dynamic, with a focus on innovation and creativity
  • Collaborative and team-oriented, with a strong emphasis on cross-functional collaboration
  • Data-driven and strategic, with a focus on continuous improvement and optimization
  • Self-Assessment Questions:

    • Do you thrive in fast-paced, dynamic environments with a strong focus on innovation and creativity?
    • Are you comfortable working in a collaborative, team-oriented environment with a strong emphasis on cross-functional collaboration?
    • Do you have a data-driven and strategic approach to problem-solving, with a focus on continuous improvement and optimization?

    ASSUMPTION: Warner Music Group's culture values curiosity, collaboration, and commitment, with a strong emphasis on innovation and creativity.

    ⚠️ Potential Challenges

    • Managing a global team with diverse time zones and cultural backgrounds
    • Balancing the need for standardization and consistency with the need for local flexibility and innovation
    • Keeping up with the rapidly evolving landscape of marketing technology and tools
    • Navigating a large, complex organization with multiple stakeholders and competing priorities

    ASSUMPTION: This role presents unique challenges and opportunities for candidates to drive change and make a significant impact within a large, global organization.

    πŸ“ˆ Similar Roles Comparison

    • Unlike other marketing enablement roles, this position requires a strong understanding of the music industry and its unique challenges and opportunities
    • This role offers a unique opportunity to work with high-profile artists and drive innovation within the music industry
    • Career path for this role may include progression to Chief Marketing Officer or other senior leadership positions within the music industry

    ASSUMPTION: This role offers unique opportunities and challenges compared to similar roles in other industries, with a strong focus on the music industry and its unique dynamics.

    πŸ“ Sample Projects

    • Developing and implementing a new marketing tool to streamline campaign execution and improve efficiency
    • Conducting a comprehensive audit of marketing tools, service providers, and data to identify gaps and optimize resources
    • Establishing and optimizing workflows across global, regional, and local marketing structures to ensure seamless alignment and consistency

    ASSUMPTION: These sample projects demonstrate the strategic, innovative, and collaborative nature of the marketing enablement role within Warner Music Group.

    ❓ Key Questions to Ask During Interview

    • How does this role fit into the overall marketing strategy for Warner Music Group, and how can I contribute to its success?
    • What are the key priorities for the first 90 days in this role, and how can I hit the ground running?
    • How does Warner Music Group support the professional development and growth of its employees, particularly in this role?
    • What are the biggest challenges facing the marketing team, and how can I help address them?
    • How does Warner Music Group foster a culture of innovation and creativity, and how can I contribute to this culture?

    ASSUMPTION: These key questions help candidates better understand the role, the organization, and the opportunities for growth and success.

    πŸ“Œ Next Steps for Applicants

    To apply for this position:

    • Submit your application through this link
    • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
    • Prepare examples of your past achievements in marketing enablement, tool development, and workflow optimization
    • Demonstrate your understanding of the music industry and Warner Music Group's unique offerings
    • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

    ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.