π Core Information
πΉ Job Title: SVP, Marketing Enablement
πΉ Company: Warner Music Group
πΉ Location: New York, USA or London, UK
πΉ Job Type: On-site
πΉ Category: Entertainment
πΉ Date Posted: April 3, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: On-site (with potential for hybrid work)
π Job Overview
Key aspects of this role include:
- Empowering marketing teams with tools, processes, and resources
- Collaborating with WMG Technology to develop and integrate cutting-edge tools
- Managing relationships with third-party marketing service providers
- Optimizing operational workflows across global marketing structures
- Driving innovation in marketing technology and staying at the forefront of marketing excellence
ASSUMPTION: This role requires a strategic thinker with a strong background in marketing technology and operations, as well as proven leadership and project management skills.
π Key Responsibilities
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Build and lead a new Marketing Enablement specialism across WMG
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Oversee WMGβs approach to marketing tooling, service providers, data, workflows, and innovation
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Complete audits of marketing tools, service providers, and data to identify gaps and optimize resources
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Negotiate and manage global vendor relationships to optimize service quality and cost-effectiveness
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Establish guidelines, processes, and best practices for utilizing external partners and marketing technologies
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Partner with Tech to ensure data is stored in a centralized, organized, accurate, compliant, and fresh repository
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Formalize Marketing Operations globally with standardized workflows to enhance team performance, tools, and data usage
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Lead the marketing technology R&D roadmap, identifying emerging tools and trends to keep WMG at the forefront of innovation
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Pilot and scale solutions that enhance WMGβs marketing capabilities
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Define working processes and lines of responsibility between key stakeholders and support Technology and Marketing Intelligence teams
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication and influencing skills to drive change across the organization.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 15+ years of experience in marketing technology, with a strong track record in marketing operations or enablement
Required Skills:
- Proven expertise in developing and implementing marketing tools and workflows within a multinational company
- Strong leadership skills with experience managing cross-functional teams and initiatives
- Exceptional project management and organizational skills, with the ability to manage multiple priorities simultaneously
- Strategic thinker with a passion for innovation and a data-driven approach to problem-solving
- Excellent communication and collaboration skills, with the ability to influence stakeholders at all levels
- Experience working within creative or entertainment industries
Preferred Skills:
- Experience working with marketing intelligence and data teams
- Familiarity with marketing attribution programs
ASSUMPTION: Candidates with experience in the music industry or a related field may have an advantage in this role.
π° Compensation & Benefits
Salary Range: $210,000 to $285,000 Annually
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on Warner Music Group products and services
Working Hours: Full-time (40 hours per week)
ASSUMPTION: Salary range is based on industry standards for similar roles and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Entertainment, specifically music and artist management
Company Size: Warner Music Group is a large, global organization with a significant presence in the music industry. This role will involve working with teams across multiple countries and time zones.
Founded: Warner Music Group was founded in 1958 and has since grown into one of the largest music companies in the world.
Company Description:
- Warner Music Group is home to a wide range of artists, musicians, and songwriters across various genres and labels
- The company is committed to creating a work environment that values, appreciates, and respects everyone
- Warner Music Group offers a unique blend of an innovative global music company with the creative spirit of a nimble independent
Company Specialties:
- Artist management and development
- Music publishing and licensing
- Music distribution and marketing
Company Website: Warner Music Group
ASSUMPTION: Warner Music Group's extensive experience and global reach provide a unique opportunity for candidates to work with a wide range of artists and teams.
π Role Analysis
Career Level: Executive (Senior Vice President)
Reporting Structure: This role reports directly to the Chief Marketing Officer and oversees a team of marketing enablement professionals
Work Arrangement: On-site with potential for hybrid work (2-3 days per week remote)
Growth Opportunities:
- Potential to expand the Marketing Enablement team and take on additional responsibilities
- Opportunities to work with high-profile artists and collaborate with teams across the globe
- Chance to drive innovation and shape the future of marketing technology within the music industry
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand the team and take on additional responsibilities.
π Location & Work Environment
Office Type: Modern, collaborative office spaces with state-of-the-art technology and amenities
Office Location(s): New York, USA (1633 Broadway) or London, UK
Geographic Context:
- New York, USA: A bustling, multicultural city with a vibrant music scene and numerous entertainment industry opportunities
- London, UK: A global hub for music, arts, and entertainment, with a rich cultural heritage and diverse communities
Work Schedule: Standard business hours (9:00 AM to 5:00 PM, with flexibility for remote work)
ASSUMPTION: The location of this role offers candidates the opportunity to work in dynamic, multicultural environments with a strong focus on creativity and innovation.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- In-depth interview with the hiring manager and key stakeholders
- Final interview with the Chief Marketing Officer
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Leadership and team management abilities
- Cross-functional collaboration and communication skills
- Technical expertise in marketing technology and operations
- Alignment with Warner Music Group's values and culture
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of the music industry and Warner Music Group's unique offerings
- Prepare examples of your past achievements in marketing enablement, tool development, and workflow optimization
- Showcase your ability to drive innovation and stay up-to-date with emerging trends in marketing technology
ATS Keywords: Marketing Enablement, Marketing Technology, Marketing Operations, Marketing Tools, Vendor Management, Workflow Optimization, Innovation, Strategic Thinking, Leadership, Project Management, Marketing Attribution
ASSUMPTION: Warner Music Group's interview process is designed to assess candidates' technical skills, strategic thinking, and cultural fit within the organization.
π οΈ Tools & Technologies
- Marketing automation and CRM platforms (e.g., Salesforce, Marketo, HubSpot)
- Marketing analytics and data visualization tools (e.g., Google Analytics, Tableau, Power BI)
- Project management software (e.g., Asana, Trello, Jira)
- Collaboration and communication tools (e.g., Microsoft Office Suite, Google Workspace, Slack)
ASSUMPTION: This role requires proficiency in marketing technology tools and platforms, as well as the ability to learn and adapt to new technologies as needed.
π Cultural Fit Considerations
Company Values:
- Curiosity: We do our best work when weβre immersing ourselves in culture and breaking through barriers
- Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork
- Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown, and weβre committed to keeping the faith, acting with integrity, and delivering on our promises
Work Style:
- Fast-paced and dynamic, with a focus on innovation and creativity
- Collaborative and team-oriented, with a strong emphasis on cross-functional collaboration
- Data-driven and strategic, with a focus on continuous improvement and optimization
Self-Assessment Questions:
- Do you thrive in fast-paced, dynamic environments with a strong focus on innovation and creativity?
- Are you comfortable working in a collaborative, team-oriented environment with a strong emphasis on cross-functional collaboration?
- Do you have a data-driven and strategic approach to problem-solving, with a focus on continuous improvement and optimization?
ASSUMPTION: Warner Music Group's culture values curiosity, collaboration, and commitment, with a strong emphasis on innovation and creativity.
β οΈ Potential Challenges
- Managing a global team with diverse time zones and cultural backgrounds
- Balancing the need for standardization and consistency with the need for local flexibility and innovation
- Keeping up with the rapidly evolving landscape of marketing technology and tools
- Navigating a large, complex organization with multiple stakeholders and competing priorities
ASSUMPTION: This role presents unique challenges and opportunities for candidates to drive change and make a significant impact within a large, global organization.
π Similar Roles Comparison
- Unlike other marketing enablement roles, this position requires a strong understanding of the music industry and its unique challenges and opportunities
- This role offers a unique opportunity to work with high-profile artists and drive innovation within the music industry
- Career path for this role may include progression to Chief Marketing Officer or other senior leadership positions within the music industry
ASSUMPTION: This role offers unique opportunities and challenges compared to similar roles in other industries, with a strong focus on the music industry and its unique dynamics.
π Sample Projects
- Developing and implementing a new marketing tool to streamline campaign execution and improve efficiency
- Conducting a comprehensive audit of marketing tools, service providers, and data to identify gaps and optimize resources
- Establishing and optimizing workflows across global, regional, and local marketing structures to ensure seamless alignment and consistency
ASSUMPTION: These sample projects demonstrate the strategic, innovative, and collaborative nature of the marketing enablement role within Warner Music Group.
β Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Warner Music Group, and how can I contribute to its success?
- What are the key priorities for the first 90 days in this role, and how can I hit the ground running?
- How does Warner Music Group support the professional development and growth of its employees, particularly in this role?
- What are the biggest challenges facing the marketing team, and how can I help address them?
- How does Warner Music Group foster a culture of innovation and creativity, and how can I contribute to this culture?
ASSUMPTION: These key questions help candidates better understand the role, the organization, and the opportunities for growth and success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your past achievements in marketing enablement, tool development, and workflow optimization
- Demonstrate your understanding of the music industry and Warner Music Group's unique offerings
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.