📌 Core Information
🔹 Job Title: Technical SEO Manager
🔹 Company: Mochi Health
🔹 Location: San Francisco, CA
🔹 Job Type: Full-time, On-site
🔹 Category: Marketing
🔹 Date Posted: April 23, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (5 days/week)
🚀 Job Overview
Key aspects of this role include:
- Developing and managing on-page, off-page, and technical SEO strategies
- Collaborating with cross-functional teams to implement SEO improvements
- Driving analytics for content and technical optimization
- Expanding Mochi's organic search share and tracking overall success
ASSUMPTION: This role requires a strong understanding of SEO principles and experience working with various teams to achieve common goals.
📋 Key Responsibilities
✅ Serve as our in-house SEO expert!
✅ Spearhead the development, implementation, and management of on-page, off-page, and technical SEO strategies to improve organic search rankings, traffic, and conversion rates
✅ Manage content publishing on joinmochi domain to drive traffic
✅ Drive SEO analytics for content and technical optimization, including reporting, anomaly detection, forecasting, and sharing case studies
✅ Partner with cross-functional teams throughout the organization to define, test and launch SEO improvements
✅ Expand Mochi organic search share and track and analyze overall success
ASSUMPTION: This role involves a mix of strategic planning, hands-on implementation, and data-driven analysis to maximize organic traffic and conversions.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 5+ years of SEO experience at a rapidly growing D2C company, ideally in the telehealth space
Required Skills:
- Deep understanding of core SEO concepts and practices
- Knowledge of how various technologies and web design principles impact SEO
- Content publishing management experience
- Exceptional quantitative skills, ability to quickly analyze data, propose actionable recommendations and take action on it
- Working experience with tools commonly used to track and analyze SEO performance: Ahrefs, Google Search Console, etc.
- Excellent verbal and written communication skills.
Preferred Skills:
- Technical SEO experience at large-scale sites
- Proficiency with a scripting language
- Experience working at a fast-paced SEO Agency
ASSUMPTION: Candidates should have a strong foundation in SEO principles and experience working with various teams to achieve common goals.
💰 Compensation & Benefits
Salary Range: $120,000 - $170,000 USD (base salary)
Benefits:
- Comprehensive Health Coverage
- Financial Security (401(k) plus company matching, fully covered life insurance)
- Time to Recharge (unlimited PTO, generous company holidays)
- Wellness First (weekly mindfulness sessions, group workouts, fitness perks)
- Daily Fuel (unlimited espresso and matcha bar, delicious lunch served five days a week)
- Connection & Community (team lunches, office hangs, offsite retreats)
- High-Impact Work (shaping the future of digital healthcare during an exciting period of growth and innovation)
- Competitive Compensation (top-of-market salary and a generous equity package)
- World-Class Team (join a team of thoughtful, driven professionals)
Working Hours: Full-time (40 hours/week), 5 days on-site
ASSUMPTION: The salary range provided is inclusive of base salary, and additional compensation may include equity and other benefits.
📌 Applicant Insights
🔍 Company Context
Industry: Healthcare, specifically focused on weight loss and obesity treatment
Company Size: 51-200 employees (small to mid-sized, offering a close-knit work environment and opportunities for impact)
Founded: 2022 (relatively new, with a focus on rapid growth and innovation)
Company Description:
- Mochi Health is a pioneering force in obesity medicine, dedicated to building personalized, clinically-backed weight care solutions.
- The company offers one-on-one virtual care and proven pharmaceutical treatments, with a focus on accessibility and patient success.
- Mochi Health aims to empower patients by connecting them with board-certified providers, dietitians, and a support team available around the clock.
Company Specialties:
- Weight loss and obesity treatment
Company Website: https://bit.ly/join-mochi-homepage
ASSUMPTION: Mochi Health is a mission-driven company focused on improving the lives of patients struggling with obesity and providing personalized care.
📊 Role Analysis
Career Level: Mid-level to senior, with opportunities for growth and leadership
Reporting Structure: This role reports directly to Mochi's Head of Growth, with opportunities to collaborate with various teams across the organization
Work Arrangement: Full-time, on-site (5 days/week), with opportunities for remote work as needed
Growth Opportunities:
- Expanding the SEO team and taking on a leadership role as the company grows
- Gaining experience in a fast-paced, rapidly growing startup environment
- Contributing to the overall success of the company and making a significant impact on its growth
ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and innovative company.
🌍 Location & Work Environment
Office Type: Vibrant downtown San Francisco HQ
Office Location(s): 161 Natoma St, San Francisco, California 94105, US
Geographic Context:
- San Francisco offers a diverse and vibrant urban environment, with easy access to public transportation, great coffee shops, and various amenities
- The office is centrally located, making it easily accessible from various neighborhoods and nearby cities
- The city's tech industry and startup scene provide ample networking opportunities and a thriving job market
Work Schedule: Full-time (40 hours/week), with flexible hours and opportunities for remote work as needed
ASSUMPTION: The office environment is designed to foster creativity, support growth, and make every day exciting, with a focus on work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- On-site or virtual interview with the team
- Final interview with the Head of Growth
- Background check and offer extension
Key Assessment Areas:
- SEO knowledge and experience
- Data analysis and problem-solving skills
- Communication and collaboration skills
- Alignment with company values and mission
Application Tips:
- Highlight relevant SEO experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of Mochi Health's mission and how your skills align with the role's requirements
- Prepare examples of SEO projects or campaigns you've worked on, focusing on data-driven results and improvements
- Research Mochi Health's competitors and industry trends to show your understanding of the market landscape
ATS Keywords: SEO, Technical SEO, On-Page Optimization, Off-Page Optimization, Content Management, Data Analysis, Marketing, D2C, Telehealth, Growth, Organic Traffic
ASSUMPTION: The interview process is designed to assess your technical skills, cultural fit, and alignment with Mochi Health's mission and values.
🛠️ Tools & Technologies
- Ahrefs
- Google Search Console
- Google Analytics
- SEMrush (or similar tools)
- Content management systems (e.g., WordPress, Drupal)
- Spreadsheet software (e.g., Excel, Google Sheets)
ASSUMPTION: Familiarity with industry-standard SEO tools and platforms is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Patient-centric: Always prioritize the patient's needs and well-being
- Innovative: Embrace creativity and continuous learning to drive progress
- Collaborative: Work together to achieve common goals and support each other's success
- Data-driven: Make informed decisions based on data and analytics
- Accessible: Ensure our services and care are accessible to all patients
Work Style:
- Agile and adaptable, with a focus on rapid iteration and improvement
- Data-driven and analytical, with a strong emphasis on performance metrics and KPIs
- Collaborative and team-oriented, with a focus on open communication and cross-functional collaboration
- Patient-focused, with a deep commitment to improving the lives of patients struggling with obesity
Self-Assessment Questions:
- How do you prioritize patient needs in your SEO strategies?
- Can you describe a time when you had to adapt your SEO approach based on new data or insights?
- How do you collaborate with cross-functional teams to implement SEO improvements?
ASSUMPTION: Mochi Health values candidates who are passionate about their mission, data-driven, and committed to working collaboratively in a dynamic environment.
⚠️ Potential Challenges
- Managing SEO strategies for a rapidly growing company with evolving priorities and goals
- Balancing the need for quick results with a long-term focus on sustainable growth
- Adapting to changes in the SEO landscape and algorithm updates
- Collaborating effectively with various teams and stakeholders to implement SEO improvements
ASSUMPTION: These challenges are inherent to working in a fast-paced, rapidly growing startup environment and can be overcome with strong communication, adaptability, and a data-driven approach.
📈 Similar Roles Comparison
- Unlike traditional SEO roles, this position focuses heavily on technical SEO and requires a strong understanding of how various technologies and web design principles impact SEO
- Mochi Health's focus on personalized, clinically-backed weight care solutions sets it apart from other telehealth companies, with a unique value proposition and target audience
- This role offers opportunities for growth and leadership within a dynamic and innovative company, with a focus on making a significant impact on its success
ASSUMPTION: This role is unique in its focus on technical SEO within the telehealth industry, offering a challenging and rewarding opportunity for the right candidate.
📝 Sample Projects
- Conducting a comprehensive technical SEO audit of Mochi Health's website and implementing recommended improvements
- Developing and executing a targeted content strategy to improve organic search rankings for high-intent keywords related to weight loss and obesity treatment
- Analyzing competitor backlink profiles and identifying opportunities for link building and partnership growth
ASSUMPTION: These sample projects demonstrate the range of responsibilities and required skills for the Technical SEO Manager role at Mochi Health.
❓ Key Questions to Ask During Interview
- Can you describe the current state of Mochi Health's SEO strategy and where you see opportunities for improvement?
- How does Mochi Health approach collaboration and communication between teams, and how can I contribute to this process?
- What are the most significant challenges facing Mochi Health's SEO efforts, and how can this role address them?
- How does Mochi Health measure the success of its SEO campaigns, and what key performance indicators (KPIs) are most important for this role?
- What opportunities are there for professional growth and development within this role and the company?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to Mochi Health's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant SEO experience and skills
- Write a cover letter explaining your interest in Mochi Health's mission and how your skills align with the role's requirements
- Prepare examples of SEO projects or campaigns you've worked on, focusing on data-driven results and improvements
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
