Technology Content Writer

📌 Core Information

🔹 Job Title: Technology Content Writer

🔹 Company: Digital

🔹 Location: Remote (Australia)

🔹 Job Type: Full-time

🔹 Category: Marketing & Communications

🔹 Date Posted: July 18, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote (Australia)

🚀 Job Overview

Key aspects of this role include:

• Creating impactful and insight-driven content for a high-profile LinkedIn Showcase page
• Focusing on enterprise technology themes such as cybersecurity, cloud, 5G, AI, and digital transformation
• Collaborating with subject matter experts, product marketers, and executives to translate technical concepts into compelling social narratives
• Building and maintaining a distinct editorial voice aligned to brand tone, values, and audience expectations

ASSUMPTION: This role requires a strong understanding of B2B tech content creation and the ability to adapt to varying tones and styles.

📋 Key Responsibilities

✅ Craft high-impact LinkedIn content including short-form posts, long-form narratives, infographics, and executive ghostwriting

✅ Shape and maintain a distinct editorial voice aligned to brand tone, values, and audience expectations

✅ Collaborate with subject matter experts, product marketers, and executives to translate technical concepts into compelling social narratives

✅ Repurpose longer-form assets into concise, engaging, LinkedIn-native formats

✅ Build and manage a strategic content calendar supporting brand storytelling, product visibility, and thought leadership goals

✅ Monitor content performance and LinkedIn trends to continuously refine voice, format, and messaging for maximum engagement

✅ Contribute copy to support wider LinkedIn content assets such as banners, carousels, videos, and employee advocacy posts as needed

ASSUMPTION: This role requires strong writing skills, adaptability, and the ability to work well with various teams.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, English, Journalism, or a related field (or equivalent experience)

Experience: Previous professional copywriting experience, ideally within B2B tech, telecom, or SaaS

Required Skills:

• Strong ability to write sharp, on-brand copy under tight deadlines and adapt to varying tones
• Confidence in translating technical topics into accessible, story-driven content
• Understanding of LinkedIn’s editorial best practices like formats, tone, trends, and performance levers
• Excellent communication and collaboration skills to liaise with marketing, comms, product, and leadership teams

Preferred Skills:

• Experience with content analytics tools

ASSUMPTION: Candidates with a strong portfolio of LinkedIn posts or social-first B2B content will be highly competitive for this role.

💰 Compensation & Benefits

Salary Range: AUD 75,000 - 95,000 per year (based on industry standards for a mid-level content writer in Australia)

Benefits:

• Flexible work hours
• Remote work arrangement
• Opportunities for professional growth and development

Working Hours: Full-time (40 hours/week), with flexibility for a results-driven work environment

ASSUMPTION: Salary range is estimated based on industry standards for a mid-level content writer in Australia, with consideration for the remote work arrangement and required experience.

📌 Applicant Insights

🔍 Company Context

Industry: Digital technology innovation, with a focus on driving clean growth, prosperity, and wellbeing through world-leading digital innovation

Company Size: 11-50 employees (small to mid-sized company, offering a close-knit team environment)

Founded: 2017 (young company with a strong focus on growth and innovation)

Company Description:

• Digital is a global innovation cluster for digital technologies, focused on growing Canadian businesses through the development, adoption, and deployment of Canadian-made technologies
• They work with industry to develop a digitally skilled workforce and positively impact lives across Canada
• Digital brings together businesses, academia, community, and government agencies to solve industry and society’s biggest challenges

Company Specialties:

• Digital technology innovation
• Digital Health + Wellness
• Digital talent development
• Digital Transformation + Productivity
• Environmental Impact + Climate
• Canadian IP

Company Website: digitalsupercluster.ca

ASSUMPTION: Digital is a growing company with a strong focus on innovation and collaboration, offering opportunities for professional growth and development.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the Marketing & Communications team

Work Arrangement: Remote (Australia), with flexibility for a results-driven work environment

Growth Opportunities:

• Potential to grow within the Marketing & Communications team as the company expands
• Opportunities to work on diverse projects and collaborate with various teams
• Chance to develop expertise in enterprise technology content creation and thought leadership

ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and innovative company.

🌍 Location & Work Environment

Office Type: Remote (no physical office)

Office Location(s): N/A (remote work arrangement)

Geographic Context:

• Australia (remote work, with a focus on the Australian market)
• Melbourne, Australia (timezone: Australian Eastern Standard Time)
• Opportunity to work with a diverse, global team

Work Schedule: Full-time (40 hours/week), with flexibility for a results-driven work environment

ASSUMPTION: This role offers a flexible, remote work arrangement with a strong focus on results and collaboration.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Writing test or assignment
• Final interview with the hiring manager

Key Assessment Areas:

• Writing skills and adaptability
• Understanding of LinkedIn’s editorial best practices
• Collaboration and communication skills
• Alignment with company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills
• Include a portfolio of LinkedIn posts or social-first B2B content that demonstrates your ability to create engaging, on-brand content
• Prepare for the writing test or assignment by familiarizing yourself with the company’s brand voice and tone

ATS Keywords: B2B tech, copywriting, content creation, LinkedIn, enterprise technology, thought leadership, collaboration, brand voice, technical writing

ASSUMPTION: The application process for this role may include a writing test or assignment to assess the candidate's writing skills and adaptability.

🛠️ Tools & Technologies

• LinkedIn platform
• Content analytics tools (e.g., Hootsuite Insights, Sprout Social, or similar)
• Collaboration tools (e.g., Slack, Microsoft Teams, or similar)
• Project management tools (e.g., Asana, Trello, or similar)

ASSUMPTION: The successful candidate will be comfortable using various collaboration and project management tools to work effectively with remote teams.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Impact
• Integrity
• Diversity & Inclusion

Work Style:

• Results-driven
• Adaptable
• Collaborative
• Innovative
• Detail-oriented

Self-Assessment Questions:

• Do you thrive in a remote, results-driven work environment?
• Are you comfortable collaborating with diverse teams and adapting to varying tones and styles?
• Do you share Digital’s commitment to innovation, collaboration, and impact?

ASSUMPTION: Digital values innovation, collaboration, and impact, and seeks candidates who align with these core values.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a remote work environment
• Adapting to varying tones and styles for different audiences and platforms
• Keeping up with the latest trends and best practices in enterprise technology content creation
• Working with technical subject matter experts to translate complex concepts into accessible narratives

ASSUMPTION: This role may present challenges related to managing multiple projects, adapting to varying tones, and working with technical experts.

📈 Similar Roles Comparison

• This role focuses on enterprise technology content creation for a LinkedIn Showcase page, whereas similar roles may focus on other social media platforms or content formats
• Digital is a global innovation cluster with a focus on driving clean growth and prosperity, offering unique opportunities for impact and collaboration
• Career paths for this role may include growth within the Marketing & Communications team or transitioning to other content creation or strategy roles

ASSUMPTION: This role offers unique opportunities for impact and collaboration within a growing, innovative company.

📝 Sample Projects

• Creating a series of long-form narratives on the future of cybersecurity for CIOs and CTOs
• Developing a set of infographics illustrating the benefits of cloud migration for enterprise decision-makers
• Ghostwriting a thought leadership article for an executive on the potential of AI in driving digital transformation

ASSUMPTION: Sample projects for this role may include long-form narratives, infographics, and thought leadership articles focused on enterprise technology themes.

❓ Key Questions to Ask During Interview

• How does this role fit into the broader marketing and communications strategy for Digital?
• What are the key priorities for the first 90 days in this role?
• How does Digital support the professional growth and development of its employees?
• What are the most challenging aspects of working in a remote, results-driven environment?
• How does Digital measure the success of its content creation efforts?

ASSUMPTION: Interview questions for this role should focus on the role's fit within the broader strategy, priorities, professional growth opportunities, and success metrics.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant experience and skills
• Prepare a portfolio of LinkedIn posts or social-first B2B content that demonstrates your ability to create engaging, on-brand content
• Follow up with the hiring manager one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.