Technology Partnerships Marketing Manager - 12 month FTC

📌 Core Information

🔹 Job Title: Technology Partnerships Marketing Manager - 12 month FTC

🔹 Company: The Very Group

🔹 Location: Liverpool, United Kingdom (Hybrid)

🔹 Job Type: Full-time, Temporary

🔹 Category: Marketing

🔹 Date Posted: April 10, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Hybrid (Remote & On-site)

🚀 Job Overview

Key aspects of this role include:

• Developing and executing co-branded marketing campaigns with strategic partners
• Building and maintaining strong relationships with partners
• Collaborating with internal and external stakeholders across channels, category, agencies, creative, brand, and marketing
• Maximizing partner investment through innovative and creative campaigns
• Managing campaign budgets and tracking partner income

ASSUMPTION: This role requires a balance of strategic thinking, creativity, and strong stakeholder management skills. The successful candidate will be comfortable working in a fast-paced, complex environment.

📋 Key Responsibilities

✅ Defining marketing strategy with partners and creating campaigns aligned with both partner and Very’s objectives

✅ Building and maintaining strong relationships with new and existing partners

✅ Collaborating with a wide range of internal and external stakeholders

✅ Supporting the wider strategy of becoming a Partner of Choice for brands

✅ Being Very’s brand guardian and aligning partner activity with Very’s wider calendar

✅ Maximizing partner investment through compelling pitches, influencing, and negotiating

✅ Managing campaign budgets and ensuring campaigns run smoothly and effectively

✅ Planning yearly and quarterly with partners to secure partner budgets and identify risks

✅ Tracking partner income and collaborating with category and finance to build forecasts

ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management skills to ensure campaigns are delivered on time and within budget.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5-10 years of experience in marketing, with a focus on brand partnerships, campaign management, and stakeholder engagement

Required Skills:

• Proven experience in combining insights and creative thinking to build compelling propositions and strategic campaigns
• Strong stakeholder management skills, with the ability to establish credibility with internal and external audiences
• Financial acumen, with experience in tracking budgets and forecasts
• Ability to work in a fast-paced environment within a complex stakeholder matrix

Preferred Skills:

• Experience in the retail or e-commerce industry
• Familiarity with retail media networks
• Bilingual or multilingual skills

ASSUMPTION: Candidates with experience in the retail or e-commerce industry may have a competitive advantage, as they will have a better understanding of the sector and its unique challenges.

💰 Compensation & Benefits

Salary Range: £45,000 - £55,000 per annum (pro-rated for 12-month FTC)

Benefits:

• Flexible, hybrid working model
• Inclusive culture and environment
• £1,000 flexible benefits allowance
• 30 days holiday + bank holidays
• Udemy learning access
• Bonus potential (performance and business-related)
• Up to 25% discount on Very.co.uk
• Matched pension up to 6%

Working Hours: Full-time, 37.5 hours per week, with flexibility to work remotely and on-site

ASSUMPTION: The salary range provided is an estimate based on industry standards for a marketing manager role with 5-10 years of experience in the UK. The actual salary may vary depending on the candidate's skills, experience, and negotiation.

📌 Applicant Insights

🔍 Company Context

Industry: Retail (e-commerce)

Company Size: 1,001-5,000 employees

Founded: 2003 (as Shop Direct Group, rebranded as The Very Group in 2018)

Company Description:

• Very is one of the largest digital retailers in the UK and Ireland
• Their purpose is to help families get more out of life
• They offer a wide range of products, including electrical appliances, fashion, and homeware

Company Specialties:

• E-commerce retail
• Digital marketing
• Data-driven decision making

Company Website: https://theverygroup.jobs/

ASSUMPTION: The Very Group is a well-established e-commerce retailer with a strong focus on digital marketing and data-driven insights. They have a large customer base and a diverse product range, which provides opportunities for growth and innovation in the marketing department.

📊 Role Analysis

Career Level: Mid-level marketing manager

Reporting Structure: This role reports directly to the Head of Brand Partnerships

Work Arrangement: Hybrid (remote and on-site)

Growth Opportunities:

• Potential to progress to a senior marketing role within the brand partnerships team
• Opportunities to work on high-profile campaigns and collaborate with key stakeholders
• Access to learning and development opportunities through Udemy

ASSUMPTION: This role offers a unique opportunity to gain experience in retail media networks and build strong relationships with key partners. The successful candidate will have the chance to make a significant impact on the company's growth and expansion in this area.

🌍 Location & Work Environment

Office Type: Hybrid (remote and on-site)

Office Location(s): Skyways House, Speke Road, Liverpool, L70 1AB, GB

Geographic Context:

• Liverpool is a vibrant city in the North West of England
• The office is located in a modern, accessible building with on-site parking and nearby public transportation
• The city offers a range of cultural attractions, including museums, galleries, and sports facilities

Work Schedule: Full-time, 37.5 hours per week, with flexibility to work remotely and on-site

ASSUMPTION: The hybrid work arrangement offers a good balance between remote work and on-site collaboration. The Liverpool office provides a modern and accessible work environment, with opportunities for networking and team building.

💼 Interview & Application Insights

Typical Process:

• Initial screening call with the talent acquisition team
• Informal 45-minute video call with the hiring team to discuss skills and relevant experience
• One-hour formal task-based interview with competency and technical questions

Key Assessment Areas:

• Marketing strategy and campaign development
• Stakeholder management and relationship building
• Budget management and financial acumen
• Creativity and innovation

Application Tips:

• Tailor your resume to highlight relevant marketing experience, with a focus on brand partnerships, campaign management, and stakeholder engagement
• Prepare examples of successful marketing campaigns you have developed and executed
• Research The Very Group and their retail media network to demonstrate your understanding of the business and the role

ATS Keywords: Brand Partnerships, Marketing Strategy, Campaign Management, Stakeholder Management, Budget Management, Retail Media Network, Data-Driven Insights, Creative Thinking

ASSUMPTION: The interview process for this role is designed to assess the candidate's marketing skills, strategic thinking, and ability to work effectively with stakeholders. The successful candidate will be able to demonstrate a strong track record in brand partnerships and campaign management, as well as a deep understanding of the retail media network and the company's business objectives.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Google Workspace (Gmail, Google Docs, Google Sheets)
• Marketing automation tools (e.g., HubSpot, Marketo)
• Data analysis tools (e.g., Google Analytics, Tableau)

ASSUMPTION: The successful candidate will be proficient in using Microsoft Office Suite and Google Workspace for day-to-day tasks. Familiarity with marketing automation and data analysis tools will be an advantage, as these are commonly used in marketing roles.

👔 Cultural Fit Considerations

Company Values:

• Proud: We celebrate our successes and learn from our mistakes
• Trusted: We do the right thing, always
• Together: We collaborate and support each other
• Innovative: We embrace change and continuously improve
• Ambitious: We strive to be the best we can be

Work Style:

• Collaborative: We work closely with our colleagues and stakeholders to achieve our goals
• Adaptable: We embrace change and are open to new ideas
• Data-driven: We use data and insights to inform our decision-making

Self-Assessment Questions:

• Do you thrive in a collaborative, data-driven environment?
• Are you comfortable working with a wide range of stakeholders, both internal and external?
• Do you have a proven track record of developing and executing successful marketing campaigns?

ASSUMPTION: The successful candidate will be a strong cultural fit for The Very Group, with a collaborative, data-driven approach to marketing and a proven track record of working effectively with stakeholders.

⚠️ Potential Challenges

• Managing multiple partner relationships and ensuring alignment with Very's brand guidelines
• Working in a fast-paced, complex stakeholder matrix
• Maximizing partner investment through innovative and creative campaigns
• Balancing remote and on-site work effectively

ASSUMPTION: The successful candidate will be able to manage multiple partner relationships effectively and balance remote and on-site work to maximize productivity and collaboration.

📈 Similar Roles Comparison

• This role is similar to a Brand Partnerships Manager or Retail Media Network Manager in other retail or e-commerce companies
• However, The Very Group's retail media network is a unique proposition, offering opportunities to work with a wide range of partners and develop innovative marketing campaigns
• Career progression opportunities may include senior marketing roles within the brand partnerships team or other areas of the marketing department

ASSUMPTION: This role offers a unique opportunity to gain experience in retail media networks and build strong relationships with key partners. The successful candidate will have the chance to make a significant impact on the company's growth and expansion in this area.

📝 Sample Projects

• Developing and executing a co-branded marketing campaign with a major electrical appliance partner
• Conducting market research to identify new partnership opportunities in the electrical categories
• Managing the annual marketing calendar for a key partner, ensuring alignment with Very's brand guidelines and campaign objectives

ASSUMPTION: These sample projects illustrate the range of responsibilities and challenges the successful candidate can expect to face in this role. They will require strong project management skills, creativity, and a deep understanding of the retail media network and the company's business objectives.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the wider brand partnerships team and the marketing department?
• What opportunities are there for growth and development within the brand partnerships team and the wider marketing department?
• How does The Very Group support work-life balance for its employees?
• What are the key challenges facing the brand partnerships team and how can this role help to address them?

ASSUMPTION: These questions are designed to help the candidate understand the role's priorities, fit within the organization, and opportunities for growth and development. They also demonstrate the candidate's interest in the company and their commitment to supporting the brand partnerships team's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant marketing experience, with a focus on brand partnerships, campaign management, and stakeholder engagement
• Prepare a cover letter outlining your suitability for the role and your interest in The Very Group
• Prepare examples of successful marketing campaigns you have developed and executed
• Follow up with the talent acquisition team one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.