Tenant Acquisition Specialist

📌 Core Information

🔹 Job Title: Tenant Acquisition Specialist

🔹 Company: Nawy Real Estate

🔹 Location: Maadi, Cairo, Egypt

🔹 Job Type: On-site

🔹 Category: Real Estate

🔹 Date Posted: July 15, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Identifying potential customers through market analysis and networking
• Engaging prospects through various outreach methods
• Converting leads into clients using strategic sales techniques
• Collaborating with other teams to enhance acquisition efforts

ASSUMPTION: This role requires strong communication skills, persistence, and the ability to work well with others to succeed.

📋 Key Responsibilities

✅ Market Research & Lead Generation: Identify potential customers through market analysis, networking, and referrals. Conduct competitor research to refine acquisition strategies. Develop and maintain a lead database for targeted outreach.

✅ Outreach & Relationship Building: Engage prospects through email campaigns, social media, and direct communication. Establish trust and maintain strong connections with potential clients. Personalize interactions to increase conversion rates.

✅ Sales & Negotiation: Convert leads into clients using strategic sales techniques. Develop attractive proposals and presentations. Handle objections and negotiate contracts effectively.

✅ Performance Tracking & Optimization: Use CRM tools to monitor acquisition metrics. Analyze data to refine strategies and improve conversion rates. Continuously test and optimize customer acquisition campaigns.

✅ Collaboration & Strategy Development: Work closely with marketing, engineering, and product teams to align acquisition efforts. Develop customer journey strategies for seamless onboarding. Stay updated on industry trends to enhance acquisition techniques.

ASSUMPTION: This role requires a balance of sales, marketing, and analytical skills to succeed.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field

Experience: 1+ years of experience in sales or a similar field

Required Skills:

• Market research and analysis
• Lead generation and outreach
• Sales and negotiation
• Performance tracking and optimization
• Collaboration and strategy development

Preferred Skills:

• CRM software experience (e.g., Salesforce, HubSpot)
• Real estate industry knowledge
• Fluency in Arabic and/or other local languages

ASSUMPTION: While a background in real estate is not strictly required, it may be beneficial for understanding the industry and clients.

💰 Compensation & Benefits

Salary Range: Industry standards for entry-level sales roles in Cairo, Egypt range from EGP 10,000 to EGP 15,000 per month. This estimate is based on market research and may vary depending on the candidate's skills and experience.

Benefits:

• Health insurance
• Performance-based bonuses
• Opportunities for career growth

Working Hours: Full-time (40 hours per week) with flexible working hours and the possibility of remote work for some tasks.

ASSUMPTION: The provided salary range is an estimate and may vary based on the candidate's skills, experience, and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Real Estate. Nawy Real Estate is an end-to-end platform providing a seamless experience for prospective buyers, sellers, and investors in the real estate space.

Company Size: 1,001-5,000 employees. Nawy Real Estate is a mid-sized company with a significant presence in the Egyptian real estate market.

Founded: Nawy Real Estate was founded in 2016 and has since grown to become a leading player in the Egyptian real estate industry.

Company Description:

• Nawy Real Estate is a tech-based information and services hub with multiple arms that tackle every step of clients' journeys from searching for a home to buying, selling, consulting, and investing in properties on a fully immersive digitized platform.
• The company uses machine learning and tailored algorithms to recommend properties that better suit customers' needs and provides ease of online navigation, allowing customers to compare different properties and filter according to their interests.
• Nawy Real Estate's Nawy Now service allows customers to move in and pay later with reasonable payment plans, tackling the adversity of finding ready-to-move homes by providing a wide array of competitively priced properties with up to 10-year installment plans.

Company Specialties:

• Real Estate
• Online Portal
• Brokerage

Company Website: http://www.nawy.com

ASSUMPTION: Nawy Real Estate's focus on technology and digital platforms sets it apart from traditional real estate companies and offers opportunities for growth and innovation.

📊 Role Analysis

Career Level: Entry-level. This role is an excellent starting point for a career in real estate sales or a similar field.

Reporting Structure: The Tenant Acquisition Specialist will report directly to the Head of Tenant Acquisition or a similar role.

Work Arrangement: On-site with flexible working hours and the possibility of remote work for some tasks.

Growth Opportunities:

• Progression to senior sales roles within the company
• Expansion into other areas of the business, such as marketing or product development
• Opportunities to work on special projects and initiatives

ASSUMPTION: Success in this role may lead to increased responsibilities and career advancement opportunities within the company.

🌍 Location & Work Environment

Office Type: Modern, tech-focused office environment with a collaborative culture.

Office Location(s): New Cairo, Egypt

Geographic Context:

• Maadi is an upscale residential neighborhood in Cairo, known for its green spaces, international schools, and high-end real estate.
• Cairo is the capital and largest city in Egypt, with a population of over 20 million people.
• The real estate market in Cairo is diverse and dynamic, with opportunities for growth and investment.

Work Schedule: Full-time (40 hours per week) with flexible working hours and the possibility of remote work for some tasks.

ASSUMPTION: The work environment at Nawy Real Estate is likely to be fast-paced and innovative, with a focus on technology and digital platforms.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the HR department
• In-person or virtual interview with the hiring manager
• Final interview or assessment with senior leadership

Key Assessment Areas:

• Sales skills and experience
• Market research and analysis skills
• Communication and interpersonal skills
• Problem-solving and analytical skills

Application Tips:

• Tailor your resume to highlight relevant sales, marketing, and analytical skills
• Prepare examples of successful lead generation and sales strategies from previous roles
• Research Nawy Real Estate and the Egyptian real estate market to demonstrate your understanding of the industry

ATS Keywords: Market research, lead generation, sales, negotiation, performance tracking, optimization, collaboration, strategy development, customer journey, industry trends

ASSUMPTION: The application process at Nawy Real Estate is likely to be competitive, with a focus on identifying candidates with strong sales skills and a passion for the real estate industry.

🛠️ Tools & Technologies

• CRM software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Mailchimp, Hootsuite)
• Data analysis and visualization tools (e.g., Excel, Google Analytics)

ASSUMPTION: The tools and technologies used in this role may vary depending on the specific needs of the team and the company's tech stack.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Customer-centricity
• Collaboration
• Integrity
• Excellence

Work Style:

• Fast-paced and dynamic
• Collaborative and team-oriented
• Focused on continuous learning and improvement

Self-Assessment Questions:

• Do you thrive in a fast-paced, innovative environment?
• Are you comfortable working collaboratively with diverse teams?
• Do you have a strong desire to learn and grow in your role?

ASSUMPTION: Success in this role requires a strong cultural fit with Nawy Real Estate's values and work style.

⚠️ Potential Challenges

• Competitive real estate market with established players and new entrants
• Rapidly changing technology landscape requiring continuous learning and adaptation
• Managing client expectations and maintaining strong relationships in a dynamic market
• Balancing sales targets with customer-centricity and ethical business practices

ASSUMPTION: The potential challenges in this role are common to the real estate industry and can be overcome with strong sales skills, adaptability, and a customer-focused mindset.

📈 Similar Roles Comparison

• Tenant Acquisition Specialist vs. Leasing Consultant: Both roles focus on customer acquisition, but the Tenant Acquisition Specialist role is more focused on market research, lead generation, and sales, while the Leasing Consultant role is more focused on customer service and property management.
• Industry-specific context: The real estate industry in Egypt is dynamic and diverse, with opportunities for growth and investment in both the residential and commercial sectors.
• Career path comparison: The Tenant Acquisition Specialist role can lead to career advancement opportunities in sales, marketing, or other areas of the business, depending on the candidate's skills and interests.

ASSUMPTION: The Tenant Acquisition Specialist role at Nawy Real Estate is unique in its focus on market research, lead generation, and sales, with opportunities for growth and development within the company.

📝 Sample Projects

• Developing and implementing a targeted email campaign to generate leads in a specific neighborhood
• Conducting market research to identify trends and opportunities in the Egyptian real estate market
• Negotiating and closing a complex deal with a high-profile client

ASSUMPTION: The sample projects in this role are designed to showcase the candidate's sales, marketing, and analytical skills, as well as their ability to work collaboratively with other teams.

❓ Key Questions to Ask During Interview

• Can you describe the typical customer journey for Nawy Real Estate clients?
• How does Nawy Real Estate differentiate itself from other real estate companies in the market?
• What opportunities are there for career growth and development within the company?
• How does Nawy Real Estate support its employees in achieving their professional goals?
• What is the company's approach to work-life balance, and how does it support employees in maintaining a healthy work-life balance?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest in the role and their commitment to understanding the company's culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant sales, marketing, and analytical skills
• Prepare examples of successful lead generation and sales strategies from previous roles
• Research Nawy Real Estate and the Egyptian real estate market to demonstrate your understanding of the industry
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.