π Core Information
πΉ Job Title: Tik Tok Shop Senior Account Specialist
πΉ Company: Flywheel Digital
πΉ Location: San Francisco, California, United States
πΉ Job Type: Hybrid (3 office days per week, with some evenings working with the China team)
πΉ Category: E-commerce & Social Commerce
πΉ Date Posted: May 16, 2025
π Job Overview
Key aspects of this role include:
1. E-commerce & Social Commerce Expertise: Leverage your experience in e-commerce and social commerce to drive success for TikTok Shop sellers.
2. Cross-Functional Collaboration: Work closely with sellers, TikTok teams, creators, and affiliates to execute strategies and optimize performance.
3. Data-Driven Decision Making: Analyze performance metrics and use insights to inform strategies and improve results.
4. Paid Media Management: Develop and optimize paid media strategies to boost organic content and drive sales.
5. Sales Reporting & Analysis: Compile and analyze sales reports to track key metrics and identify trends.
ASSUMPTION: This role requires a strong understanding of e-commerce platforms, retail operations, and social media trends. Familiarity with TikTok Shop is a plus.
π Key Responsibilities
β
Catalog, Item, and Product Strategy & Operations
- Assist with go-to-market strategies and assortment planning, including hero product selection and new item setup.
- Help execute pricing and promotions strategies, collaborating with sellers and TikTok teams.
- Support product optimization efforts, such as improving product images, copy, and catalog content.
- Perform regular catalog maintenance to ensure retail-readiness and shop health.
β
Creator & Affiliate Management
- Coordinate with creators and affiliates, assisting in selection and ensuring alignment with brand goals.
- Help execute campaigns by sharing creative briefs, tracking performance, and identifying opportunities to boost organic content through paid media.
- Provide insights on conversion-driving content and support affiliate reporting processes.
β
Paid Media Support
- Work with team members to develop paid media strategies, learning to manage budgets and optimize campaigns across TikTok Ads Manager.
- Support campaign execution, monitoring performance against KPIs and recommending adjustments to improve results.
β
Sales Reporting & Insights
- Assist in compiling sales reports, tracking key metrics such as GMV, AOV, and campaign performance.
- Help analyze performance trends and contribute to recommendations for sellers and internal teams.
ASSUMPTION: This role requires strong analytical skills and the ability to work with data to identify trends and make data-driven decisions.
π― Required Qualifications
Education:
- Bachelor's degree in Business, Marketing, or a related field (or equivalent experience)
Experience:
- Proven experience (2-5 years) in e-commerce or social commerce, with a solid understanding of retail operations and platforms like TikTok Shop.
Required Skills:
- Proficient in data analysis and reporting tools (e.g., Excel, Google Analytics)
- Strong communication and collaboration skills
- Experience with paid media platforms (e.g., TikTok Ads Manager, Facebook Ads Manager)
- Familiarity with e-commerce platforms (e.g., Shopify, BigCommerce, Magento)
- Knowledge of retail operations and merchandising strategies
Preferred Skills:
- Experience with TikTok Shop or other social commerce platforms
- Familiarity with SQL or other database query languages
- Knowledge of Chinese language and culture (for working with the China team)
ASSUMPTION: Candidates with a proven track record in e-commerce or social commerce, and a strong analytical mindset will excel in this role.
π° Compensation & Benefits
Salary Range: $75,000 - $85,000 USD per year (based on experience and qualifications)
Benefits:
- Flexible vacation time
- Learning and development opportunities
- Parental leave and benefits
- Volunteering opportunities
Working Hours: Full-time (40 hours per week), with some evenings working with the China team
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. The actual compensation package may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Advertising Services
Company Size: 1,001-5,000 employees
Founded: 2014
Company Description:
Flywheelβs unified best-in-class services combine tailored expertise with cutting-edge software solutions to achieve a singular goal: To pioneer the future of commerce and inspire a new standard of partnership. As the leader of every major marketplace platform, we pride ourselves on our size and influence, but what really sets us apart is our unwavering commitment to providing a customized level of service. Client success is what drives us.
Company Specialties:
- eCommerce
- Amazon
- Vendor Central
- Amazon Media Group
- Amazon Marketing Services
- Retail Analytics
- Home Depot
- Seller Central
- Amazon Advertising
- Digital Commerce
- eCommerce Marketing
- Instacart
- Kroger
- Walmart
- Amazon Retail
- Omnichannel
- and Walmart Connect
Company Website:
flywheeldigital.com
ASSUMPTION: Flywheel Digital's extensive experience in e-commerce and advertising services makes it an ideal place for candidates seeking to grow their careers in these fields.
π Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the TikTok Shop team lead and works closely with sellers, TikTok teams, creators, and affiliates.
Work Arrangement: Hybrid (3 office days per week, with some evenings working with the China team)
Growth Opportunities:
- Gain experience working with a major social commerce platform (TikTok Shop)
- Develop skills in paid media management and data analysis
- Collaborate with cross-functional teams to drive sales and improve performance
- Potential to take on more responsibilities as the TikTok Shop team grows
ASSUMPTION: This role offers excellent opportunities for career growth and skill development within the fast-growing e-commerce and social commerce industries.
π Location & Work Environment
Office Type: Hybrid (3 office days per week, with some evenings working with the China team)
Office Location(s):
- 1801 Porter Street, Suite 300, Baltimore, MD 21230, US (Flywheel Digital headquarters)
- 818 Stewart St, Suite 1300, Seattle, Washington 98101, US (West Coast hub)
Geographic Context:
- San Francisco, California, United States (job location)
- Seattle, Washington, United States (Flywheel Digital's West Coast hub)
- Baltimore, Maryland, United States (Flywheel Digital headquarters)
Work Schedule:
- Full-time (40 hours per week)
- Some evenings working with the China team
ASSUMPTION: The hybrid work arrangement and flexible scheduling allow for a good work-life balance, while also accommodating the needs of the China team.
πΌ Interview & Application Insights
Typical Process:
1. Initial phone screen with the Talent Acquisition team
2. Technical assessment or case study presentation (depending on the role)
3. Final round interviews with the TikTok Shop team and hiring manager
Key Assessment Areas:
1. Technical skills in e-commerce, social commerce, and data analysis
2. Problem-solving abilities and strategic thinking
3. Cultural fit and alignment with Flywheel Digital's values
Application Tips:
1. Tailor your resume to highlight relevant skills and experiences for this role.
2. Prepare for behavioral interview questions that focus on your problem-solving skills and experience with e-commerce and social commerce platforms.
3. Research TikTok Shop and Flywheel Digital to demonstrate your enthusiasm for the role and company.
ATS Keywords: TikTok Shop, e-commerce, social commerce, data analysis, paid media, sales reporting, cross-functional collaboration, retail operations, merchandising strategies
ASSUMPTION: The interview process focuses on assessing both technical skills and cultural fit, with a strong emphasis on problem-solving abilities and experience in e-commerce and social commerce.
π οΈ Tools & Technologies
- TikTok Ads Manager
- Excel or Google Sheets
- Google Analytics
- E-commerce platforms (e.g., Shopify, BigCommerce, Magento)
- Retail analytics tools (e.g., Omniture, Adobe Analytics)
- Project management tools (e.g., Asana, Trello)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: Familiarity with these tools and platforms is essential for success in this role. Candidates with experience using similar tools are encouraged to apply.
π Cultural Fit Considerations
Company Values:
- Client-centric: We put our clients first and strive to understand their unique needs and challenges.
- Collaborative: We work together to achieve our goals and support each other's growth.
- Innovative: We embrace change and continuously seek new ways to improve our services and solutions.
- Data-driven: We use data to inform our decisions and drive continuous improvement.
- Accountable: We take ownership of our work and hold ourselves to the highest standards.
Work Style:
- Fast-paced and dynamic, with a focus on execution and results
- Collaborative and team-oriented, with a strong emphasis on cross-functional collaboration
- Data-driven and analytical, with a focus on using data to inform decisions and improve performance
- Creative and strategic, with a focus on developing innovative solutions to complex problems
Self-Assessment Questions:
1. How do you approach working with clients to understand their unique needs and challenges?
2. Can you provide an example of a time when you had to collaborate with cross-functional teams to achieve a common goal?
3. How do you use data to inform your decisions and drive continuous improvement?
4. Can you describe a situation where you had to develop an innovative solution to a complex problem?
ASSUMPTION: Candidates who align strongly with these values and work style preferences are more likely to succeed in this role and at Flywheel Digital.
β οΈ Potential Challenges
1. Workload fluctuations: The nature of e-commerce and social commerce means that workloads can fluctuate based on seasonal trends and promotional activities.
2. Cross-timezone collaboration: Working with the China team may require some evenings and weekend work to accommodate time zone differences.
3. Rapidly evolving industry: The e-commerce and social commerce industries are constantly evolving, requiring candidates to stay up-to-date with the latest trends and technologies.
4. Data-driven decision making: This role requires a strong analytical mindset and the ability to work with data to identify trends and make data-driven decisions.
ASSUMPTION: Candidates who are adaptable, resilient, and comfortable working in a dynamic, fast-paced environment are well-suited to this role.
π Similar Roles Comparison
1. TikTok Shop Senior Account Specialist vs. Amazon Seller Support Specialist:
- Both roles involve working with sellers to optimize their online presence and drive sales.
- However, the TikTok Shop role focuses on the rapidly growing social commerce platform, while the Amazon Seller Support Specialist role is centered around the established e-commerce giant.
- The TikTok Shop role may require more flexibility and adaptability to keep up with the platform's evolving features and trends.
2. Industry-specific context:
- The e-commerce industry is highly competitive, with constant innovation and adaptation required to stay ahead of the curve.
- Social commerce is a relatively new and rapidly growing sector, with unique challenges and opportunities compared to traditional e-commerce.
3. Career path comparison:
- Experience in the TikTok Shop role can provide valuable insights into the social commerce industry and may open up opportunities for career progression within Flywheel Digital or other organizations.
- However, the specific career path will depend on the individual's skills, experiences, and long-term goals.
ASSUMPTION: Candidates should carefully consider the unique aspects of this role and how it aligns with their career goals and aspirations.
π Sample Projects
1. TikTok Shop Product Launch: Develop and execute a go-to-market strategy for a new product launch on TikTok Shop, including pricing, promotions, and product listing optimization.
2. Affiliate Campaign Optimization: Analyze the performance of an affiliate campaign and identify opportunities to improve organic content and boost sales through paid media.
3. Sales Reporting Dashboard: Create a custom sales reporting dashboard to track key metrics and identify trends, enabling data-driven decision making and improved performance.
ASSUMPTION: These sample projects illustrate the types of initiatives candidates may work on in this role, focusing on data-driven decision making, cross-functional collaboration, and continuous improvement.
β Key Questions to Ask During Interview
1. Role Responsibilities: Can you provide more details about the day-to-day responsibilities of this role and how they may evolve over time?
2. Team Structure: How is the TikTok Shop team structured, and who will I be working closely with in this role?
3. Performance Metrics: What key performance indicators (KPIs) will I be tracking, and how will my success be measured in this role?
4. Career Growth: What opportunities are there for career growth and professional development within this role and at Flywheel Digital?
5. Company Culture: How would you describe the company culture, and what aspects of it are most important for success in this role?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the company and team dynamics.
π Next Steps for Applicants
To apply for this position:
1. Submit your application through this [link](https://job-boards.greenhouse.io/flywheeldigital/jobs/4692043008).
2. Tailor your resume to highlight relevant skills and experiences for this role.
3. Prepare for the phone screen and technical assessment or case study presentation, as applicable.
4. Research TikTok Shop and Flywheel Digital to demonstrate your enthusiasm for the role and company.
5. Follow up with the hiring manager one week after your final interview to inquire about the status of your application.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.